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Off-White – High Fashion meets Street Style

The absolute breakthrough in the fashion industry has been the “Off-White” brand for a few years now. Founder and designer Virgil Abloh brings a mix of high fashion and street style to the catwalks of Paris Fashion Week. The casual style of the label finds great enthusiasm especially among the younger target group! read more about the young designer and the background story of Off-White.

Streetwear with a new meaning

The exclusive fashion label was created by the American Virgil Abloh in 2012. Off-White is a kind of luxurious streetwear collection, which alludes to extreme contrasts and almost provokes. The company with the casual character focuses on high-quality natural materials and exquisite fabrics. Sporty silhouettes, graffiti prints, motifs and cuts from the 60s and 70s make up the creations of the young newcomer label and create an urban look. Off-White adapts to every season and is therefore rooted in the zeitgeist. The production is headquartered in Milan and takes up the “here and now” in an innovative and refined way.

The success of the brand came with the Street-Style-Fashion-Week. During Fashion Week, people from the fashion industry, such as models, designers, bloggers and photographers, will be photographed between show dates. These images are then photographed in blogs, online and print magazines as currently worn street-style looks. Since these looks are actually worn on the streets of the big fashion week metropolises, they are often the trigger for new trends and inspire new combinations.

Designer & Founder Virgil Abloh

The genius behind Off-White is more than just a fashion designer! Virgil Abloh is DJ, artist and designed furniture. After graduating in civil engineering and architecture, the then 26-year-old devoted himself to fashion. The designer has not only created his own label, “Off-White”, but is also the creative director of the luxury brand Louis Vuitton. Abloh has become popular in the media mainly due to the “The Ten” cooperation with Nike. Shortly after his studies the young talent got to know Kanye West, meanwhile the two together with other artists on the new album of Jay-Z and Kanye “Watch the Throne”. Abloh was involved in the design of the merch and the stage sets.

Birth hour of Off-White

Off-White was founded in 2013 and has since been managed by designer Virgil Abloh. The label’s focus is on the latest fashion, yet the brand is the source of various creative works and projects such as art, music and videos that contribute to the success of the entire company. In 2014, the designer presented his first own collection and combined high fashion with streetwear. His training as an architect was particularly noticeable in his creations in the form of geometric lines and individual prints. The unique designs were worn in numerous music videos, among others by Beyonce and Nicki Minaj. The first concept store was opened in Tokyo and others followed in Hong Kong, London and New York.

The Off-White Industry Belt

While the label celebrated rather mediocre successes in the first years shortly after its foundation, it shot through the roof with its designs in the last two years! The reason for this is the designer and his now world-famous and very minimalist, sporty creations. An example of this is the Off White belt. This gem has become an indispensable part of the constantly reinventing streetstyle fashion scene! After the belt in the industry look has gained great popularity, other artists started to copy the design. This is how the Industrial Belt Trend was born! The belts are normally used on container ships and cargo planes, but are now also tied around the hips. A creative way to use discarded belts and give them a whole new meaning!

Top 3 ways to wear the belt

The Off-White Industry belt can primarily be worn as a normal belt. It is relatively long and can be tied several times around the hip or, as is often the case, simply let the end of the belt hang down. So the iconic off-white belt look looks super casual and stylish!

As a waist belt for coats and jackets. For trench coats and coats you can replace the ribbon with the off-white belt and give the waist even more emphasis. The yellow eye-catcher gives every outfit a certain touch even in the cold autumn and winter months and is an absolute statement piece. In short, an eye catcher, without having to operate large expenditure!

A third variant to set the cool It-Piecezu stylish in scene is as a carrying strap. Simply replace the carrying strap of the bag with the belt. This not only guarantees the stable carrying strap, but also the stylish appearance! This can create great looks with off-white character and you look super casual! Especially with simple outfits in shades like black, white and natural shades you set cool contrasts and the neon band is definitely the focus.

Design for him & her

The Off-White Industry belt in unisex design can be worn by women as well as by today’s modern man! This means that countless outfits can be created and there is an extremely wide scope to combine. The sporty androgynous collections from Off-White are highly coveted by trendy streetwear fans and an absolute must-have in the wardrobe!

Pockets from Off-White

Off-White stands for streetwear with a high fashion touch! Virgil Abloh’s creations can be recognized quickly and everywhere by the Japanese inspired designs and graphic motifs. These typical off-white features can also be found in the fancy designs of the bags!

