With its progressive leather goods and original designs, Fendi has always been one of the most famous fashion labels of modern times. Karl Lagerfeld in particular revolutionised modern fur fashion with his Haute Fourrure. The brand’s advertising campaigns are just as original and extravagant as its annual collections. Here, of course, only the who-is-who of Hollywood stands for the brand in front of the camera. Here you can see what makes up the Fendi campaigns and what visions Karl Lagerfeld and Silvia Venutirini Fendi have for the future of the brand.
Fendi: Italian fashion label defines the “Haute Fourrure
Fendi was founded in Rome in 1918 as an Italian luxury label. At that time it focused mainly on the distribution of furs and leather goods. The first fashion show took place a few years later in 1932. The family business, which had been run by founder Adele Casagrande and her husband, the Italian Edoardo Fendi, was finally divided up between the 5 daughters Paola, Anna, Franca, Carla and Alda in 1964. In 1965 they employed the German designer Karl Lagerfeld, who worked there as Creative Director until his death in 2019.
The biggest campaigns Fendi: Extravagant dresses, shoes, swimsuits & bags
Fendi has enjoyed great popularity for decades – and rightly so. The designs are always innovative, the materials only the best and the promotional clips unique. Sometimes they are colourful and eccentric, sometimes minimalist and timeless. Fendi is always good for a surprise. We have compiled the best advertising campaigns for you here.
FendiRomAmor: Colourful hoodies & neon jackets as a declaration of love
The colourful Fendis collection is a homage to the vibrant life of Rome. Grafiti artist PREF contributed significantly to the creation of the Capsule Collection Fendis with unique & eccentric patterns and images. He reinterprets the Fendi logo and rounds off the rebelliously sporty look of the clothes and accessories perfectly. The collection is available in selected stores.
Fendi Mania: Sporty Capsul Collection inspired by FILA
The Capsule Collection Fendi Mania was created in collaboration with artist Hey_Reilly. The creative direction of the house Silia Venturini Fendi was drawn to the up-and-coming artist when he dissected the Fendi brand logo for a project and combined it with the Filas. Venturini loved his work and invited him to collaborate with him. You can see the result here in the clip.
Feminine women collection with retro vibe & flower prints
Work clothes made of cotton. White terrycloth skirts. Quilted flower dresses. Quilted fur dresses. These trend pieces of the year sum up the spirit of the 2020 summer collection. “One thinks about the practicality of things,” said Venturini Fendi. “I want women to feel natural and good in these dresses. Nobody knows Fendi like a Fendi”. You can see what that looks like here in the video.
Fendi Icons: Iconic Handbags & Monogrammed Boots
Over the last decades Fendi has managed to create timeless pieces that have become classics of the fashion scene. Especially her iconic bags can be seen every year at the runway shows in Milan, the streets of Paris and the latest Hollywood movies. You can also see the most popular shoe models in the video here.
Fendi’s famous advertising faces: Jackson Wang, Nicki Minaj, Xenia Adonts & Co.
Fendi not only has a penchant for outrageously good-looking mannequins, but also for the international who-is-who of the entertainment industry. So Hollywood stars like Sarah Jessica Parker, famous influencers like Xenia Adonts or Asian music legends like Jackson Wang are regularly photographed for the fire.
Baguette Friends Forever: Exciting campaign with Sarah Jessica Parker
The Fendi Baguette is one of the most famous parts of the fashion house. See Hollywood darling Sarah Jessica Parker become Carrie Bradshaw once again and rejoice over her new acquisition from the Fendi boutique in New York. Spoilers: The video also features some influencers.
Fendi Prints On: Extravagant collection with Nicki Minaj
When hip-hop legend Nicki Minaj rapped about Bentley windows and Fendi prints in her song Chun Li, the singer didn’t know that she was about to embark on one of the biggest fashion collaborations of her career. The Fendi Print On collection comprises 127 pieces that reflect the typical Fendi spirit, yet skilfully combine it with Minaj’s playful and loud aesthetics.
Fendi Colibrì: Personalized shoes with Paola Alberdi
With Fendi Colibri, the fashion label is revolutionising the modern shopping experience. The luxury brand invited the Japanese actress Emma, the Italian songwriter Patricia Manfield, the French influencer Xenia Adonts and the American trendsetter Paola Alberdi to come and see the brand’s new project for themselves. What makes Fendi Colibri so special? The buyer can now choose between seven possible combinations for the perfectly personalised shoe.
Mr. Doodle Capsule Collection: Men’s collection with advertising face Jackson Wang
Clever, modern and daring – that describes the new Mr. Doodle collection Fendis best. Here you can find colourful men’s jackets, shirts, shoes and matching bags. Take a look at the promotional clip with the Chinese singer and rapper Jackson Wang.
Behind the scenes with Karl Lagerfeld
For several decades Karl Lagerfeld was the creative director of the company. He revolutionized modern fashion with his extravagant designs, breathtaking fashion shows and innovative outfit combinations. Learn more about the extraordinary fashion designer and his Fendi legacy.
Interview with Karl Lagerfeld and Silvia Venutirini Fendi
What inspired Lagerfeld for the women’s summer collection 2017? What was the point of the extravagant make-up? These questions are answered here in the video by creative directors Karl Lagerfeld and Silvia Venutrini. There is also an exclusive insight backstage.
Backstage of a Fendi fashion show with Gigi & Bella Hadid
Here too, Karl Lagerfeld’s vision is expressed in the silhouettes and materials of the collection. Take a look behind the scenes, where meetings are held, models are cast and last minute changes are made. Always in the spotlight: Karl Lagerfeld and Silvia Venutirini Fendi.
Dior, an exclusive luxury label full of elegance, class and quality The fashion label has been presenting high-quality detailed high fashion collections for years, such as bags, shoes, jewellery and other accessories. However, the collections are not only presented on exclusive runways, but are also presented, like perfumes and other must haves of the season, in extraordinary commercials. So now take a look at the innovative creations, commercials and exclusive backstage footage.
Dior – fabulous collections and unique fashion
It all began in 1928: after graduating from high school and training as a diplomat, Christian Dior opened an art gallery in Paris, which quickly made a name for itself in the city’s select art circles. Dior continued to be artistically active afterwards with numerous drawings and illustrations. This is how his first fashion creations in the form of hat sketches were created from 1931 onwards. In 1937, Dior expanded his field of activity to create his first ladies’ models and subsequently worked as a designer. In 1947 his first collection was finally published and shortly afterwards the fashion designer founded his own fashion house under the label of the same name Christian Dior, which launched the perfume Miss Dior in the same year. With his innovative and creative fashion he inspired style icons like Jackie Kennedy or Marlene Dietrich. Dior’s collections are characterized by elegance, class and feminine designs.
Dior convinces not only with its unique fashion and high-quality haute couture, but also with its noble perfumes. Since 1947 Dior has been presenting luxurious and breathtaking fragrances time and again, starting with the exclusive perfume Joy, which has been one of Dior’s most popular products for years. Hollywood greats such as Natalie Portman or Robert Pattinson provide an exciting eye-catcher in the commercials.
Airy light fragrance with exciting flower component
Joy is the first perfume from Dior, which appears again and again in new creations and convinces with its flowery light scent. This flattering, gentle yet dynamic perfume radiates infinite joy. Dior’s Pafrum is based on the idea that an eruption of flowers bursts forth, as bright as fireworks.
A lively and playful commercial with Natalie Portman
A sparkling floral fragrance underlined by an abundance of Grasse roses. Thanks to a light touch of bergamot, it is a perfume that captures you and never lets go – similar to the vibrant energy of Natalie Portman, who whirls carefree through the room in a soft and spectacular party dress by Maria Grazia Chiuri. Have a look at the complete promotional clip here.
Sporty and seductive perfume with superstar Robert Pattinson
The Dior Homme perfume unfolds in an extraordinary concentration for a soft, intense sporty fragrance with a woody note. An intense floral nectar with woody aromas that provides a direct physical attraction – perfect for a first date. The fragrance is presented in an exclusive commercial with Hollywood Beau Robert Pattinson.
Enchanting perfume creations from the designer studio
Dior presents its latest and most popular creations in the iconic Dior boutique. Discover the studio of the designer of dreams, his whimsical oasis where Dior’s creations are more than gifts: Always dreamy and beguiling, their fragrances and unusual notes make them the perfect accessory to any outfit.
Extravagant jewellery, bags and other accessories
Dior’s devotion is clearly focused on the high-quality and extravagant collections, but they are not the only ones that are a real eye-catcher. As already mentioned, Dior’s fragrances are very popular and always packaged in only the highest quality bottles. But not only the perfumes are special, because the other accessories from Dior such as jewelry, bags or even sneakers are also a real eye-catcher. With the extraordinary details and extravagant designs, exciting accessories can be found at Dior, perfect for every occasion, whether everyday or leisure.
Exclusive jewellery presented by Cara Delevingne
Model and actress Cara Delevingne, the face of Dior Joaillerie, plays magic tricks in this video with creations from the latest jewellery collections Rose des Vents and ‘Rose Celeste. These consist of multicoloured compass rose croquettes and medallions with a sun in chased yellow gold on one side and a diamond-encrusted moon on the other.
High quality handbags with timeless designs
The emblematic Lady Dior, the curved saddle and the graphic 30 Montaigne flap bag are just some of the timeless Dior designs. From the smallest seam to quilted leather, these highly desirable and understatedly modern creations are found in a correspondingly elegant spectrum ranging from indigo blue to cherry red and ecru. Watch the commercial for the collection here.
Tropical patterns and bright colours for travellers
The new Dior Cruise collection of bags consists of various colourful patterns and prints of jungle animals. The new collection is perfect for cruises or a trip to far away exotic countries, because you can find everything from a classic handbag to a simple travel bag.
Travis Scott presents the extravagant sneakers Diors
The Air Dior collection by Kim Jones combines basketball culture with fashionable sophistication. It draws on the Dior heritage and the Jordan Brand and is worn here by the versatile artist Travis Scott. Inspired by the style of basketball legend Michael Jordan and with a highly refined colour palette, an exceptional collaboration is presented.
High quality and elaborate workmanship
Dior is particularly distinguished by its outstanding workmanship and the high-quality materials used. Every collection and every product of the Dior brand is created with loving attention to detail and is therefore always available in high quality. So you want to know how Dior has been following these values and manufacturing its products? Then take a look behind the scenes here.
Noble execution through loving handcraft
Discover the extraordinary savoir-faire, the new designed flap bag Dior Bobby and its production. From silky smooth box leather, contemporary contours are moulded into an undeniably feminine shape. It was brought to life in the Dior studios and celebrates the codes of the house. Watch the entire clip here.
High-quality design through first-class production
The Dior Saddle saddle bag from Dior is particularly impressive because of its special design. The bag appears in a new denim version of the emblematic Dior Oblique print, which gives the company’s icon a new look. Find out more about the savoir-faire behind this new version of one of Dior’s most timeless pieces, a tribute to the world of equestrian sports.
Prada – an exclusive luxury brand, which always convinces with new innovative and creative collections and is known worldwide with its products. But not only the fashion of Prada is unique, but also its fashion shows. These are always extraordinary, just like the phenomenal commercials and campaigns. There Prada always presents its latest collections in a surprising and unusual way. Check out the top videos of the fashion label here.
Prada – innovative designs & extravagant fashion
Prada was founded in Milan in 1913 as a leather goods shop, producing mainly handbags and suitcases, and was soon appointed official supplier to the Italian royal family. The brand was created by the Italian designer Miuccia Prada. After international expansion in 1990, the brand made its final breakthrough. Today, the luxury brand is one of the most exclusive labels worldwide and is considered a top luxury brand, because Prada is characterized by innovation, transformation and independence. Today the brand is still managed by Ms. Miuccia Prada, who is known for her progressive designs.
Prada stands out above all for its sophisticated collections of stunning designs, high-quality fabrics and loving details. The Prada collections are full of creativity and reinvention. Each collection is developed in line with modern trends and remains true to the brand’s identity. With an untiring curiosity about the world, society and culture, the label is constantly incorporating new influences into its creations and is constantly finding new inspiration. The collections are not only presented at exclusive and exciting fashion shows, but also in witty and fascinating campaigns.
Elegant and feminine designs in dramatic presentation
Like the identity of today’s women, Prada’s identity is fluid, fluctuating and surprising, which is also reflected in the brand’s collections. Because Prada is at once complex and simple, unique and yet multi-faceted, just like its fashion and products.
Diverse collection with classic cuts in an impressive campaign
The Prada campaign for the Men’s Spring and Summer Collection demonstrates a time when offering a simplified definition of oneself seems to be a universal endeavour, but Prada enjoys representing the opposite. The conscious display of duality, diversity, constant reinvention and renewal is an essential element of the Prada brand and its unique identity.
Funny and imaginative commercials
With original and imaginative commercials, the Prada brand continues to present its extraordinary fashion, beautiful models and stunning accessories. For this purpose, they use celebrities, such as actor Ben Kingsley or models like Gigi Hadid, who present the brand’s latest collections in an interesting way. Prada convinces with these viedos again and again with quality and attention to detail, because every commercial is as innovative and unique as Prada. So now take a look at the fashion of Prada and let the videos enchant you.
Stylish high fashion in an original presentation
Prada presents a comedic short film called Therapy, starring Ben Kingsley and Helena Bonham Carter, with which the brand proves that Prada fashion can be worn by everyone. The story is about a patient who enters a therapist’s office dressed from head to toe in Prada design. She lies down on the couch and starts talking about her problems, completely unaware of the therapist’s growing obsession with her fur coat.
Creatively presented a fabulous collection of glasses
In the short film Cinema Prada playfully presents the latest collection of glasses for the summer. The short film shows a simple story of a day at the cinema and tries to capture the joys of going to the cinema with bizarre and surreal moments. Watch the whole clip here.
Philosophical commercial with dreamlike pictures
Prada Cinéma Evolution is an ironic foray into the countless facets of female identity. The label found inspiration here in the power of filmmaking. Here, Prada’s glasses serve as a narrative device between reality and the perception of everyone, which leaves the question open: “Are you the observer or the observed?
Romantic floral patterns and innovative fashion
Prada’s new collection is the idea of simplicity as rebellion, of the extraordinary in the ordinary, of the new in the familiar – so here is a new perspective, a different way of looking at the concept of fashion advertising itself. Watch the entire clip here.
Inspiring and emotional campaigns
Not only in commercials, interviews and fashion shows Prada shows its stunning collections against an exciting background, but also in campaigns that present fashion and accessories in a touching and appealing way. Campaigns like Prada Coming Home or Best of Prada Mode Paris highlight the collections and show how exclusive the Prada brand really is.
Elegant handbags as loyal companions
The short documentary film Coming Home by Prada records a traditional reunion to celebrate one of the most important holidays in China, bringing the family together and celebrating this time of year in the most memorable way. Prada shows his latest handbag collection, which are presented as objects of unexpressed love, expressing feelings in a subtle way.
Alexa Chung and Gigi Hadid as advertising faces of Prada
The filming location was the famous Maxim Restaurant in Paris. All kinds of personalities are on location and celebrate the latest collection together with Prada in a travelling social club with a focus on contemporary culture. This experience has been captured on tape here.
Unique insights behind the scenes
Although Prada has no need to prove its high quality, individuality and innovation, the luxury brand remains transparent in its exchanges with its customers, regularly uploading exclusive videos and interviews with exclusive insights behind the scenes.
Exclusive interview with artist Thomas Demand
In an interview by Prada with Thomas Demand, exclusive pictures by the artist are presented, which can now be found in the windows of stores worldwide. The focus here is always on cherry blossom trees, which announce spring with their blossoms.
Unique insight into the high-quality and detailed production of a Prada handbag
The bags of Prada are manufactured in high quality handicraft, from noble materials and with special details. In addition, each bag of the Prada brand is an individual unique piece and perfectly suited for every occasion, because the feminine and elegant design makes each bag a real eye-catcher. Now take a look at the unique production and the qualitative end result here.
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Diesel – The brand directly associated with jeans pants. They are probably the creators of jeans and yet offer so much more. You could call them revolutionaries of sustainability, because they are against mass production and started a step forward in the fashion industry with their campaign “UP – CYCLING”. The founder Renzo Rosso founded the brand at the age of 23 and made it a leader in the 80s. It was the beginning of long-lasting success that led to an expansion of the assortment and shops. Today the brand sells clothing for men and women, fragrances, watches, shoes and accessories.
Birth of the DIESEL brand – Renzo Rosso
Renzo Rosso was born in 1955 in a small province in Italy. At the age of 23 the Italian fashion entrepreneur founded his brand “Diesel”.
With his father’s financial support he bought 40% of the textile company Moltex, which belonged to the Italian entrepreneur Adriano Goldsmith. He renamed it Diesel and in the same year launched his men’s collection with a focus on denim or jeans. The inspiration for the name came from the fuel of the modern world “Diesel” and the international same pronunciation. Goldsmith was paid $500,000 in 1985 when the yearly turnover was more than $5 million. It was not until ten years later in 1989 that women’s fashion was added, in which year the brand had a yearly turnover of 130 million US dollars.
The most famous collections in the 80s to 90s were the Saddle model. Unlike in the 70s, the trend came with tight foot hems.
And in 1994 the youthful 55DSL collection, which was a bestseller until its liquidation in 2015.
The brand has become known above all for its provocative, ironic communication: over the years, the Diesel campaigns have not only shocked, amused and amazed, but have also been rewarded with prizes. In 1991, the long-standing For-successful-living campaign was launched. In 1995 the “Kissing Sailors” advertising motif showed the kiss of two men.
Rosso also founded the company OTB – Only the Brave, which in addition to Diesel also includes Maison Margiela (since 2002), Viktor & Rolf (since 2008), Brave Kid (children’s fashion manufacturer, since 2011), Marni (since 2012) and Staff International. OTB has contributed almost 1.6 billion euros, 70% of which was generated by the Diesel brand.
Jeans – Revolution through denim
Timeless, sexy and comfortable – that is the promise. The trousers should fit to everything, so there are different materials, colours and patterns. The most popular trousers are a body-hugging jeans in a simple design consisting of 98% cotton. A striking design made of stretch denim in light blue vintage wash with typical Diesel accents, which are applied to the fabric in an innovative process. Lasered destroyed details, abrasions and wrinkles together with an eco-resin coating create a classically cool look, to which a light dirt effect finish adds the finishing touch.
For both men and women, you can choose from the following patterns:
Skinny
Slim
Straight
Tapered
Carrot
Bootcut
Boyfriend (for women only)
Wide (for women only)
Once again, sustainability is taken into account, as each pair is treated with a minimum amount of chemicals and water consumption is reduced by up to 40% compared to conventional methods. Furthermore, all new denim is designed and manufactured in Italy.
The son of Diesel founder Renzo Rosso, of all people, is the Sustainability Ambassador and Upcycling Artistic Director. With his Upcycling project “Diesel Upcycling For 55DSL” Andrea Rosso not only made his father proud, but was also presented at the Men’s Fashion Week 2020.
“In addition to the sustainable principles of the collection, transparency is also an important theme. Each garment of “Diesel Upcycling For 55DSL” is provided with a QR code that can be scanned and takes the owner to a website where the production of the garment can be tracked. “We document the manufacturing process from A to Z. We take a photo of each step, and these can be viewed on the wash list using a QR code. The packaging is also 50 percent organic and recycled.”
What exactly is upcycling ?
Upcycling is a process of creative reuse, the conversion of existing products, waste materials and old materials into new products. This reduces the consumption of raw materials and decreases energy consumption, air and water pollution and greenhouse gas emissions.
Perfume – DIESEL Only the Brave
Diesel Only the Brave is not only one of the classics of fragrances, but is a real women’s magnet. You are looking for a strong fragrance that sends out a confident signal. Then this perfume is just the right thing for you. Numerous components were carefully created by the three fragrance designers Massenet, Pierre Wargnye and Olivier Polge. The secret of Diesel Only The Brave is its oriental, woody notes. The top note of the fragrance is initially composed of fruity mandarin and lemon.
Spicy coriander, violet and cedar, as well as leather, amber and benzoin form the base notes of this fragrance. A clenched blue fist with brass knuckles with the silver Diesel lettering decorates the bottle. The symbol of this creation is strength and masculinity. A fragrance that, as the name suggests, was created for the brave.
Watches – DIESEL on Smartwatch
“Once you go tech, you never go back.” is the motto of the popular Diesel Smartwatch campaign. Humor and irony are definitely the strong points of the commercials.
In the video clip series you can see how far the love between the Smartwatch Diesel On and the model goes, so much so that he refuses any calls from friends and partner because he is so fascinated by his watch. He turns on the light with the Google Home function, pays contactlessly at the bar, turns on his favourite music and can’t get his eyes off the watch. The whole world around him disappears and he goes through and with the watch into his own world.
For just under 369 euros, you can get the Smartwatch with many different functions. In addition to its high-quality materials and design, it has groundbreaking functions, a long battery life and the ability to measure your heart rate. Further functions and features are:
48 mm axial Smartwatch
striking black nylon bracelet with printed logo
Stainless steel housing
pioneering functions of Wear OS by Google
Battery life: Several days of operation in energy-saving mode
Fitness functions: Heart rate measurement and activity recording, built-in GPS for distance measurement, waterproof design
compatible with iPhone and Android mobile phones
Q&A: Diesel
A top brand when it comes to jeans trousers, but what else does Diesel have to offer. Here are the most frequently asked questions regarding the brand and the founder:
How long has the Diesel fashion brand been around?
The first Diesel flagship stores opened in 1996 in the fashion capitals of New York, Rome and London.
