Modeling in Hamburg! Between castings, magazines and advertising agencies

Modelagency Hamburg – Modeling in Hamburg? If you ask yourself if it is better to move to Berlin or to Hamburg, then you already ask yourself the right question! Because you have chosen the two most important cities in Germany, in Hamburg and in Berlin there are most castings but also most jobs for models. Why is that so? Hamburg is a beautiful city, not only many models move here, also media companies, celebrities like actors and musicians but also international companies and productions. This special mix makes Hamburg a special hotspot for models. There are all kinds of jobs here, from catalogue shootings to online shops, production and TV commercials as well as shootings for instagra and productions with influencers for YouTube.

Hamburg: Become a Model, Castings and Jobs

Unlike many other cities, Hamburg is a real highlight not only for many Germans due to its beautiful corners. Also many international visitors come to Hamburg when they visit Germany. The more interesting people and the more companies that work with media in a city, the more jobs there are for models! That’s why it’s worth it if you meet all the minimum requirements to become a model in Hamburg. Today we want to show you what is important if you want to become a model in Hamburg and what requirements you have to meet.

Prerequisites for Models in Hamburg

The competition is great! Many who live in the countryside try their luck in Hamburg. Maybe you live in the countryside, in a village or in a small town, maybe you live in the middle of Hamburg, in Altona or in HafenCity. However, the same requirements apply to all of them, e.g. when it comes to body size, clothing but also the measurements around chest, hips and waist. The measurements are however only a part of the conditions, likewise one counts healthy nutrition, body care in addition, paying attention to figure, hair, nails,… many details that most people don’t think about when they talk about how easy or difficult it is to become a model. After all basic requirements are fulfilled, it is especially about the own character and personality of the model. The cooperation with the management is very important, in the beginning it is less intensive but the longer you work as a model the more intensive the cooperation becomes.

  • General good appearance and neat appearance
  • Healthy diet and regular exercise
  • Professional collaboration with management and customers
  • Embition and commitment to the job as a model

Models & School? First castings and jobs

If, for example, you are still in school at the beginning and have two or three years ahead of you, you will do fewer jobs at the beginning. This is quite normal as you should concentrate on school and your education! But as soon as it approaches the end of school, you will ideally start the first international planning. If you can’t do it internationally, you can still look forward to many more jobs! As a student you are often tied up, between the different exams, the holidays, enjoy your free time! As soon as you have the time, you can also travel, you can plan travel days, you are flexible and you have a good school-leaving certificate in your pocket.

For example, as a model it is important that you can express yourself well, many customers speak English, so it is very important that you have a good command of English! But there is also a bit of math, e.g. when it comes to calculating your own travel costs. The more successful you are as a model, the more you will invest in a photographer. Especially in Hamburg there are many good photographers. Of course they don’t have to work with everyone anymore. That’s why good photographers in Hamburg also cost money. But as soon as you earn money in your first jobs, you will also invest in the first photographers to improve your model portfolio!

Live Casting – A look behind the scenes

You haven’t seen a model casting live yet? Here is a small example from our Youtube Channel!

Application in a model agency as a Hamburger

If you want to apply in a Modelagency in Hamburg, you don’t need a professional photo shooting. All your model agency wants to see in Hamburg are Polaroids. Polaroids are super easy to create, all you need is a good friend, a mobile phone and daylight! In addition you have to get the right outfit in the city center, black trousers, a black top, black or white, plain shoes. Your underwear should also be black. As a woman you should also buy a bikini and high heels. If you are still new in Hamburg, here are a few recommendations for you: Fashion Boutiques Hamburg. For your model agency you will get good daylight and a relatively simple wall. The background of your photo should be as bad as possible so that nothing distracts you! You don’t need make-up or styling. All your model agency wants to see is you!

Take measurements yourself: Measure hips, waist and chest

Here you see all important points on the body to take your measurements yourself. Make sure you wear as little clothing as possible when measuring and be honest with yourself when measuring! You can find more information about minimum measurements and proportions for models here: Model measurements.

We hope that you have learned a little and have summarized here once again the most important articles for you on the subject becoming a model!