Binder Clip leather shoulder bag

The characteristic leather Binder Clip bag from Off-White can be combined with any outfit in its monochrome design. The bag is decorated with silver hardware, but can also be worn to golden details super easy. The ingenious structure is transformed into a cool contrast by the removable canvas wristband decorated with the brand’s logo. So all in all a cool piece that spices up simple and inconspicuous looks and makes a real eye-catcher on the streets!

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Name a better duo 🖤💛 📸: @_ruucakana_

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Sculpture Mini Bag Black White

The Sculpture Mini Bag in black and white is a true work of art of the streetwear scene! The bag of the luxury label scores with its urban details and the carrying strap in logo look. Combined she looks super cool as an eye catcher with a chic pantsuit as well as with a casual streetstyle outfit! The sculpture bag is like a sculpture, a piece of street art!

Itney 1.4 Cash Inside

The Itney 1.4 Cash Inside handbag is again an interesting mix of both styles, streetwear and high fashion. The high-contrast design can be worn with anything! Off-White once again defines the grey area between black and white with this handbag, creating a new interpretation of styles we already know and love. This white Itney Cash Inside leather bag has a shoulder strap and a round carry handle, so it’s super versatile to carry and use! the foldable top of the bag makes it easy to reach the contents, without having to reach through narrow zippered openings! The small back pocket provides easy access to your mobile phone, or other small things that can be easily stowed away, as well as a printed text on the front and back that makes the cool handbag an eye-catcher!

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#1500$ #offwhitebag

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Snake-look fanny pack

The Off-White belt bag with neon yellow accents in the snake print is a way to bring colour into play and still have your hands free for more important things! Simple outfits can be simply refreshed cool, without it getting too much. The bag is made in Italy from water-repellent fabric and offers storage space for the most important things, keys, wallet and smartphone. The stylish accessory can be worn around the waist, but also crossbody, so it is ideal for a city trip, or a visit to a festival, no matter at what time of day!

Off-White on my feet!

The breakthrough came in 2017 when designer Virgil Abloh set a milestone with the opening of the concept store in New York. Cooperating with well-known artists and brands, he realized that turning the world of all sneaker fans upside down wasn’t a problem for him. Abloh’s Off- White started the “The Ten” project in cooperation with the American sportswear brand Nike. 10 of the label’s most popular shoes were reinterpreted and redesigned, triggering an absolute hype! Collectors and fans are paying unbelievable sums to complement their brand collections with limited edition pieces.

“Hiking” Ankle Boots

The “Hiking” Ankle Boots were part of the first looks presented at Off-White’s Pre-Fall Presentation 2017. Since then the shoes are extremely popular and inspired Abloh himself to create a new version of the Ankle Boots. The new boot design is made of supple leather with metal eyelets and thick rubber sole. The designer creates the contrast in these shoes with the silver ice claw on the outside of the shoe. Especially for the cold months a real eye-catcher!

Sandal in patent leather and canvas jacquard with shearling trim

To the light skirt and jumpsuits, the Off-White sandals from patent leather fit perfectly! The unmistakable canvas jacquard logo tapes are also used here, based on the Industry Belt. The shoes are lined with fluffy Shearling and are therefore also suitable for longer distances on foot super! In order to focus solely on the shoe, the best thing to do with the rest of the outfit is to focus more on simple colour nuances.

Off-Court High-Top-Sneaker

Virgil Abloh describes herself as a sneaker fan. He draws his inspiration mainly from sport, especially from basketball. The “Off-Court” is unisex and therefore suitable for women as well as for men, like almost all Pieces at Off-White. The model is made of structured leather and is equipped with the characteristic orange cable tie. The shoes can be combined super with a suit, or maxi dress and so quite simply the typical high fashion meets-Urban look achieve! Especially the interesting colour combination makes the interplay of chic and casual super cool.

Overknee boots

“These Boots are made for walking…” The use of bizarre quotations on various pieces of clothing is clearly one of the features of Virgil Abloh’s designs. The Helveticia font has become a lasting comment of the design process. He thus creates fashion that challenges perception, “Through the use of typography and formulations, the perception of an object can be completely changed without changing anything else about it. So dare and try to express yourself more with your clothes and make a statement! It’s obvious that you can easily do that with the cool parts from Off-White!

Statement Accessories

With the right accessories, you can decide for yourself how your look should look! With off-white accessories, the next look will be a guaranteed eye-catcher and you will be at the center of the action!