Who founded the brand?
Renzo Rosso is the man behind the Diesel brand.
When was the brand founded?
When Renzo Rosso set up his own business in 1978, he also founded the Diesel jeans brand in the same year.
Who is the founder?
Renzo Rosso was born in 1955 in Brugine, northern Italy. From 1971 he attended the textile technical school in Padua.
How much is the brand worth?
Diesel is one of the ten largest brands in the jeans industry. The acquired assets are estimated by Forbes at 3 billion dollars.
https://cocainemodels.com/storage/2020/05/jeans-diesel-mode-marke-kleidung-hosen-gürtel.jpg7991200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2020-05-25 06:35:552020-05-26 13:06:54Diesel - The creation of jeans & the revolution of sustainability
Whether in rap songs or celebrities, Gucci is present and everyone knows the name. The typical designs and above all the well-known GG logo quickly come to mind. Whether it’s sneakers, belts, sunglasses or perfume, Gucci has long been mainstream. Under the direction of chief designer Alessandro Michele, Gucci today reaches a whole new and above all young target group and stars such as Harry Styles or Jared Leto are idols on the one hand, but also lovers and advertising face of the brand. In addition, the brand can be seen in influencers on Instagram or Youtube and is now one of the favorite brands of the social media generation.
History and legacy of the fashion group
The Italian Guccio Gucci opened his company in 1921 in Florence, Italy. However, by that time there were already some problems after leather imports failed to materialize during the Second World War. But Gucci made the best of it and created the Bamboo It Bag, which is still successful today. In the 1950s, Gucci’s son Aldo took over the business after Gucci’s death and helped the brand gain international recognition with its first store in the USA and stars like Grace Kelly as a customer. Aldo Gucci brought his illegitimate daughter Patricia, who was a huge scandal in Italian society at the time, into the company’s board of directors at the age of just 20. She was the beautiful companion at her father’s side on business trips and, after modeling in a bathing suit for a company advertising campaign, was named the “Gucci Girl”. Then in the 1980s Aldo Gucci was arrested for tax evasion at the age of 81 – he died at 90 and disinherited all his sons before that. In addition, since the 1980s, the company has been in decline after one of his sons, Maurizio Gucci, gradually sold the company to a US-Arab company. In 1995 his ex-wife had him killed and was sentenced to 26 years in prison.
In 2004, Gucci became a wholly owned subsidiary of the French luxury group Kering, and since then has experienced a real boom and complete transformation with designers such as Tom Ford, Frida Giannini and now Alessandro Michele, so that today the company is considered the strongest in the group and one of the most important fashion companies in the world.
The fashion shows of the Italian luxury brand Gucci are anything but boring – they are elaborate and unique. Especially since the Italian Alessandro Michele became chief designer of the company, Gucci fascinates anew with every fashion show and collection. Whether shocking clinic atmosphere, mysterious outdoor location with fire elements or transparent “carousel”, Michele’s ingenuity and crazy ideas never seem to run out.
“Mental health is not fashion” – controversial fashion show
No fashion show in recent years has been as controversial and attracted as much attention as the Spring Summer 2020 show. Not only the show itself, under the artistic direction of the extroverted designer Alessandro Michele, but especially the eye-catching collection was the talk of the fashion world. At the beginning of the show, the models drive past the audience motionlessly, wearing white clothes from head to toe, reminiscent of forced clothing from mental institutions. One of the models made a silent protest by writing “Mental health is not fashion” on her hands and holding them up on the catwalk – of course this caused quite a stir. Also otherwise the show was a special eye-catcher by very special outfits…
Secret fashion show in a Roman cemetery
The Gucci Cruise Show 2019 delighted with a mystical atmosphere and spooky location, as well as a collection of gothic and disco elements. In the middle of the Roman cemetery of Arles, the fashion house presented its collection – artificial fog, thousands of candles and a choir singing medieval music made this show a real experience. The catwalk was set on fire and the models floated past the audience in their extraordinary creations. The audience was fascinated and enthusiastic and the fashion world also reported in high tones about the Gucci fashion show.
Intimate insight into the backstage of a fashion show
After the fashion house’s particularly eye-catching show for the Spring Summer 2020 collection, the expectations of Alessandro Michele were naturally particularly high for the next show. The guests gathered in a huge location, a transparent carousel stood in the middle and with the beginning of the show the view inside was exposed. You could see choreographers, stylists, dressers and models between bathrobe and finished runway look. The spectators were part of the complete backstage procedure before the fashion show, which is always the most nerve-racking part of the fashion shows for the designer. Michele’s intention was to let the audience participate live, as is usual in times of social media. By the way, the invitations for the show were sent out in a special way – Michele sent them via WhatsApp to the guests, because they are personally part of an otherwise invisible and rather intimate moment.
The best Gucci campaigns – Lana del Rey, Gucci Mane & Jared Leto
If there were an award for the coolest campaigns, Gucci would certainly be way ahead. In collaboration with Christopher Simmonds, the Italian luxury house produces real short films that make you want to watch Gucci. Whether it’s the Gucci Cruise 2020 campaign with Gucci Mane, the Gucci Guilty campaign with Lany Del Rey and Jared Leto, or the Gucci Psychodelic campaign, all of these feel the attitude and the joy of life that the company wants to spread with its fashion.
Excessive house party with celebrities like Sienna Miller or Gucci Mane
This Gucci campaign for the Cruise 2020 collection is truly legendary and will make you want to shop at Gucci. The video features celebrities such as Sienna Miller, Iggy Pop, Benedetta Barzini and Gucci Mane at an uninhibited house party at a Los Angeles mansion. All guests are debauched and eccentric personalities and embody a hedonistic, carefree party life. All the social classes, whether they be the chic, rich businessmen or famous rappers, are dressed in Gucci gear and can be seen banging around every corner of the house. The campaign embodies an infectious joie de vivre that Gucci wants to communicate to its customers.
60s glamour with Lana Del Rey and Jared Leto
In the campaign for the Gucci Guilty fragrance, singer Lana Del Rey and musician Jared Leto are seen as an American “showcase couple” in iconic Hollywood locations. The whole thing is set in a retro perspective, probably inspired by the 60s and the American Dream. Both dressed completely in Gucci give a really beautiful couple and remind the viewer of old Hollywood glamour. In the background there is fitting retro music, which makes this campaign as a whole a really successful and worth watching promotional video.
Shrill and colourful psychedelic campaign at an Italian tradition house
The psychedelic campaign for a capsule collection of the Italian luxury brand takes the viewer into a colourful nightclub of the 70s with a hilarious and trance-like atmosphere. Just as striking as the colorful light reflections and disco balls in the video is, above all, the collection presented, which shows a colorful reinterpretation of the well-known Gucci logo. This campaign also reflects the fashion house’s cool attitude towards life in an exciting way and appeals to a mainly young target group.
Authenticity and glamour through Harry Style and Lana Del Rey
Gucci is a brand whose campaigns and fashions are designed to evoke a sense of life and emotion in people. To get these messages across, the Italian fashion house naturally chooses special people to be part of the campaigns. The label places particular emphasis on authenticity, which they have succeeded in doing especially with prominent examples such as Harry Styles and Lana Del Rey.
Teenie favourite Harry Styles in current campaign
The ex-One Direction star and now successful musician himself is a Gucci lover and can be seen in countless campaigns, as well as in the robes of the luxury house – for example, at the last Met Gala in New York, the Briton fascinated in a very androgynous piece by Gucci. In the following campaign, 26-year-olds are seen as a down-to-earth young man strolling through an English suburb with a chicken in his hand, visiting a fish-and-chips shop. As inconspicuous as this campaign is, with Harry Style as a model, it was a great success and attracted many young fans to Gucci.
Pigs collection with Jeffree Star and Shane Dawson
Last year, Gucci presented a very special collection, with all the clothes, bags and accessories featuring cute piggy emblems. Funnily enough, these are really trendy and are becoming increasingly popular as pets. The collection was a real success and caused a real buying frenzy, especially with the beauty mogul and youtuber Jeffree Star. The multimillionaire bought the entire collection worth 15,000 dollars and surprised his good YouTube friend Shane Dawson, whose trademark is a pig. Unfortunately, Gucci did not produce a campaign film for this collection, but the VLOG by Jeffree Star gives a very interesting and entertaining insight into the pieces in the collection.
Lana Del Rey for 60s campaign for Gucci Guilty
The musician and songwriter Lana Del Rey stands for natural beauty and embodies with her music and her unique look a special and often sentimental retro time. In the campaign for the perfume Guilty, the American actress plays together with singer Jared Leto an American glamour couple in Hollywood in the 1960s. With her unique style and look, the singer is the perfect cast for the role and created a great campaign with Gucci. Gucci gives a small insight “BTS” of the campaign in the following video.
Exceptional, successful collaborations
The ingenuity and creative ideas of chief designer Alessandro Michele are great and so the Italian is known above all for his eccentric designs and unusual collaborations. The success and hype of the collections speaks for itself every time and so the Gucci Ghost, the Yankees, and this year’s Disney collections have been part of the last years.
Disney’s Mickey Mouse on Italian luxury fashion
On the occasion of Chinese New Year and this year’s Year of the Mouse, the luxury company collaborated with none other than Disney and released a limited edition in mouse design. The focus is on the Disney cult figure Mickey Mouse, which can be seen on numerous pieces such as clothes, bags or even bath slippers. To match the collection, the luxury company produced a promotional video at Disneyland, which is specifically aimed at the Chinese New Year. The collection was a great success and sold out in large parts within a short time. In addition to the meaning behind the mouse design, these naturally also aroused a real childhood feeling in many customers.
Ex snowboarder Trevor Andrew is the Gucci Ghost
The collaboration with the famous Gucci Ghost was born in 2016 and caused a huge hype especially on the Instagram platform. Behind the Gucci Ghost design is former pro snowboarder Trevor Andrew, who some years ago, out of desperation over a matching Halloween costume, threw on an old Gucci sheet, cut out the eye area and has since been affectionately known as the Gucci Ghost by his friends. With his new nickname, the American started as a graffiti artist in New York, where he quickly built a large fan base with his artwork on Instagram. Alessandro Michele, Gucci’s chief designer, was also a fan and got to know the “Gucci Ghost” through mutual friends. This led to the joint idea of the special collection, which was launched in 2016. In the following video you can watch the exciting collection in the New York showroom with a special 360 degree function.
Collaboration of baseball caps and Italian luxury fashion
The Major League Baseball (MLB) is the biggest baseball league in the world and the famous Yankee Caps with NY logo are almost the trademark. The caps have always been in fashion and almost everyone has had one. Even the creative mind behind Gucci Alessandro Michele likes to wear his NY cap in combination with Gucci. So he came up with the idea to work with the American Baseball League and design a complete collection in Yankees design. The result is caps, clothing or accessories and shoes, which is a clever and at the same time successful move of the Italian true, because the collection experienced a big hype and an even bigger demand.
Gucci Interviews – Get to know more about the label
If you want to learn more about the luxury label, you can watch one of the interviews.
“Make the crazy beautiful” – motto of the chief designer Alessandro Michele
Alessandro Michele has been Gucci’s chief designer since 2015 and transformed the traditional company with its eccentric designs, attracting a young target group with high purchasing power to the company. That the collections sometimes even shock at first is part of the marketing strategy. As in an interview published by Gucci with the title “Make the strange beautiful”, Michele somehow always makes the clothes look beautiful and wearable. The video is super interesting and gives a great insight into Alessandro Michele’s work.
Alessandro Michele’s attitude to work and vision
Also here is an interview with Gucci’s chief designer Alessandro Michele, who has been working for the house since 2015. This time accompanied by the New York Times, the Italian gives an insight into his private office, tells what he needs to be creative and his vision for Gucci. Many designers, especially big names in luxury homes, are camera-shy or simply don’t want to be shown in such a private setting, but Michele, despite his modesty, likes to let people be part of his work, also to understand it more.
Hip-hop legend Dapper Dan in his Gucci studio
Dapper Dan is a true icon – he is a hip-hop cult designer and is best known for introducing high fashion to the hip-hop world. The 75-year-old is also an avowed Gucci lover. So it was clear to Alessandro Michele that he had to make a collection with the New Yorker. The result is a collection of absolute connoisseur pieces in a New York retro look, which often have a history and are already cult. In the following video, online magazine Hypebeast takes one to Dapper Dean in his luxurious, multi-million-dollar Gucci studio in the New York district of Harlem.
TOP questions and answers about Gucci!
There are of course many questions about a brand as exciting and legendary as Gucci. The most frequently asked questions and answers can be found here.
Who is the founder of Gucci?
The founder of Gucci was the Italian entrepreneur Guccio Gucci.
When was Gucci invented?
The Gucci brand was invented in Florence, Italy in 1921.
In what country is Gucci made?
Gucci manufactures its products in the city of Prato in Tuscany, Italy.
Chief designer of the Gucci brand is the Italian Alessandro Michele.
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Ralph Lauren – More than just a simple designer He has created what is known as the “American Dream”. As the son of immigrant refugees from Belarus who have simple professions, he has built an empire and a fortune of almost 6 billion US dollars. He became famous for his polo shirt collection and since then the brand has made a big splash in every area. Meanwhile the label sells clothes for men, women, children and babies. There are also home articles, accessories and perfumes.
Ralph Laurens career – American Dream “Rags to Riches”
Ralph Lifshitz was the son of Belarusian immigrants from Pinsk. His father was a simple painter who emigrated with his family to the USA. Despite his roots, Ralph grew up influenced by American culture. His parents only spoke Russian, Polish or Yiddish if they wanted to hide something from the children.
At the age of 12 he sold his first ties at his school and invested the money in expensive suits. At the age of 16, he and his brothers changed their surnames, not to hide their Jewish origins, but because of teasing, as the name resembles the two English words “life” and “shit”. Lauren never studied anything in the field of fashion, he was exmatriculated from economics because of his poor grades. Thereupon he met his wife, who was a receptionist at the eye doctor. They married and had three children in the following years. >His path to great success – from salesman to billionaire
His way to great success – From being a salesman to billionaire
Before that he had served in the army for two years and then worked as a salesman for the fashion house Brook Brothers. The earnings there enabled him to take out a loan for his first tie collection under the Polo label. The sale brought him enough money to buy the rights for the brand. This led him to independence and to his great success. He created entire collections and won the Coty Awards in 1970. Two years later he designed the complete costumes for the movie “Great Gatsby”. In the same year he also created a collection of polo shirts and the famous trademark of the riding polo player. This is still his most successful collection today.
In April 1987 he was diagnosed with a brain tumour, which was cured after a successful operation. This was the incentive for him to actively participate in the field of cancer research. He saved thousands of lives through his diagnostic centre for treatment and prevention of breast cancer. His campaign called Pink Pony opened a centre to make it financially possible for everyone to get treatment without falling into huge debts. Meanwhile, the Pink Pony Campaign can be found all over the world.
Fun Facts about Ralph Lauren
Ralph Lauren owns a huge collection of cars, including a Bugatti 57 SC Atlantic, which was built only four times and one of which is even considered lost. His fortune is also estimated at 5.8 billion US dollars, which is why his expensive hobby and the extravagance in his life are already considered normal.
This also explains the lightness of the very costly celebration of his brand’s 40th anniversary. Without further ado, the entire Central Park in New York was rented and celebrated with designer colleagues like Donna Karan, Carolina Herrera and Vera Wang, as well as Robert De Niro and Sarah Jessica Parker at a noble dinner.
In addition, Ralph Lauren even starred in an episode of the popular Hollywood sitcom “Friends”. Even though his intercom was limited to 4 words, he convinced with his classic fashion suit. How else, as one of the most successful designers of the 20/21st century!
Tops – polo shirts, vests & sweaters
Polo shirts, shirts or pullovers – the actual success of the Ralph Lauren brand is due to them. There are different variations, sometimes with the big or small polo player on the horse. Only 33 years after the invention of the polo shirts by Rene Lacoste, Ralph Lauren launched the first Polo Pique shirt. Today both companies compete in the polo market. Ralph Lauren’s American style, which produces longer and more shirts, is currently trendy. Of course he offers the shirts and shirts in different cuts. You can choose between the following:
“Slim Fit” (very narrow cut)
“Custom Fit” (casual, wide cut)
“Big and Tall” (in big sizes)
In the same way, Ralph Lauren did not hold back on the variety of colours. There is hardly a colour that does not exist, the selection is as colourful as the rainbow itself. Varied designs make the tops real eye-catchers!
Specials – Baby Accessories, Home Articles & Perfume
Ralph Lauren is a luxury brand like no other. Luxurious living room accessories, cute rompers or even complete outfits for the little ones. In the fragrance department, too, Ralph Lauren impresses with floral fragrances for women and marshmallow masculine fragrances for men. Discover the variety of the different articles!
Ralph Lauren Baby – luxury for the little ones
Hard to believe, there is a complete department for the very youngest among us! You are looking for the perfect gift for your sister’s baby show or a suitable birthday present for your little one. Ralph Lauren offers complete outfits, rompers, bodysuits, dresses and of course what you can’t miss, little polo shirts. The most different articles made of cotton, corduroy velvet, cashmere or linen show the high quality of the children’s clothing. At the moment you can find a lot in maritime style with small anchors and sailing boats, but the timeless classic look can always be found on their online site.
Ralph Lauren Home Collections
In the “Ralph Lauren Home” department you can really find everything your heart desires. You want to completely redecorate your apartment? Add a touch of aesthetics and elegance or keep it simple and classic. On the online website under the Home section you can distinguish between:
Décor
Inspirations
Bathroom
Bed linen
Tableware
Home gifts
Other articles (dog accessories, rainwear etc.)
There is even the possibility to use the service. There you can contact extra interior designers who work for Ralph lauren to help you create your perfect home. Make your small and modest home special with the various luxury accessories. With elegant bed linen and decorative cushions the bedroom will look more comfortable. The bestsellers remain the knitted Ralph Lauren fabrics in the form of blankets or beach towels with the cute bear mascot.
Perfume – irresistible character
Very distinctive fragrances with irresistible character. Ralph Lauren’s fragrance collection for women has a simple design. Romantically playful fragrances with a floral character. It is the perfect perfume for everyday use: unobtrusive, discreet and fresh. After spraying it on, you feel like lying on a fresh flower meadow – stimulating and invigorating. Most blends consist of apples, sparkling mandarins and gentle osmanthus. The floral top note comes from the mixture of boronia, freesia and magnolia. If you want a powdery light accent, there are varieties with musk and white iris. This ensures long-lasting freshness!
Q&A: Ralph Lauren
Before you go shopping or order Artiel online, you should find out about the brand. “Where are your products made?”, “What does Slim Fit mean?” or “What page is the Polo logo on?” save a lot of trouble to avoid buying the wrong thing. Here you will find all the answers to the most frequently asked questions:
Ralph Lifshitz, his real name, is a US-American fashion designer and founder of the fashion company named after him “Polo Ralph Lauren” (1967). He was born in The Bronx, New York City, in the United States at the end of the 1930s on October 14, 1939 and will celebrate his 81st birthday in 2020.
Who wears Ralph Lauren?
Ralph Lauren is a brand for everyone. Of course she has a stereotypical clientele in many eyes, but not everyone who wears a Ralph Lauren baseball cap and polo shirt is automatically one of them.
Where is Ralph Lauren produced?
We do not have all the relevant information on this, but it is known that some Ralph Lauren clothing is produced in India1) and also in Indonesia, South Korea, Thailand, Mexico and Hong Kong.
When was Ralph Lauren founded?
The company Polo by Ralph Lauren was founded in New York in 1967.
How do I recognize Original Ralph Lauren?
When embroidering, it is important that the horse harness, as well as the leg and arm of the polo player are clearly visible. The polo mallet must be embroidered straight as shown in the photo. Dirty embroidered logos can only be found in plagiarism.
Is polo a brand?
Polo Fashion was originally a brand of the Brooks Brothers company and was intended for a fashion line for polo players. Lauren bought the rights to the brand from Brooks Brothers in 1967.
On which side is the polo sign?
The main label of Ralph Lauren polo shirts has the inscription “Polo by Ralph Lauren”. To the right of the main label there is a small label with the size of the polo shirt.
What does Custom Slim Fit mean?
Super Slim, Slim and Tailor Fit are designed for people with narrow hips, so the shirt will not look good on gentlemen with pear-shaped bodies.
https://cocainemodels.com/storage/2020/05/polo-ralph-lauren-horse-designer-luxury.jpg8571200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2020-05-05 10:56:182020-05-05 10:56:18Ralph Lauren - the great success of polo shirts, shirts and sweaters
Hugo Boss – Started as a small tailor shop, worked its way up to an empire that has seats around the world, sells millions of fragrances each year, has the best-selling brand-name suits and is named after the streets. Who would have expected that after a young man hasn’t even finished his secondary school? Today his label sells products in every area, whether the well-known suits or accessories, whether men’s or women’s fashion, even articles for babies.
Hugo Ferdinand Boss began an apprenticeship as a merchant after he had dropped out of secondary school. After his compulsory military service he worked in a Metinger Buntweberei until he had to take over the manufactory and dowry shop due to the death of his parents.
Interesting facts about the career of Hugo Boss Karriere
Termination of secondary school
Commercial training
Takeover of the manufactory and dowry shop of the deceased parents
It was only after the First World War that Hugo Boss was able to return to Metzingen and open his own tailor shop. For the time being he specialized only in outerwear and workwear, and among other things raincoats, wind jackets and sports equipment. When the Second World War broke out, he also produced soldiers’ uniforms and was a member of the NSDAP at the time. In the further proceedings it turned out that he was one of the followers and was therefore not punished.
