Prada – an exclusive luxury brand, which always convinces with new innovative and creative collections and is known worldwide with its products. But not only the fashion of Prada is unique, but also its fashion shows. These are always extraordinary, just like the phenomenal commercials and campaigns. There Prada always presents its latest collections in a surprising and unusual way. Check out the top videos of the fashion label here.
Prada – innovative designs & extravagant fashion
Prada was founded in Milan in 1913 as a leather goods shop, producing mainly handbags and suitcases, and was soon appointed official supplier to the Italian royal family. The brand was created by the Italian designer Miuccia Prada. After international expansion in 1990, the brand made its final breakthrough. Today, the luxury brand is one of the most exclusive labels worldwide and is considered a top luxury brand, because Prada is characterized by innovation, transformation and independence. Today the brand is still managed by Ms. Miuccia Prada, who is known for her progressive designs.
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Sophisticated collections in exciting campaigns
Prada stands out above all for its sophisticated collections of stunning designs, high-quality fabrics and loving details. The Prada collections are full of creativity and reinvention. Each collection is developed in line with modern trends and remains true to the brand’s identity. With an untiring curiosity about the world, society and culture, the label is constantly incorporating new influences into its creations and is constantly finding new inspiration. The collections are not only presented at exclusive and exciting fashion shows, but also in witty and fascinating campaigns.
Elegant and feminine designs in dramatic presentation
Like the identity of today’s women, Prada’s identity is fluid, fluctuating and surprising, which is also reflected in the brand’s collections. Because Prada is at once complex and simple, unique and yet multi-faceted, just like its fashion and products.
Diverse collection with classic cuts in an impressive campaign
The Prada campaign for the Men’s Spring and Summer Collection demonstrates a time when offering a simplified definition of oneself seems to be a universal endeavour, but Prada enjoys representing the opposite. The conscious display of duality, diversity, constant reinvention and renewal is an essential element of the Prada brand and its unique identity.
Funny and imaginative commercials
With original and imaginative commercials, the Prada brand continues to present its extraordinary fashion, beautiful models and stunning accessories. For this purpose, they use celebrities, such as actor Ben Kingsley or models like Gigi Hadid, who present the brand’s latest collections in an interesting way. Prada convinces with these viedos again and again with quality and attention to detail, because every commercial is as innovative and unique as Prada. So now take a look at the fashion of Prada and let the videos enchant you.
Stylish high fashion in an original presentation
Prada presents a comedic short film called Therapy, starring Ben Kingsley and Helena Bonham Carter, with which the brand proves that Prada fashion can be worn by everyone. The story is about a patient who enters a therapist’s office dressed from head to toe in Prada design. She lies down on the couch and starts talking about her problems, completely unaware of the therapist’s growing obsession with her fur coat.
Creatively presented a fabulous collection of glasses
In the short film Cinema Prada playfully presents the latest collection of glasses for the summer. The short film shows a simple story of a day at the cinema and tries to capture the joys of going to the cinema with bizarre and surreal moments. Watch the whole clip here.
Philosophical commercial with dreamlike pictures
Prada Cinéma Evolution is an ironic foray into the countless facets of female identity. The label found inspiration here in the power of filmmaking. Here, Prada’s glasses serve as a narrative device between reality and the perception of everyone, which leaves the question open: “Are you the observer or the observed?
Romantic floral patterns and innovative fashion
Prada’s new collection is the idea of simplicity as rebellion, of the extraordinary in the ordinary, of the new in the familiar – so here is a new perspective, a different way of looking at the concept of fashion advertising itself. Watch the entire clip here.
Inspiring and emotional campaigns
Not only in commercials, interviews and fashion shows Prada shows its stunning collections against an exciting background, but also in campaigns that present fashion and accessories in a touching and appealing way. Campaigns like Prada Coming Home or Best of Prada Mode Paris highlight the collections and show how exclusive the Prada brand really is.
Elegant handbags as loyal companions
The short documentary film Coming Home by Prada records a traditional reunion to celebrate one of the most important holidays in China, bringing the family together and celebrating this time of year in the most memorable way. Prada shows his latest handbag collection, which are presented as objects of unexpressed love, expressing feelings in a subtle way.
Alexa Chung and Gigi Hadid as advertising faces of Prada
The filming location was the famous Maxim Restaurant in Paris. All kinds of personalities are on location and celebrate the latest collection together with Prada in a travelling social club with a focus on contemporary culture. This experience has been captured on tape here.
Unique insights behind the scenes
Although Prada has no need to prove its high quality, individuality and innovation, the luxury brand remains transparent in its exchanges with its customers, regularly uploading exclusive videos and interviews with exclusive insights behind the scenes.
Exclusive interview with artist Thomas Demand
In an interview by Prada with Thomas Demand, exclusive pictures by the artist are presented, which can now be found in the windows of stores worldwide. The focus here is always on cherry blossom trees, which announce spring with their blossoms.
Unique insight into the high-quality and detailed production of a Prada handbag
The bags of Prada are manufactured in high quality handicraft, from noble materials and with special details. In addition, each bag of the Prada brand is an individual unique piece and perfectly suited for every occasion, because the feminine and elegant design makes each bag a real eye-catcher. Now take a look at the unique production and the qualitative end result here.