“POUCH” Bag

The cheeky design is always at hand with the Off-White carrier bag! The bag is made of black, smooth leather with a simple zipper, with silver hardware, and has the imprint “Pouch” on the front. The bag, or better said “Cloutch” can be used super versatile! As a make-up case, to carry cards, telephone or other small things, but also for a quick dinner, it can be used as a stylish companion. Here again the designer’s love for typographic imprints becomes visible and suitably realized by him!

Logo Socks

Off-White has produced a cult streetwear with its unmistakable branding in an industrial style. One example is the white cotton socks. With these socks no one will go unnoticed.

Sunglasses for the international look “For your eyes only”

A mixture of retro curves, clear and angular lines and flat, narrow glasses, as well as trendy colour variations and the Off-White brand on the temples make this visionary style of extra thick acetate a real must-have. Unlike thin frames, these models do not break so quickly and are relatively robust. With these creations you have in any case also with sunshine the absolute view!

Street Chick with the Off-White Hoodies

The hoodie of Off-White is decorated with gradient stripes and arrows – two of the characteristic graphics of the label. This one is knitted in a rather roomy shape from a brushed mohair mixture, which is warm, cozy and strongly structured, super suitable for the style-conscious man! Since the foundation of Off-White, this Off-White sweater is extremely popular, but also other sweater models of the brand are very popular and inspire customers from all over the world!

DaVinci meets Fashion

With the Mona Lisa Hoodie designer Virgil Abloh once again shows his preference for prints! The clash between Highbrow Art and Urban Style picks up the spirit of the brand in this off-white hoodie. This comfortable hoodie is made in Portugal from soft cotton. The slightly oversized model has a charming print characteristic of the brand and a large hood. Super to combine with sneakers and jeans.

Painting Dirty

The Off-White Painting Dirt Jacket is without a doubt a real eye-catcher with which people’s attention will stick to you! The black sweater with multicolored paint splashes looks super cool and gives your look a great finish.

Off-White Sale

It was only in 2017 that the young brand Off-White was represented in concept stores and opened its doors to all streetwear enthusiasts. Today Off-White has several concept stores in fashion metropolises such as Paris, Shanghai, Dubai, Moscow etc.. In Germany, the brand can be found on sales floors in Berlin, Düsseldorf, Munich, Hamburg, Frankfurt am Main and Augsburg. Among the shops where the Off-White products can be found are Apropos, The Corner and Uebervart. But also here it is recommended to be fast and to get the eye-catching Pieces in the right sizes and sought after models!

You can find all the offers and more information about the brand on the label’s current website in the higher price segment.

Off-White Vlogs, Shows & Co.

2019/2020 FW fashion show

 

Off-White Industrial Belt

Fun facts about Off-White

Model Agency name: How do you get the name Cocaine Models?

How did you come up with your model agency name? Whether it’s photo shoots for online shops and lookbooks, or advertising videos, our managers and of course our models are often asked how they came up with your model agency name… Our founder and owner was very technical, even before the founding of Cocaine Models. Through his many years in advertising and marketing, he eventually came across the free domain cocainemodels.com – for a modern nerd and company founder, the perfect combination. In 2014 the domain was bought, in 2015 the company and finally officially founded. Since then we have developed extremely well and collected great references, with which we are now starting further into the future!

High Fashion

Cocaine Models focuses as a high fashion model agency on the fashion market, as well as international model placement. The more international and experienced the models are, the better the performance. That’s why our model agency Cocaine Models, with splitting of CM and Xo, is continuing in the direction of Haut Couture and Pret a Porter. With our models and experience from countries such as Milan, Paris, London and cities such as Los Angeles and Tokyo, we can guarantee our national clients that they will always get the best results from their photo shoots and video shoots.

Publicity

Fashion, smartphones, travel, jewelry, the whole world of commercial models is so diverse! We offer our customers a specially tailored portfolio. So that you can fully focus on the selection and selection of the models to find the perfect model for the next commercial, or the next photo shoot, for large billboards. We also put a strong focus on influencer marketing, as mentioned in cooperation with our social media agency. With our partners, we have already achieved over 6.5 million impressions in just one day. Since we have received many requests from our customers as to whether we can also help you with our name in the field of influencer marketing, we have acquired more and more expertise. This benefits our customers, but also our models and of course young bloggers.

