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All Eyes On: MULA! Upcoming in Paris, Milan & London

The perfect measurements are not only required for high fashion and haute couture fashions, even if you want to work internationally as a model in the mega cities! Mula soon starts her journey through the world. We accompany you as your parent agency and look forward to many years together!

Mula – Now in our model agency

Model agency without fees: Serious agencies never want money from you!

You want to go to a modeling agency with no fees? Many people ask themselves at the beginning, if they want to become a model, do I have to pay money for a model agency? Serious model agencies want to earn money together with you as a model. This in turn means that you do not pay any fees for the agency admission.

Always watch out for fees!

As already mentioned, in a serious model agency you will not have any fees or costs to be represented in the agency. The agency gives you as a management a jump start and does not charge you any costs.

If you want to apply online in a model agency, make sure that no costs are mentioned in advance. You should also always have a look at the model selection, here you can estimate whether it is a mass file, or a management that deals with a few people. Model management costs a lot of time. The more international the jobs, the more complex the organization and planning for the agents. Therefore, pay attention to the quality of the model selection during the first online visit of the model agency and especially to the fact that no costs or fees arise for you to be accepted in the model agency.

Book female models for photo shootings

Are you looking for the perfect female model for your next photo shooting production, whether Instagram, Lookbook or online shop? Our agents will help you find and select the best qualified models for the job.

Book female models for photo shootings

Please also contact us at any time for direct bookings. You will find all important telephone numbers, e-mail addresses and contact persons at

Model Agency Men: Boys & Men Models

Are you looking for a model agency for men? Whether you want to become a model yourself, or are looking for a photo model for an upcoming shooting, or a film production, with us you are exactly at the right address! We represent men models, in the young in addition, in the advanced age, up to selected Best Ager Models. With our expertise we help young models to dare the first steps into their modeling career. We also help experienced male models to get good and first class customers in Germany.

Men models

If you want to know more about modeling and male models, read our article here:

Model agency under 18 at CM: Top 10 agency in Germany

Finding the right model agency under the age of 18 is not that easy. After all, by choosing a model agency you lay the foundation for your own career. Therefore, it is important to have a renovated agency behind you, so that from the setcard to the photographer to the first jobs and the later international build everything works. Good management means planning and organization, which is especially important for young models, especially when they start with the model, at the age of 14, 15 or 16. For all models under the age of 18, good planning is not only important for a successful career, but also the school should not suffer from modeling. Because of course it is important to have a good school-leaving certificate in your pocket.

What are the first steps you need to take?

The most important basic rule that every model has to follow, no matter if it is already big in its career or only at the beginning, is its own ambition! In addition to ambition, patience is also important, because overnight nobody becomes a star. Whether it’s actors in Hollywood or high fashion models. Therefore you as a model should always have enough patience for yourself and your own way. If you stick to it consistently, you can make it. But what does it matter?

I want to be a model!

The first step is always to convince yourself that you want to be a model. But congratulations, you have already made this step, then you are looking for information. You’ve already overcome the most important hurdle, I want to be a model!

Continue with the model agency search. Finding the right model agency can sometimes take some time. Can you travel far yet? Do you have a big city near you with a renowned modeling agency? Do you already have experience or are you a complete Newface?

Depending on your possibilities, you should always look for a model agency in a big city after our experience. Only in the big city the networks are so strong that you as a model have the chance to work regularly and often. But why is that? Most fashion companies, industrial companies but also companies such as the automotive industry, travel companies and also the real estate industry are usually at home in the larger cities. This means in cities with a population of more than one million. In cities below this size, there are usually too few medium-sized and large companies for you as a model to really make a living from this job. But so that you can concentrate fully on modeling, it would be a good idea to work as often as possible. The mere number of jobs is not decisive, quality is important. For example, shootings for Instagram are extremely different from fees for commercials. The more prestigious your modeling agency is, the more influence it has that you are bigger names, the more jobs it gets on land.

Search Model Agency

Finding the right model agency is not so easy for many people when they are looking for the perfect agency or management. The search is quite simple, if you consider a few basic things. That’s why we asked our Chef Booker today to give us some practical tips on how to find the ideal model agency!

Tip number 1: Search engines

If you are looking for a model agency, search engines are your first port of call. Why exactly is that so? Agencies that take care of their models also maintain a high-quality online presence for customers. It doesn’t matter if it is the own website that represents the portfolios of the models or the social media presence, from Tik Tok to Instagram, Facebook and YouTube. For a model agency there is a lot to do in the area of marketing. In addition to the online media, there are of course live events and much more. Who maintains its Internet side correctly, that gives itself probably also in many other aspects large trouble. By the simple search for e.g. “Modelagentur Berlin”, you can find all important pages from Berlin in a fraction of a second.

Important: Pay attention to advertisements

When you start your search on such portals, always pay attention to advertisements. The first places are often booked by paid partnerships. These partners and model agencies do not make it from their own stand on page one, so they buy advertising space. Therefore, make sure that you only click on model agencies that do not have advertising labels. At Google you see for example a small symbol with the letters “AD” which stands for Advertising.

Model agencies on page 2, 3, 4

Many look at their search for the right model agency usually only on the first places. Not only are there the advertisements, on pages 2, 3 and 4 you will also find some interesting model agencies. Especially in the big cities like Munich, Berlin or Hamburg you will find good working agencies on the places further back. Especially if you don’t make it directly to one of the top agencies on the first places, you should not give up the search! Because as we will see later in chapter competition, there are perhaps only too many types that resemble your look already. Maybe that’s why you didn’t get any feedback from the modeling agency. That’s why you should always remember that on pages 2, 3, 4 you will also find interesting model agencies. In big cities like New York, or London, you can even click up to page 10 and still find good model agencies in the city.

Tip number 2: Modelagency.one and Models.com

Worldwide there are two portals where you can find the best model agencies. For one, Modelagency.one. The platform is editorially supervised and model agencies cannot buy themselves paid. But Models.com is also a good option. Here you can shop as a model agency, but you have to fulfill certain criteria. A look at both sides is worthwhile for you!

Modelagency.one lists the best model agencies worldwide in the most important cities, but also the most important core countries for models. On the portal you will find editorial articles, which means that all model agencies are checked and updated by hand. On this page you will find all important contact information from all over the world, no matter if you are looking for a good model agency in New York, London, Paris, Milan, Tokyo, Hong Kong or Shanghai. On the respective city pages you will also find small descriptions as well as links to social media profiles, so that you can have a look at the agencies directly!

Have you ever heard of Models.com? The internet platform has been around for a long time and it checks its listed model agencies very carefully. The prerequisites for a listing are, among other things, that you represent three models that are already listed on Models.com, which means that you already have a certain reputation, a good reputation as a model agency.

Here you will find a lot of good agencies, in different cities of the world. From Amsterdam, via Los Angeles, to Shanghai.

The important thing is, to be listed here, you have to pay a lot of money. Not every model agency is willing to spend a lot of money on a link. Therefore many very good agencies are also not listed here. Do you get an excellent overview of most of the top agencies in your city? That’s why it’s worth visiting this page!

Tip number 3: Portfolios of models

After you have found several good agencies, no matter if you use the search engine or brutal ones like models.com, or modelagency.one, we recommend you to open the different model agencies in a new tab. So you have the different agencies all open in one browser. In the next step you go on each model agency into the portfolio of the women. Mostly by the term “Women” or “Main”.

By the different tabs in your browser you can now look at the individual model agencies directly in comparison. So you can judge the model agency according to several criteria.

  • How many models does the model agency look after? Elitist management with 20, or 30, or mass file with over 200?
  • Do you see photos from jobs and campaigns of brands you know?
  • If you compare all agencies, which one looks the most professional?
  • Which model agency shows the models possible natural? Who overdoes it with make up and styling, so that the model is distracted?
  • Is there New Faces, at the age of 15, or 16 years with international look?
  • Are there any experienced models with extremely many photo galleries and different settings?

Of course you don’t have to answer all these questions in a checklist or on a piece of paper. It is important to keep the questions in mind while you look at the portfolios of the different agencies. If you then compare ten or fifteen model agencies with each other, you will quickly find out which agency offers the best platform for models and perhaps in the future for you too!

Tip number 4: Competition in the model agency

As mentioned before, one of the best tips we can give you is that you won’t give up after the first cancellation! Because although you might have the perfect look and size to work as an international model in cities like Milan, Paris or New York, there are already existing models in every model agency. Of course, these have absolute priority in this respect. So if there are maybe already two or three New Faces in your vintage that have a similar look as you, e.g. 1.78 m tall and blonde long hair. Then maybe you didn’t get the chance to start in the agency because of this internal competition. You shouldn’t stick your head in the sand and give up! Stay self-confident and try the next agency right away. It is important for you that sooner or later you find a partner with whom you enjoy working together. In America, the United Kingdom and also in Germany there are many good agencies that take good care of you!

So always apply in several good agencies so that your chances of a model contract increase!