Return to Metzingen and beginning of Hugo Boss
Return to Metzingen
Foundation of the tailoring company Hugo Boss after 1.WK
193oer: he also produced soldiers uniforms
NSDAP member – later stamped as a follower
In 1945 Boss resigned for health reasons and handed over the management of the company to his son-in-law, Eugen Holy. He now also had elegant suits produced, which was to have a decisive influence on the brand from then on. Werner Baldessarini, the chief designer and later chairman of the board of directors, also set new accents afterwards. In the 1970s, the factory outlet in Metzingen was opened, around which a successful outlet city with other brands has developed since then.
Great success Hugo Boss
Since 1945 leadership of his son-in-law Eugen Holy
Great success with classic suits in the 50s
Factory outlet opened in Metzingen in the 70s – start of the outlet city
From then on, the brand gained incredible popularity. Today it produces men’s, women’s and children’s clothing, as well as perfume, watches, accessories and home products.
Perfume – Hugo Boss Bottled, Ma Vie & The Scent
Hugo Boss Bottled is one of the top 10 fragrances worldwide and in Germany it is regularly number 1. 50 million bottles sold due to its aromatic-fruity essence in the top note. The secret of its success is definitely the red apple, which gives this incredible fragrance creation that special kick. On the men’s fragrance market, it has been a classic for years, which is supposed to radiate success and strength. To this day, no fragrance manages to imitate this timeless, strikingly masculine scent.
The perfume first appeared on the market in 1998. The concept was to radiate masculinity and strength, but also to emphasize the soft characteristics of a man and to combine these two opposites perfectly.
Stay true to yourself and you will be successful! That makes me a man of our time!
BOSS Ma Vie Pour Femme first appeared on the market in 2014, and the concept was similar to that of the man, emphasizing certain character traits, so the BOSS woman surrounds herself with an aura of femininity and self-confidence. The creation was also inspired by everyday moments of happiness. Like the feeling or joy of the first rays of sunshine in the morning or the growing of flowers. It should awaken joie de vivre in you through the mixture of sparkling flair and modern character. Fresh cactus blossoms and unfaltering desert plants meet each other.
Men’s fashion – Hugo Boss suit, jackets & T-shirts
Hugo Boss is probably directly associated with menswear. The brand became famous in the 50s with its classic men’s suits. Today’s innovative suits come in various forms. One can distinguish between Slim Fit, Regular Fit and Relaxed Fit. The price range depends on cut, pattern, colour and material. While a vegan linen suit costs 650 Euros, the standard black wool wedding suit costs from 450 Euros upwards.
Most suits are tailored to specific intentions, so the business suits guarantee style and comfort at the same time through their details. In addition to the filgraneity, the suits also allow optimal breathing and easy donning.
Jackets, leather jackets or coats – Hugo Boss has it all! The jacket collection from BOSS is versatile. At the moment the leather jacket is the most popular on the site. It is a masculine reinterpretation of a classic. The waxed leather biker jackets with vertical zipper pockets are a true classic.
Extravagant baby fashion – pacifier
If you think you’ve seen it all, you’ll find something like this – cute baby dummies from Hugo Boss. These are available in a matching gift box in the pastel colours pink, blue and grey. They are BPA free, ergonomically shaped with rounded edges. The silicone dummy is already available for 29 Euro on several online platforms.
Rounded edges
Ergonomically shaped suction cup made of silicone
BPA free
Watches – Chronograph Navigator
A Boss watch on the wrist directly makes the outfit look more noble and elegant. How do you get an overview with so many models? Boss has watches made of leather as well as stainless steel, analogue or digital dials, various classic colours, but meanwhile also rose-gold. The men’s and women’s watches start at 130 Euros and end in the quadruple range, accordingly they offer more or less.
The Chronograph Navigator is a contemporary reinterpretation, it has three totalizers, a date function and a waterproof design. Thus the watch proves to be a real guide for your time planning. Never again use it as an excuse for completely forgetting the time. Available from 250 Euros, the watches are available in metallic blue or black cases and stainless steel mesh bracelets.
Hugo Boss message – We’re all in this together
A message of solidarity, strength and gratitude from BOSS employees – In this video, employees thank everyone who has helped during this difficult time and do their part by producing their own masks. “In these times it is more important than ever to care for each other. We are all in this together.”
Q&A: Hugo Boss
Hugo Boss is one of the brands that have survived almost a complete century. During this time the company, which was founded in Germany, has had to experience a lot.
Information about the foundation, the production, especially during the Second World War you can find here!
Where was Hugo Boss founded?
Hugo Boss was founded in Metzingen, Germany.
When was Hugo Boss founded?
The brand was first established in 1924.
How old is the company Hugo Boss?
Meanwhile the company is 96 years old and soon celebrates 100 years.
The fashion outfitter Hugo Boss had designed uniforms for the National Socialists, even being Adolf Hitler’s tailor, it was rumored.
Where does Boss produce clothes?
Among other things, Hugo Boss also produces its own products in Turkey. The largest own factory is in Izmir.
What is BOSS Green?
BOSS Athleisure playfully brings together fashion, sport and lifestyle. From the designer brand HUGO BOSS, born in 1924, the line is based on the claim to create sporty casual wear for fashion-conscious men and women.
Who owns Boss?
In 2007, Valentino was acquired by financial investor Permira for €3.5 billion, which since then has exerted significant influence on the Hugo Boss company.
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Giorgio Armani – A world-famous name behind which stands a man who has revolutionized the fashion world. He has taken elegance and classicism to a new level. Milan, the city of fashion, has become what it is today through his works. Starting with shop window decoration, soon half of Hollywood and numerous actors were dressed in their film sets. In the same way Armani made it into the sports sector and dressed the Italian team for the Olympic Games. In every imaginable field the brand has tried out and set high records. Whether make-up, fragrances, watches or (sports) fashion. Designs by Armani are true classics! In this article you will find out everything from the creation to the different sales areas.
History and facts about Giorgio Armani
Giorgio Armani was born in 1934 in Piacenza, Italy. He began to study medicine, but broke off his studies in the 3rd year of his apprenticeship because he realized that this was not his vocation. Together with his then life partner Sergio Galeotti he developed his career in the fashion industry. First as a window dresser, then as a designer in the Nino Cerrutti fashion house. While Armani designe, Galeotti sold his unique pieces to several department stores, which led to the start of his own business in 1975.
His career began at the age of 40 and after only 5 years he had his first breakthrough. At the beginning of the 1980s he equipped various Hollywood celebrities. In 1982 he was the first fashion designer after Christian Dior to be featured on the cover of Time Magazine and he launched his first perfume.
In addition to elegant clothing, Armani has also created sportswear, flight attendant uniforms for Alitalia, costumes and even food for special occasions. He set the trend in the 70s with bomber jackets, which still have cult status today. He has also ensured that Milan maintains its current status as a fashion city and has created revolting fashion shows with a mini-miI to avoid anorexic trends in the fashion industry.
Despite all his success, Giorgio Armani is a perfectionist who is very reflective and self-critical of his career and his shows. He calls himself a frustrating actor, producer and director of life, because by dressing several actors he discovered his love for film and would have loved to try himself out.
In the following video you can see his attitude towards life in relation to one of the numerous shows in Paris.
1934 born in Piacenza, Italy
began to study medicine
dropout in the 3rd year of study
Then he was a window dresser, later a designer
1975 founded “Armani” with the help of life partner Sergio Galeotti
Early 80s: Breakthrough
Elegant clothing, sportswear (EA7), flight attendant uniforms and even food he appropriated
Revolution: minimum BMI
Enhanced reputation of Milan through Armani
Perfume – Si, Aqua di Gio & She
Giorgio Armani’s perfumes are based on a very simple concept: in close collaboration with the most talented noses in the world, fragrances full of elegance and refinement are composed from the most precious ingredients. Some of them are inspired by the elements of nature, or they embody in perfection the perennial theme of seduction such as ‘Homage to the femininity of today’s woman’. The art of Giorgio Armani’s haute parfumerie is particularly evident in the luxurious, unique Armani Privé fragrance collections. They are particularly close to his heart because they best express his couturier’s art.
Si – classic perfumes
The naming of the perfume was very well thought out. Si means “yes” in Italian and it is exactly this open-minded, positive attitude that Armani wants to convey. A very feminine fragrance combination with a floral note of amber and patchouli. This perfume is by no means a fragrance for older ladies, but timeless and intended for the unforgettable appearance in everyday life. A fragrance that stays in your head. You can recognize Armani’s craftsmanship by the stylish and glamorous finish of the bottle, as well as the fragrance itself. Italian flair for a good price.
Here you can find the fragrances sorted by year of release:
Si Eau de Parfum (2013)
Si Intense (2014)
Si Eau de Toilette (2015)
Si Intense Limited Edition Night Light (2106)
Si Rose Signature (2016)
Si Le Parfum (2016)
Si Passione (2018)
Si Passione Limited Edition (2018)
Si Fiori (2019)
“Although Giorgio Armani’s women’s fragrance Si Fiori evolves into a sweet and feminine scent, the heart note is beautifully lightened. But the olfactory combination of patchouli, rose and oakmoss keeps the sweetness in check”.
Aqua di Gio
The perfume “Aqua di Gio” or the version for women “Aqua di Gioia” has been on the market for 25 years. 65% of those interviewed consider the smell to be good, while 30% consider it neutral. It is a fragrance that goes with everything. Whether it’s a rendezvous, an upscale opera visit or open-air concerts. The fragrance marketed by L’Oréal has a naturally delicate scent for the ladies. It should reflect untouched nature and landscapes. The refinement of mint and the interplay of jasmine blossom and cedar wood gives it that irresistible note.
The essence for men should again emphasize freedom of the elements water and wind. To achieve this, citrus fragrances are used in combination with delicate blossoms and spicy aromas such as oakmoss, amber, rosemary or musk. This gives the perfume a maritime masculine character, but it doesn’t sting too much in the nose. Nevertheless, the main components are fruity essences such as mandarin orange and bergamot.
EA7: The elegant sports brand
What is behind EA7? This sports brand has been on the market since 2004. In the beginning it was just an exclusive sports collection, but today it is a big hit! By mixing elegance and sportiness, Armani created a brand suitable for everyday use that stands out for its charm.
How did it get that name? Giorgio Armani is an incredible fan of football. He really loves the club AC Milan and his close friend and favourite player Andrij Shevchenko wears the number 7, which gave him the inspiration for the name. Marketing has also been strategically invested in the sports world. For the Olympics and Paralymic Games, the complete wardrobe for the Italian team was designed.
Make-Up & Beauty – The Luminous Silk Foundation,
Armani has established itself in every area of fashion. For years they have also been a top brand in make-up and beauty. With their liquid foundation, the Luminous Silk Foundation, they won the InStyle’s Best Beauty Awards for 9 years in a row. In addition to the 40 shades for all skin types, the oil-free foundation provides a fresh and pleasant hold for the whole day. A light foundation with medium coverage for a natural look.
Light and comfortable with perfect grip
Fresh and perfect shine in the twinkling of an eye
40 shades for all skin types and skin tones
“The Luminous Silk Foundation, the cult foundation from Armani Beauty, gives the skin perfect shine and a radiant complexion for more natural beauty.”
With its micro-fil technology, the foundation promises to combine highly effective pigments with a weightless texture, which is why it is celebrated by many celebrities and renowned make-up artists. Thanks to its low density, the complexion appears seamless and the skin radiant. The texture of the soft charmeuse silk inspired manufacturers to enhance and unify the Luminous Silk Foundation, so that the flawless finish with transparent to medium coverage is long-lasting.
Since 2004 Armani offers wristwatches for ladies and men. With precise accuracy and robust material the watches are worked on. The cheapest product for “Armani watches” currently costs about 140 Euros, while the average price is about 235 Euros. Mostly the watches look very classic and elegant, which is why bright colours are not used. Silver and black are the standard colours, but in the meantime the trend colours rose gold and dark blue are becoming more and more common. Armani gives the license for the watches to Fossil and takes care of design, marketing and distribution itself
They come in a wide variety of styles and no matter what your preference – pantsuits have always played an important role in fashion. In the end, when choosing the right outfit, it’s not only your taste that counts, but also the occasion. But most importantly, the men’s suit must be modern and fit your type. Therefore, in the following we will take a look at what kind of pantsuit best fits your figure and just like you choose the right outfit for every occasion. After all, you don’t just want to look like a model, you also want to appear professional.
Which suit for which type?
Maybe you still have bad memories that you associate with pantsuits. This is probably because you were forced into unsuitable suits as a child to get through events like communion or big brother’s wedding. Now that you’re older, you probably see things a bit differently and when you look at a guy like James Bond in a chic men’s suit with a vest, you think, “I wonder if an outfit like that would suit me?” And, yes – herrenanzüge.net confirms it: Actually there are four different types of figures and for each type there is a matching trouser suit:
The A-type – narrow shoulders and wide waist
Men of type A have rather little extended shoulders and set the accents on the upper body. For these men, light colors are usually particularly well suited, as they put the build in the background and cleverly conceal the proportions. Accessories such as a bow tie or tie are also well suited to these men and ensure a good figure.
The Y-type – wide shoulders and narrow waist
This group of men is quite lucky, because they can wear almost any kind of pantsuit. You have the possibility to appear discreetly in another cut or to choose a men’s suit in a slim fit cut to give more expression to your sporty physique. The colors play a minor role and can be chosen according to your personal taste.
The I-Type – Thoroughly slim build
If you are a slim man, you should not choose a too wide cut outfit, because you would be lost in your pantsuit. A men’s suit in dark blue that is neither too wide nor too tight fits the I-Type perfectly. To look a little wider, it is recommended to open the upper button of the suit jacket.
The H-type – even and corpulent
While the I-Type should never wear a pinstripe suit, the H-Type is best served with it. Likewise, other types of patterns are ideal for this type of man, as they narrow the body shape and make the wearer look more athletic. If you belong to this type, you should always make sure that all parts of your pantsuit are tailor-made.
The 5 deadly sins of wearing a pantsuit
If you have no experience, you can make quite a few mistakes when wearing a suit, but most of them are forgivable and relatively easy to conceal. However, there are also some things that are considered to be absolute no-go’s and should therefore be avoided at all costs
have to be. These include:
Full trouser pockets
A stiff jacket collar
Too long trousers
Opened pockets on the jacket
Sleeves too wide
With these deadly sins you can make even a perfectly fitting men’s suit look bad and therefore you should definitely take care to avoid these mistakes.
Our conclusion on the subject of pantsuits
Actually, the whole thing is much easier than most men think, because in reality, choosing the right pantsuit is no magic trick. You just have to pay attention to the shape of your body and follow the above mentioned hints and tips when buying. In the end it doesn’t matter anymore whether you choose a classic men’s suit with vest or a modern jacket. After all, there is a matching trouser suit for everyone.
https://cocainemodels.com/storage/2020/09/hosenanzug-herren-outfit-tipps-mode-schnitt-herrenanzuege-model-hand-uhr-1.jpg7001200Laurahttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLaura2020-04-25 10:00:422020-10-15 15:44:00Which pantsuit fits me? - The best cuts for a stylish appearance
Louis Vuitton – A name that is not only known to fashion fans, it has stood for French luxury and craftsmanship for more than 160 years. Starting out as a suitcase manufacturer, the company has developed into one of the largest fashion groups in the world, fulfilling the dreams of many enthusiasts with its characteristic designs. Louis Vuitton expanded its range of products to include countless fashion and lifestyle products such as clothing, bags, shoes and accessories.
Louis Vuitton – History and development of the High-Fashion Empire
The unique story begins in 1837, after the young Louis Vuitton set off for Paris to begin his apprenticeship as a suitcase maker with “Monsieur Maréchal”. After a few years of experience, he opened his own workshop in 1854, thus laying the foundations for a later empire. Vuitton soon had great success and opened another workshop – the French jet set loved suitcases. In order to offer them better protection, over the years he and his son developed the Tumbler lock, which is still used today. He created the legendary pattern “Damier” by Louis Vuitton based on the design of his kitchen tiles – this too still adorns numerous bags and suitcases today. After Tot Vuitton’s death, his son took over the company and designed the “Noé” and other well-known bags. Until the 1980s, Louis Vuitton experienced some ups and downs, with frequent takeovers or bad business figures. In 1987 the French spirits manufacturer Moët Hennesy bought the company and with the introduction of new bags, as well as the first fashion line including shoes, and accessories such as scarves, shawls or belts, made it into today’s global corporation LVMH.
Especially with the creative direction of Marc Jacobs, Louis Vuitton experienced a real boom at the beginning of the 2000s – he created the It-Bags, which became famous through stars like Paris Hilton or Kim Kardashian. The French company became one of the leading luxury goods groups in the world. When buying a product, customers today not only buy the highest quality craftsmanship and design, but also a piece of history. Stars and celebrities, such as the Kardashians or Emma Stone and supermodels like Miranda Kerr or Alessandra Ambrosio are regularly seen with Louis Vuitton designs.
Fashion shows between Japan, Paris and Alice in Wonderland
At Louis Vuitton, creativity and uniqueness play one of the main roles …whether in designs, collaborations or fashion shows. Especially the latter often not only enchants the audience of the shows, but also many fans of the brand, who watch the fashion shows on YouTube. Here you can see the three most popular and extraordinary shows of the luxury brand.
Exotic scenery and insane show at French luxury brand
This unique show by the French fashion house for their Cruise 2018 collection took place in the middle of the exotic and breathtaking Miho Museum in Kyoto, Japan. In front of a breathtaking backdrop the models presented the collection and caused a mega sensation with the audience. Together with the music the show created a truly magical feeling and let the audience from home take part in this special fashion show.
Kim Kardashian at the rainbow show by Virgil Abloh
The first show of the new Men’s chief designer Virgil Abloh in Paris caused quite a stir and not only thrilled the audience, but also the fashion world and fans on YouTube. Louis Vuitton built a catwalk in rainbow colours in an exclusive setting in the middle of a castle park in Paris. In addition, specially arranged people in the audience, dressed to match the colours of the rainbow in their section, made the catwalk shine. In the audience sat celebrities like Kim Kardashian, her husband Kayne West or Kylie Jenner with ex-boyfriend Tyga. The collection itself, as well as the extravagant show made this one of the most exciting fashion shows in the history of the French luxury label.
Alice in Wonderland at Virgil Abloh’s Fall/Winter 2020
The Autumn/Winter 2020 fashion show under Virgil Abloh’s creative direction was once again a complete success and a mega eye-catcher. This time the audience found itself in a kind of “Alice in Wonderland” location with huge scissors, keys or trees in the middle of a turquoise cloudscape. The collection was just as creative, with suits in the same sky look or futuristic bag designs. Here too Virgil Abloh proved his enormous talent and his incredible creativity, which Louis Vuitton lifted into a whole new fashion dimension in the last 2 years.
Campaigns – Feeling of freedom and weightlessness at LV
Campaigns should trigger an emotion in potential customers. Especially at Louis Vuitton you can often feel the feeling of elegance, freedom and luxury. With especially beautiful and captivating campaign videos, the French fashion house manages to impress you again and again, as with the following three campaigns.
Lightness at Emma Stone in dreamlike settings
The campaign for Les Parfums in cooperation is considered one of the most successful and most viewed campaigns of the French luxury group. On YouTube alone, the video has reached more than 15 million views to date. The American actress, who won an Oscar for her film LaLa-Land, can be seen cruising here at various moments, whether on the beach, on a stage or in a convertible by the sea, and embodies lightness and freedom with the scent of Louis Vuitton – Beyonce’s Song XO runs in the background. Definitely one of the most beautiful and successful campaigns ever.
Freedom by travelling with LV-Bags
For this campaign, Louis Vuitton created a kind of short film, reflecting in a special way the spirit and origin of the company, namely travel. The model embodies a feeling of freedom and elegance in the middle of the desert, driving an old convertible. Dressed with Louis Vuitton, the bags with their classic LV patterns are the perfect travel companion.
Colored LV case – make you fly
An interesting campaign was created for the new suitcase collection of the French traditional house, in which the models float through the air together with the suitcases. The suitcases are colourful and mega light and embody the new generation of the brand – above all colourful! One of the coolest and most creative campaigns Louis Vuitton has ever produced.
Mega hype through collaborations with art and streetwear
Louis Vuitton is probably the brand that created and still creates the greatest demand in its collaborations with various brands or artists. Some of these collaborations are still considered “iconic” by fans and have often become real capital investments. The three videos below show the prime examples of the brand.
Contemporary artists created unique collection for LV
The French luxury company quickly recognized the hype behind collaborations with other designers or artists. For their Artycapucines Collection, however, Louis Vuitton worked with not one but six contemporary artists and designed a collection of bags that is still unique today. The artists include Sam Falls, Urs Fischer, Nicholas Hlobo, Alex Israel, Tschabalala Self, and Jonas Wood. All of these artists have their own unique way of interpreting art and are successful worldwide. Their designs for Louis Vuitton reflected this in an individual way and generated enormous demand from customers.
Jefree Stars Louis Vuitton X Supreme Collection
No brand collaboration in the world has caused as much hype as the one between the French luxury label Louis Vuitton and the American skater label Supreme. As contrary as the two brands are, they harmonized perfectly in their collaboration and triggered record sums in reseller platforms. This can be seen, for example, in a video by the American beauty influencer Jeffree Star. As one of the most successful youtuber and make-up entrepreneurs in his industry, the American simply treated himself to the complete collection and presented it in a haul on YouTube. Definitely a good investment, because a hoodie, like Jeffree Star’s friend wears it, often made 10.000 Euro and more at reselling platforms like StockX.