Model Coachings – Catwalk training, acting & more

Send photos: Professional shooting or simply with your mobile phone?

In the next step you take a full body photo, a portrait and another portrait with a laugh. First in a normal outfit, black jeans, black top and shoes. If you are over 16 years old, you can also send Polaroid bikinis or Polaroids in underwear. If you are under 16, don’t do that! It is important that you are seen with your whole body, once your face in portrait and another photo with a smile. Why is laughing so important? As a model you work for many jobs in advertising. Advertising sells through friendliness, emotions that you as a model can arouse in you, better than any other! That’s why there should also be a laughing portrait of you.

After the shot: Patience is a virtue – also in Hamburg!

Before you send your application to a model agency, you should definitely talk to your parents and of course you should also think about the head gasket you are going to use as a model. You want to build a professional career. This can only be achieved with the support of a management team and the network that comes with it. So you always have to be prepared that no success comes overnight. The best Youtubers took years. The greatest Hollywood actors took years. No star is born overnight. Therefore you should always stay professional, you should take the time for your education, that is for your school, and you should give yourself and your career time. If you develop step by step, build up your model book over the first years, then do bigger and bigger jobs or even go abroad for a few months or years, that’s the right way! A reputable model agency like ours supports you with professional management and accompaniment so that you develop your model portfolio perfectly and build up for the ideal market, for your requirements. If you have taken your photos for your first model application in Hamburg, you only need your contact details and the most important measurements, as well as the body size, shoes or also the clothing size. That’s all a good model agency needs from you! The Model Scouts in the agency have a lot of experience and a very professional view to judge applications from Hamburg.

Media city Hamburg: Photographers, advertising agencies and publishers

Who wants to try himself as a model in Hamburg, should already at the beginning of his career, on good contacts in the advertising and media industry. Especially in Hamburg there is a lot of competition among models. Here are the biggest media and advertising agencies at home, from Altona, to the port to the city. While in other big German cities, like Cologne or Munich, life is rather quieter. Only Berlin is comparable to Hamburg! What is the reason for this? Over the decades, Hamburg has developed into an absolute media metropolis. Not only the big advertising agencies are at home here, where you as a model have excellent chances to get castings and jobs. More, even large publishing houses and magazines. In this article we want to tell you a bit about Hamburg castings and jobs as new face!

Especially magazines attract models automatically. It doesn’t matter if it’s the high fashion magazines or other categories, as well as lifestyle and Interior. For models, especially photos taken in magazines are an absolute reference. Especially in fashion magazines, of course. These photos show that the models have good contacts or a good model agency. As a model you have to pass the preselection before the shooting. Your luck! As a model in Hamburg the way is not far to make the jump into the magazines. Even if you travel to Hamburg as a model, you will quickly arrive at the agencies or photo studios. Mostly directly from the Hamburger Bahnhof or Airport.

Advertising finances you as a model

But the “most money” for you as a model lies in advertising productions – for magazines you rarely get paid. Most of the tracks in magazines are even produced without payment. The photos are then all used for her own portfolio (model, photographer, visa, etc.). However, your income comes mainly from advertising or “commercial” jobs. When we talk about the German market, especially advertising spots, photo shoots for online shops or classic catalogues and image brochures for companies. This is not only about fashion, of course many other brands and companies also book models for your advertising. In Hamburg for example insurances or also food count to it. In particular large chains (all the same whether fashion or food) produce nearly weekly new distances in their studios or those of the photographers and production teams. New models are always being sought to sell the new products of the week in the respective brochures. If you find your regular customers, you will make a good living as a model.

Jobs in Hamburg: Online Shops, Social Media & TV Advertising

When you start modeling, your first jobs are mainly to do showrooms. Such a showroom in Hamburg is a small, internal event where designers, marketing managers or salespeople meet with the customer to select parts of the new collection. Of course these new fashion pieces should be shown to you as a model! How are the seams processed, what is the texture of the materials, how does the jeans or the jacket fit? In order for the designer, sales manager or marketing manager to have a model directly on site, young models in particular are booked for this type of job. You usually work in Hamburg’s city centre, where designers meet their customers. Once you’ve gained your first experience and upgraded your model portfolio through test shootings with photographers, you’ll get your first jobs for social media shootings or online shops!