Tip number 5: News and Blog

After you have looked at the portfolios of the models, it is also worthwhile for you to have a look at the news or in the block of the model agency. Here you will find current information, e.g. about the models of the agency, but also news about new jobs, castings and campaigns of the model agency. Here you can see from the regularity of the postings how intensively the model agency takes care of its reputation, i.e. its external impact and marketing! The more informative and extensive the blog posts are, the more effort the agency makes, the more customers they will lure to the website and the more chances you have as a model for jobs! Pay attention therefore also to the interaction and the regularity.

Tip number 6: Social Media

In addition to the news on the website, you should always take a look at the social media networks. With model agencies, Instagram is of course especially worthwhile, since almost every model agency is active here! Model agencies that are particularly hard-working and also have their own YouTube channel and are active there. Anyone who knows influencers or bloggers knows that maintaining a YouTube channel is the biggest challenge. Because you don’t live from just one photo, you have to offer more complex content, often over eight or ten minutes. The videos must appear regularly, so that the followers always stay with them. The more regularly a model agency posts and the more it interacts with its fans and followers, the better.

One last tip: not all covers are the same. A few model agencies fake covers. There are also certain magazines, such as Vogue Italia, where anyone can upload their photos. Each photo will then receive a Vogue Italia logo. So taking photos in Vogue Italia is far from comparable to Vogue USA or Vogue Germany. But covers are always a very good indicator for you, has the model agency managed to inspire models with covers for itself, or does the model agency only represent models who do not yet have a fashion magazine cover? If you answer all these questions, you will surely find the ideal model agency for you, your contract and your career. Our Booking Team wishes you every success!

Model agency student internship

For many students, completing an internship in a model agency is an absolute dream! Also in our model agency students have the chance to apply for an internship. Due to the many requests, not everyone can get a seat. Nevertheless it is worthwhile to write an application! Because with a little luck and the right timing, you can manage to do your internship in an international modeling agency.

Berlin, Hamburg, Munich, Cologne and Düsseldorf

From all corners of Germany come our models, but also our customers. We help our customers from the fashion, automotive, electronics, hotel, real estate and many other industries to find the ideal model for their next campaign. The job of a model agency is very demanding, you are responsible for many people and therefore also a kind of team leader. Whether it’s about jobs, briefings for castings, travel planning, but also the production of daily updated photos and videos is part of the job. The internship is quite challenging and therefore you as a student intern should always be highly motivated and have a desire for the job. But you should already have a certain interest in the fashion world!

How long does a student internship last?

The length of student internships varies greatly depending on the school and the type of school. Some student internships only last a few days, they are intended as a trial day for orientation. Other schools often require a two-week internship by spending 14 days in the company and learning practically what it means to work with customers and to work together with other people in a team.

Do you need previous knowledge for the student internship?

Working for a few days or weeks in a model agency as a student is especially good to inform you for your later studies or vocational training. No special previous knowledge is expected from you! The most important thing is that you are motivated yourself and feel like getting a taste of the job. The work is very often on the computer. You work with e-mails, graphics programs but also with spreadsheets like Excel. Planning and coordination in particular are part of this job.

How do I apply for a student internship?

Of course, the application for a student internship does not have to be as extensive as the application for a job. If you are applying for a normal job, you should usually have a cover letter, font size 10, on a DIN A4 page. You should have a resume for that. Here should be listed chronologically what you have done so far. The academic curriculum vitae covers everything from school and university studies to professional careers, i.e. internships and jobs.

If you want to apply as a student trainee, a few short lines in which you introduce yourself are enough. Write something about yourself, your hobbies and why you would like to work in a model agency! Your cover letter should definitely include your contact details, i.e. your full address, telephone number and e-mail address. Don’t forget to also enter the period you want to complete the student internship. Afterwards you send everything to the respective model agency. If you want to apply specifically for our model agency, you will find the contact details in the main menu!

Model agency: Top 10

Are you looking for the model agency Top 10? There are many model agencies in Germany but only ten can make it into the official Top 10 list. Although our modeling agency is the youngest in Germany, we have already made a huge leap forward! Already in the third year Bravo chose us as one of the top 10 model agencies. We were especially happy about that, because young models are exactly the readers of Bravo Girl. We also made it into the top list of a major fashion advertising agency. Lukinski and we are also in the Pixolum Top 10, where you can find many tips for photographers. Not only here, but also in the second largest model platform in the world, modelagency.one, we are among the Top 10! We would like to thank all editors who recommend our model agency, all readers but also our followers, influencers, models and of course our team for the great work!

What brings a model agency in the top 10?

There are many model agencies, but what exactly makes a large and renowned model agency? High-end agencies not only place jobs in their own city, they do not limit themselves but have clients from all over the country, or even internationally. Point 1 is therefore, the wide network and the good contacts.

Secondly, the big agencies don’t just place jobs, they also place you as a model with other big renowned agencies abroad. As a model, you can expand your basement to customers not only in Germany, but also in other countries such as the United States of America, France, the United Kingdom, Japan and South Korea.

In order for these model agencies to be able to attract the best young talents and build them up in such a way that they can work internationally, they need professional photographic material. This is why the big agencies put a lot of effort into setting up the so-called New Faces. Here you get not only a simple online presence, but also photo shoots with very good photographers, video shoots. Ideally also model coachings and trainings, with which you can train your abilities, the presence in front of the camera and the appearance on the catwalk.

All this makes a big and renowned model agency and exactly according to this principle you make it into the Top 10 list!

Model agency: Size unimportant? Small models and minimum size

Find a modeling agency that doesn’t care about height? Body size plays a decisive role in most cases. As with athletes, certain body characteristics are important. Whoever fulfils these has a good chance of getting a job. Yet the body size is not defined as precisely as one might think. There are different requirements for different areas. So for certain jobs, size really doesn’t matter. For example for beauty photography. Here often models with a particularly striking face are booked, whereby striking means here, with large recognition value, e.g. by freckles or a minimal tooth gap.

Surely you also know some international role models who have made it to absolute top models despite a body height of 170 cm. Therefore, your height should not discourage you, for example, if you are under 175 cm as a girl or under 185 cm as a boy. You may have to apply to a few more agencies, but with a little luck there may be an agency that would like to find you perfect in their portfolio.

If you want to read more about this topic, we have some interesting articles for you:

Model agency over 40: Successful role models

Become a model at the age of 40? Even at the age of 40, you can still join a model agency and take off. However, it is a great advantage if you have already gained experience. E.g. because you already work as a make-up artist, or in an advertising agency and have sometimes stood in front of the camera. If you want to professionalize yourself, get more jobs and build up your own model portfolio, then it is worth applying at a model agency.

Models over 40 years for photo shootings and advertising

There are extremely many products and accordingly many customers for 40 year old models. Whether it’s beauty products, advertising spots for real estate portals, food or even fashion for online shops. The possibilities are incredibly varied and accordingly one can build up and establish oneself as a model even in advanced age. Especially due to the demographic change, the market for older models is getting bigger and bigger. So if you prepare yourself at the age of 40, so to speak, you can still get jobs later and win many different customers for yourself.

If you have already gained experience and have been active in model agencies before, you will of course have many advantages, precisely because of the demographic change just mentioned. More and more commercials and advertising campaigns are designed for an older audience or target group.

If you want to apply in our model agency, then we are looking forward to your application! Here you can find all information about Model Application.

Model Agency Talents: From Instagram to Tik Tok

Scouting talent as a model agency is not as easy as you might think. For although there are millions of people in the immediate vicinity who have talents, the few special ones, the pearls are hard to find! On the one hand, not everyone assumes that they have the potential to become an international top model, a great influencer, or an actor. Many must have the talent and of course they must be intensively promoted. Our modeling agency specializes in developing talent and bringing it to excellence through individual programs. We represent several categories of talent.

Influencer on Instagram, Tik Tok and YouTube

Before you have the classic high fashion model in front of your eyes, when you think of a model agency, our management does much more! In addition to our models, we also take care of our bloggers so that they become real influencers through sufficient reach. In addition to promoting young talent, the focus is also on the great talents that already exist, with one million fans and more. Therefore, our work is not only in the field of fashion, but much broader than many would expect at the first thought of a model agency. In the field of technologies, automobiles and real estate, we offer jobs to bloggers so that you can promote the products and brands within your community.

High Fashion Models

Our model agency focuses on the development of young models, the so-called New Faces, in particular on international markets. Because not all models are the same. The first stage consists of regional models who, for example, do jobs for regional companies. Those who make it further can also successfully model in the entire national market, from social media to online shops and advertising. One step further are the international models. Of course, the construction is also the most time-consuming and intensive here. At the same time the success and of course the chance for young models on the international market are the greatest. Because here are the big jobs, from lookbooks for famous designers to advertising campaigns. In addition, one is not only dependent on a national market, but has distributed one’s network over many cities, directly on site. Through the targeted selection of local and regional partners, a very strong network can be established for the model. With every year and every season, you visit your partners for two, or three months. So you always have a little break in the national market, so that the customers look forward to your face again!

Musicians in music management

As a music publisher we also publish a few of our talents as musicians. Because especially talents with a beautiful voice and perhaps the right reach in the social networks, one should promote! Of course, the promotion of musicians and talents is just as intensive as the planning of international high fashion models in the offspring, but the investment is still worth it, because it helps young people to build a sustainable career.