“Art meets Fashion” – iconic collection by Jeff Koons
Jeff Koons is considered one of the most successful and exciting artists of modern art. His sculptures and works of art fetch millions of dollars at major auction houses. In cooperation with Louis Vuitton, the American created a collection consisting of handbags and accessories. With his extraordinary designs, Koons met 100% the taste of Louis Vuitton fans worldwide. His Pieces are a real classic, almost iconic, and still show a steadily growing value today.
Influencer as new “supermodels” and brand ambassadors of high fashion
In times of social media, influencers have enormous power and influence, especially on young people. When stars like Kylie Jenner with over 100 million Instagram Followers link a brand in their posts, this usually means huge sales increases for a company. Consequently, companies are interested in working with influencers and using their influence for PR purposes. Louis Vuitton has also been following this trend for several years and has worked with actors such as Cody Fern and the Youtubers Emma Chamberlain and the Dolan Twins.
“No Gender Rules” with the actor Cody Fern
The actor Cody Fern, not only known from the series American Horror Story and American Crime Story, but also for his fight and commitment to fight against gender roles or “Gender Rules”. The Australian likes to wear make-up and presents himself in public or on magazine covers. Even when it comes to clothing, there is no such thing as “men’s or women’s clothing” – he wears what he likes and what he feels like wearing. Louis Vuitton also obviously shares his strong and tolerant opinion and regularly invites the 31-year-old to fashion shows. In addition, they recently produced a video with Cody Fern in which the actor is fitting for the next show and wonderfully demonstrates how men can also wear “women’s clothing” optimally.
Influencerin Emma Chamberlain as a guest of Louis Vuitton
Emma Chamberlain is one of the biggest and most successful youtube and influencer and inspires millions of viewers with her videos. No wonder that brands like Louis Vuitton are also courting her and want to work with her. Among other things, the American is a welcome guest at the brand’s fashion shows and is naturally equipped with luxury fashion from top to bottom. Of course, the 18-year-old was again present at this year’s Cruise Show and shot a kind of Vlog together with Louis Vuitton, who accompanied her from the preparation to the actual fashion show. Not only entertainment, but in any case a good advertisement for the luxury company.
Comedy-Youtuber Dolan Twins at first Louis Vuitton Show
The Dolan Twins, consisting of the American twins Ethan Grant and Grayson Bailey, are two youtubers and influencers that have almost 11 million followers on YouTube alone. Especially their comedy videos have brought them huge success in the last few years. Louis Vuitton also seems to be a fan of the two and negotiated a contract with them in which the Youtubers are part of campaigns, Youtube videos or fashion shows. For the Spring/Summer Show 2020, the French luxury house shot an exclusive VLOG, which shows the twins before their first big Louis Vuitton show and lets them experience first hand how they become part of the fashion world.
BTS at Virgil Abloh and prominent fans of his collections
The designer and founder of OFF-WHITE Virgil Abloh is currently the most popular designer in the fashion world and has been the chief designer for Louis Vuitton’s men’s collection for the last 2 years. With his extraordinary designs and his down-to-earth manner the 39-year-old has become a real darling among the celebrities. His good friend Naomi Campbell gets a glimpse behind his life and his collections for an interview with the British Vouge and also the fashion blogger Loïc Prigent gets the American at his famous fashion vlogs, among other stars, like Emma Chamberlain in front of the camera.
Here is an interview between the probably hottest designer of our time, Virgil Abloh, the Mens chief designer of Louis Vuitton and the British fashion icon Naomi Campbell for the YouTube channel of Vogue UK. It’s easy to see that they have been friends for years and it’s just fun to listen when Abloh talks about the different steps of his career and his collections for Louis Vuitton.
Hands-on and rare insights through Loïc Prigent
On his Youtube channel, Frenchman Loïc Prigent shoots exclusive “behind-the-scenes” videos with the most popular designers and collections, taking fashion fans on a unique journey to gain a unique insight into the fashion world. The video consists of short interviews with the celebrity guests as well as first previews of the collection. Also at the Louis Vuitton Fall-Winter 2019 fashion show Prigent was present with the camera and caught stars like Emma Chamberlain, Jaden and Willow Smith or Emma Stone.
Fashion-Vlog Spring/Summer 2020 – with Emma Chamberlain and Cody Fern
Once again an exciting video of the French fashion blogger Loïc Prigent at this year’s spring/summer fashion show in Paris. Besides the first-class show itself, many prominent guests such as Emma Chamberlain, Cody Fern, Laura Harrier or Elane Zhong were present and made the event a real spectacle. All of the guests present, without exception, were enthusiastic about the show and especially the collection and reported in short interview sections which of the hip pieces they definitely wanted to have.
The most interesting questions & Answers about Louis Vuitton
With such a great and long story, it is clear that many questions arise. Here you will find the most frequently asked questions and answers about the label Louis Vuitton.
Where does Louis Vuitton come from?
Louis Vuitton is from Paris, France.
How much does a Louis Vuitton bag cost?
A small Louis Vuitton bag starts at a price of about 380 euros. The prices vary of course in terms of material or limitation and can sometimes be over 5.500 Euro.
What material do Louis Vuitton bags have?
Many Louis Vuitton bags, especially those with the famous Monogram Canvas are not made of leather but of a vinyl-impregnated cotton fabric. This material is much more resistant to dirt or abrasion than leather.
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Since 1854 Louis Vuitton has played an important role in the fashion world. His designs in the context of culture enrich the fashion universe with unique designs that have become indispensable. With the perfect blend of style and quality, innovation is combined. Even today, after many years, the creative impulse of the designer lives on.
From suitcase to chain – the best designs for women & men
The initial suitcase company has long since ceased to play in just one rail. In the last 166 years the company has developed further and this very clearly. Collections cover every detail and this starts with hats, earrings and necklaces and ends with shoes, coats and dresses. The pieces vary from classics to seasonal hypes, but people always talk about Louis Vuitton.
Bags & suitcases – the ‘Art of Travel’
One thing has always been clear for the label’s founder, he has defined the art of travel by appreciating and revolutionizing the luggage. Not only quality, but also design and innovation moved him and this has borne fruit, even today. The quality of the designer’s bags and luggage is outstanding and countless satisfied customers prove it. From small everyday bags to the initial travel bags, Louis Vuitton equips you completely. The bags are handmade in countries like France, Spain or the USA. There is no limit to the variety of bags, so whether you choose a large shopper bag or a small, simple mini bag, you will always make a statement!
Louis Vuitton Bag – a real capital investment
It is seldom worth buying an expensive designer part and hoping for an increasing value. The Louis Vuitton brand is therefore one of the few where the value of the bags is increasing and the purchase is an investment with a future. If you are more interested in capital investments, such as watches, diamonds and cars, you should here not miss anything anymore!
Boots or sneakers? – Ladies & Men’s shoes from Louis Vuitton
Whether modern sneaker or classic leather shoe. Whether for ladies or for men, Louis Vuitton’s range of shoes is impressive. There is something for every taste. Prices start at around 800 euros and therefore not everyone can afford such luxury on their feet. Despite the high prices, LV shoes are among the hippest of the time. Especially the exclusivity increases the value of the shoe. The beautiful models can have classic and already known shapes, but the brand can also convince with new styles and own designs. Like the Archlight Sneaker, which made a big wave in 2019 and caused a real hype on social platforms. Its extraordinary shape stretches the foot and the interplay of the color arrangement makes the design super unique.
One thing is clear, whoever wears a belt from Louis Vuitton wants to be seen. Black or white. Coloured or brown. Big or small. Simple is not a single belt of the high fashion brand. Decorated with an eye-catching logo and often with glitter stones or golden accents. But the belt is very popular, which is proven by the countless people who wear the beautiful accessories of the brand.
TOP questions about the label Louis Vuitton
Not only the latest collections and handbags are interesting for the LV fans, also questions about the origin and materials are very important for the buyers. Here you can read the most frequently asked questions about the label and find the right answers.
What does a Louis Vuitton cost?
The prices of Louis Vuitton clothing vary widely and it depends on each individual design that you like best. For LV bags, prices start at 750 Euros and can go up to 2000 Euros. If you want a Custum-Made bag, you can expect higher costs.
Where was Louis Vuitton born?
The designer Louis Vuitton was born in France in the Département Jura. He founded his company in Paris.
How long has Louis Vuitton existed
Louis Vuitton began to build the company at the age of 33, in 1854, which means that the label has been around for over 166 years. The first shop in France was opened in 1885.
How did Louis Vuitton come into being?
Initially, Mr. Louis Vuitton only manufactured suitcases and revolutionized the travel market. Later, the product range expanded to include bags, clothing, shoes and accessories. His son George Vuitton was the inventor of the famous Louis Vuitton logo. After the brand’s growing popularity, the suitcase manufacturer opened ever larger stores, including one on Oxford Street in London.
Who is the Founder of Louis Vuitton?
The label was founded by Louis Vuitton in France in 1854. Vuitton was a French craftsman, entrepreneur and trained suitcase maker.
Designer company Louis Vuitton – the history
There is much more to learn about the company than just the questions mentioned above, so if you want to enter the fashion universe of designer Louis Vuitton, you can find out all about the founding and development of the company and awards the label has already won.
Revolution through suitcases – the beginning
At the age of 16, Louis Vuitton made an important decision that would change his life and that of his son forever. Even before his apprenticeship in Paris, craftsmanship and suitcase making were in his blood. In Paris he started an apprenticeship in the house of Monsieur Maréchal. At that time, suitcases were only used for the purpose of transporting his own objects from A to B as protected as possible. Design did not play a major role. Soon the craft was successful and Vuitton had to employ more than 100 people by 1900. 14 years later there were already 225 employees.
George Vuitton – invention of the pattern & lock
George Vuitton is the son of the craftsman Louis Vuitton. He took over his father’s studio, because it was now an integral part of the family and was simply continued to be used. Like his father, he was always careful to protect the contents of his customers’ suitcases. So he developed the suitcase lock, which he also had patented after the finished development. With this idea he turned the suitcases into real treasure chests. But it was not to end there. George was the inventor of the well known LV pattern, which even today should not be foreign to anyone. Stylistically, the brown pattern was based on Art Nouveau and it should protect the suitcases against forgery. Thanks to George the label expanded all over the world and became very present in cities like New York.
Atelier and workshop today – museum, designer & custom-made products
The studio in which the first cases and collections were created is still preserved today. The family home is now a private museum. In the workshops in France, 170 employees still work on designs and the production of leather goods, as well as special designs or similar.
Aesthetic collections – the best fashion shows
In addition to the classics that the company offers, Louis Vuitton should not be missing at any Fashion Week. Whoever becomes part of the fashion shows becomes part of something great. Spectacular backdrops and beautiful dresses are presented and all the energy sprays with creativity.
Paris Runway – a spectacle between light and fashion
With this runway setting, as with every show, countless fashion lovers were amazed. The interplay of light, darkness, a central location in Paris and the presented collection has an almost magical effect. The aesthetics are touching and for every fan of fashion it is a dream to be there and see it live. Surrounded by water and glass, the catwalk was a real aesthetic experience. The collection included outfits from brightly coloured to black and white. Whether Boots or High Heels, everything was there. Signed with music by Woodkid, the show could be seen and heard literally.
Colored pictures on gigantic canvas & noble designs
An absolute moment to marvel at. This fashion show couldn’t have brought the summer vibe across any better. The large hall and the gigantic screen transformed the whole show into a breathtaking experience for all guests and viewers of the live stream. The atmosphere created by the colour accents in the video in the background reminds of a warm June evening as the sun goes down and couldn’t have been more appropriate for the collection created for it. The designs of this collection were full of colour and seemed very lively. The summer feeling was 100% available in this collection.
All chief designers at a glance
Over the past years, there have been many designers for Louis Vuitton. But only the best managed to become the label’s chief designers. Here you will find a list of the chief designers of Louis Vuitton for the last 20 years
Marc Jacobs – 1997-2013
Paul Helbers – 2005-2011
Kim Jones – 2011
Nicolas Ghesquière – 2014
Virgil Abloh – 2018
More from Louis Vuitton – Online Store and Articles
Did this article make you curious? Here you find the link to get more information about the luxury label and the direct link to the online store of the brand.
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Burberry – A brand that is difficult to pass by. Whether you are a fashion fan or not, the brand has been around for over 150 years and is well established. Whether scarf or coat, the classics of the British brand are very popular and that for women and men. A long history has shaped the company and Burberry has been all the more successful in recent years. Its commitment to young artists is also evident, with the Burberry Foundation, which was established in 2008, supporting schools and other creative associations.
The birth of the label – history, founders & beginnings
When the fashion company was founded in 1856, the designer Thomas Burberry exclusively created coats and outdoor clothing for men. Thomas was a so-called gentleman’s outfitter who opened his first shop in London, England. The first shop opened in 1891 and has had a strong influence on the fashion industry ever since. Whether movie stars like Audrey Hepburn in the outstanding movie ‘Breakfast at Tiffany’s’ in the early 60’s, or celebrities like Kim Kardashian West and Victoria Beckham today.
Thomas Burberry & Descendants – style finding of the label
Whether it’s the familiar check pattern or the cream trench coat, Burberry has created many recognizable features over the last 150 years and over many different generations of designers.
With the aim of saving people from British weather, Thomas Burberry created the Burberry label at the age of just 21. He opened his first store. His revolutionary idea of using a rainproof but breathing fabric enabled him to create weatherproof clothing stylishly accessible to everyone. He was one of the first fashion designers to use Garbadine fabric for his jackets and coats. Until then, the fabric was still very uncomfortable and difficult to wear. The first patent was registered in 1888 on Garbadine, which was just 3 years before the shop was founded. In 1912 the time had come and Thomas Burberry patented the Tielock-Coat, which is the predecessor of the famous trench coat and can be closed with a simple lacing belt.
Military clothing in World War I – the trench coat
During the First World War the famous Burberry Trench Coat was invented. Initially it was only used for military purposes, because you could carry smaller bombs or pipes in the big pockets and use the belt as a belt for weapons.
Thomas Burberry left a great legacy during his lifetime, with which he still inspires countless people today. The timeless designs have become true classics and today it is impossible to imagine life without them.
Burberry Foundation – Promotion of young talents
Since 2008, Burberry has been actively promoting young talent and successfully so. Whether singer, actor or painter, Burberry values people’s creativity and wants to support it in the best possible way.
Support for young artists & Talents – Burberry Foundation
Since its inception in 2008, the Burberry Foundation has been committed to supporting young artists. The central focus is actually everything that has to do with dance, film, theatre and art. The company’s motto is very clear: creativity should be fed, and fed as best it can. The foundation also cooperates with selected schools in England to promote the academic and personal development of the students and to ensure that they have a good start in their own lives and in their future career choices. The organisation has already donated over 2.8 million British pounds and there is no end in sight.
LGBTQ Community – Burberry’s contribution
Support for marginalised groups is also encouraged, in the most creative way. With a stunning collection consisting exclusively of rainbow or rainbow-coloured garments. Dedicated to all gays, lesbians, bisexuals, transgenders and all others who are part of the LGBTQ community. The rainbow collection was presented at a gigantic fashion show in a sea of color and will probably be remembered for a long time.
Burberry’s Awards
‘Best Fashion Designer’ for Christopher Bailey, Bambi 2007
‘British Designer of the Year’ for Christopher Bailey, 2005
‘International Award of Council of Fashion Designer of America’ for Christopher Bailey, 2010
Fashion highlights – Cult trench coat & Scarf for ladies & Men
If you think of Burberry, you probably have the image of a cultivated woman in the streets of London, in a trench coat. Or a chic, older lady visiting a cafe with her dog and wearing a scarf with the famous beige-black-red-white check pattern. Everybody can imagine something under the fire and this thanks to the statement clothes that have been established over the years.
Timeless trench coat – from Audrey Hepburn to Kim Kardashian
Although the nude-coloured coat initially only had a practical and less a fashionable aspect, it quickly established itself as a real fashion statement. After the war, men, but also women, took great pleasure in the waterproof coats and began to wear them as a fashion statement. Famous actors liked to wear them on film sets to stay warm and dry between scenes and shoots. Today the coat is loved and honored by the hippest models, fashion bloggers and critics. A campaign with Kate Moss and Cara Delevigne, 2 of the biggest names on the market, made even the last ones realize how much style wearing a trench coat brings.
The coat is worn open or closed. It is usually in a light cream tone, but is also available in many other colour variations and looks beautiful and classic in every tone. It reaches up to the knees and is closed at the waist with a fabric belt and a metal buckle. 8 parallel buttons on the front serve as a fashionable accessory and the inside is decorated in the typical check pattern of the brand Burberry.
Fashionable scarves & scarves for women and men
The breakthrough of the famous Burberry pattern, which is also patented as such, was achieved by the company in 1920 and for the first 40 years it was only sewn into the famous trenchcoats and coats. It was not until 1967 that the classic Burberry scarf was designed, and this by a funny coincidence. The manager of the Parisian Burberry shops held an exhibition in which he presented the coats upside down and showed the check pattern. People wanted more of the pattern and so one thing led to another. The beginning of a new era for the brand had begun and the production of cashmere scarves could begin.
Today the scarf is considered a noble status symbol. Whoever thinks of himself buys a Burberry scarf. The style is recognized every time and that is exactly why it is a real statement piece in the wardrobe.
The fashion shows of the brand are anything but outdated. From technical features such as lighting effects, to the entire scenery of the fashion show, to the collection. Who wouldn’t want to be part of it? According to the same motto, the hottest supermodels run for the famous designer and with a lot of pride. A highlight for every fashion week, definitely!
Did you know?
Burberry was the first brand to present its fashion shows on social media as a live stream to the outside world.
Magic Halls – Fashion show in London at Fashion Week
A huge hall, a magical atmosphere and mystical music. That’s about how you can imagine one of Burberry’s hottest shows. In this video you can see the complete fashion show live from London, which not only convinces with a breathtaking ambience, but also left a magical feeling with every spectator. The collection includes a wide variety of women’s and men’s clothing, from shoes and trousers to accessories. The colours are in the classic soft beige tones, with black as well as white accents and of course the classic Burberry pattern.
Timeless Elegant – light colours and expressive details
Timeless elegance – the fashion show was designed in this style and with success. The fashion speaks for itself and describes a strong, successful woman who likes to dress well. Beautiful classics such as the Burberry trench coat were combined with new details such as metals or leather. Pleasant colors, which in composition create a wonderful overall picture and are variable for everyone who is interested in different parts.
Top 3 questions about Burberry
It’s no secret that Burberry hosts unique runway shows and is one of the top companies in modern times, here are the top 3 most frequently asked questions about the brand and its apparel.
Where does the Burberry brand come from?
The Burberry brand comes from England. The first shop was opened by the founder Thomas Burberry in London in 1891.
Where is Burberry made?
Burberry London is produced in Thailand and Turkey. The production sites have not been in England since the 1990s, as a large wave of fake items had made it onto the market that were produced in these countries. So Burberry bought up the factories and prevented further export of the fake goods.
When was Burberry founded?
1856 was the year in which the Burberry company was founded by the British textile merchant in England.
More of Burberry – Stores & Online Shop
If this article has aroused in you the desire for a real classic, you will find all products from classics to current collections.
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Yves Saint Laurent – bag, belt, shoes or beauty products such as perfume and lipstick, the name YSL stands for many exclusive and luxurious things. Yves Saint Laurent himself said: “I know that I have brought fashion forward and opened up a previously forbidden universe to women”. With this quote from designer Yves Saint Laurent, many women will feel at ease in matters of fashion and style. YSL, like other Parisian fashion houses, for example Hermès, has become an absolute trendsetter. A designer whose works are tailored to all the wishes of women and whose priority is the world of the modern, fashionable woman. Everything about the grandiose designer, his legacy and the timeless IT pieces you will learn in this article.
Yves Saint Laurent – Luxury designer and revolutionary
The Parisian designer has created a unique monument with his fashion brand, which gave women in the early days of the company a lot of power and self-confidence. Even today many of the designs are still firmly established classics in the fashion world and are worn by influential people.
The story – Christian Dior’s assistant at 18 years old
Even today, the brand and its founder stand for the modern, beautiful woman who lives her life as a self-confident and strong person. He started presenting his fashion at the age of 18, at that time as assistant to Christian Dior. Constantly he uses black fabrics and this proved to be not very popular in the early 1960s. 5 years later the fashion scene started to like this trend and he got a lot of attention from the international fashion press.
Saint Laurent’s legacy – the luxury fashion empire
Designer Yves Saint Laurent has created an empire for a luxurious lifestyle, but his legacy is much more than just another boutique in an expensive shopping street. Saint Laurent is a true creative genius and has revolutionized the fashion industry. Then as now, his garments are true classics and the designer is also a highly respected artist, about whom there are many documentaries, reports and even an entire movie.
Yves Saint Laurent the film – the road to success
After the designer’s death, he left behind not only a true empire, but also a large number of films and documentaries. Young designers are inspired and guided by the Frenchman and for many the message that Saint Laurent’s fashion still conveys today is a true statement expressing many emotions. In 2014 an autobiographical film about the history of the designer was released. In 101 minutes, director Jalil Lespert looks back on 20 years in the life of the influential designer. His beginnings as the assistant of Christian Dior and his lifelong friendship with Pierre Bergé, who was a renowned French entrepreneur, are taken up. For fashion and art enthusiasts the film is an absolute must-watch!