Fashion Show – Fashion, Designer and Fashion Weeks in Germany

You have to organize your first fashion show in Berlin, Hamburg or Munich and don’t know where to start yet? In our small agency 1×1 for models and designers you will find all the important points you need to consider when planning a fashion show. From the first model casting to the rehearsal before the show. As an agency we have already accompanied several fashion shows, among others together with Daab at the Mercedes-Benz Cologne Fashion Days. Based on our experience as young designers we not only want to give you tips for planning, but also a small checklist!

Fashion show definition – What is a fashion show exactly?

fashion show according to Duden – catwalk, runway, fashion show, …

A fashion show is defined in the Duden as “an event at which the latest fashions are presented”. This is very broad. Closer illuminated is a fashion show the presentation of fashion collections in a certain staging. The collections of designers and labels are usually presented seasonally on the catwalk by models. The staging of the fashion show can be determined individually, there is no generally defined procedure. As a rule, a fashion show ends with a repeated, fast appearance of all models of the show and the “bowing” of the designer to the audience. The audience can be either the general public or an exclusive circle of invited guests and/or the press. As a rule, however, every fashion show focuses on a few key points in the organisation of agencies:

  1. Needed List – All details of planning / PR / Show in highlights
  2. Model Casting – The perfect models and measurements for the fashion collection
  3. Choreography – A detailed planning of the individual “pictures” (scenes)
  4. Public Relations – We inspire the right people from the label
  5. Rehearsal – Final dress rehearsal for all models of the fashion show
  6. Fashion show – The big moment for fashion designers
  7. Press work – After the show is before the show!

Famous fashion shows in Germany

Fashion shows take place in many cities in Germany. Especially well known for fashion shows in Germany are the fashion cities of Munich, Berlin, Hamburg, Düsseldorf and Cologne.

Fashion Show Munich – Secret Fashion Show

One of the well-known fashion shows in Munich is the Secret fashion Show in Munich. This is organised by the Mplus Agency and takes place in May and October.

Fashion Show Berlin – Mercedes Benz Fashion Week

The fashion metropolis Berlin is known for the Mercedes Benz Fashion Week. One of the hottest shows every season is the fashion show by Guido Maria Kretschmer. The sympathetic designer is also known from the TV format “Shopping Queen” on VOX.

Fashion Show Hamburg – A+ Fashion Days

The Plus Size Fashion Days in Hamburg are organized by the team of the Kurvenrausch Blog. Kurvenrausch organises fashion shows, beauty events, re-styling campaigns and more in Hamurg.

Düsseldorf Fashion Show – CPD & Platform Fashion

The CPD fashion fair is held regularly in Düsseldorf. Düsseldorf is THE fashion city in NRW. The CPD regularly attracts numerous fashion enthusiasts and retailers. The Fashion platform in Düsseldorf is also popular in the fashion industry.

Catwalk music for the fashion show

Besides mixtapes from DJ’s there are also fashion shows with live music. One band that is known for fashion show music is for example B.O.X.E.R. They already stood for shows of different designers on “The Catwalk”…

Catwalk: Haute Couture & Pret-a-Porter

More about the different running styles can be found in the article: Haute Couture & Pret-a-Porter.

Fashion show agency – success for the new fashion collection

If you want to organize your first fashion show and you still need help for a full success or you want to put the whole project into firm hands, it is recommended to hire a fashion show agency.

Fashion Weeks NY, Paris, Milan – the top models and shows in trend

All the cities where the official Fashion Weeks take place are the best to find or deepen their own fashion inspiration. From Paris and the Eiffel Tower, small cafes at the Seine, young couples strolling over bridges, Milan with its impressive Italian art and the Duomo, the famous cathedral. From London, Paris, New York and Berlin – At every corner of these cities you can find inspiration in the form of art, music or just the latest fashion. No wonder that in this fashion metropolis, millions of fashionistas and fashion victims watch the fashion weeks year after year. The Fashionweeks are the most important events in the world of design, fashion and models. In New York or the Big Apple millions and thousand of people walk around with new styles. You can only imagine how much inspiration you can get when you see the big, flashy and gigantic screens. All the citys where the official fashion weeks start show that the catwalks are where the streetstyles are inspired from the sources the designers, the “ambassadors” of fashion.  The Month of the fashion is over. February showed the newest trends and the new faces of the catwalks. From Chanel and Karl Lagerfeld to Versace or Dior we took a look at the shows and chose some of the models you should know.Take a look at them and check out the super models and the upcoming icons of the fashion world.