As a music publisher, we not only take care of the right framing, i.e. content, organisation, planning, partners and much more, we are permanent contact persons and 360° partners for customers as well as for our artists.

You are looking for a certain talent?

Just as a model is not a model, talent is not a talent. There are many passions of people who are used for example in advertising, or heard by people, or want to be seen. This includes not only our bloggers and influencers, the high fashion models and the musicians, many more talents are hidden in our model agency:

  • Sports like athletics
  • martial arts like Ju Jutsu, or Kung Fu
  • Actors for commercials and movies
  • Speakers and speakers for events

Our model agency and managers will help you find the perfect talent quickly and easily.

Model Agency Baby: Boys & Girls

You’re looking for a modeling agency for your baby? Our model agency represents models only from the age of 15 years or already preparing at the age of 14 years. If you want to register your child early in an agency, then you should contact a special children’s model agency. Children’s model agencies place a special focus on cooperation with kids and close contact with parents. By special legislation for minors and babies, as well as a higher degree of care, one should always apply to a renowned children model agency.

Children Model Agency Recommendations

In the following list you will find recommendations for Kindermodelagentur within Germany. Have a look at the different offers here and consider whether it is already the right step to register your child and which of the reputable agencies you choose.

Model agency without minimum size: dimensions and weight

A model agency without a minimum size? This question is asked by many models who are among the classic sizes of Haute Couture and High Fashion. The minimum sizes for haute couture and fashion are 1.75 m for models and 1.85 m for men. Don’t you stand a chance as a model when you’re smaller?

Here we have some practical tips for you on how to do it as a model, even without a minimum size.

Apply model agency online – that’s how it works without minimum size

Before you apply online in a model agency, take a look at the current models. Probably you will find a few models without a minimum size at most model agencies. Because it is not always about fashion shows or high fashion, many customers, e.g. in the online shop or Instagram area, pay less attention to the minimum size of the model. This is more about the facial expressions and the emotions you master as a model. Many model agencies therefore also represent smaller models. That’s why our first tip to you is to take a look at the models of the agencies! If you also discover models that are a bit smaller, then you should send your application online!

Be honest with your height

Many who want to be models think it would be clever to cheat yourself a few inches taller. Always be honest! If you are booked for a job later on, many customers will recognize the difference very quickly and will not book you again accordingly. The negative criticism goes naturally also to your agent and/or to your model agency. Therefore you as a model should be honest from the beginning with the measurements and your height. Your modeling agency will appreciate you for who you are!

What jobs can I do as a model without minimum size?

Job opportunities you have many. As mentioned above you could work for an Instagram photo shoot, but also for online shops. It is also possible that you will be booked for a commercial, or for a campaign. Your chances are usually much lower when it comes to running a fashion show. Especially at fashion shows it depends on a harmonious overall picture and accordingly the body sizes of the models must harmonize with each other. In addition, the audience, sometimes sitting and sometimes standing. The larger the models are, the more space the product, the fashion collection, occupies.

Which models did it without minimum size?

Many models were, or are also without minimum size successfully active as models. They have also made it onto the magazine covers of the international fashion magazines around Vogue, Harper’s Bazaar, Elle, but also Cosmopolitan, or Marie Claire.

What you may lack in body size makes you well again with charm and energy! Especially in advertising, good mood and friendliness play a very important role. After all, you should like the new car, or even the new smartphone. If the model already looks bored on the advertising poster, how should the customer develop joy and desire to buy the product? That’s exactly why you have great chances for jobs even as a smaller model, because many customers are particularly concerned with the charisma that you bring along and radiate.

More about sizes for models? Here you can read our article on the subject: Sizes & Requirements for Models.

Can I apply to Cocaine Models as a smaller model?

We are looking forward to your application even if you do not have the minimum size for Haute Couture and High Fashion. After all, we as an agency also do a lot of jobs in the field of advertising, commercials, but also shootings for social media. Whether photos for Instagram, or videos for YouTube. Especially in a media production many different characters are in demand. With diligence, motivation, stamina and the necessary willpower you can go far as a model!

Model agency for mature men: men’s model 50+

More customers than you might think at first are looking for a model agency for more mature men! While many young men dream of becoming models, only a small number of older men pursue this goal. Maybe this is your chance.

Older Men Models – Best Ager

For older male models, especially for older men (without experience), there is a growing market. This is due to demographic developments in our society alone. Therefore, of course, advertising needs more role models and faces that correspond to the average of society. More and more products are even being designed specifically for an older target group. Today, it is no longer just about topics such as retirement provision, golf or real estate, fashion is also playing an increasingly important role for older men, from travel around the world, through technical products, to smart phones and home entertainment systems. All these products must be marketed through advertising campaigns. This includes posters, advertising films, catalogues, e-mail lists and online ads. The world of advertising is very diverse and large.

Finding older men is not so easy

As described above, many young people are convinced that they have the talent to model. Older people rarely pursue this idea. Therefore there is a relatively large market for Best Age Models. At the same time, however, there is not a very large offer. In particular older men models, who bring along all conditions, from emotions up to gestural and mimic acting. While hundreds of models under the age of 30 come to an open casting, people from the older segment hardly appear there. If you would like to apply as a model, or if you have already gained experience as a model and would like to start your career again, then send us your application now!

Model Application for Male Models

If you want to try your luck, we are looking forward to your application. It’s quick and easy. You only need two photos and your contact details. You ready for this?

Models for photo shootings and advertising

If you are looking for an older man for your next advertising campaign, or your next photo shoot, then get in touch with our agents! We are looking forward to your inquiry and will help you at any time quickly and without obligation. Just send us your inquiry via e-mail or give us a call. All information can be found here:

Model Agency Sport

As a model, sport and movement are often in the foreground! Fitness and defined bodies play an important role in many areas for both women and men. Not only as a classic fitness model, but also for fashion jobs, or to be able to convey a sporty and healthy life in a commercial for a new smartphone, you also need this . Sport should play an important role in the everyday life of a model anyway. 

Body posture and radiation of Sport Model

When customers book models for sports photography, it is usually about a very good posture or a very good body feeling. It doesn’t matter whether it’s actually a sports production, e.g. a photo shoot for a tennis racket, or an advertising spot in which a men’s model starts running as a businessman. Movements must look authentic. But there is much more to sport than fitness. Even models who dance frequently have a very graceful posture and can advertise products differently than models who have less experience in maintaining body tension and are therefore less trained and practiced.Caution! Too much training can hurt your careerIf you want to assert yourself as a sport and fitness model, you have to say stop at a certain point. Because the wider you get, the more muscle you absorb, the more jobs are out of the question for you. Ideally, as a sports model you should always work on the definition of your body. The more you stay in the average spectrum of athletes, the wider the range for you to get jobs. But which jobs can you do as a sport model?

Sport Model wanted for Shootings and Events

As a sports model, there are usually two large areas in which you can work.

Photo and video production for sports and fitness

The first section is about photo shoots. The more experience you gain, the more you will be booked for commercials. That means the classic work of a model in front of the camera. Here you work alone with the product, e.g. for a Lookbook Shooting. On another day you may be working with many different products for an online shop shooting. As a sports and fitness model, you need more than just muscle power. Especially the charisma plays a big role in the end! Do you get a follow-up booking from your customers, or were you too moody and boring on the set? Too boring in the context of models means that you had too little energy. All in all, this means that you don’t radiate enough positive charisma and your facial expressions in the photos don’t convey what the customer would like them to have. If every photo looks the same at the end, nobody will be satisfied. That’s why facial expressions and emotions are part of the work of a sport and fitness model. In particular the positive charisma and the energy ensure that customers find you sympathetic and that the cooperation is immediately more pleasant.When it comes to photo shoots for online shops, whether it’s about dietary supplements or sports fashion, the following points matter to you:

  • Sportsy, defined figure
  • Positive appearance on the shooting set and in front of customers
  • mimic for varied results

The better you get, the more often a model agency will suggest you also for video production. As you may have seen at photo shootings, such productions can be very demanding. For you it depends on many different things, you are the person of the day who has to convince the customer of the product. Most of it depends on you! The better you get, the more demanding your jobs will be.

Commercials and films for sports models

Whoever presents himself well, masters emotions and facial expressions, has a healthy dose of self-confidence and can even speak, will sooner or later make it into commercials and videos. From a YouTube tutorial for a sports manufacturer, or dietary supplements, to Mode and beauty products, to a commercial. Perhaps not necessarily for a sports manufacturer, but rather for a new smartphone, or an automobile manufacturer! Commercials are, so to speak, the top class for models. Not only are they the most challenging, they are also the place where you as a model can earn the most money. As a rule, there is not only a budget for the production itself, but also for the rights of use in the various countries and continents.