Founding time until today – Fashion weeks, exhibitions & films
Everyone has probably heard the name Yves Saint Laurent. That the brand is firmly anchored in the fashion universe is no secret either. The unmistakable style inspires people today as it did at the time of its founding and is highly relevant to fashion weeks and fashion fanatics at any time and any place.
The beginning of the importance of the Yves Saint Laurent brand
His frequent criticisms and controversies did not make it easy for Saint Laurent at the beginning of his career. His thinking was already very modern, emancipated and advanced in the 60s, which often met with negative reactions. But when he made his breakthrough, the young designer’s career went uphill. Saint Laurent was the first fashion designer to receive a solo exhibition at the Metropolitan Museum of Art in New York in 1983. His talent to change and revolutionize the fashion world finally brought him the cult status that still continues today, even after his death.
The importance of Saint Laurent in the modern fashion industry
Since the establishment of the brand in the high fashion world, there has been no turning back. The hottest models in the world run for Yves Saint Laurent and the Front Row is filled with the most famous fashion lovers. Popular people with influence wear the brand with pride and it is a status symbol every time. For many a dream to own a part of the brand.
Fashion & Revolution – Le Smoking, Black Opium Perfume & the Lou Lou Bag
Whether the Lou Lou Bag, the Black Opium Eau de Parfum, or the modern pumps with logo heel? Whether timeless statement designs or current trends, the mix of both is why women have felt in good hands since the beginning of the YSL brand. Here you can see all the classics and all the new trends Yves Saint Laurent offers.
Le Tuxedo – first tuxedo for the modern woman
In addition to all the unique and creative collections that Saint Laurent has presented over the years, the suit for women is probably the most revolutionary approach he has published to date. The Parisian designer Coco Chanel already started with the emancipation of women through a fashion statement, but Laurent gave it a new wave of power with the invention of the tuxedo. A true symbol of the emancipation of women in the 60s.
The Trend Bag – Lou Lou Bag, a cult for over 50 years
Like many other designers, Yves Saint Laurent launched his very own bag model, which quickly gained popularity. Still today the classic Lou Lou Bag is included in various collections. In Italy the bags are made of high quality calfskin. What is the first thing that catches your eye? The Yves Saint Laurent logo. You can wear it over your shoulder, or double as a short strap, so it’s also a practical handbag for various occasions. The sizes of the Lou Lou vary, which is why it really goes with everything.
YSL lipsticks – rich in colour & moisture
If you would like to invest a little more in a lipstick, you should keep the Rouge Volupté Shine collection from YSL Kosmetik in mind. They give an even colour application and a long hold. They care for the lips and provide a lot of moisture throughout the day. If that is not enough, you should take a look at the ingredients, because you can see that YSL uses only the best. The company also refrains from animal testing and lets you buy cosmetics in any form with a clear conscience.
The hottest colours of the Rouge Volupté Shine collection by YSL:
44 – Nude Lavilliere
47 – Beige blouse
Tuxedo Plum 48
Feminine, mysterious & sensual – Eau de Parfum Black Opium
The fragrance Black Opium is now one of the most popular women’s fragrances available. Since 2014 the perfume is on the market and a real bestseller. It was a new production of the fragrance Opium from 1977, which is described as a fragrance that makes you want to live. The eau de parfum released in 2014 is more sensual and seductive. The fragrance Black Opium smells of oriental vanilla, but also has undertones of jasmine, coffee, bitter almond and patulli. The bottle, with its black, glittering shell, highlights the pale pink core with the brand, it catches the eye. When you hold the flacon in your hand, it is more coarse than smooth. The fragrance is simply a tart eau de parfum, which goes a pleasant direction and through the sweet vanilla. The fragrance is mysterious and stands for a confident, strong woman who knows exactly what she wants.
Yves Saint Laurent Stores – Worldwide luxury in a trendy ambience
Whether in the world’s largest department stores, the hippest shopping streets or huge boutiques, Yves Saint Laurent offers a shopping experience with class. After all, the customer is king, and it is precisely according to this motto that you will be welcomed as a buyer with a luxurious ambience and excellent service.
Runway highlights – Kaia Gerber, Zoë Kravitz & Kate Moss for YSL
Whether it’s a new face or a supermodel, every girl in the industry probably dreams of being part of one of YSL’s spectacular fashion shows. Whether it’s the face of a campaign or a walk on the Paris Fashion Week, the seats are highly coveted and that’s why you’ll find the hottest models at every show. From Kate Moss to Cindy Crawford to her daughter Kaia Gerber, every model wants to be part of the Yves Saint Laurent story.
Paris Fashion-Week – cinema-like theatre, light effects & modern trends
True to the motto of bright colors and expressive lips, YSL went the whole hog with this catwalk. The runway was basically dark, only the fashion in the focus of the light, exactly this version set the mood for the upcoming season.
White palms & illuminated Eiffel Tower – the spectacular runway in Paris
At this fashion show, fashion bloggers and other guests could literally see the models walking on water, because as crazy as it sounds, the catwalk was a pool of water. By reflecting the light on the water and the reflection of the outfits, the entire scenery was transformed into a dreamlike view. Decorated with white palm trees and an illuminated Eiffel Tower in the background in the middle of Paris.
Q&A: Saint Laurent’s life, death & his company
The most frequently asked questions about Saint Laurent’s life, death & his company.
Who owns Yves Saint Laurent?
The Yves Saint Laurent company has been part of the Gucci Group since 1999, who owns several high fashion brands.
When did Yves Saint Laurent die?
What illness did Yves Saint Laurent have? He was afflicted with a brain tumor, which could only be detected a year before his death.
How did Yves Saint Laurent die?
He died of cancer. The specific infestation was his brain, in which a persistent tumour was found one year before his death in 2008.
When did Yves Saint Laurent die?
Saint Laurent died on 1 June 2008 at the age of 71. On this occasion a funeral service was held in Paris with about 800 guests, including many celebrities.
More about Yves Saint Laurent – Brand and Online Shop
Due to the cult status of the brand, it quickly becomes clear what a reputation the designers of the time had. In 1985, it received the biggest possible award in the fashion world, the Oscar de la Mode.
1985 Oscar de la Mode
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Foot Locker – More and more, we buy more and more of it and many young adults leave a lot of money in this store. Foot Locker fascinates its customers with new and stylish outfits and accessories. Also the casual style of the salesmen and the wide range of shopping possibilities of sneakers, socks and sports articles make it difficult for the customers to walk past the shop without taking a look.
Ascent of the giant: Foot Locker
Foot loose! This shop is known worldwide and has made a name for itself in the industry. The Sneaker Imperium with its headquarters in New York, which is an internationally active chain of sports shops founded in the USA since 1974, not only inspires with sneakers from Nike, Adidas, Puma & Co. but also with accessories, sportswear and specials designed by their collaborations with various brands. Successful in any case, according to the latest status, the company makes a turnover of 7.782 billion USD. Richard Johnson, who has been CEO of the company since 2014, shows how positioned Foot Locker is in the market.
What Foot Locker does to make its customers happy is generally known – sneakers. But Foot Locker offers much more than just sneakers and shoes. You’re in town and you’re in the mood for a completely new outfit, then you can dress from head to toe at Foot Locker. From snapback, baseball cap and sports bags, tracksuits and sporting goods like water bottles & CO. everything the heart of street fashion lovers desires.
Sneaker and running shoes at Foot Locker
A life without her – unthinkable. They are available for every situation. Simply to look good or to do sports. Every home has running shoes and sneakers, no matter what brand, there is never a shoe missing in the wardrobe. Some have less and some have more. Why is Foot Locker so popular in this area? What sets him apart from the others when it comes to shoes? It’s not just the variety of possibilities or the specials they have. Foot Locker is at the top and is so popular because Foot Locker offers shoes that are sometimes not sold anywhere anymore. Many customers like to buy the same shoe again after the old one broke. And there are some shoes that are no longer sold or produced. But Foot Locker meets this demand and gives your customers a little glow in the face when you stumble over some long forgotten shoes.
You want to do sports and you have your suitable shoes ready and your training clothes on your bed and you actually want to start off. Then you suddenly notice that you don’t have a backpack and nothing to stow away. If you have a tracksuit from Nike, Adidas & Co., you can also buy a backpack or a bum bag to match your outfit from Foot Locker. You can also buy stylish carrier bags from Foot Locker for small purchases in the supermarket or for storing books, notebooks or other items. Foot Locker not only sells bags, but also socks, sunglasses and caps. For those who care more about the cleanliness and durability of their sneakers and shoes, Foot Locker also offers a wide range of shoe care products. The well-known brand “Crep Protect” is one of the brands the company offers.
Training suits
Tracksuits are worn by both men and women. Be it from Adidas or Nike, everyone will find a suitable style at Foot Locker.
Be it on holiday to protect your head from the sun, your ears from the cold wind in winter or simply because you like it, caps, hats and snapbacks are indispensable in the world. Foot Locker unpacks a whole range of selections so that the customer has a wide choice. New Era, the best-known snapback brand, is also sold by Foot Locker Store. Not only snapbacks belong to the assortment but also hats and caps and Foot Locker has plenty of them.
Buying a shoe is enough for many people and makes most people happy. But there are some customers who not only want to have a new shoe, but also want to keep it in good condition for as long as possible. To prevent these problems, Foot Locker sells shoe care products. One of the best-known shoe care products, Crep Protect, promises wonders with its products. With the product Crep Protect Spray the shoe should be impregnated and thus become water and dirt repellent. With the Crep Protect Wipes you already have something for on the way with you, if on your shoe a stain comes, then the with the cloth also completely fast away again. And many people know this in summer, you have been on your feet for a long time and your feet have sweated and you fear an unpleasant smell. Many use deodorants for shoes that might help on short shifts. More liquid is sprayed into the shoe with each spraying and moisture is a mistake for shoes and sneakers in summer. With the Crep Protect Pills, you can prevent this problem, simply put it in the shoe and leave it overnight, the next day the shoe smells like new and is removed from its moisture. Another product Foot Locker offers is the Crep Protect Cure. The Crep Cure is a solution that helps to remove stubborn stains, with a brush and some water you can clean the dirt and keep the shoe clean.
Events, advertising campaigns & athletes of Foot locker
As everyone knows, Foot Locker employs predominantly young workers. And young people are also the company’s target group. How do you get the young Sneaker Lover into the shop? Of course with big events, sneakers, live music and many cool acts.
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Summer is over and the new autumn season starts. That means: New models and a few who are going to go out. Today we have directly equipped a few model folders with new photo galleries, therefore a direct update for you! We have three new men on board: Ben, Julian & Jonathan. We met Ben for the first time at the casting for our fashion show at Berlin Fashion Week, Jonathan was scouted while shopping – here are all the updates of the week! You can find all the guys here:
We met Ben for the first time at the casting for our fashion show at Berlin Fashion Week. Smart, international and directly from the runway to the first job! It goes so fast that we only have the first photos of him online. Welcome to CM: Ben!
Jonathan – Randomly discovered on the street
That’s how it goes! You go shopping and voila, already you are discovered as a new generation model. That’s exactly how Jonathan went and now we have the first photos online.
Julian – Charming Man
Julian had his first job directly one day after the casting – a bridal shooting in beautiful France, together with our Emilie. Now you can find Julian online, on the men’s board!
Pasha – Last days in Berlin
A special “By the way” goes to Pasha today! Because soon our Pasha & our Pamela (dream couple) will go back to Australia. It was a great year with you in Berlin! We are really looking forward to the last jobs together in Berlin and afterwards, let’s rock Australia! New photos are online now!
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The fashion brand Givenchy is one of the top 10 most popular luxury fashion labels in the world. Former chief designer Tisci drove the brand’s social media presence forward, generating enormous growth. In 2005 there were still 7 boutiques, by 2017 the number had already reached 72. Givenchy provided Madonna with costumes on her Sticky and Sweet tour and was Kim Kardashian’s first choice for the unique wedding dress in 2014. Claire Waight Keller, Chloé’s former chief designer, took his place in 2017 and has been with the company ever since. She is the first female chief designer at Givenchy and will go down in history.
Givenchy – Ladies fashion with history
Givenchy was founded in 1957 by Count Hubert de Givenchy. Besides haute couture fashion for women, the fashion company also offers accessories, perfume, cosmetics and prêt-à-porter fashion for both women and men. Count Hubert de Givenchy moved to Paris at the age of 17 to fulfil his dream of designing fashion. Givenchy started its collection in 1952 with long, narrow pencil skirts and puffed sleeved blouses, taking revolutionary steps in women’s fashion. To this day, Givenchy is known for creating luxurious fashion that is proudly worn by the rich and famous. Typical features of Givenchy fashion were intense, vibrant colors and high waist cuts with luxurious robes. He designed them from extravagant fabrics with fancy flower patterns and combined them with oversized hats. He was responsible for the fashion trends of the 1950s and 1960s and dressed everything from first ladies to actresses to princesses! The total assets are currently estimated at around 917 million euros. The brand has been run since 1988 without the company’s founder and, after his death, placed special emphasis on the fragrance collections for him and her.
The history of Givenchy fragrances
In 1957, the “fashion aristocrat” appointed by the media and the fashion world founded the perfume creation together with his brother. Jean Claude also took over the chairmanship and in the same year the first fragrance “L´Interdit” was created for Audrey Hepburn by Hubert de Givenchy. But it was not until a few years later that the fragrance came onto the market. Since then, several fragrances, both for women and men, have been designed and successfully sold all over the world.
With Givenchy also the feet look stylish. No matter if sneakers, mules or high heels, these shoes pick up the spirit of the time and the trend is to wear these shoes on your feet in any case!
Givenchy Sneaker – comfortable through everyday life!
Givenchy sneakers are especially popular. The white sneakers are made of Portuguese leather with a black logo. The black elastic band bears the inscription “Givenchy Paris”. Depending on the look, the stylish sneakers can be combined with jeans as well as with a feminine dress.
This summer mules are still very trendy. The brand logo is embossed on the wide straps of the Givenchy mules. The overall picture is complemented by the logo embossing on the side. Comfort for the summer walk is provided by the pre-shaped footbed.
For all those who want to make a statement, this Givenchy sandal is definitely the right one! The shoe is defined by the wide strap with eye-catching metal logo and is an absolute eye-catcher wherever. The block heel with plywood look underlines the silver-coloured strap and the textile-leather composition of the shoe. So what are you waiting for, here is your comfortable summer heel that fits all occasions!
Accessories by Givenchy: handbags, shoes, belts and sunglasses
Nightingale handbag
The Italian chief designer Givenchys, Riccardo Tisci, who was still unknown at the beginning, was responsible for the ladies’ haute couture and prêt-à-porter collections from 2005 to 2017 and refined them with his know-how. His collections were influenced by Rock ‘n’ Roll and Gothic and inspired many other designers. Tisci also expanded the accessories collection and created the popular Nightingale handbag that every woman can only dream of!
It is super practical and offers a lot of storage space. In vibrant shades, like red in this case, you definitely make a statement and give your simple look an absolute colour damper!
Autumn collection launches Givenchy Horizon bag on the market
When Givenchy’s Horizon bag was launched in the 2016 fall collection, everyone knew immediately that a new trend had been set and sealed with a stamp. The plain, minimalist bag in a warm caramel brown by Givenchy is unquestionably a statement piece. With geometrically clear lines and an elegant design, Riccardo Tisci specifically aimed to provide us with something new in the design of this special Givenchy bag. Especially sweet is the nano version, the creation. Ideal for dinner dates or cocktail parties! The medium version offers ideal storage space for everyday errands and the repertoire that every woman carries around with her!
This statement belt is the perfect accessory for every occasion. The designer Clare Waight Keller has revived the Paris fashion house with her dark, daring aesthetics. Under the influence of Catholicism and eroticism, impressive statement accessories such as this belt are created.
Givenchy Sunglasses – Swarovski Crystals and Pearls
These metal sunglasses set with Swarovski crystals are guaranteed to be a highlight and suitable for courageous, style-conscious women. This statement accessory from Givenchy is definitely glamorous. This version can be combined to a simple outfit, so the focus is definitely on the glittery piece. But also to an elegant evening dress, or simply to jeans the glasses really makes a difference! So to all fashionistas, what are you waiting for, start styling!
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GV3 Long Wallet
A purse to go with your handbag is a must! With the elegant and timeless GV3 Long Wallet from Givenchy you will not make a mistake, on the contrary, a real hit! The simple design is rounded off by the matallic coloured buckle. The high-quality processed leather lies ideally in the hand and completes the overall look of the stylish, young woman of today!
Perfumery a la Givenchy: Men’s and women’s fragrances
Banned good flavor – L’Interdit
Casual chic, aristocratic elegance and unconditional femininity combine in the timeless world of Givenchy! Count Hubert de Givenchy, who founded his own haute couture house in the early 1950s, found a way to bring finesse, discretion and elegance together and ensured that his designs rose to the top of the fashion world and played a key role in international fashion. In 1957, the designer created his first perfume, “L’Interdit” – a product of the legendary friendship between Hubert de Givenchy and the icon badly hin, Audrey Hepburn. Since then, Givenchy fragrances have continued to cultivate elegance and boldness to accentuate feminine beauty.
The scent of pink freshness and a self-confident explosion. Live Irrésistible Rosy Crush by Givenchy is a floral fragrance paired with goji berries, bergamot, lemon and orange. Like a bouquet of roses, Live Irrésistible Rosy Crush is a floral chypre composition that captures a youthful, fresh liveliness. A fragrance that playfully and optimistically captures the facets of pink.
Givenchy meets the noble gentleman – Givenchy gentleman for the man next door
The gentlemen should not be missing from this list. Givenchy also has some fragrances for the self-confident man to offer. With this fragrance Givenchy unveils a new version of masculine elegance. With daring contrasts between woody-floral Fougère and character-strong patchouli and leather chord, Givenchy creates a completely new edition. The heart note is edr classic lavender swing. Gentleman thus has many facets which combined together reflect a spirited seductive power. The contrasts of the perfume are also reflected in the bottle. The white ribbon with black inscription is delicate and impressive at the same time.
The luxury products also have their price. For the Givenchy lover with a small purse there is still the option online great products comparatively cheap to dust off in the sale. Reduced commodity can one for example on Farfetch browse.
Givenchy Shop
Who wants the full selection can visit Givenchy Onlineshop. There you can find everything from Givenchy perfumes, shoes and accessories to clothes and fashion.
If you are travelling in Paris, you can find Givenchy products at almost every corner. Tamara Kalinic is in Givenchy heaven and leads us in her Vlog through the Parisian world of the fashion brand.
Givenchy Mall, Dubai
This video offers an insight into the Givenchy Store in Dubai. Hela takes us through the glamorous mall in Dubai.
Givenchy handbags
Those who are interested in Givenchy handbags will get their money’s worth at Handbagholics Video. She presents and compares the different models and sizes.
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The luxury brand badly there and its start as a mega empire – The mega brand Versace is on everyone’s lips. The clothes and shoes as well as handbags and accessories adorn the catwalks of the fashion shows all over the world. Again and again Versace inspires with new creations and unusual designs. The Medusa logo is known all over the world and Versace enjoys a high reputation in the global fashion world. The world’s most famous models such as Noamie Campell and Claudia Schiffer ran for Versace and many famous faces have become a trademark of the fashion label. The initially small family business quickly developed into a mega empire of superlatives.
Versace the “Master of Neo-Baroque”
The fashion brand Versace was founded by Gianni Versace in Milan in 1978. The German textile dealer Albert Eickhoff saw the talent in the then still unknown designer Gianni Versace and was the first to promote him. The designs convinced Eickhoff so much that the young artist’s first fashion show took place on Eickhoff’s initiative in 1978. The location for the fashion show in which Gianni presented his own collection of pastel shades to the world for the first time was the Stadttheater in Lippstadt. Shortly afterwards, the designer opened his first boutique in Milan’s Via Spiga. The Versace men’s collection was not long in coming and attracted attention with its daring designs. The feedback on the collection was mixed. The designs were described by professionals as both daring and vulgar, as well as revolutionary and innovative. The brand “Versace” was born. Gianni himself received the title of “Master of Neo-Baroque” thanks to his innovative and daring creations. After Giannis death in 1997, his siblings Donatella and Santo Versace took over the fashion company, but remained true to Giannis style.
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Fashion style of Versace and their familiar faces
Ginni Versace’s creations regularly made headlines, sometimes positive, sometimes negative! His collections were always daring and provocative and either liked them or were a real faux pas for some eyes. Versace’s designs still attract the attention of the fashion world today with saturated colours, figure-hugging cuts, short skirts, colourful prints, shiny fabrics and deep necklines. In the 1980s, Gianni designed costumes for stage and theatre performances and made a name for himself working with international artists and establishing himself in the fashion scene as a costume designer and fashion designer. The daring evening dresses were inspired by various artists and Greek mythology, as can easily be seen from the logo of the brand! The decadent fashion decorates the logo of the fashion house Versace, the head of Medusa. Materials such as leather, rubber and metal were incorporated into his collections in a variety of ways. Versace and his family practiced an extravagant lifestyle of their own, which was also reflected in the fashion artist’s designs. Top models such as Naomi Campbell, Linda Evangelista and Claudia Schiffer regularly walked the catwalk for Versace and stylishly presented the extravagant dresses. The supermodels were soon associated with the brand itself and portrayed as the faces of those. Madonna and Demi Moore also modelled for the famous luxury label.
Sneakers by Versace in urban neo-baroque
Always extravagant, always slightly over the top! So are the shoes from Versace. Even if the brand orients itself to the new urban trend, the fashion house always remains true to itself. Whether higheel, sneaker or a combination of both, the brand’s gold-plated logo creates a glamorous look. The pairing between urban and high fashion can be seen in this shoe design. It is a sneaker with a kind of wedge heel. The golden details and ornamentation allude to the neo-baroque look.