Start: Shootings, Social Media, Online Shop and Image

There are always new fashion collections or new products. Exactly, it doesn’t always have to be about fashion trends! Just look at smartphones, there’s always a new iPhone or mobile phone from Samsung Galaxy to HTC. There are also many new models, new commercials and photo shoots in the automotive industry. Models are needed for every new brand and every new model. Also for new seasons but also for different seasons, spring, summer, autumn and winter! Each emotional set needs its individual composition of photo models, production team but also advertising agency, which creates the creative concept. There are always new jobs in Hamburg! If you work diligently and show your model agency or management that you are professional on jobs and on time, that the customers are satisfied with you, then you will get your first commercials sometime!

Next Level: Jobs for commercials and TV commercials in Hamburg

The word TV is nowadays of course often equated with broadcasting, e.g. through YouTube advertising. Advertising in video format, be it the advertising film for upstream YouTube videos, the advertising film for TV and cinema or also influencer marketing with videos on YouTube, this is the greatest potential for you as a model. Since the production of commercials by media agencies is quite complex, the productions are not only used in Germany. Unlike regional brands that use your photos in the Hamburg area, for example, such TV commercials are often broadcast throughout German-speaking countries, including Germany, Austria and Switzerland. However, many commercials are also shown throughout Europe or even internationally, in America and Asia. Hamburg offers great potential for you as a model!

Dailies campaign with Marie, Hannes & Johanna

Pantene Pro V (worldwide) with Lisa

Local agency or international agency?

If you want to get started as a model in the field of media and advertising, then you have with a management the best agencies not only to get jobs in Hamburg but also in Berlin, Hamburg, Cologne and Dusseldorf. If you want to work as a fulltime model and professional, then you need not only jobs here but also in other cities. Therefore it is important for you as a young model to choose an international model agency that offers the best perspectives not only for Hamburg, but also for Germany and for the international stage, ideally!

Follow bookings for models in Hamburg

In a career, it is important for every entrepreneur (you too are an entrepreneur) to acquire satisfied, returning customers. If you have customers who are satisfied with you and your performance, there is a greater chance that you will re-book when there are new jobs. Especially showrooms and fashion shows bring you directly to the decision makers in the companies. If you are convincing here, you may soon be booked for an entire Lookbook campaign. Then you will not only get the clothes of the customer to present them, you will also get a whole photo shoot with a big team, in a big studio and for sure a beautiful video, which you can use afterwards for your model portfolio and his portfolio. Are model portfolios new for you? Then have a look at our recommendations for your Modelmappe.

Model agencies in Hamburg for serious castings & jobs

There are model agencies in Hamburg, like the proverbial “sand by the sea”. In Hamburg there are not only the classic model agencies, but also many individual model bookers or agents. Their names are often not as well known as the big agencies, but they also have very good contacts in the advertising industry. They often used to work in an advertising agency themselves and then moved into the world of fashion and models. Now they have a good network to certain companies and they can find these jobs. There are also mother agencies. Mother agencies are so to speak the biggest form of the agency, they not only represent you as models in Germany but also try to actively bring you to their partner agencies all over the world. As a model you can also work in the absolute top cities like New York, London, Paris or Milan. The dream of every model when it comes to becoming a model! You want to know more about the different agencies? Then read here all about the different Model agency types.

The big leap is mostly only possible with one of the big agencies! They have the necessary personnel and the necessary financial means, which you need as a model, if you want to continue and for example also work abroad. Here it is not only about the work itself, but also about flight tickets, hotels and contracts that you make with the respective partner agencies in advance of each stay abroad. From Hamburg airport you can then travel all over the world. USA, South Korea, Greece, France. A big risk, which is why contracts and a reputable model agency in Hamburg are also important. This ensures that everything runs smoothly for you and that you arrive safely in the new country from the very first moment.

You work abroad as a model 45-6o days

As a model you usually work 45 to 60 days abroad. The agencies take over all your investments, so that you can fully concentrate on your job. At the end of your stay, the income is deducted from the expenses and the remaining surplus is divided among the parties. As a model you get at least half of your profit paid out. Since you had no costs, it is an incredibly great opportunity to expand your model portfolio, get to know new people and above all to make new contacts all over the world.