Events and Fitness Fairs

Besides the work on the photo shooting set, for sports and fitness models the work on live events and measuring fitness is also part of it. Here new products, innovative inventions or sports equipment are presented and new features are added. Whether it’s modern technology, such as touch displays, or the fun of sports equipment, every company needs attractive, environmentally friendly models and new products. At fitness fairs and live events, as well as at photo shootings, your presence as a model is just as important. Do you have enough positive charisma? Can you convince the customer, but also the public, of a product? Can you get her excited about something? The job of a model therefore has a lot to do with communication and of course with soft skills, so that you can put yourself in the limelight in smaller conversations and by being present alone. This image transfer from the young model to the new product makes it more attractive for the public to deal with it.In addition to the presentation of new products, but also new methods and technologies, many live events are also about the presentation of sports fashion. Unlike a high fashion fashion show or a classic pret a porter fashion show, sport and fitness models are all about energy! Accordingly, the fashion show is not minimalistic, the models dance, show choreographers, or even sports exercises. Besides, not all models are the same, as you might know it from fashion shows in Paris, or Milan, at sport and fitness models also characters are in demand.

Nutrition and role models

As you can see, image transfer is especially important with sports and fitness models, because they embody a healthy lifestyle, exercise a lot and eat a balanced diet. That’s why sports models not only stand for good looks, but also for lifestyle and quality. So as a sport model you are a role model for many.

Fitness Model over 50

Demographics in many parts of the world are tending towards an ageing population. That’s why sport and fitness models over 50 years old are becoming more and more popular! Whether it is a question of a healthy life or vitality in old age, they represent a completely new population group. Even at the age of 50 you still have big plans, travel the world, maybe start another career direction… Many paths are open to you these days, even at an advanced age. This is why models over 50 years old are becoming more and more present in advertising. The sports and fitness industry is also responding to the trend and is increasingly relying on models aged 40, 50, 60 and 70. Great times, especially for Best Ager Models.

Model agency for sports and fitness

You are looking for a good model agency for sports or fitness? Then apply now to Cocaine Models! With our network and our customer pool we reach a large part of the international Sport & Sport fashion customers. We work for renowned brands, from instagram shoots for shoes to online shops, but also fashion shows and fittings for new fashion collections. You can find all information about the model application in our main menu! Send us some information about you, your height, some dates and of course two photos. Important is, we don’t need any professional pictures of you, if you have no experience as a model. Take us two good photos, a portrait and a full body photo in daylight with your mobile phone. Then send everything in your model application to our model agency and with a little luck our model scout will get back to you after a short time.

Model agency big sizes: When am I too big for the catwalk?

Is there a model agency for big sizes? There are no special agencies for oversized models, but there are good recommendations for you if you are looking for a model agency. As a rule one works as a model agency with female models, who have a body height of 175 to 180 cm. For men models a rough rule of 185 to 192 cm applies. If you are taller than that, then you should perhaps not try one of the classic model agencies, but apply to an alternative model agency or people agency.

People Agency – Alternative to Model Agency

Here you are looking for special characters for commercials, probably the biggest market for models. Many different characters are used in commercials. Different sizes, different hairstyles, from bald to long hair, tooth gaps, freckles, everything that makes a person. These agencies will most likely have the right customers for you, as they specifically ask the people agencies.

Model agency pay money? No, you should make money!

Do you have to pay money to a model agency? Many models ask themselves this question at the beginning! Even in the larger agencies, we hear stories again and again that someone had to pay money to be accepted into a model agency. Watch it! Watch it! You shouldn’t pay money to get into an agency. Good agencies will make money with you.

Our reputable modeling agencies

The first and most important indicator to recognize a good model agency is the website, of course also evaluations and recommendations.

Model agency reviews

Here you can already see before the visit whether an agency is serious and whether it has good recommendations and ratings. If you are still standing in front of a model agency or a model agent who offers you a model contract by paying money, you should immediately refrain from doing so. As soon as you have to make a bank transfer right at the beginning, do not sign the contract. Serious agencies want to work with you without you having to pay anything.

Model agencies Germany

Model agencies usually do not charge any money for the recording. Later there are a few cases in which, for example, something is charged. However, this is something completely different, e.g. if the agency steps in advance for a trip. However, this is always agreed in advance. Therefore you should always rely on which model agency has a good website, represents various models, has good ratings on the internet and of course you should also keep an eye on the social media channels, especially Instagram!

Model agency for women: Fashion, Online Shops and TV Advertising

Cocaine Models – the model agency for women. Since our beginning, our model agency has focused in particular on the cooperation with female models. We want to motivate them to go their own way, regardless of what is often predetermined. Being a model means living a dream, meeting new people, discovering new cities and countries.

Girl power! The new generation Models

The, if you will, training usually starts early. At the age of 14, 15, or even 16, the first girls apply to our agency. While they are still at school, they work on building up their own careers. Before we start with sets from renowned customers, the focus is on getting to know the industry. Through discussions with parents, model coachings, test shootings with first-class photographers, the creation of your own model portfolio. Step by step, you will be introduced to the topic of fashion models. What’s the big deal? What are the most important experiences you have to gain? Before you really meet important customers, you have to work hard on discipline, motivation and ambition. Because the competition with women in a model agency is big! While very few boys pursue their dream of becoming a model, for many young girls this is the dream job par excellence.

Modeling minus the dream job for women

Modeling is a real dream job? Yes, it is. Anyone who has made his experiences in classic jobs and then had the chance to get a taste of the world of fashion models knows how much you can experience there. You speak different languages, get to know new and interesting people all the time and have a lot of fun at work. The working hours are flexible, catering is always available and in the end it’s all about having fun ! Who wants to see a sad photo? Exactly no one! That’s why not only model agencies take a lot of trouble to create a harmonious and friendly cooperation, but also clients, photographers and casting directors. If you work diligently on your career, over months and years, with a little luck you can even make it to an international career and get to know the big world in our partner agencies worldwide.

The Model Agency for Women

And if you want to try your luck, we would be very happy to receive your application! It does not cost much time and effort, two photos and your contact details. If you want to know more, let us write you more about the model agency, or send us directly your

Model agency boy: male model of the future

CM – The model agency for boys and young men. With just one click in the main menu you can access the current men’s model selection at any time. As an agency and management we help our young talents to start their modeling careers. Modeling itself requires a lot of ambition. The job is demanding, it’s about more than just looking good. As a model, this is especially true for young men, you must also quickly become changeable. As an absolute Newface it is enough to have a cool look. The more demanding the photo shootings and the photographers become, the more experience you need to deliver the quality that the client expects at that moment.

Becoming a model means a lot of exercise and training

So that you can gain a lot of experience, you need training and practice, and you can only get it through jobs. With the big competition, however, you need to do your first test shootings before your first job. Because first of all it is always about building up your portfolio. Your visuals must be able to compete with the competition so that customers can select you for jobs. That’s why as a young man you first have to take care of good pictures. Don’t worry, your modeling agency will help you! With contacts and a network, you can get to good photographers who can quickly prepare you for the industry.

First test shootings as a young male model

No matter if you come from Hamburg, Berlin, Cologne or Munich, at the beginning you have test shootings. In these test shootings you can prove your skills and the agency gets feedback from the photographer. The first task and at the same time the most important one. Because first you have to fill your model book with meaningful pictorial material. It is not about 50 different photo galleries, but about 5 good, varied photo galleries. Sporty, couples, sexy in black and white, underwear and business. You already have a good portfolio! Diversity is so important because customers also get a picture of you when they look at photos. If someone now wants to shoot a lookbook for a high-quality men’s clothing brand, it is definitely an advantage if you already have suitable pictures in your portfolio. So you can imagine yourself much easier in the set!

The first jobs for boys and young men

Your first jobs will usually consist of photo shoots. At the beginning still relatively undemanding, e.g. 20 parts for an online shop. It gets more challenging when you are asked for different posings and of course emotions. For such campaign shootings you have to have done some photo shoots in order to have the necessary experience and know how to take up presence in a room, what effect a certain look or pose has on you. Due to your experience and feedback you will become more and more confident in your movements. This of course makes it more and more valuable for the customer, because when you are at shooting sets, every single movement sits! That’s where it has to go for you.

As a young male model you often also work in showrooms. Small fashion shows without an audience in which you present collection pieces directly to the customer, with the designer or someone from the marketing department. In this way, the customer or buyer, whether from a boutique or from a large fashion chain, can directly gain an impression. He sees how the processing and the material have been put together. The buyers also have the opportunity to talk directly to you as a model and ask you, for example, how you feel about the fabric.

If you want to know more, read our article about this topic here

If you want to apply now as a male model in our agency, then you only need two photos and your contact details! All further information can be found here

Model agency open casting: dates, preparation and presentation

What is an open model agency casting? When model agencies hold an open casting, they invite everyone to participate. The difference to the closed casting is that there is no previous selection, e.g. based on body size, or the measurements around chest, waist and hips. With an open casting everyone has the chance to become a model with us.

How does open model casting work?

Already a few weeks in advance you will be informed about the open casting, so that the model agency will find enough casting participants, it of course advertises. Some model agencies also have regular open castings. You can find them on the website of the model agency. For example, every Friday models from all over the city are invited to take part in the casting. The model casting then takes place relatively quickly, regardless of whether it is a regular casting or a single casting date, and so that the casting can take place efficiently and quickly, all models are scheduled for a specific date, e.g. 5 p.m.. Exactly at 17 o’clock all casting participants will appear at the address.

How many models come to a casting?