This clash of different styles can also be seen in this Versace design. The patterns typical of the brand are reminiscent of ancient Greece. The shoe takes up the modern street look and contrasts with the print. Versace proves that the combination can work perfectly.
Versace is synonymous with Italian luxury and extravagant aesthetics. The youthful line of Versace jeans offers a cheaper alternative to the main line. The casual pieces embody the style of the brand. The Versace Jeans shoulder bag is a luxurious candy for the arm. The playful prints and a variety of shapes, sizes, colours and styles offer a feminine look and numerous variations and combinations.
Couture, Quilted Shoulder Bag
With this shoulder bag you can style everything from the casual jeans look to wild leather nights. The bag has a magnetic closure and a belt closure with the Brand logo. A detachable shoulder strap hides inside the bag.
The unmistakable Versace aesthetics can also be found in the icon bag with baroque print. The bag is made of leather and has an exceptional quality in Savage Baroque print. The clasp is decorated with the round Medusa logo and noble padlock. The bag has a timeless design and can be combined with almost all outfits.
High Class pure: Versace and her sunglasses collection
The Versace Shield Sunnie from the new collection makes it very difficult for the other glasses to outbid them. The reflective effect of the glasses makes the wearer look more anonymous and mysterious. The trendy glasses make every outfit a highlight and make you an eye-catcher.
The mega brand Versace is also celebrating great success with its fragrance creations. The most popular and irresistible fragrances are listed here.
The number 1 men’s fragrance: Versace Eros
Versaces Eros is by far the most popular men’s fragrance of the brand and rightly so. The perfume is named after the Greek god of love. The fragrance in the blue bottle reflects the sensually strong man. The combination of fresh mint leaves, lemon, green apple, tonka bean, amber and vanilla creates a male aura to fall in love with. Masculine notes such as zender wood and atlas add intensity to the perfume. A fragrance to linger in.
The most popular fragrance for women: Versace Eros Pour Femme
Created by Donatella Versace herself, the fragrance reflects the strong, passionate and seductive woman. Notes of lemon, jasmine and pomegranate make the fragrance exciting and distinctive. Woody notes like sandalwood, ambrox, musk give the fragrance its strength. The bottle convinces with its noble design.
Versace Crystal Noir the temptingly good smell of woman
Right after Versace Eros, the Versace Crystal Noir fragrance is at the top of Versace’s most popular fragrances. Crystal Noir, with spicy notes of cardamom, pepper and ginger, harmonizes the scents of gardenia, peony and orange blossom to sweeten the senses. The fragrance symbolizes sensual seduction and pure femininity, combining light but perceptible notes of sandalwood and musk to produce a perfectly played symphony of fragrances.
Colorful fashion shows, questions for Donatella Versace & Product Unboxing
Spring/ Summer 2020 Collection and Show
The Spring / Summer 2020 collection from Versace presented itself at Fashion Week as a celebration of modern masculinity while remaining true to the iconic characteristics of the brand. Colourful prints, different nuances are combined with innovative silhouettes. The show subtly shows a young man growing up. The oversized silhouettes and status symbols such as racing cars are reminiscent of this and are intended to allude to young people. The Versace man can express himself without restrictions. Powerful messages are expressed through playful accents. Contrasts are created by the animal prints and fabrics in combination with the formal dress style. The entire presentation of the show reflects the blossoming, for example the floral decoration around the catwalk. The extravagant Versace Spirit can be felt in every detail of the show.
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The absolute breakthrough in the fashion industry has been the “Off-White” brand for a few years now. Founder and designer Virgil Abloh brings a mix of high fashion and street style to the catwalks of Paris Fashion Week. The casual style of the label finds great enthusiasm especially among the younger target group! read more about the young designer and the background story of Off-White.
Streetwear with a new meaning
The exclusive fashion label was created by the American Virgil Abloh in 2012. Off-White is a kind of luxurious streetwear collection, which alludes to extreme contrasts and almost provokes. The company with the casual character focuses on high-quality natural materials and exquisite fabrics. Sporty silhouettes, graffiti prints, motifs and cuts from the 60s and 70s make up the creations of the young newcomer label and create an urban look. Off-White adapts to every season and is therefore rooted in the zeitgeist. The production is headquartered in Milan and takes up the “here and now” in an innovative and refined way.
The success of the brand came with the Street-Style-Fashion-Week. During Fashion Week, people from the fashion industry, such as models, designers, bloggers and photographers, will be photographed between show dates. These images are then photographed in blogs, online and print magazines as currently worn street-style looks. Since these looks are actually worn on the streets of the big fashion week metropolises, they are often the trigger for new trends and inspire new combinations.
Designer & Founder Virgil Abloh
The genius behind Off-White is more than just a fashion designer! Virgil Abloh is DJ, artist and designed furniture. After graduating in civil engineering and architecture, the then 26-year-old devoted himself to fashion. The designer has not only created his own label, “Off-White”, but is also the creative director of the luxury brand Louis Vuitton. Abloh has become popular in the media mainly due to the “The Ten” cooperation with Nike. Shortly after his studies the young talent got to know Kanye West, meanwhile the two together with other artists on the new album of Jay-Z and Kanye “Watch the Throne”. Abloh was involved in the design of the merch and the stage sets.
Birth hour of Off-White
Off-White was founded in 2013 and has since been managed by designer Virgil Abloh. The label’s focus is on the latest fashion, yet the brand is the source of various creative works and projects such as art, music and videos that contribute to the success of the entire company. In 2014, the designer presented his first own collection and combined high fashion with streetwear. His training as an architect was particularly noticeable in his creations in the form of geometric lines and individual prints. The unique designs were worn in numerous music videos, among others by Beyonce and Nicki Minaj. The first concept store was opened in Tokyo and others followed in Hong Kong, London and New York.
The Off-White Industry Belt
While the label celebrated rather mediocre successes in the first years shortly after its foundation, it shot through the roof with its designs in the last two years! The reason for this is the designer and his now world-famous and very minimalist, sporty creations. An example of this is the Off White belt. This gem has become an indispensable part of the constantly reinventing streetstyle fashion scene! After the belt in the industry look has gained great popularity, other artists started to copy the design. This is how the Industrial Belt Trend was born! The belts are normally used on container ships and cargo planes, but are now also tied around the hips. A creative way to use discarded belts and give them a whole new meaning!
The Off-White Industry belt can primarily be worn as a normal belt. It is relatively long and can be tied several times around the hip or, as is often the case, simply let the end of the belt hang down. So the iconic off-white belt look looks super casual and stylish!
As a waist belt for coats and jackets. For trench coats and coats you can replace the ribbon with the off-white belt and give the waist even more emphasis. The yellow eye-catcher gives every outfit a certain touch even in the cold autumn and winter months and is an absolute statement piece. In short, an eye catcher, without having to operate large expenditure!
A third variant to set the cool It-Piecezu stylish in scene is as a carrying strap. Simply replace the carrying strap of the bag with the belt. This not only guarantees the stable carrying strap, but also the stylish appearance! This can create great looks with off-white character and you look super casual! Especially with simple outfits in shades like black, white and natural shades you set cool contrasts and the neon band is definitely the focus.
Design for him & her
The Off-White Industry belt in unisex design can be worn by women as well as by today’s modern man! This means that countless outfits can be created and there is an extremely wide scope to combine. The sporty androgynous collections from Off-White are highly coveted by trendy streetwear fans and an absolute must-have in the wardrobe!
Pockets from Off-White
Off-White stands for streetwear with a high fashion touch! Virgil Abloh’s creations can be recognized quickly and everywhere by the Japanese inspired designs and graphic motifs. These typical off-white features can also be found in the fancy designs of the bags!
Binder Clip leather shoulder bag
The characteristic leather Binder Clip bag from Off-White can be combined with any outfit in its monochrome design. The bag is decorated with silver hardware, but can also be worn to golden details super easy. The ingenious structure is transformed into a cool contrast by the removable canvas wristband decorated with the brand’s logo. So all in all a cool piece that spices up simple and inconspicuous looks and makes a real eye-catcher on the streets!
The Sculpture Mini Bag in black and white is a true work of art of the streetwear scene! The bag of the luxury label scores with its urban details and the carrying strap in logo look. Combined she looks super cool as an eye catcher with a chic pantsuit as well as with a casual streetstyle outfit! The sculpture bag is like a sculpture, a piece of street art!
The Itney 1.4 Cash Inside handbag is again an interesting mix of both styles, streetwear and high fashion. The high-contrast design can be worn with anything! Off-White once again defines the grey area between black and white with this handbag, creating a new interpretation of styles we already know and love. This white Itney Cash Inside leather bag has a shoulder strap and a round carry handle, so it’s super versatile to carry and use! the foldable top of the bag makes it easy to reach the contents, without having to reach through narrow zippered openings! The small back pocket provides easy access to your mobile phone, or other small things that can be easily stowed away, as well as a printed text on the front and back that makes the cool handbag an eye-catcher!
The Off-White belt bag with neon yellow accents in the snake print is a way to bring colour into play and still have your hands free for more important things! Simple outfits can be simply refreshed cool, without it getting too much. The bag is made in Italy from water-repellent fabric and offers storage space for the most important things, keys, wallet and smartphone. The stylish accessory can be worn around the waist, but also crossbody, so it is ideal for a city trip, or a visit to a festival, no matter at what time of day!
The breakthrough came in 2017 when designer Virgil Abloh set a milestone with the opening of the concept store in New York. Cooperating with well-known artists and brands, he realized that turning the world of all sneaker fans upside down wasn’t a problem for him. Abloh’s Off- White started the “The Ten” project in cooperation with the American sportswear brand Nike. 10 of the label’s most popular shoes were reinterpreted and redesigned, triggering an absolute hype! Collectors and fans are paying unbelievable sums to complement their brand collections with limited edition pieces.
“Hiking” Ankle Boots
The “Hiking” Ankle Boots were part of the first looks presented at Off-White’s Pre-Fall Presentation 2017. Since then the shoes are extremely popular and inspired Abloh himself to create a new version of the Ankle Boots. The new boot design is made of supple leather with metal eyelets and thick rubber sole. The designer creates the contrast in these shoes with the silver ice claw on the outside of the shoe. Especially for the cold months a real eye-catcher!
Sandal in patent leather and canvas jacquard with shearling trim
To the light skirt and jumpsuits, the Off-White sandals from patent leather fit perfectly! The unmistakable canvas jacquard logo tapes are also used here, based on the Industry Belt. The shoes are lined with fluffy Shearling and are therefore also suitable for longer distances on foot super! In order to focus solely on the shoe, the best thing to do with the rest of the outfit is to focus more on simple colour nuances.
Virgil Abloh describes herself as a sneaker fan. He draws his inspiration mainly from sport, especially from basketball. The “Off-Court” is unisex and therefore suitable for women as well as for men, like almost all Pieces at Off-White. The model is made of structured leather and is equipped with the characteristic orange cable tie. The shoes can be combined super with a suit, or maxi dress and so quite simply the typical high fashion meets-Urban look achieve! Especially the interesting colour combination makes the interplay of chic and casual super cool.
“These Boots are made for walking…” The use of bizarre quotations on various pieces of clothing is clearly one of the features of Virgil Abloh’s designs. The Helveticia font has become a lasting comment of the design process. He thus creates fashion that challenges perception, “Through the use of typography and formulations, the perception of an object can be completely changed without changing anything else about it. So dare and try to express yourself more with your clothes and make a statement! It’s obvious that you can easily do that with the cool parts from Off-White!
With the right accessories, you can decide for yourself how your look should look! With off-white accessories, the next look will be a guaranteed eye-catcher and you will be at the center of the action!
“POUCH” Bag
The cheeky design is always at hand with the Off-White carrier bag! The bag is made of black, smooth leather with a simple zipper, with silver hardware, and has the imprint “Pouch” on the front. The bag, or better said “Cloutch” can be used super versatile! As a make-up case, to carry cards, telephone or other small things, but also for a quick dinner, it can be used as a stylish companion. Here again the designer’s love for typographic imprints becomes visible and suitably realized by him!
Off-White has produced a cult streetwear with its unmistakable branding in an industrial style. One example is the white cotton socks. With these socks no one will go unnoticed.
Sunglasses for the international look “For your eyes only”
A mixture of retro curves, clear and angular lines and flat, narrow glasses, as well as trendy colour variations and the Off-White brand on the temples make this visionary style of extra thick acetate a real must-have. Unlike thin frames, these models do not break so quickly and are relatively robust. With these creations you have in any case also with sunshine the absolute view!
The hoodie of Off-White is decorated with gradient stripes and arrows – two of the characteristic graphics of the label. This one is knitted in a rather roomy shape from a brushed mohair mixture, which is warm, cozy and strongly structured, super suitable for the style-conscious man! Since the foundation of Off-White, this Off-White sweater is extremely popular, but also other sweater models of the brand are very popular and inspire customers from all over the world!
With the Mona Lisa Hoodie designer Virgil Abloh once again shows his preference for prints! The clash between Highbrow Art and Urban Style picks up the spirit of the brand in this off-white hoodie. This comfortable hoodie is made in Portugal from soft cotton. The slightly oversized model has a charming print characteristic of the brand and a large hood. Super to combine with sneakers and jeans.
The Off-White Painting Dirt Jacket is without a doubt a real eye-catcher with which people’s attention will stick to you! The black sweater with multicolored paint splashes looks super cool and gives your look a great finish.
It was only in 2017 that the young brand Off-White was represented in concept stores and opened its doors to all streetwear enthusiasts. Today Off-White has several concept stores in fashion metropolises such as Paris, Shanghai, Dubai, Moscow etc.. In Germany, the brand can be found on sales floors in Berlin, Düsseldorf, Munich, Hamburg, Frankfurt am Main and Augsburg. Among the shops where the Off-White products can be found are Apropos, The Corner and Uebervart. But also here it is recommended to be fast and to get the eye-catching Pieces in the right sizes and sought after models!
You can find all the offers and more information about the brand on the label’s current website in the higher price segment.
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The attention for the historical luxury brand Balenciaga has increased in recent years qualitatively and quantitatively. According to Google Trends, the number of search queries on the brand has increased dramatically over the past two years, so much so that the search term “Balenciaga” has overtaken brands such as Gucci and Dolce & Gabbana in the ranking. Behind the label, founded in 1919, there is an interesting history, which you can read here!
Cristóbal Balenciaga the “Master of Women’s Fashion”
foundation and childhood of the designer
Since the founding of the luxury label, Balenciaga has set trends for the entire fashion world. With his elegant haute couture designs, the founder Cristóbal Balenciaga immediately enchanted the fashion world. Cristóbal Balenciaga’s elegant creations have earned him the title of “Master of Women’s Fashion” and are still highly regarded after his death. Before this groundbreaking success, the Spaniard grew up with his mother, a widowed seamstress, in a small village in Gipuzkoa, Spain.
Balenciaga makes a name for himself
In 1919, the designer opened his first boutique in San Sebastián. Two further openings followed shortly afterwards in Madrid and Barcelona. Due to the Spanish civil war, however, the branches had to close. It was not until 1937 that Balenciaga was able to reopen its doors in Paris for customers from all over the world. This year, Balenciaga also presented its first haute couture collection. Balenciaga made a name for itself in France with its revolutionary designs. The Spanish roots were also evident in Balenciaga’s collections and provided his designs with detailed decorations. Balenciaga’s fashionable creations established themselves between 1940 and 1960 as a high-priced French haute couture label for articles in the higher price segment. Despite all this, the designer closed the doors of his Parisian home in 1968, before he died four years later at the age of 77.
The fashion house paused almost two decades before a new wave of designers was hired to catapult the brand into the 21st century. The label was only revived in 1990, with the brand initially focusing on perfume production.
It was not until 1997 that Balenciaga, under the direction of the new fashion designer Nicolas Ghesquière and with the financial support of a new owner, launched a successful prêt-à-porter fashion collection for women and men that attracted the attention of Parisian fashion groups. From then on, Ghesquière regularly presented his expressive and futuristic designs, which earned the designer the title “Messiah of Fashion”. In the creation of his designs he took an example from the founder of the company, Cristóbal Balenciaga, which strongly influenced his designs and brought them back to their classic origins. Only a limited number of spectators were admitted to the fashion shows, as the seats available for the Balenciaga Show were very popular, but always completely occupied.
The successor to the “Messiah of Fashion” was the American designer Alexander Wang, who headed the brand until August 2015. Demna Gvasalia has been the creative director of the fashion brand since October 2015.
Balenciaga Sneaker
The new trend is called Athleisure. The word consists of athletics and leisure, i.e. sport and leisure. This trend can be found in the Chunky Sneakers, as you can see everywhere at the moment. Balenciaga is at the forefront and sells the chunky shoes to customers all over the world. The 90’s comeback of sneakers has arrived and shows itself in all shapes and colors, with eye-catching patterns, or quite simple. The only condition is that they must be massive!
Balenciaga Triple S
The thick padded and futuristic sole is an absolute indication for the trendy shoe models. The portable status symbols are available for almost 650 euros. It is not unusual for the shoes to be sold for 1,000 euros, as they are sold out in the stores. The popular models are especially in the classic, white version almost impossible to shop, for times they are so easy to combine. To the little black they simply loosen up the elegant look, or can be integrated super easy into the everyday jeans T-shirt look!
It’s undeniable how comfortable these sneakers look, but yes, they are too! Completely different from the conventional inserts made of leather and other materials, the sock sneaker adapts perfectly to the foot without constricting it and restricting it when walking long distances. Basically, the shoes are a pair of socks with a sole. It all started with similar models of the sports brands Nike and Adidas. Nike has been experimenting with the soft mesh fabric for decades, creating the 2000 Presto, for example, and the 1985 Sock Racer to make running more comfortable. The version of Balenciaga is available from 500 euros, in different colors and prints to buy. Not everyone is enthusiastic about sock shoes, but like everything today, it’s a matter of taste and left to everyone. Not to mention the outward appearance, however, there is no denying how comfortably the sneaker adapts to the foot.
In the new collection, Balenciaga presented its new sneaker models, including the successors to the Trend Triple Sneakers: the Balenciaga Track. The shoes are a combination of sporty and fashionable elements. The ’90s blur in the ’80s. The neon-coloured details are reminiscent of the versions of the 80s and quickly become a cult. Like everything that the luxury label brings to the market, these models are sold out in no time and adorn the feet of young and old, of all cultures and countries!
The company attracted particular attention when the blue bag inspired by the Ikea bags appeared on the market and made headlines. The design of the giant blue bag is to be understood as an ironic rebellion against the self-destructive fashion industry. Both positive and negative criticism was expressed, but the brand’s goal of attracting attention was definitely achieved!
The “Ville Bag” is very feminine and of the form a real ladies handbag. The appearance depends of course on the design, colour and imprint. The bag has a curved shape and is available in many different versions, colours and materials. For example, the bag is available with a large logo, or even more urban with a graffiti design. The classic version of the bag is made of calfskin and has a shoulder strap in addition to the carrying handle, which can be removed as needed. The absolute highlight is the lock with which the bag is delivered and which should serve as a detail!
Demna Gvasalia, Balenciaga’s young creative director, was inspired by the “Shopping Tote Bag” with its lightweight and cheap nylon bags, which are light in weight and also very practical for every woman’s everyday use. Gvasalia has also used this aesthetic to create its own brand “Vetements”, inspired by light, simple models and clothes with a practical aspect. Whether the look is perceived as “High End” – version of the bag as clever or tasteless, depends on whether you accept the style of the young designer as a whole and support it in all respects, or not. The bag is available in different sizes and also in striped Arena leather, as a clear visual indication of the inspiration behind the design.
There is one of the biggest Balenciaga stores in Paris. So if you’re in the mood for a spontaneous Balenciaga shopping trip, you can let off steam in the fashion metropolis and shop to your heart’s content! However, the rather limited offer applies here as well, since the cool pieces sell out super fast and if you’re unlucky are no longer available in your size.
For those who don’t want to leave the country for the next Balenciaga sneakers, you can find them in one of the stores in Germany and try your luck there. There are two Balenciaga stores in Germany, one in downtown Hamburg and the other in the Aproppos Store in Düsseldorf.
If you don’t want to leave the house while shopping, you also have the option of convenient shopping in the online store and shopping from the couch. Pay attention here to special Sale actions, in order to save with the sinfully expensive models a few euro.
Online, especially on the platform YouTube, you can find numerous videos about Balenciaga. The international label has taken the world of fashion by storm with its shrill and daring designs and year after year offers new collections that inspire customers.
Balenciaga at Paris Fashion Week
The current autumn / winter collection was presented at the Paris Fashion Week 2019. In the context of the extravagant show, the designer’s designs also reflected the unusual style again, ensuring that the coming winter will be anything but gray, but people show their colors!
Balenciaga Store in Dubai, a whole new dimension
If you ever wanted to know what a Balenciaga store looks like from the inside, you can watch the YouTube video by blogger Isabel Raad. She takes you on her Shopping_Tour to the famous Dubai Mal and gets hold of one of the most popular objects of the luxury brand. If you want to know what she bought and how the shopping experience went, watch the video here in full length!
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Gucci is one of the top brands of our time. The million-dollar fashion company regularly turns the fashion world upside down. Whether revolutionary designs or social media trends, Gucci inspires every season anew and is the absolute favourite brand of many Bolggers, fashion influencers and models. The creation of the brand, trends and revolutionary designs fascinate fashion enthusiasts.