Reposting of agencies from Cape Town & Co.

If you convince in Hamburg and Germany on Showrooms and Fashion shows, the chance that one of the customers will book you again increases, for a bigger campaign or a bigger photo shoot. It’s the same with agencies. Once you have worked abroad and the model agency has got to know you, appreciated your work and had good experiences with you, they will also ask you next season if you don’t want to visit them. By working in different countries you will gain a lot of experience and your Modelmappe will become more and more diverse.

The big customers and jobs are located abroad!

If you go abroad as a model, you have a great chance of more campaigns and much more elaborate photo material. While productions in a country like Germany are very elaborate and therefore expensive, productions in many other European countries or in an international comparison are much cheaper. In Madrid or Barcelona you will already get much bigger information, if you should go as a model sometime to Asia, it can also be that you have a helicopter, an elephant or something else with you. These photos are of course absolutely great for your portfolio and show that you are also in larger productions as a model and bring your performance.

Luxury in Hamburg: Models and High Fashion

Anyone who wants to make the leap into the wide world in Hamburg can do it! Hamburg is not only known for its numerous media, Hamburg is also known for its VIPs, celebrities and its “well-to-do” inhabitants in many parts of the city. Of course you won’t find a luxury boutique in the Schanzenviertel but in the city! Because, in every city where luxury is concentrated, there are of course many satellites around the brands. These are companies that accumulate around a certain branch. In the high fashion and world of haute couture, for example, these are fashion boutiques and showrooms of the various fashion designers. Here in Hamburg they present the latest fashion of the season to their customers, directly on the model. The customer can then decide on the spot which pieces to buy for his fashion chain.

Fashion boutique, exclusive wholesalers and showrooms

Numerous major brands are in Hamburg. Models are quite often booked by them for the new collections. If you were still like on a showroom, imagine it as a very, very small fashion show. As a model, you present the designer’s new pieces. In front of you there is a selected audience, but not more than 100 people like in a fashion show, there are usually only a few people here. For example, they represent larger fashion houses and brands and are looking for new trends for their stores. That’s why they visit the designers, it’s about trends and novelties! Your job is the presentation and if they like a garment about you, you also present the workmanship and materials. As a model and sales talent, you’ll help the designer bring his fashion to the world! Also in Trend: Curvy Models.

Especially young models often work in Hamburg showrooms. As a model you can quickly earn your first living and then concentrate full time on modeling. Jobs in showrooms are also an excellent exercise, because you have direct contact with the marketing department, maybe even with the customer himself. Here you can not only learn how to present yourself, but also how to present your customers’ products and garments convincingly and authentically. The better you become as a model and the more convincing you are with the customer, the higher is the chance of follow-up bookings.

Shopping tips and insiders for Hanse-City

By the way… Shopping in Hamburg? Here you will find the best tips and insiders!

Models & Model will be in the Harbor City

If you consistently follow your path as a model, you can build a great career as a model in Hamburg. If your career goes well, you can stay in your (!) city forever, if you like! Through your model agency you have got good contacts in Germany and customers who like to book you frequently. You have been abroad, have developed a portfolio and now get new inquiries from Italy or South Africa every year. If you follow this path for years and stick to it consistently, you can manage to live from modeling and also find your home in Hamburg. The city is beautiful, not only to work but also to spend your life here. In the city, at the harbour or in the different multicultures quarter at the edge.

Apply now as a model in our agency!

If you want to become a model yourself and try your hand at the business, apply as a model with us! You can find all information here Model Application Hamburg.

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Become a model: Step by step

  1. Modeling: Reality vs dream in New York, Paris and worldwide
  2. Requirements of modeling: Height, age and measurement
  3. Male Model: How to become a model as a man?
  4. Competition and criticism: Understand photographers and clients as a model
  5. Become a model! Professionalism, good notes and self-confidence
  6. Application basics: Agencies, scouts and a checkliste
  7. Take your own measurements for agencies, castings and jobs
  8. Casting types for modeling jobs

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