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Model agency from 30 – Become a model at 30+ years of age

You are looking for a modeling agency from 30 years? With us and other agencies you will also find your home as a model over 30 years old. The big difference is the previous experience, have you already worked as a model and have you knowledge, references and customers to show or do you start completely new?

Modeling from 30 with previous experience

If you have already gained experience as a model at photo shoots, commercials or fashion shows, it is of course much easier for you to join the model agency. Many agencies, including ourselves, are looking for good models from the age of 30. On the way from the first catwalk at the age of 16 or 17, not everyone stays in a model agency but studies, works in a media agency or becomes a doctor or physician in a completely different way. So not everyone stays the same, which is why it is so important for model agencies to find good models from the age of 30. Because in advertising we need you! For new fashion collections, presentations at fashion shows, but also photo shoots for online shops, Instagram to video shoots for YouTube or TV commercials or spots for cinemas. You can already see how diverse the range of possible jobs is that you can do as a model at the age of 30.

Modeling from 30 without previous knowledge and experience

If you want to become a model at the age of 30 and have no previous experience or knowledge of the industry, it will be a bit more difficult! But this is quite normal and with young models completely the same, because of course there are substantially more models without experience who would like to realize their dream. It is therefore worthwhile for you to prepare well for this application.

What are the optimal conditions for models from 30?

The most important thing is that you have a job where you can take flexible time off. For example, if you spontaneously get a job for the next week and have to go to Paris on Tuesday, you might have to tear it down on Monday evening. Could you spontaneously take today off for next week? This is one of the first important questions, your time flexibility for job enquiries and customers.

If you can answer yes to this question, the next step is to go to your place of residence. Ideally, you should live close to your agency or potential client in Berlin, Hamburg, Munich or Düsseldorf and Cologne. This way you can be relatively flexible on the jobs and you can also be spontaneous on castings, e.g. in Berlin Mitte. If your place of residence is 3 hours away from the nearest big city, it will be relatively difficult for you to take advantage of such opportunities. This of course reduces your chances of getting a job compared to the competition.

The third important point that you must answer in advance with a yes is motivation.

  • Do you really have the ambition to concentrate on building your own model book over the months and years?
  • Would you invest time and money to independently get new photo galleries, how to improve your book?
  • Would you invest time and money to be able to go to a casting for example, you would do the same for 10 castings?
  • When a job calls abroad, would you accept it?

You have to answer all these questions and even more, because modeling in one of the big and renowned modeling agencies means full commitment in the booking case.

Model application

If you can answer all these questions with a clear yes, then we are looking forward to your model application. Send us your contact information and your photos, we are very happy. All information can be found here:

Model Agency Best Ager

Model agency, Best Ager, you’ve come to the right place! Especially our best ager selection is very fine and accurate, for our clients, from all possible areas from fashion to real estate, hotel, lifestyle products, jewelry and much more, many need good best ager model for the presentation of their goods and services. That is why we also offer our customers a small but fine selection and very good Best Ager Models of international level. For automotive commercials and beauty campaigns, we are always on the lookout for new talent for our clients!

What does best Ager Model mean?

The term Best Ager refers to models in an advanced age. The definition is not exact but runs between 50 and 60 years. They represent an upmarket lifestyle and correspondingly high-priced products. Accordingly, you can build up a good portfolio with renowned brands in comparison to 16 or 17 year old models. Since the competition is too small, it is worthwhile to send an application to the model agency. Cause with any luck, you might make it on the board.

Model agency application for Best Ager Model

The model application and the model agency letter do not differ significantly from the younger models. The most important thing that the model scout needs from you in the first step, for the rating, are two to four super natural photos taken in daylight. So that the model scout can see you absolutely naturally, without make-up and without styling. Be just like you are! If you want to apply now, then send us your Model Application as best Ager!

Minimum dimensions and requirements for Best Ager Models

As a Best Ager model, the minimum requirements and dimensions are much more flexible than for young high fashion models. For you, it’s all about expressiveness, professionalism and a certain look that enchants customers! So you don’t need a minimum size of 175 cm as a woman or 185 cm as a man.

Commercial Model Agency

Commercial means commercial and therefore selling. Conversely, we are thus in advertising and everything that has to do with advertising.

Commercial Models in Advertising

Commercial shots are advertising because they arouse a certain feeling in the customer through certain expressions, e.g. joy, love or passion and thus desire it. Desire for a product, a service or even affiliation, e.g. in communities. So if you are booked as a model for commercial photography, you have to know more than just good looks. It’s all about emotions, facial expressions and expressions that transport exact feelings, at the push of a button, with every photo or video sequence. There are not only the classic emotions you know from the television of casting shows, like sexy or sweet, of course there are also much more sophisticated sets, such as family shootings. You interact together with your life partner, the small child and on top comes the family dog. While you throw a ball to the child, everyone should laugh and look over the camera. Do you know how difficult it is to capture this situation perfectly? That’s why you need absolute professionals for commercial photography!