Gucci, brand and history
The history of the Gucci brand goes back to 1921. The brand was founded by Guccio Gucci and first made a name for itself with its exquisite leather goods and luxurious handbags. Since Guccio Gucci was a master saddler, his designs were often inspired by equestrian sports. The brand gained great popularity only after 1953. The clothing line was not introduced until 1970. Shortly thereafter, the Gucci fragrances were also released. In the 1980s, the brand suffered a severe setback due to internal disagreements within the founding family. Gucci has been part of the luxury goods group Kering since 2004.
Alessandro Michele, new designer younger target group
In the 1990s, Gucci once again became a coveted luxury label under the creative hand of designer Tom Ford. His creations have shaped the sensual-elegant character of the brand to this day. Tom Ford conquered the fashion world with daring cuts and designs in dandy style. With his successor, Alessandro Michele, Gucci experienced an absolute image change. The designs became more androgynous and shriller. Intense colours and eccentric patterns became part of the new collections. The designer’s creations won the “International Fashion Designer of the Year” award in 2015. Youthfulness, cheerfulness and lightheartedness were also conveyed in Gucci’s advertising campaigns. In 2016, the label was named in the press as the most sought-after fashion brand in the world.
Gucci supports women’s rights with new collection
With the Resort collection, creative director Michele shows his support for women’s rights. The T-shirts carry the imprint “My Body My Choice”. Another part of the collection is a dress on which the female reproductive system is embroidered and decorated with flowers. In some designs the date “May 22, 1978” was also shown. On that date, the Italian Maternity Protection Act entered into force. A crucial date for the liberalisation of women.
Gucci with the most expensive belt in the fashion industry
Gucci has been the trendsetter for some time now. The popularity of the brand is particularly evident in the social media. Instagram and Fashion Blogs are full of photos of the Gucci belt. No wonder! The simple leather belt with the double GG buckle gives every boring outfit the right dose of glamour. The belt is available in a variety of models, whether in soft or crocodile leather, 4 centimeters wide, 2.5 centimeters wide or with a G upside down, Gucci offers a variety of belt models.
However, the classic black Gucci belt is timeless. The It-Piece can be styled both as a waist belt and as usual around the hip. It goes well with any outfit and can be combined with just about anything. The look looks great, for example, with a Mom jeans and a simple shirt, or white T-shirt. If you like it more elegant, you can also style the belt with a blazer or a chic jacket, plus a simple shirt and voilà, the look is ready. The accessory matches every outfit and discreetly enhances every style. The model in classic design costs just under 900 euros.
So the belt can also be styled a little more chic. And he’s a real eye-catcher. Combined with the matching bag from Gucci, the look is harmonious and looks mega stylish!
As a man, the accessory selection is often not easy, the options are usually rather limited. Especially when it comes to professional life it is difficult to set the right accents and to live out one’s own style. With a timeless belt classic in black, you can not do much wrong. Wrist watch, cufflinks, a handkerchief, as well as the belt belong to the few accessories with which the man can upgrade his outfit. Then why not go straight to a Gucci model? The trend belt is no longer imaginable without the waistband of the fashion-conscious man of today. The accessory offers numerous possible combinations, whether casual with jeans or with a business look.
So why is the Gucci belt and brand so hyped? We have explored the reasons for the growing popularity of the It piece in the social media. Here you will find a short summary!
2017 55% of customers were younger than 35 years old
Creative Director Alessandro Michele has a flair for what is appealing to young people.
The bright, versatile colors and patterns of the designs are appealing to Instagram, eye-catching and are worn by all bloggers
Gucci’s designs are more unorthodox than traditional luxury brands. Something that Millennials – who rely on experiments in self-representation – appreciate.
Gucci sneaker with sparkling stones
Thanks to creative minds such as Tom Ford and Alessandro Michele, Gucci’s designs and styles have regularly taken a wide leap out of the window and taken a bold step. The brand has often caused a stir with its unusual creations. For shoe fans of the label I move the focus downwards. Footwear is not excluded. With the daring designs you attract all the attention and will certainly not be overlooked.
An example of one of the brand’s currently super popular shoe models is the Flashtrek Gucci Sneaker. With this design the label has interpreted the Ugly Sneaker trend for itself. Klobige shoe models with eye-catching decorations immediately catch the eye and are a real eye-catcher.
The new shoe trends are thick platform soles and high heels. So, walking will be a little more difficult for Gucci lovers in the future! The absolute bestseller of recent years, however, was the Loafer model. This has been reinterpreted by designer Michele this season. So the trend is moving away from classic designs and towards flashy colours, little stones, glitter and thick soles. The designer has created a rebel of the classic Gucci shoe. The new creation is much rockier and no longer comparable to the classic model! Shoes with integrated socks are also particularly popular with customers from all over the world. Extravagance is therefore guaranteed, but whether the hype will stay at the feet of the fans is still questionable.
Must-Have sneakers for men
White sneakers have become the latest pillar in every shoe cabinet. For women as well as for men, the all-rounders must not be missing under any circumstances! The combination of white sneakers has spread from leisure wear on the street to the combination with a business suit. “Stan Smiths”, “Common Projects” and “Lanvin” all attracted their attention with a white sneaker. But the sneaker “Gucci-Ace-Bee” is the one you will see everywhere at the feet of people. The iconic red-green label with the glittering bee is right in the middle and therefore immediately attracts attention.
What would the Gucci sneaker be without its signature colors red and green. The shoe comes naturally as all Gucci products in an elegant package. Packed in a white Gucci silk bag with brochure and paper towel. Clearly it jumps into the eye of the beholder and is not a boring shoe model, but you can combine it super easily and even in summer and autumn comfortably run through the city. So the modern man of today definitely needs one of the coveted specimens of Gucci!
As mentioned above, the most popular Gucci accessory is the classic Gucci belt. But the luxury brand offers many more options to enhance the outfit. Whether sunglasses, jewellery, scarves, scarves, watches, bags or purses, unconditional lovers of the brand have countless options to buy one of the coveted Pieces. One of these possibilities is of course a model from the sunglasses collection of the luxury label!
Gucci ‘L’Aveugle Par Amour
Eccentric looks are the essence of every Gucci style. Again this season, Gucci has exceeded expectations with creativity alone. Beautifully and strikingly decorated sunglasses characterise the new collections of the hyped brand. The Italian luxury label has made a name for itself in the world with its unusual and eye-catching designs, which is also reflected in the brand’s eyewear collection. Each model is a work of art in itself! A popular model that picks up on the brand’s extravagance is the “Gucci GG0113S Model”. The famous artist Bad Bunny was often seen in these glasses, undoubtedly an absolute eye-catcher. Combined with a flower suit, the style is already too much of a good thing for some, but not for him! The Gucci eyewear itself has just that little something that is needed to make any outfit look more rebellious and youthful, so it’s also great for the older trendsetters among us!
In this year’s Gucci campaign for the perfume “Forever Guilty”, the luxury label is drawing on celebrities such as songwriter Lana Del Rey and actor and singer Jared Leto!
Gucci Sale: Cheap offers!
The number of young buyers at Gucci is further evidence that the brand is growing in popularity among today’s youth. That the combination young and expensive can not function quite so well, is actually obvious. Especially students or people who are trying to gain a foothold in the world of work usually do not have the necessary change to dress up with the luxury brand or to decorate with its accessories. One way to still be able to afford the products and get a good deal is to buy outlets. A large outlet is located in England, in the Bicester Village. So if you want to get some great bargains, you should consider visiting the outlet during your next holiday in England.
For those of you who think England is too far away, we have an option near you! There is also an outlet in Roermond, Holland where Gucci goods are sold at affordable prices. In addition to Gucci, you can also find other luxury brands such as Prada, Nike etc. here.
If you want to experience the full Gucci buying experience, you can visit the Gucci boutiques in Düsseldorf, Frankfurt or Metzingen. For those who prefer to sit on the couch at home and shop from there, the online shop is a good option. Here you’ll find everything from Gucci children’s clothing and belts to a complete outfit for him or her – everything a Gucci lover’s heart desires.
In honor of the year of the pig in the Chinese calendar, Gucci has shot a web spot with Harry Styles. In the current campaign the singer Harry Styles is in front of the camera, sharing his brush with a pig, if that doesn’t make the viewer smile!
11 Facts about Gucci you probably don’t know
Here you can learn a few more things about Gucci that you certainly didn’t know yet. What the company has to do with Unicef and how the innovative Bamboo Bag came about – here are the answers! Take a look and find out more about this internationally hyped brand.
https://cocainemodels.com/storage/2019/07/gucci-guertel-tasche-schuhe-brille-handtasche-herren-damen-designer-geschichte-outlet-sonnenbrille-store-geschaeft.jpg6001200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2019-07-29 07:00:242019-07-23 15:09:48Gucci - current goods & founding story
Hermès – The French family business originally did business in saddlery and upmarket leather processing. The company was founded in 1837 by Thierry Hermès. He was born in Krefeld, Germany and moved to France after the divorce of his parents. In the same year he opened his first shop with high quality horse harness and bridle, which is still sold today. In the 1890s his son Charles-Émile Hermès expanded the range and had suitcases and leather bags produced in the high-priced range. Mainly due to the fact that the railway and the introduction of cars replaced more and more horse carriages and the sole business with saddles and bridles was no longer profitable.
From the beginning, the story of Hermès
If you are interested in the origins and the creation of high quality saddles and bridles, watch this video and find out more about the unique design and rare craftsmanship!
https://www.youtube.com/watch?v=MkCJUl4WtDU
After some time, the shop moved to the elegant Rue du Faubourg Saint-Honoré No. 24 in Paris to escape the years of renovation work on the previous street. At first they only owned the shop on the ground floor until Charles-Émile Hermès son, Émile Maurice Hermès, bought the whole building in the noble shopping street. Handbags were manufactured only starting from the 1920s, were particularly popular with the noble ladies, because they were unique and qualitatively high-quality processed.
Packaging & Logo
Precisely for this reason, the excellent craftsmanship, the luxurious materials and the long durability of the products these became known within a very short time. At the beginning of the 1950s, the well-known orange packaging and logo were introduced. This shows a picture of a passenger driving a horse-drawn carriage alone.
In 1915 the first perfume was created, called “Eau d´Hermès”, which was very well received by customers, both then and now. As the fragrance business grew, the perfume business was transferred to a subsidiary in 1961. The company continued to grow and the entire product range became more and more varied. In 1993, the Hermès family decided to float the company on the Paris Stock Exchange, out of fear of loss and appreciation for their craftsmanship, but kept 80% of the company.
Birkin Bag & Kelly Bag
The creation of the men’s travel bag for the version for ladies, came in the 1930s from Robert Dumas and bore the name “Petit Sac Haut à Courroies”. After Princess Gracia Patricia of Monaco, also called Grace Kelly, carried the bag in 1956, it was called “Kelly Bag” and is one of the most coveted models of the French company. A stay on the plane together ensured that actress Jane Birkin and Hermès CEO Jean-Louis Dumas accidentally created the so-called “Birkin Bag” in 1968. One of the most popular models is also available from a price of around 5,800 euros. Both handbag versions are the best selling Hermès handbags and are available in different sizes, colours and materials.
In 1937 the company found a way to produce hand-printed silk scarves in Lyon, now over 1,000 versions are on sale and 12 are added each year. They are available from 155 euros in a wide variety of shops all over the world. For a few years now, the range has been supplemented by a Home Collection, which adorns every home with high-quality products.
A separate Prêt-à-Porter line for men has been in existence since 1976 and has been an integral part of the collections ever since. At the end of the 1980s, the luxury label also introduced women’s fashion. Designer Jean-Paul Gautier has been responsible for these since 2004. From 1999 to 2011 Hermès owned 45% of the shares in his own company. From 2011, the former Lacoste designer Christophe Lemaire took over the women’s line, which had been managed until then. He worked for the company until 2014 and then gave his place to the French designer Nadège Vanhee-Cybulski. She previously worked for Céline and Maison Martin Margiela and presented her first collection in March 2015, but continued to strongly orientate herself towards the origins of Hermès.
The company’s current profit still comes mainly from the sale of leather goods, which are however sold exclusively in Hermès boutiques, Hermès sales areas in upmarket stores, the company’s own online shop or authorised specialist shops. The international network of French-influenced boutiques is mainly managed from the company’s headquarters in the French capital, Paris.
Handbags, Birkin & Kelly Bag
Of course, the “Birkin Bag” and “Kelly Bag” bags are absolutely unbeatable in terms of sales, but Hermès also produces other models and small leather goods. The luxury label creates popular products with its high-quality materials! Not only ladies find what they are looking for in bags, the style-conscious man can also purchase briefcases and co.
Hermès even has its own repair service that repairs and repairs used bag models in Hong Kong. She changes handles there and makes traces of use of any kind disappear! In the end, most bags look almost like new, real artists are at work there. You are interested, then just click here and watch the video in full length!
belt for women & men
An absolute classic, the Hermès belt with an H as buckle. This is available in gold and silver and you can vary with the colored leather straps. A simple, yet striking belt that suits both men and women. Easily integrated into everyday life, it looks elegant and stylish with a simple jeans look and also with a chic station wagon!
The absolute “Must Have summer shoes”, Hermès’ slippers, are also available year after year in the selected boutiques in simple and striking variations. Whether to the beach, or to the city stroll, super comfortable, they adapt to every foot and attract the glances on themselves. Not exactly cheap, but worth every cent, even the celebrities don’t like to do without the super high-quality leather shoes, on which the H is easy to recognize.
Elegant loafers also in fine leather and finest handwork are also available for the gentleman and are produced in the French workshops.
Noble models made of silk decorate the male neck! This collection features small sharks and stylish anchor motifs for a maritime look in vibrant colours such as orange, red and green. Also different shades of blue.
Bangle and other pieces of jewellery look great especially in summer and refine every outfit. Especially for delicate wrists, the classic bracelets with great patterns, or elegant color combinations are super beautiful. Here, too, the classic H adorns many models and silver or gold hardwear enhances the cool pieces.
The painting of the silk scarves is a real art of craftsmanship, which builds on many years of tradition! Interesting patterns and the Japanese touch result in a unique combination that is always a challenge and demands the artist’s full concentration!
Here a small video, in which the artistic handicraft is shown in few minutes!
Perfume – light fragrances with a great effect
Since 1951 the first men’s fragrance “Eau d´Hermès ” was released followed 10 years later, in 1961 for the first time a fragrance that enveloped the lady. The high-priced perfumes are mostly rather fresh and have a pleasant effect! If you would like to know more about the individual fragrances and where you can buy them, just have a look at the online shop, or at dealers like Douglas etc.!
For a few years now, Hermès Home Collection items have also been popular with customers from all over the world. They can also be purchased in the online shop. Cashmere and merino wool blankets are particularly popular, but ashtrays, crockery and bed linen also sell well! Made from the finest materials, they are super high quality. Bathroom accessories such as towels and shower gels will complete your Hermès experience!
The playful lightness is clearly noticeable in the campaign for the fragrance “Twilly d´Hermès”. It embodies the feeling after it has been applied. The young, self-confident wearer wraps herself in a mixture of the self-confident spiciness of ginger and the sweet note of tuberose.
Hauls and Vlogs
Video: Hermès unboxing
Here the German blogger Xenia Adonts shows you her new Birkin Bag from Hermès, which she chose in a colorful nuance. If you want to know how she got the expensive luxury bag and what it can do, just watch the video in full length here!
Video: Designer collection Chanel, Hermès, Chloe
Luxury lover and blogger Valeria Lipovetsky shows you her collection of designer handbags, from Chanel to Hermès! What can these sinfully expensive handbags do and how to integrate them into your everyday life and spice up simple outfits and make them quickly and easily an absolute eye-catcher!
Video: Hermès Birkin vs. Kelly Bag
You’ve always wondered what, apart from the name, distinguishes the two most popular Hermès sales models? Blogger Chouquette alias Claire Chanelle explains the differences and which of the two models she prefers! If you are interested in such videos, then their YouTube Channel is just the thing for you, just drop by, let yourself be inspired and learn more about the popular designer articles!
Fashion shows
Hermès Men Buzzer 2020 Fashion show
Hermès FW 2019 / 2020 Fashion show
Hermès Women´s Pre – Fall 2019 fashion show
https://cocainemodels.com/storage/2019/07/hermès-tasche-schuhe-guertel-tuch-luxus-store-london-city-shopping-hochhaus.jpg6001200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2019-07-24 07:00:592020-03-20 12:37:45Hermès - From saddle production to a billion-dollar business!
You want to be a model? We are looking for male models with character and charm. Our top priority: changeability. But what are the requirements? It is important to us that our female and male models feel comfortable in their bodies, because a healthy self-confidence is reflected in their charisma. Only those who live the job with joy and conviction can call up a corresponding performance. Self-confidence, reliability and the ability to easily slip into different roles are three important skills to assert yourself in the modeling industry. Our customers pay attention to an expressive face, convincing looks, a good posture and coordination. Our Cocaine Models team takes care of our models with intensive management and prepares them for jobs in a goal-oriented manner.
How do I become a male model? Successful modeling as a man!
Prerequisites as Model and Male Model: Character Strength, Fitness and Courage
Self-confidence, reliability and the ability to easily slip into different roles are three important skills to assert yourself in the modeling industry. Our customers are looking for an expressive face, convincing looks, good posture and coordination. Our Cocaine Models team takes care of our models with intensive management and prepares them for jobs in a goal-oriented manner: From fitting models for designers to fashion shows and photo shoots.
But first of all you have to actively decide for yourself to become a model. Because especially at the beginning it is a lot of work, e.g. building up your model portfolio, which also means that you have to have a lot of patience, because nobody becomes a star overnight.
International male model: Chand visiting Germany
In our new little Model Doku we accompanied Chand three days in Germany. Together with Oliver Rudolph Chand shoots for trueprodigy. The brand sells in over 35 countries! So that the looks in the new lookbook, the shop and the store elements are also right, the Chand label flew in from Stockholm. We accompanied Chand backstage, in the hotel, in the gym but also at breakfast. A little insight for New Faces!
The customer – what are the agencies and designers looking at?
It is particularly important to the designers that their collections are presented by models that give the end consumer that certain “feeling”. A targeted choice of model is therefore decisive for the statistically growing sales figures. This shows how important it is for a model to develop a certain individuality, in short: uniqueness pays off. This ability is innate, but can be additionally trained. We support our female and male models in this way, continue to pursue classic chic and underline their uniqueness.
Men model Sanja in international automobile commercial 2015/16
The Cocaine Models Concept: Classic AND Unique. We are broadly positioned with our model portfolio. Through our experience in the agency sector, we would like to make the media city of Cologne a German fashion metropolis next to Berlin. Our Booking Management stands for your success. In our model agency we work cross-media and thus achieve a large reach. Thanks to our well-developed railway network, we are quickly available on site for half of Europe. A good basis for a stable future in the Made sector.
What does a man model have to know?
A sympathetic charisma is the be-all and end-all in the model business. A nice smile is also more important for male models than the washboard stomach. Solarium tanned skin is an absolute No Go! A big advantage of male models: They can work longer in the model business than female models. On the other hand, they are paid less than women.
Check list for male models:
Changeability: You must also be able to look younger than you actually are. In Germany, male types are more in demand, but “young boys” are particularly successful abroad, especially in France or Italy.
Optimum starting age: between 16 and 18 years of age
Development ability: You need to develop a sense of styling and your ability to perform properly constantly
Under 1,80 male models have hardly a chance, because they are not versatile applicable
Sporty physique is good
Striking facial features
On application photos: type of man must be recognizable, a smile is advantageous
The Model Guru: Lutz Marquardt in an interview about modeling & Personality
In an interview with Lutz Marquardt you can see what a model needs to know! It’s not all about good looks. Emotions, gestures and a changeable personality are the basis for successful models! Interview by Soraya / FIV Magazine.
Become a model – Apply in our agency
Our model agency is looking for female as well as male models. Our model agency exists since 2015 in Cologne. We have many years of agency experience and have our own agency office with a shooting studio in the Mediapark in Cologne. We are not just an ordinary model agency, but we take over the entire administration for our clients, from booking to completion. But that’s not all: With interesting lifestyle and fashion blogs of our models, we offer a great alternative to the classic model agency offer. We work with professional and experienced models, but also promote new talents. Our selection of New Faces is large and constantly growing. We have a large offer for our customers for their next catwalk or future campaigns, our team finds the optimal staffing.
Modeling – How to apply
If you are interested in the fashion industry and like to move in front of the camera, these are two good prerequisites for a model application with us. Experience in the model area is an advantage, but not a must. You should also meet these criteria to start a successful modeling career with Cocaine Models:
Application with Polaroid images: One portrait photo (face) and one full body photo.
On the Polaroids you should be seen in a natural look: Natural light, no make-up, plain clothes. As soon as we have checked your application and find you interesting, we will get in touch with you by e-mail or telephone. We invite you to a short introduction in our agency.
The interview in the agency
Please think in advance about your experience, your goals with us, mobility, availability times and hobbies & skills. In our agency we take your measurements again personally and do a small test shooting. For this, you should appear clean, that is, in plain, body-hugging clothes, a white T-shirt, black trousers, skin-colored underwear. The female model applicants should also not forget bikinis and high heels. Besides female models we are also always looking for male models. Read more here: Model Application.
Measurements for male models
All the important data for men who want to be models:
If you meet these criteria, nothing stands in the way of a successful modeling career.