With closed castings there are usually only 20 to 30 models to be found here. With open castings there can be 100, 200, or even 300 models who want to have the job, or who want to join the agency. As a model the preparation plays an important role, especially in the face of the great competitive pressure. Whether it’s a photo shoot for a classic printed catalogue, the stylish online shop, or just the instagram page, preparation is always half the battle. With models the preparation for a casting looks naturally differently, than with a normal interview for a job.

How do you prepare for an open casting?

In an open casting you should always wear plain clothes when you go to a model agency, but also when you are with customers. That means, wear best a simple black jeans and in addition a black top. Nothing distracts from you as a model. In contrast to TV casting shows, a real casting is a real advertising campaign. Accordingly, customers do not want self-promoters in a leopard look, but professional models who know how to sell a product through emotions, facial expressions and gestures. After all, production deadlines are very time-consuming and expensive. Even small photo sets have a good photographer, usually a well equipped and professional photo studio, but also assistant, additional equipment, as well as clothes, or products of the customer. With complex photo productions, or also with film productions, the costs become accordingly larger. The customer must therefore always be able to rely 100% on the models booked, so that nothing can go wrong on the day of production. That’s a big challenge for models. That is why the big model agencies are so selective in their model selection.

How do I gain advantages in an open casting?

The most important thing is the smile. You can still have so much good picture material, in the end always a person decides on the reservation of the model. So emotions and sympathy play a role in every decision. Whether a single person, such as the Creative Art Director, or a complete jury, e.g. at a casting for a fashion show. A smile is the quickest way to convince! Especially after a long casting day, on which a jury member had to say “hello” to more than 100 models, give ratings, take measurements, look at photo galleries, everyone is happy about a likeable appearance. This is exactly how you can secure a few advantages with an open casting. Tip 2 is always be proud of yourself. It sounds very simple, but at the same time it is very important for you. Even as an absolutely new face and especially as a new model, proudly say that you are just at the beginning! At one or the other open casting you will be able to score well, because many designers are also looking for models who have not yet modeled for any other campaigns. At open castings there will always be models who have more experience than you. Have seen more countries, or have had more jobs. Always be proud of who you are, what you can do. This self-confidence is transmitted as a very positive feeling to the customer, or the jury. If you want to know more about casting, or the upcoming dates of our model agency, then just have a look in the main menu under Become a model and castings.

Model Agency name: How do you get the name Cocaine Models?

How did you come up with your model agency name? Whether it’s photo shoots for online shops and lookbooks, or advertising videos, our managers and of course our models are often asked how they came up with your model agency name… Our founder and owner was very technical, even before the founding of Cocaine Models. Through his many years in advertising and marketing, he eventually came across the free domain cocainemodels.com – for a modern nerd and company founder, the perfect combination. In 2014 the domain was bought, in 2015 the company and finally officially founded. Since then we have developed extremely well and collected great references, with which we are now starting further into the future!

High Fashion

Cocaine Models focuses as a high fashion model agency on the fashion market, as well as international model placement. The more international and experienced the models are, the better the performance. That’s why our model agency Cocaine Models, with splitting of CM and Xo, is continuing in the direction of Haut Couture and Pret a Porter. With our models and experience from countries such as Milan, Paris, London and cities such as Los Angeles and Tokyo, we can guarantee our national clients that they will always get the best results from their photo shoots and video shoots.

Publicity

Fashion, smartphones, travel, jewelry, the whole world of commercial models is so diverse! We offer our customers a specially tailored portfolio. So that you can fully focus on the selection and selection of the models to find the perfect model for the next commercial, or the next photo shoot, for large billboards. We also put a strong focus on influencer marketing, as mentioned in cooperation with our social media agency. With our partners, we have already achieved over 6.5 million impressions in just one day. Since we have received many requests from our customers as to whether we can also help you with our name in the field of influencer marketing, we have acquired more and more expertise. This benefits our customers, but also our models and of course young bloggers.

The perfect Model-Polaroids – How to take polaroid pictures

Photos are the most important thing for your application by a model agency. How you could make your perfect Polaroids at home, you can find out here.

Location and outfit for your model polaroids

Stand in front of a white wall. Important is clear daylight. Your outfit should be a black trousers, a white thight shirt and high heels. Please don’t were Make-Up.

Poses /How to: perfect Model Polaroids

The agency needs the following pictures of you:

  • Full body picture (from the front)
  • Full body picture (side)
  • Full body picture (back)
  • Portrait
  • Profile picture

Lets go! Shot the pictures with a friend or your parents!

Perfekte Model Polaroids - Model werden! Perfekte Model Polaroids - Model werden! Perfekte Model Polaroids - Model werden! Perfekte Model Polaroids - Model werden! Perfekte Model Polaroids - Model werden!

Model Agency earn money: How much does a Model earn and when?

How can you earn money in a model agency? The possibilities are extremely varied, depending on how far you make it as a model. Basically at the beginning it’s all about building you as a model before you can earn any money at all. This includes the personality, but also your appearance and of course your model portfolio. Only if all these factors are right, if your agency can trust you 100%, if it sends you to its customers, then you can start earning money. Today we wanted to give you a small overview with which areas you can earn money as a model in a big agency like Cocaine Models. The important thing is that modeling gives you a lot of possibilities and freedom, yet you have to motivate yourself and above all show ambition, every day. If you’re at a shooting set, with twelve people from the advertising agency and a photographer who’s not so talkative, you need to be the friendly person who brings energy to the set! You do your job with experience and joy, just like at a fashion show. No one should have to explain to you what you have to do. Your job is to know exactly what you’re doing! This is why the preparation time as a model, which usually takes place during school time, is so important for young talents. Let’s take a look at the different areas where you can earn money as a model.

Fees and Income

Fees and incomes vary extremely between cities. For example, in small towns, or metropolises, between customers, small and new start-ups, against the big international players, just as between countries. You tend to make more money in France than in Greece. All these different factors come together. Of course, your experience and your ability, as well as your appearance and a few other factors that you often cannot influence yourself, such as your height, play a big role. If all this comes together, then the working days are calculated, as well as the journey and the stay and of course also still the subsequent use. The period of use alone is divided into various factors, e.g. territorial use, i.e. in which countries or cities something is broadcast or glued. Just like the various media, from online media to digital ads on social media platforms and of course the classic posters and TV commercials, or of course cinema commercials, but before you get to the well-paid TV jobs, almost all models start with the classic fashion & advertising jobs, between Instagram and online shops.

Photoshootings for Instagram and Onlineshops

One of the first basics you have to learn as a model is how to pose differently for different motifs. Especially for fashion online shops, it is important that on each motif a little new emotion, new stand, new movement can be seen. As a young model, you have to learn exactly these processes. That’s why photo shoots for online shops and Instagram are especially worthwhile, as you have to prove great variety here. The shooting will be very different later on, when you focus on one or two garments and of course only on one single motif. So as soon as you get into this league, you have to show a lot of practice and experience so that the customer can definitely assume that the photo will sit. Especially when large production teams are involved, 10 to 15 people preparing the set, catering, equipment, location and of course much more. Then you only have one day, then the plane takes off. So there is no way to produce anything after that. That’s why you have to slowly fight your way up from the first online shop shootings to the big campaign shootings.

Showrooms and Fashion Shows

A somewhat smaller source of income is then showrooms. Showrooms are little fashion shows. You don’t have a public audience there, just the designer and a few buyers from different boutiques and fashion chains. These buyers look at the new pieces in the collection and then decide whether they want to include a few pieces in their assortment. In such a showroom you present clothes as a model, directly in front of the customer, so that you can get an impression of the cut, material and fit. The designer or the respective sales manager then explains to the customer what is particularly important in the collection, what the special features are and additional details. Meanwhile you as a model present the jeans, or the top, turn and occasionally a customer would also ask you how e.g. teaching material feels on the skin, or how a certain cut fits from the seat. So you can directly give an assessment of how the garment feels from the wearing comfort. That’s exactly what you’re going to get in a showroom! One size bigger is the fashion show. At a fashion show you not only have the designer and the buyer, but also a public audience. These include prominent guests, but also influencers and fashion editors. Here you don’t just introduce individual items of clothing alone with one or two other models, but you are directly on site with a large group of 15 to 20 models. You are all part of a presentation and present the designer’s new collections, most of which will appear on the market in the coming season. At a fashion show or in a showroom, it’s not about putting you in the limelight as a model, but about focusing on the clothes and the designer. You as a model step into the background.

Commercials for Facebook and YouTube

Once you have learnt your first lessons and experience with poses, facial expressions and emotions, you can slowly tackle more challenging projects. This includes, for example, small advertising clips. Nowadays, of course, often for social media, such as Facebook or YouTube. The small advertising clips then show a new hair care product, or a new smartphone. You present the respective product as a model in five to ten seconds. These videos are then played out e.g. as advertisements. Such commercials are much more demanding because you don’t just have to look good anymore, you have to consider many different factors. On the one hand there are video shoots with other people or models with whom you have to interact. So every photo trigger has to be right when it comes to emotions. Some commercials also require a small speaking role. If the production company is planning such a commercial, it always wants a model with experience, or his model agency to 100% confirms that he or she will do the job with flying colors. Speaking roles are much more demanding, since it’s not only the appearance and emotions that decide, but also the language, emphasis and many small details in the facial expressions. If at some point you’re good enough, you might make it into the big commercials that will be shown in cinemas, on TV or in streaming portals.