+ Berlin + Munich + Cologne | Model Castings in February 2019

Milan Fashion Week – From crazy Gucci Show to Gigi Hadid with Puppy

The designers of the official new collections, are often not only by art or z.b. Inspire music, but have their own muses. These are nowadays mainly models or stars and starlets. Not only models, but also life styles are a topic in fashion. Designers like Gucci want to use their fashion to express, transform, improve and sometimes highlight their positive sides or critique negative ones.

Every year, designers have to come up with new trends. To attract attention, they try to show the craziest things and most extraordinary shows. To make an impression, or to stay in mind, Creative Director of Gucci has come up with something new this year. Alessandro Michéle and his team showed an extraordinary fashion show in a room reminiscent of a hospital operating room. The Models that presented the collection were made up in various ways. Some of the models got a drawn monobrow and others walked down the catwalk with their own heads under their arms. From Models with horns to little dragons on their arms, Gucci has shown a mix of luxury fashion and a little freak show in his collection. The team tried to make the models look out of this world and somehow like fairytale creatures, but with a precision and a lot of effort to get a look that it looks almost real. Their message to show different and diverse looks, that are somehow freakish, defenitly catched our attention. Check the video from the show yourself.

The Tod’s brand is mostly known for making leather shoes, handbags and other accessories. This year they have shown their new collection at the Milan Fashion Week. The new fashion showed women’s clothing, in great muted and pastel colors such as beige, brown and cream. However, all the attention was on another factor. Gigi Hadid opened the show and like a few other models she was walking with a cute puppy in her arms.

Paris Fall / Winter: Chanel with chic Fashion in the Woods

Karl Lagerfeld is more than just the designer of Chanel. He defined and gave the Fashion the right style as amazing as no one else could have done after Coco Chanel. This Fall / Winter Collection of Chanel, he showed the clothes in a setting that looked like a wood. With leaves everywhere, trees and dark drapes coming from the ceiling, the Models walked down and showed pieces that defined the vision of the designs. Strong women with nice business dresses and beautiful pearls or gemstones on handbags.The Scenography was perfectly fitted to the designs and gave a nice insight look of the chic, classical and sophisticated look that Karl Lagerfeld sees with the brand.

Bottega Veneta Men and Womenswear – Großartige Mäntel und Stoffe

Model Julia Stegner opened the show of the new autumn / winter collection 2018 and 2019 Bottega Veneta. Among model asterisks like Caroline Trentini and Simon Nessman had a small catwalk comeback. The collection had the perfect look to express a great version of subtle luxury. If you look at the clothes, you can see the defined tailoring and good craftsmanship. The collection looks classy and looks expensive, but not with the typical features of the brand looks. These are beautiful dresses that you can wear season after season and look stunning but hidden and not intrusive.

Jeremy Scott or Moschino? Colorful Fashion: Faux Fur and Alien Looks

Moschino and Jeremy Scott. Jeremy Scott and Moschino. For those who do not know the brand and the designer, it is not clear which connection lies between the two. The designer Jeremy Scott with his eponymous brand is also the creative director of the well-known high fahsion brand Moschino. His fashion is known for bright colors and wild combinations. Moschino and Jeremy Scott go well together, the designer has sportswear and streetstyle covered in his own brand, and Moschino includes chic and sleek women’s clothing. The brand Moschino is like Jeremy Scott no gaudy color too bad, with the inspiration in Pop Art and the motto “Fashion has to be fun”, the designer shows the latest autumn / winter fashion. Unknowing viewers may have wondered why the collections are similar or even almost seem somehow identical. However, he showed a more elegant version of clothes in the Moschino catwalk show. The cuts, presentation and idea behind the collections did not look alike except for the colors: bright and expressive pink, blue or neon colors could be seen. Some models on the Moschino catwalk had pink and blue colored skin.Like strange aliens but with the famous “Jacky Kennedy 50ties Look” hairstyles. In the videos you can admire the great clothes and bags and be inspired by the looks that are “out of this world”.

Modeling worldwide: USA to Europe and Asia

Nicole: Personality, high fashion, short hair, perfect mix!

Nicole’s new showreel from our CM videographer Robin! Clean, natural, just as she is. You will hear a lot more of her from summer 2018, with already signed contracts for Tokyo and more for mega cities like Milan and Paris. We look forward to the coming years! Today, we present you Nicole’s new showreel:

Nicole x Coming soon in Tokyo and Milan

Thanks to IO video crew. More about the film & video team? Visit IO | Video Production.