You can start a career as a male model in our Cocaine Models agency in Cologne. We are looking for types with different facets, male and muscular types as well as slim, young men. Our team not only works throughout Germany, but also internationally. We are looking forward to your application as a male model. You got your agency appointment? Read here all about your first Agency Casting.
Don't miss any interview, job or making of. Follow us now on YOUTUBE: Cocaine Models
Recommendation! Looking for a luxury property? New York, Los Angeles, Miami - Take a look at Lukinski Luxury Realtor
https://cocainemodels.com/storage/2017/09/how-to-become-a-male-model-man-modeling-help-tips-1.jpg6001250Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2019-05-16 23:08:542019-08-23 13:46:47Male Model: How to become a model as a man?
Are you looking for a model agency for men? Whether you want to become a model yourself, or are looking for a photo model for an upcoming shooting, or a film production, with us you are exactly at the right address! We represent men models, in the young in addition, in the advanced age, up to selected Best Ager Models. With our expertise we help young models to dare the first steps into their modeling career. We also help experienced male models to get good and first class customers in Germany.
Men models
If you want to know more about modeling and male models, read our article here:
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More customers than you might think at first are looking for a model agency for more mature men! While many young men dream of becoming models, only a small number of older men pursue this goal. Maybe this is your chance.
Older Men Models – Best Ager
For older male models, especially for older men (without experience), there is a growing market. This is due to demographic developments in our society alone. Therefore, of course, advertising needs more role models and faces that correspond to the average of society. More and more products are even being designed specifically for an older target group. Today, it is no longer just about topics such as retirement provision, golf or real estate, fashion is also playing an increasingly important role for older men, from travel around the world, through technical products, to smart phones and home entertainment systems. All these products must be marketed through advertising campaigns. This includes posters, advertising films, catalogues, e-mail lists and online ads. The world of advertising is very diverse and large.
Finding older men is not so easy
As described above, many young people are convinced that they have the talent to model. Older people rarely pursue this idea. Therefore there is a relatively large market for Best Age Models. At the same time, however, there is not a very large offer. In particular older men models, who bring along all conditions, from emotions up to gestural and mimic acting. While hundreds of models under the age of 30 come to an open casting, people from the older segment hardly appear there. If you would like to apply as a model, or if you have already gained experience as a model and would like to start your career again, then send us your application now!
Model Application for Male Models
If you want to try your luck, we are looking forward to your application. It’s quick and easy. You only need two photos and your contact details. You ready for this?
If you are looking for an older man for your next advertising campaign, or your next photo shoot, then get in touch with our agents! We are looking forward to your inquiry and will help you at any time quickly and without obligation. Just send us your inquiry via e-mail or give us a call. All information can be found here:
https://cocainemodels.com/storage/2019/03/modelagentur-best-ager-herren-frauen-mode-online-shop-buchen-50-60-jahre-paar-yoga-sport-uebung.jpg5501200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2019-04-14 07:00:452019-04-10 15:47:52Model agency for mature men: men's model 50+
CM – The model agency for boys and young men. With just one click in the main menu you can access the current men’s model selection at any time. As an agency and management we help our young talents to start their modeling careers. Modeling itself requires a lot of ambition. The job is demanding, it’s about more than just looking good. As a model, this is especially true for young men, you must also quickly become changeable. As an absolute Newface it is enough to have a cool look. The more demanding the photo shootings and the photographers become, the more experience you need to deliver the quality that the client expects at that moment.
Becoming a model means a lot of exercise and training
So that you can gain a lot of experience, you need training and practice, and you can only get it through jobs. With the big competition, however, you need to do your first test shootings before your first job. Because first of all it is always about building up your portfolio. Your visuals must be able to compete with the competition so that customers can select you for jobs. That’s why as a young man you first have to take care of good pictures. Don’t worry, your modeling agency will help you! With contacts and a network, you can get to good photographers who can quickly prepare you for the industry.
First test shootings as a young male model
No matter if you come from Hamburg, Berlin, Cologne or Munich, at the beginning you have test shootings. In these test shootings you can prove your skills and the agency gets feedback from the photographer. The first task and at the same time the most important one. Because first you have to fill your model book with meaningful pictorial material. It is not about 50 different photo galleries, but about 5 good, varied photo galleries. Sporty, couples, sexy in black and white, underwear and business. You already have a good portfolio! Diversity is so important because customers also get a picture of you when they look at photos. If someone now wants to shoot a lookbook for a high-quality men’s clothing brand, it is definitely an advantage if you already have suitable pictures in your portfolio. So you can imagine yourself much easier in the set!
The first jobs for boys and young men
Your first jobs will usually consist of photo shoots. At the beginning still relatively undemanding, e.g. 20 parts for an online shop. It gets more challenging when you are asked for different posings and of course emotions. For such campaign shootings you have to have done some photo shoots in order to have the necessary experience and know how to take up presence in a room, what effect a certain look or pose has on you. Due to your experience and feedback you will become more and more confident in your movements. This of course makes it more and more valuable for the customer, because when you are at shooting sets, every single movement sits! That’s where it has to go for you.
As a young male model you often also work in showrooms. Small fashion shows without an audience in which you present collection pieces directly to the customer, with the designer or someone from the marketing department. In this way, the customer or buyer, whether from a boutique or from a large fashion chain, can directly gain an impression. He sees how the processing and the material have been put together. The buyers also have the opportunity to talk directly to you as a model and ask you, for example, how you feel about the fabric.
If you want to know more, read our article about this topic here
If you want to apply now as a male model in our agency, then you only need two photos and your contact details! All further information can be found here
https://cocainemodels.com/storage/2019/02/modelagentur-jungs-bewerben-shooting-model-werden.jpg5501200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2019-04-08 07:00:532019-04-02 14:57:51Model agency boy: male model of the future
The debate about skinny models is constantly present in modeling agencies. When we drank our first tea in the office this morning, we saw in the mirror that now in France, skinny models are officially banned on catwalks and photo shoots. If you fall below a certain BMI and do not have a medical certificate stating that your state of health is compatible with your profession, you face severe penalties.
The headline of the morning – lean models are banned in France
The Lean Model Act comes into force today. The decisive factor for the new French law is not a certain weight, but the Body Mass Index, BMI for short. The BMI is made up of body weight and height. The resulting number shows whether you are underweight, slightly overweight, normal weight, slightly overweight or directly overweight. The law allows men to have a BMI of 20, women a maximum of 19.
The body mass index (values for adults)
under 16 underweight
between 16 and 18.5 Slight underweight
between 18.5 and 25 normal weight
between 25 and 30 Slightly overweight
over 30 overweight
Those who do not comply pay high fines; almost 40,000 euros have been spent on it. Many modeling agencies in France complained about this law months ago and founded initiatives against it.
TV news about skinny models in the fashion world
N24 – France debates a law for models on the catwalk
The Spiegel article describes in detail why the law was passed in France. Earlier, in April, the French National Assembly approved this law in a first reading. Now it has really come into force, critics are of course already on the agenda. This is how N24 has rated:
Euronews – Israel: Lean models banned in commercials
Euronew is also taking part in the debate, because there is also a lean model ban in Israel.
CNN – France bans ultra-thin models
Healthy diet? We reveal
We all know that our diet plays a decisive role in a healthy life. Those who do not eat a healthy diet are exposed to many dangers. Some people can see their unhealthy diet in the form of overweight or bad skin. But even those who can enjoy a slim figure and beautiful skin damage their bodies with an unhealthy diet without seeing it directly.
https://cocainemodels.com/storage/2014/12/mager-model-gesetz-bmi-body-mass-index-frankreich-news-laufsteg-foto-shootings.jpg5661080Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2018-07-19 13:56:072018-07-19 13:56:07Lean modeling law: Thin models are banned in France
With FIV Magazine we are realizing the new interview portal for fashion, fashion, lifestyle and VIPs together with editor-in-chief Michelle Hamacher. Already in the first weeks we were able to attract exciting interview guests. The two fashion designers around the fashion label holyGhost were guests just a few days after Fashionweek Berlin. Model and full-time Mama Shermine Shahrivar. Fashion blogger Kiamisu, and much more. From Berlin, Hamburg & Co. we are looking for new stories, bold collections and the most beautiful ideas, all around fashion and lifestyle themes. Fashion Interview, our new fashion online portal, is set to become one of the major interview online magazines in the coming months.
interview with fashion designers, media managers and photo models
Through our daily work with creative people, advertising agencies, film productions and fashion designers, we always come across new ideas and great stories. But not everyone is told! In order to change this, we wanted a website for fashion interviews that would run on the couch both in the underground and comfortably on a tablet PC at home. With great effort and great partners we have implemented our idea in the last weeks.
Now online: Fashion Interview – the fashion portal for designers, models & Co.
From today on you will find new and interesting interviews on Fashion Interview almost daily. Always up to 2-date and directly from the fashion metropolis. You can also find the interviews on Facebok and Instagram. Always & everywhere.
https://cocainemodels.com/storage/2015/07/fashion-interview-model-designer-stars-trends-outfits.jpg355960Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2018-07-19 11:54:492018-07-19 11:54:49Fashion interview: Fashion & Lifestyle behind the scenes
Can I get you another snack? Small delicacies and creative invitations: We were guests at the BRAX Store Opening in Cologne, presented by Douglas and Gala. Among others Frauke Ludowig from RTL Exclusiv and we, Cocaine Models were there. The little who’s who of the Cologne fashion and media world. Here is our Recap for the BRAX Opening in Cologne:
BRAX Store Opening
Isn’t it true that it’s far too rare to get letters? About two weeks ago we had a really nice invitation in the mailbox. With fancy stationery and a personal invitation. Slightly glossy paper, modern packaged in a semi-transparent cover and with beautiful handwriting. So much trouble, then still in Cologne, one says gladly yes! That’s why we were particularly pleased about the elegant invitation to the store opening right from the start.
Fashion Highlights for Men & Buffet
Around 5 p.m. we locked all the doors in the office, smoothed our hair once more and set off. After a short stop at the Asian’s, we continued directly on the way to the city centre (Breite Straße 1). Even from a distance, the large structure could be seen in the Breite Straße. Even in front of the store were large headlights, flash systems and various photographers. Of course, behind the red carpet there was also the obligatory photo screen with all important sponsors of the evening, including Douglas and the gala. After the friendly security man let us on the red carpet, we were also intercepted directly by the BRAX manager: Photos! Let’s go… a few poses for the gala and pure 200 square meters of fashion for ladies & gentlemen.
The Location
So after we posted well and passed the start with flying colours, nothing could go wrong anymore. Closing time. Network. Red wine. We quickly went on to the BRAX Store. Since there were already some people there, it was relatively full. Nevertheless, one thing immediately catches the eye: chic, elegant and stylishly furnished – was my first thought! About 60 invited guests gathered on the first and second floors of the new fashion store. Below is a DJ house and relaxed lounge music, behind him are shirts and polo shirts neatly sorted on the shelves. Women in colourful cocktail dresses are also entertaining themselves. Most male guests are in suits, classic, grey/black. To the left and right of us are small snacks, aperitifs and wine. Everything that belongs to a good shop opening. After a hard day’s work, everyone here is happy to relax a little, chat with colleagues and stroll comfortably through the new store.
The Highlights
BRAX has really come up with a lot, from high-quality letterhead with individual invitation lettering to your own Gala Magazine cover. Snacks for the guests (… and we all know that love goes through the stomach). Of course not only we from Cocaine Models were there, but also a few other people from radio and media. Among other things, Cologne actors were present and of course one thing should not be missing at fashion events in Cologne: The RTL Exclusiv Team. And so Frauke Ludowig and Kena Amoa were guests in the evening. The collections in the store are well chosen and mature. Just as beautifully draped for a first glance – so close to opening.
On the second floor there was a very special highlight…
Photo shooting with the gala
So that every guest at the BRAX Opening can take something special home – of course also in their own model or advertising agency – a special highlight was placed on the second floor of the store! An extra photographer with canvas, flash systems & Co. The highlight: Each team could pose once for a gala cover. In only two minutes the covers were edited, cut and printed. Presented with a chic folder it was a really great idea! There was also a Douglas “refreshment stand” where you could try out all the new fragrances, from Hugo Boss to Gucci. We teamed up with some actors from the TV series “Alles was zählt” (RTL) and tried and found some great new perfume creations (but we don’t want to advertise here).
Only a few minutes later we took our Gala Magazine cover in hand and returned to the first floor of the store. Also here there was a lot to see, besides the DJ of course countless outfits, trousers, shirts and ties for the coming season. Isn’t it said, pictures say more than a thousand words? So here are a few impressions from the big store opening in Cologne:
BRAX – now in Cologne
There is now fashion for men and women on two floors with the latest trends and styles. BRAX in Cologne is easy to find, only a few minutes’ walk from the main station or from the nearby Appellhofplatz underground station. It is located in the centre of Cologne and can be easily reached by foot or subway. We wish you much success and thank BRAX for the cordial invitation.
The next date has already been set. Friday we go to Frankfurt am Main to see the Escada summer / autumn collection for the year 2015. Of course we will also take some pictures at the Escada fashion show!
https://cocainemodels.com/storage/2015/05/store-cologne-bwstore-breite-strasse-brax-shoperoeffnung-2015-koeln-mitte.jpg6081080Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2018-07-18 16:58:362018-07-18 16:58:36BRAX Store Opening - Fashion Highlights with Gala, Douglas & Co.
Perfume commercials are bustling with a bunch of familiar faces. Here we have the top 30 perfume commercials. Included are models like Kendall Jenner, but also many other celebrities like singer Rita Ora. See through is worthwhile!
Yves Saint Laurent’s “Belle d’Opium” fragrance perfumed with scents of flowers and oriental is presented by actress and model Melanie Thierry. You can see them dancing in ecstasy in a hall. This conveys the sensuality of the fragrance.
Burberry x My Burberry
Cara Delevingne and Kate Moss present the flowery scented perfume “My Burberry” by Burberry. It is a kind of homage to the classic Burberry, the trench coat. The lid reflects the characteristic buttons of the jacket. The hand-tied knot refers to the fabric of the trench coat that is woven in England.
Chanel x Chanel N5
Top model Gisele Bündchen promotes Chanel’s “Chanel N ° 5” perfume. The essence of femininity, a timeless perfume, the women’s fragrance par excellence. The ad “The One That I Want” tells the story of a woman who strives to find time for everything and everyone – for herself, family, career and love.
Chanel x Coco Mademoiselle
For the song “This is a man’s world” presents the actress Keira Knightley the perfume “Coco Mademoiselle” Chanel. On her motorbike she drives through the streets of Paris for a fashion shoot and comes very close to the photographer, but then disappears only with the bottle “Coco Mademoiselle”. It shows the seductive and elegant effect of the fragrance.
Chloé x Chloé Eau de Parfum
Model Suvi Koponen promotes the fragrance “Eau de Parfum” by Chloé. With her natural beauty, grace and femininity she embodies exactly what Chloé wants to express. A warm, elegant and very seductive scent.
Giorgio Armani x Si Eau de Parfum
Actress Cate Blanchett introduces us to the fruity fragrance “Si Eau de Parfum”. Sì to dreams, Sì to love, Sì to life, Sì to yourself! The Italian way of saying yes. The fragrance and the spot represent the different facets of a woman: sensuality and rationality; Emotion and strength; Intimacy and size.
Rihanna x Reb’l Fleur
In this spot, singer and model Rihanna presents the fragrance “Reb’l Fleur” by Caroline Sabas and Marypierre Julien. A spot in which Rihanna undertakes a journey through a garden labyrinth and encounters her own dark side. An expressive perfume, both seductive and sensual.
Versace x Bright Crystal
The perfume “Bright Crystal” by Versace is presented here by top model and Victoria Secret Angel Candice Swanepoel. A refreshing and floral fragrance and is as radiant and sensual as a crystal.
Calvin Klein x Reveal
Actor Charlie Hunnam and Model Doutzen Kroes present the perfume “Reveal” by Calvin Klein. Doutzen Kroes seduces the actor, which is supposed to show the erotic effect of the fragrance.
DKNY x MYNY
For the playful and irresistible fragrance “MYNY” by DKNY, singer Rita Ora advertises. Young, cheeky and passionate. Like New York.
Beyoncé x Heat
In this spot, Beyoncé introduces her self-created perfume “Heat”. It’s her first fragrance and it’s fair to say that he is just as spirited, sexy and self-confident as she is and also the spot.
Gucci x Flora
Model Abbey Lee Kershaw promotes the sensual fragrance “Flora” by Gucci. A really beautiful spot in which the model sits on a flower meadow and feels the power of the fragrance. The fragrance seduces through the perfect balance of refreshing tenderness and beguiling flowery.
Chanel x Le Film- Chanel N5
Actress Nicole Kidman presents in this spot the perfume “Chanel N ° 5” by Chanel. A breathtaking love story, to dream beautiful.
Dior x Un Rendez-Vous Dior Homme
In this spot, actor Jude Law advertises the scent “Un Rendez-Vous” by Dior. In it he calls a woman he wants to meet and already imagines a meeting with her. A striking and masculine scent.
Yves Saint Laurant x Black Opium
The perfume “Black Opium” by Yves Saint Laurant is presented by Model Edie Campell. Even more provocative, even rockier and louder. A fragrance for the rebellious women among us. Extravagant, restless, a complex mixture of darkness and light, full of feminine sensuality, playful yet irresistibly reputable.
Dior x Miss Dior Chérie
Natalie Portman presents the women’s fragrance “Miss Dior Chérie” by Christian Dior in a romantic spot. A seductive and very elegant fragrance.
Yves Saint Laurant x La Nuit De L’Homme
The French actor Vincent Cassel seduces pretty women in the spot for the perfume “La Nuit De L’Homme” by Yves Saint Laurant. The irresistible men’s fragrance is intended to arouse the passion. Created for a man who likes to surround himself with a mysterious aura.
Versace x Eros pour femme
Lara Stone presents the perfume “Eros pour femme” by Versace in this spot. The explosion of passion with which Eros meets his true love. A fragrance inspired by self-confidence, strength, grace and seduction.
Roberto Cavalli x Roberto Cavalli
Model Elisa Sednaoui advertises the perfume “Roberto Cavalli” by Roberto Cavalli. A wild and seductive fragrance, which is emphasized in the spot. The model walks like a tiger through the corridors and makes everyone speechless with their appearance.
Jean-Paul Gaultier x Le Male Classique
Model Jarrod Scott and model Sara Sampaio present the perfume “Le Male” by Jean-Paul Gaultier. They play a loving couple who finds each other. A perfume that breaks conventions. A game of daring, tenderness, strength and sensuality.
Dior x Dior Addict
Model Sasga Luss promotes the Dior Addict perfume by Christian Dior. An incredibly beautiful and colorful spot. An informally beautiful and seductive fragrance.
Giorgio Armani x Acqua di Gioia
Model Emily Didonato presents the fragrance “Acqua di Gioia” by Girgio Armani. The fragrance emanates all those emotions that release the nature and the sea in our soul: carefree joie de vivre, sensuality and naturalness. A great scent and a great spot.
Estée Lauder x Modern Muse- Le Rouge
Top model Kendall Jenner introduces us to the fragrance “Modern Muse-Le Rouge” by Estée Lauder. With great self-confidence and elegance, she walks through the streets and attracts everyone’s attention. “Modern Muse-Le Rouge” is a flowery, woody fragrance and a luxurious composition that evokes the woman’s self-confidence, style and creativity.
https://cocainemodels.com/storage/2018/09/parfüm-duft-männer-frauen-dior-gucci-riechen-parfüm.jpg6001200Lilianhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngLilian2017-11-19 15:48:152018-03-29 15:57:34The best perfume commercials! Yves Saint Laurent, Burberry, Chanel & Co.
London Fashion Week is a fashion fair held twice a year in London. It is exclusively for invited guests and employees of the fashion industry. NEXT DATES: Sep 16 – Sep 20 2016 and 17.02. – 21.02.2017
London
Fashion Week in London
Since summer 2012 there are separate showrooms for men in addition to the normal shows. The men’s events are called London Collections Men . Feel free to drop by!
London Fashion Week Spring/Summer
Spring/Summer season in London – seen any shows? No? Then take a look at the videos!
London Fashion Week Fall/Winter
The next autumn/winter will come. If you want to be prepared, check out our top five videos from Fashion Week London!
https://cocainemodels.com/storage/2016/08/modelling-agency-management-models-london.jpg5001100Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2016-07-14 17:00:332018-07-19 13:20:32London Fashion Week - Women's and men's fashion for spring/summer 2016
Fashion Week Paris is the last of the season, but also belongs to the “Big Four” New York, London, Milan and Paris). All 90 shows are focused on Prêt-á-porter. NEXT DATES: Sep 27 – Oct 5 2016 and 28.02. – 08.03.2017
Paris
Fashion Week in Paris – Women’s and Men’s Fashion for Spring/Summer 2016Pa
Chanel, Dior, Jean Paul Gaultier or Alexander McQueen – All these designers are representative at Fashion Week Paris! You can find the shows under!
Paris Fashion Week Spring/Summer
Top five show videos of the spring/summer season of the brands DIOR, CHLOE and KENZO.
Paris Fashion Week Fall/Winter
You want to see the autumn/winter collections of DIOR, BALMAIN or VERSACE next season? Check the videos below!
https://cocainemodels.com/storage/2016/08/modelling-agency-management-models-paris.jpg5001100Stephanhttps://cocainemodels.com/storage/2019/10/modeling-agency-cocaine-models-top-best-berlin-hamburg-paris-london-new-york-inflluencer-fashion-2020.pngStephan2016-06-30 17:20:322018-07-19 14:09:12Paris Fashion Week - Haute Couture and Pret-á-porter