Lookbook Shootings

Lookbook Shootings are often something special, because you shoot the whole collection directly. Lookbooks are also printed relatively frequently, so as a model you can also look at a printed result. Lookbook shootings are a very important activity for designers because they show the entire collection to the buyers. That means with the look of the shooting stands, or falls a project to certain parts. Therefore, it is very important for fashion designers that the models for Lookbook Shootings are very experienced, or have an absolutely individual look, so that you can do something without the experience.

Commercial for TV and Cinema

One of the greatest earning opportunities for models results from TV and cinema commercials, now of course often played out in streaming portals. These boards are often switched very often. The more you are seen, the more usage rights you have and the more you can earn. If a commercial is then transferred to another country, for example, because the production costs were higher than the simple takeover, you will get more out of it. Of course, TV commercials are extremely demanding, here the teams are not only 10 people but also 50 or 60 people who plan and carry out such a TV commercial. In the end, you and another model might be responsible for creating the perfect picture. While helicopters take off next to you, or any cars explode. Of course, not every commercial is so spectacular, but you see how much responsibility you have in such a project. Especially if you only have 8 hours to shoot and the next day the whole production, the equipment and the team are already apart.

Influencers and Social Media

If you have built up a growing community of your own, your model agency may suggest you for influencer marketing jobs at some point. Many clients of model agencies explicitly ask for bloggers and influencers, because model agencies are interested in a very young target group.Influencer campaigns are very diverse. From posting on Instagram to a short story on Instagram, from event visitors to placing products in YouTube videos. Influencer marketing is so diverse that more and more agencies are rushing into it. We were one of the first to join and have helped many clients promote their brand on the Internet. For many models the job of an influencer is relatively close, because it’s also about photos, media presence and of course dealing with emotions, facial expressions, cameras and sometimes even the red carpet. That’s why as a model you should always think about how intensively you cultivate your own social channels. Especially Instagram should get a lot of attention from models, because you can easily build a community here. More and more customers are looking at the number of followers of individual social media channels. So our insider tip at the end, when you start your modeling career, start from day one also with Instagram! After two or three years this investment will be very profitable for you! That was the typical merit and way to work of a model. In the same way you earn your bread rolls and by following your customers, you can manage to focus your life fully on this job. Not only by follow up customers, but also by returning customers, because especially they distinguish you, because they were satisfied with the job. Satisfied customers means satisfied model agency and therefore the perfect start for you as a model. If you want to apply in our model agency, you will find all information here.

Model Agency: Seriousness is the A&O for a sustainable career as a Model

Modelagentur, seriousness, Berlin, that’s the perfect mix for most experienced models. Of course, seriousness also comes first for young models in Hamburg and Munich. The search is partly quite complex, especially if you are already 14 or 15 years old and are interested in modeling the topic. Finding the right model agency takes a few days. Let’s take a look today at how you can find the perfect model agency for you in Berlin, or in other cities. Mainly, what do you think of a serious modeling agency?

Tip 1 – Online Model Agency and Models

The easiest way to get an overview is to have a look at the different model agencies in your city online. It is worthwhile to search through as many agencies as possible. But why exactly is that? Of course, many search first at Instagram, or Google. If you only look at about three or four agencies, this is not enough for an exact overview. So that you can distinguish which agencies work at a very high level and which at less, you need a targeted and wide-ranging search. On the pages of the model agencies you can have a look at the different models. Here you can see whether the agency also works for fashion magazines, or whether the models are also booked for larger advertising campaigns and commercials. The more extensive the portfolio, the more renowned the agency is. Quality can be distinguished by the following criteria: Appearance of the models Among other things, natural photos, not only a lot of styling and make-up jobs for fashion magazines, advertising campaigns and commercialsOnline shopsCustomers, e.g. on the basis of markings

Tip 2 – Become a model and build your career

Career development is very important. It is not only in sports such as football that careers are planned for the long term. This is also the case with models and their careers. You can see very well from the young talent work whether the agency also invests in its younger models. For example, you should pay attention to different photo sets, so that models have not only one track shot, but different in their model folder can show. The photos should look as natural as possible.

Model Agency Germany: Apply and Book

In Germany there are many model agencies and particularly customers from abroad are for photo shootings and commercial productions always on the search for an agency in Germany. Especially if you book a model agency in Germany for the first time, you don’t know much about the conditions here. Therefore it is important to have a serious and experienced model agency in Germany at your side, which helps you to find the perfect model, but also honestly discusses all conditions. If you have questions about a model booking in Germany, then our agency is your contact. Our model portfolio is selected and each individual model is briefed and coached in detail so that the customer can fully concentrate on the photo shoot during production.

Fashion in Germany

After America and China, Germany is one of the largest markets in the world. Our economic performance, measured by our size, is enormous. That’s why Germany is also an interesting sales market for many fashion chains and, of course, always in focus when it comes to new collections and presentations. Many of the photo shootings are therefore also done on location in Germany. A photo shoot in Berlin is difficult to recreate in Sao Paulo, Brazil. Many customers are therefore not only looking for a model agency in Germany, but of course also for the right stylist, the hair & make-up artist and of course the perfect locations, as well as photo studios in Berlin, Munich, or Hamburg and Cologne. We can support you in your search at any time!

Film productions in Germany

Not only for photo shootings, of course also for moving pictures you need models. Videos and films are today very various, from the advertising video before the cinema film, up to the on-line ad advertisement there is everything. For every new product you need a new advertising film. Whether hand models, hair models, or full body models are sought. They are used in many different ways in advertising films. From the presentation of a new hair shampoo to an e-bike commercial. So there are no limits to the imagination. In Germany you have all possibilities to produce outstanding commercials.

Book your model in Germany

Our model agency advises you on model booking in Germany. From the initial administration, over the calculation of the usage rights, up to the travel management, if you want it. We take care not only of the flights, but also of the hotel. Meanwhile, you can fully concentrate on planning your photo shoot or commercial production. For questions and booking inquiries, please contact our team at any time!

Model agency Newcomer: Become a model – this is how it works

As model agency newcomer we are the ideal agency for young models. With our experience and expertise we have developed Cocaine Models into a well-known brand within a short period of time. As a serious model agency we stand for first-class and well-known customers, but also for the careful development of our models. As in any good management, we take care of appointments, organizations, travel management, but also the mediation to first-class photographers for the construction of your professional model portfolio.

What does a newcomer in a model agency have to consider?

For you as a Newface in the modeling industry it is important to adhere to the basic principles of punctuality, loyalty, honesty, reliability and ambition. If you meet these criteria, you can make it far as a model and later also work internationally as a model abroad.

If you want to know more about model building and career, you will find everything you need in our large and detailed Model Guide.

Model agency Newcomer and one of the best model agencies

Cocaine Models is a real success story! Already in the second year our model agency was awarded by the BRAVO GIRL! Magazine was voted into the Top 10 Model Agencies in Germany. Best of all, next year Cocaine Models was again voted into the Top 10! In addition there were further lists with recommendations, a nice confirmation for us and our team. If you want to read more about us, leave everything here about our agency:

Model Agency: Modeling part-time, is that possible?

Model agency on the side, is that possible? If you are looking for a job, have experience in the field of model booking and rights of use, then it is sometimes possible to work in a model agency in a part-time job. But most model agencies need you full-time. Why do I have to work full time in a model agency?

Working in a Model Agency

Especially in model agencies that have international customers, e.g. from London, or Milan, sometimes even from China, Japan, or the USA, the phone rings almost 7 days a week. It is therefore an advantage to be on site at least five days a week. In a part-time job, that means only one or two days, many model bookings are impossible. Information has to be exchanged constantly between colleagues, every week you would need a new briefing on what is important at the moment. If you want to work part-time, it works best in areas that are not related to everyday bookings, such as accounting or taxation. Here you can work excellently in a part-time job, e.g. for one or two days a week.

All Eyes On: ALICE! Online Shop & Young Fashion

Alice is new and has already proven in the first shootings: She’s got power! Our photographers were thrilled and now it’s off to our model agency. No matter if Hamburg, Berlin, Cologne or Munich, we are looking forward to the first common jobs and castings.

Alice – Now in our model agency

 

Model Agency: Costs – Do I have to pay money?

Do costs arise in a model agency? In principle, as we have already explained in other articles, you should never have to pay anything to be accepted into a model agency!

Model agencies that are serious and have renowned customers want to earn money together with you. Therefore, it is important that a good agency will not charge you any money for the agency admission. Therefore there are no costs.

Costs of self-employment

Nevertheless, after some time you will incur some costs, because you are an independent entrepreneur. This includes, for example, travel expenses when you go to a casting. If you are later booked for jobs, in most cases customers will pay for travel and accommodation. For the first steps, however, you must occasionally buy a train ticket, or drive a few kilometers with the car. You should be aware of that.

Costs for outfits and make up

For such castings you only have to invest in basic outfits, e.g. black jeans, black simple shoes and tops, the same again in white. In addition, there are basic materials such as make-up. If something is missing from a photoshooting set, you immediately have something suitable with you and come across as super professional. Experts always have a suitcase with them, as they transport all their basics and have them ready to hand. Should a job or casting opportunity arise spontaneously, you can immediately grab your sports bag and get going. So you save time and don’t risk forgetting important things just because it gets hectic.

Costs for first-class photographers

The more jobs you have and the more money you save to get professional footage, the more rewarding it is to invest in a good photographer later. At the beginning you build up your model portfolio with test shootings and ideally also with smaller jobs. The test shootings are for the photographer as well as for the model, but also for the make-up artist for the portfolio. That means no money’s paid here. These so-called test shootings are a great opportunity to gain experience and practice, especially for you. At some point, however, you want photos that you don’t get through such a free shooting, then you have to invest in photographers.

The Fashion Show – Catwalk & Catwalk Tips for Models

You are not a professional on the catwalk yet? Then take a look at our tips for the catwalk! Of excessive importance is an upright posture. You should be able to balance a book on your head. Pull your shoulders back and push your pelvis a little forward. Make sure you do not lean back too much. When you take the first step on the catwalk, you should always be the first to use your ball of the foot. Almost like you want to sneak. This looks a lot more elegant than when you first appear with the hoes.

Run with momentum and character: Find your balance

The important thing is that you put one foot in front of the other. You really should literally take this to heart. Your gait should form a zigzag. Thus, you also get the necessary momentum, which makes your walk only appear characteristic. Your steps should be great, but you should not do a splits. Also always remember to swing your hip. Always move your arms and hands evenly. It should not look like you have two stiff arms.

Your focus should be on the catwalk to a point in front of you

Your look should adapt to the style of your clothes. Try to smile with your eyes and keep your chin always lifted. Keep your head straight and steady. At the end of the catwalk is usually always the rotation. Put your left foot in front and pause for a few very short beats of the music. You should turn your shoulders and feet sideways while your head is still pointing forward and you are looking over your shoulders. After the break, turn your foot in the opposite direction and start to run with the front right foot. Only at the end do you turn your face away from the spectators.

But the most important thing is that you try to get your character involved in your walk. And you should always find yourself very attractive. Because only when you are convinced of yourself, you can convince the audience of you.

  • If you still can not walk well on high shoes, then you will learn it quickly with a little practice. My ultimate tip to keep you from slipping on the catwalk is to lick the soles of your higheels with some lemonade or coke. Your soles start to stick after a short time and you will surely strut over the catwalk.
  • Watch catwalk videos of really good models or visit the fashion shows yourself.
  • Let your friends film while running and posing. You can then watch the videos, and you’ll see for yourself what else you need to fix on yourself.
  • It does not matter if you stumble but you should get up dignified and keep going. Even in such stressful and embarrassing situations, you should stay professional and self-confident.
    Try to smile with your eyes (Smize: Smile with your eyes).

Faces – Unique models for fashion and advertising

A good model agency for faces is especially valuable for up-and-coming models. Because in management it is always a matter of professionally taking care of your set-up. At the same time, always remember to win your first customers and jobs. Therefore it is not only important for high fashion models to have a good model agency, but also for faces. But where exactly are the differences between a model agency for faces and a fashion model agency?

Peoples! So advertising becomes something special

The difference between a model agency for faces and a fashion model agency lies in the fact that the fashion model agency is particularly committed to models with certain proportions and body sizes. These proportions and body sizes fit perfectly to a certain target group. In the case of model agencies, this is usually based on fashion customers. These require certain ready-made sizes, as the samples are often cut to a single size. In addition, fashion shows require models with a uniform size so that visitors can fully focus on the new fashion collection. So while visitors to a fashion show can concentrate on the garments, or from the online shop on the new pieces of the trend season, it is important that high fashion models always have the same proportions and a similar look. It is completely different with Face Models. They live on the fact that they have a very special look, e.g. by a tooth gap, very curly hair or also by freckles in their face. All this makes them particularly popular, especially for photo motifs, but also for advertising campaigns.

Therefore, some model agencies have specialized specifically in this market. These model agencies are especially called people agencies. These people agencies mainly focus on people with special characteristics. While a fashion model agency focuses less on the character traits of individuals, but rather on proportions and body sizes, people agencies pay a lot of attention to different looks. But why is that?

Every agency has its customers and thus its own special market. If customers are satisfied, they will initiate follow-up bookings, if follow-up bookings are executed, so every time models with a similar look are searched again. At some point the agency services get around and also other customers ask for exactly this model type. This is how model agencies gradually specialize. While our model agency concentrates on the high fashion industry and has clients such as Prada, Dior, Calvin Klein, Lagerfeld, Dolce & Gabbana, other model agencies focus more on the advertising industry. And also here you can earn a lot of money for models. Every week there are new commercials that are broadcast on television, on big screens in the city centre or on streaming portals like Netflix. Whether it’s the new muesli, a comfortable sofa from one of the leading furniture manufacturers, or new clothes, e.g. with People Models, who are walking through the city centre together in a group and have fun! These special agencies are called people agencies.

Should I first apply in a model agency or people agency?

As a rule, model agencies represent the majority of customers. People agencies tend to specialize in a certain clientele. Therefore we advise you to always focus on one of the top agencies before applying to one of the special agencies. If you want to apply to Cocaine Models now, you will find all further information here.

Faces for Beauty Recordings: Make Up and hair

Especially in the beauty industry, you need faces that have a particularly high recognition value. No matter if it is your individual tooth gap or the freckles that make you so unique. For beauty shots and especially for close-up shots, which are also called the closeup scene in technical jargon, you need these faces with recognition value. Imagine a commercial. Your girlfriend calls you and you’re on your way shopping. You jump into the bathroom and the camera is behind the mirror. You smile in the mirror, apply a piece of the cream and immediately feel well and totally fit for the day! That’s exactly your job! Smile, show emotions and at the same time increase the recognition value that only a face model has.

Faces for Jewellery: High-quality shots

Models are not only needed in the areas of beauty, beauty and wellness. Also for jewellery very often close-ups of faces are made. Just imagine a necklace, or a ring that is presented to show the customer the details. There are so many different shots where you need close-ups of faces. Of course also for commercials. If you want to know more about this topic, have a look at our blog posts. Here we have much more information about jobs and of course also face models.

Milva in Volkswagen’s new automobile advertising spot

Milva Spina – a successful model at the age of 52. The Linzer has been working in this industry for years, but is more popular than ever. In the beginning she had to struggle with her height of 1,68m and was not noticed by model agencies. She achieves her breakthrough by sending her own Pola’s to all photographers. Horst Stasny gets attentive and shoots them. With his help she manages to join Visage-Models Austria. Jobs all over the world follow. Not only magazines like Elle want them on the cover. It can also be seen in numerous commercials.  Best Ager Model Milva travels the world for her latest job.

Milva Spina x VW

Volkswagen, one of the largest automobile manufacturers in Germany, publishes an advertising spot with Milva. Here you can find the latest commercial!

Our Milva: New photos

Of course there are more updates of Milva! Here are some new highlights from her Model Book:

Model Agency for Music Videos – Women & Men for Performances

CM – your model agency for music videos. 2015 was already one of our first bookings a music video. Back then with five of our models to a top ten charts song. It went on over the years, up to the new music video of Miami Yacine to the song designer. We help your production to find the perfect model. Music videos are not mayflies, but are present for weeks, months and years if they are successful. Especially through YouTube, music videos have reached an incredible longevity they didn’t know before. That’s why the choice of models for many musicians and productions is more and more in focus, because the look of the video often stands or falls with the protagonist. We will help you with model selection for your music video, as well as administration and travel management when circumstances require.

Model selection and booking for music videos

First send us your booking request, with important information about production and publication. This includes various information such as

  • Date of production – start, end, pauses, etc.
  • Travel times – arrival, departure, pick-up at airport / train station, etc.
  • Type of production – video, photo, quantity, type of job
  • Models – number, specific information about age, appearance, size, etc.
  • use – use in which media, at what time and in which places

The booking request will then be received by our model agency. Here one of our experts will take care of the booking request. You will receive your feedback within a very short time. Depending on how detailed the information was, with queries or directly with suggestions for production. It is important that you collect all information in advance to ensure a fast and smooth booking process.

Our model agency does not only take care of the selection of the models for a music video, but also of the complete production planning. That means hotels, travel and of course the briefings. So you can fully concentrate on your music video shooting while we pull the strings in the background for your actors.

Music video production

Music video productions are usually very expensive and connected with large expenditure. Within one day everything has to be in place, the entire production team is planned, the location and the equipment. From 8 o’clock to 19 o’clock, for example, every single scene must be in the box so that nothing has to be re-produced. Of course, this requires absolute professionals as models, not amateurs. Therefore, many production companies, but also music labels turn to model agencies to get professional actors for music videos.

As soon as the lights go on, the cameraman calls “Action”, it starts. Now every movement must fit, emotions, facial expressions and gestures. Everything must play together, in addition still the musician and naturally sometimes also the band. All these facial expressions and emotions must harmonize and fit together. The model must also have a cheerful charisma and positive energy. As a model agency, we take care of all this for your music video production.

Travel planning and management for music videos

Before you ask now, do I have to take care of hotels, flights, trains and taxis? No, of course as management we also take care of all connections to production, there and back. So that you can fully concentrate on your music video production as just described. As a model agency we book the right tickets and make sure that our models are ideally already on site the day before, so that the next day from styling to the mask everything is in place. This means that you don’t lose any time and you can be sure that the quality of your end product is completely right.

Example: Luisa in the music video for “Designer”

Questions about booking models

If you have any questions about booking models for your music video, please do not hesitate to contact our team at any time. We help you with our expertise and experience to find the perfect model for your video shoot.

Contact and requests

Contact us now and we will help you with your model search. Here you will find all important contact information:

  • Model Booking

Curvy models! The trend towards individuality

The modeling business. A constantly changing and very fast moving market. How multi-faceted and individual he is in the process of developing is not clear to most people. The ideal of beauty changes permanently and becomes more and more individual at the moment and accepts a mixture of already past ideals of beauty. The curves from the 1950s, in which Marilyn Monroe was the ideal image, mix with the still predominant Size 0 models and now introduce a new variable that is characterized by social media and the modern zeitgeist. Individuality is in demand. Tattoos, influencers, colorful hair or curves! The new Trend Plus Size in particular is establishing itself in the industry and growing permanently. Plus Size should not be confused with oversizes. Curvy models also play sports and pay attention to their diet. So it’s not fast food and lazing around, but ‘you are what you eat’ and so they live just as healthy and balanced to keep their weight on a level, because their curves must not and don’t want to lose them.

Photographer Oliver Rudolph explains in an interview about ‘Curvy Models’: It’s nice that the market is expanding and women with curves are also in demand. Why limit it to an ideal of beauty? ”. If we are honest, very few of us wear Size Zero and can therefore identify much better with the beautiful yet realistic Curvy models than with the beauty ideal of the Vogue models. By using Curvy Models, companies achieve a much larger reach and can address a much larger target group, which increases their market value enormously. Also model agent Stephan M. Czaja explains: Curvy Models are great for advertising. Everything that’s different and new sells great and attracts people’s attention.

Even the fashion magazine Vogue, which has been known for size 0 and skinny models until now, has printed the Curvy supermodel Ashley Graham on the cover of the American issue in March and thus for the first time in history a plus size model has appeared in their issues. So you can see that even established large companies are accepting the trend and establishing it in the industry.

Curvy models are and will remain trend:

Plus size models are just as popular as fancy guys with tattoos. The beauty ideal changes into an individuality and now stands completely under the motto: Everyone is beautiful! ”. Whether wasp waist and giant bottom, as with Kim Kardashian, a completely tattooed body, as with Zombie Boy or curves, as with Ashley Greyham, Angelina Kirsch or Fine Bauer. The model industry is growing day by day and offers more and more niches for extraordinary types. Whether one of these ideals will ever replace the slimness craze and the Size 0 models, however, is questionable.

Our curved models

Your first model application: Your first step to modeling

Have you decided to become a model or would you like to give your model career more seriousness and work more professionally? Then the first step is to find the right agency. You already have an appointment at an agency? Read how to prepare for your interview here!

Become a model – Application and interview

If you want to apply to us, you will find everything you need to know about the topic here:

Why do you need a model agency for modeling?

An agency is very important for a model, because it supports and protects you as a model. She helps you find photographers and jobs. No matter if you are booked as a model for shootings or catwalks, the agency will show you in the best light. The bookers know how to present yourself optimally with your book. As “New Face” you will be supported by your agency in setting up your book and your setcard. One very important point: an agency protects you from dubious customers and dubious job enquiries. Usually dubious customers already shy away when they learn that a model is represented by an agency. This is particularly important for an international modeling career, because models abroad are often underpaid and exploited. A reputable model agency ensures that you do not work unpaid overtime, that you do not take dubious pictures of yourself, that you are adequately paid and accommodated. In addition, the agency will determine in advance whether the job is of high quality and whether you can be associated with the customer as a model without your image suffering as a result. At best, every job should prove your model qualities and positively underline your image.

Photomodel Lookbook (Cocaine Models Management)

How do you find the best model agency as a newcomer?

There are now plenty of model agencies. But how do I even find a suitable model agency? And when is a modeling agency serious? Your search starts on the Internet. It’s convenient if your agency is within your radius. That’s why you should simply enter “Model agency + your city” in Google and browse the results. Since it is generally important for a model to be represented in the larger “Mode & Medien-Städten” in Germany, you should search for “Modelagenturen + Hamburg/ Berlin/ München/ Köln/ Düsseldorf/ Frankfurt”. You’ll get some results. The next hurdle: Now how do you know which of the agencies are even serious? One possibility is that there are already ready-made model agency lists on the Internet that are constantly updated, for example the Vogue list. With this you can assume that only well-known and serious agencies are listed. However, as a dedicated model you should take a closer look at your selected agencies yourself before applying.

Criteria for serious model agencies in Germany

In order to find out for yourself which agency is serious, you should go through different steps.

  • Step 1: The Agency’s website. Very important: A serious model agency has a serious website. A simple, clear design, a high quality board and information about the agency team.
  • Step 2: The level of the models. Take a look at the model board and determine the level of the models yourself. The following criteria will help you here: Do the models have optimal model dimensions and an impressive face? Are the pictures of the models high quality?
  • Step 3: Does the agency work with serious clients? You can easily research this on the agency’s website or on the agency’s social media platforms. In general, you can easily measure the seriousness of your customers according to their degree of recognition. Also the “likes” on Facebook or “Follwer” on Instagram show how well known and popular a model agency is.
  • Step 4: Search the Internet for reports from other models or clients of the agency. Note that not every comment is true. In order to get a better picture of the agency you should read enough testimonials and reviews of the agency. To say it in addition is: See these evaluations rather than references, make you nevertheless own picture.

Find your perfect model agency – Summary:

Recognize reputable model agencies:

  • serious customers (for example, well-known brands through advertising)
  • serious models (appearance, dimensions)
  • fixed admission criteria
  • serious website
  • Transparency regarding the agency team (for example through website)

Agency is not serious if:

  • No/untransparent website (no naming of agency headquarters or agency teams)
  • simple agency admission without preconditions and interview
  • no cooperation with serious customers
  • Admission fees will be charged

The model application

You have now found a suitable, reputable model agency and would like to apply as a model. What’s the best way to apply? Nowadays, applications are usually sent by e-mail, which means that you can find an e-mail address and a contact person to whom you can send your application via the agency’s website.

What must be in your application?

Most agencies publish their admission criteria on their websites. In general, you should state your measurements in your mail, i.e. chest, waist and hip circumference. You should attach great importance to the accuracy and timeliness of your measurement data, because an agency does not like it at all if you make false statements. You’ve never taken measurements yourself? No problem. No problem.

Take and measure measurements yourself

You simply measure your measurements with a normal tape measure. If you’re unsure, get someone you can trust to help you. To determine the exact circumference of your chest, the tape measure must be placed at the widest point of the chest and pulled to tension. Important for women: If you wear a bra when measuring, pull off approx. 1 cm, for push-up bras at least 2 cm. To determine the circumference of your waist, place the tape measure at the narrowest point and pull it tight. You measure the hip circumference at the widest point of your hip or bottom. The optimal model measurements for a woman (as a guideline) are 90-60-90.

In addition to your measurements, you should include pictures in your application. You should make a selection that shows you in different facets, i.e. commercial, fashion and beauty pictures from your book as well as simple Polaroids. You don’t have a book yet and no Polaroids? No problem. No problem.

Picture selection for your model folder

Some agencies prefer models who already have a certain selection of pictures. So you should start looking for different, good photographers. The easiest way to do this is via the Internet. Do the same as your agency search, i.e. search for professional photographers in your area, check their websites, look at their pictures and search for ratings of the photographers by other models. Important: Make a conscious choice. It is of little use to you if you thoughtlessly select numerous photographers who take similar pictures of you (for example, only fashion pictures). Rather, you should choose a few photographers who take different pictures of you in different “directions”, i.e. fashion, commercial and beauty pictures. Here applies: Invest rather a little more money, so that the pictures become qualitatively high-quality and convince. Only those who invest will benefit.

Polaroids for Models – Fast, clean photos

At some agencies even simple Polaroid pictures are sufficient for the application. You can do this yourself or get support from a friend or family member. Polaroids are clean pictures that show your body and face in different facets and give the agency a first impression of you. Polaroids show you in front of a white wall, a good exposure, without make-up, in plain, tight-fitting clothes (skinny jeans or leggings & simple top or T-shirt) and with women preferably in high shoes. One picture should be taken of you in underwear, on one picture you should laugh, on the other one you should look rather expressionless into the camera. Important: No big posing! The pictures should be simple and natural.

checklist for models

  • Optimal & exact dimensions
  • Optically neat look
  • Naturalness
  • The special something (For example, strikingly beautiful eyes/lips, small features such as a tooth gap or a mothers meal, long & undyed hair, a special radiance)
  • self-conscious, present & friendly appearance

If you meet all the criteria of the model agency and the bookers find you interesting, you will be invited to a personal interview at the agency.