Lachen at the push of a button is not that easy

Who thinks laughing is so easy at the push of a button or, for example, playing an intimate situation between partners in front of a team of ten, like the first kiss, requires a lot of practice and experience. However, if the production time is only half a day and all team members have been optioned for that day, each recording must be perfect. That’s why modelling is so much more than just looking good, it’s about arousing emotions, that’s why you have to be very communicative but also social, because you have to be able to transfer into others and know their needs in order to get exactly what the customer booking needs for the campaign. Who builds up such a good reputation in the model agency, but also with customers, gets regular follow-up bookings. Especially in advertising, this can happen quite often, e.g. if you advertise for a bigger brand that is constantly adding new products to its portfolio.

Emotions during photo shoots

So that you can see how multifaceted emotions can be, here is a short overview of the different emotions you as a model have to master and that with different views, sets and situations:

  • anxiety
  • dislike
  • cluelessness
  • aggressiveness
  • apprehensiveness
  • thirsty
  • muddle
  • shaken
  • frightened
  • nuisance
  • hectic
  • hopeful
  • love
  • sleepy
  • surprised
  • overwhelmed
  • crazy
  • angry

More Character Than Mode

While fashion consists of novelty and permanent change, hence the term trend, it constantly needs a new look. To constantly create a new look you need constantly changing designs, colors, fabrics, patterns but also models. In order for fashion to focus absolutely on the collections, models are changed more frequently so that the same face is not always visible. With models it is a little different, if the customers like a person, she is booked quite frequently. Here you are again at recurring sequence bookings, an important indicator for you as a model. Because here you can see that your model agency likes to work with you and also the customers are satisfied.

Application for commercial Model

If you want to apply as a commercial model in our model agency, we are looking forward to receiving your photos! Send us yours here:

Model Agency Alternative – People Models for Advertising

Alternative models, that means tattoos, piercings, edgy looks! No matter if in Berlin or Hamburg, especially for advertising and photo shootings with advertising motives you always need interesting faces. Therefore, many advertising agencies are also looking for alternative model agencies. Here you can find People Models, the technical term for alternative models. People means people from real life. From dreadlocks, to extreme and body size of 2 m 10, lure large tooth gaps or even once missing teeth. Especially for advertising, you need alternative characters that highlight the product once again or appeal to a very special and specific target group. No matter if it’s the vegan mom from Berlin’s Prenzlauer Berg or the alternative punk in Hamburg. For many jobs there are different challenges.

Alternative Models in Advertising

For the muesli commercial, the new pram or even the chic small town car, advertising constantly demands characters that correspond to the realistic image of society rather than high fashion models. Therefore, many agencies have specialized in this area and call themselves People Agencies as described above. Here you’ll find the most exciting characters and, of course, special features that give some commercials the right spice. We all know commercials that live mainly from their character portrayals. Be it sympathetic sellers in electronics stores or the above-mentioned muesli commercial for a large German manufacturer that unites 3 hippies at one table. Each role has its own character and therefore needs a suitable character to fill it.

Where do I find good alternative model agencies?

In Germany there are a number of renowned agencies that also deal with alternative models, from body size to appearance. You can find a good list here:

 

Youtube Highlight July 2018: On the way to becoming a top model

Our highlights from July 2018 with video shootings from Berlin, Cologne, Düsseldorf and Munich! Our whole team was on the road all over Germany to equip our New Faces but also our professional models with new photos and video material. Meanwhile we produce in a good month, alone as an agency, without jobs from the customer, over ten videos, which you find by the way also always completely up-to-date on our model agency YouTube channel! That’s why from this month on we’ve decided to pack all our highlights in a great video so that you can see right away what was going on this month. If you are more interested in one of our models, e.g. to book it for a photo shoot or also for e-commerce, lookbook or a commercial, you can have a closer look at all photos and videos in the model’s portfolio. Let’s start with our first highlight episode, July 2018, from Berlin to Munich!

Bravo Magazine: CM among the Top 10 Modeling Agencies 2018

How wonderful is that? If there is a model agency recommendation for young models, then we are! Especially for fast-moving TV. Only 3 years ago we were founded and already we are internationally active, from Tokyo to Los Angeles. After various top lists we are now listed for the second time in the Bravo as top recommendation for Germany. Big Merci!

Bravo Fashion Magazine: The Portal + Magazine for Kids and Teenagers

Bravo has been Germany’s most popular youth magazine for decades and is therefore an important voice when it comes to judging model agencies and their quality. Today a fan sent us a new article: GNTM castings + top agencies Germany.

Soon the Germany’s Next Topmodel Castings will start again. Heidi Klum is also looking for new top models in 2019. Besides practical tips for the live castings in various German cities, Bravo also gives recommendations for models who are looking for a long-term career and would like to work for the big customers in Germany and abroad. With us: Cocaine Models! For the second time Bravo Top 10, yes! One of the best alternatives to a short-term TV show, so to speak. With sustainable development, personal development, real jobs, not only for PR and a team that looks after you personally.

We would like to thank the Bravo editorial team that last year we were among the Top recommendations in Germany. In just three years we have overtaken major model agencies in Hamburg, Munich and Berlin, which is already 30 years old! Mission accomplished!

Do you know our fashion magazine?

Parallel to our model agency, we also founded our fashion magazine FIV in 2015. Since then we had great interviews, events and of course many unforgettable moments behind the scenes. With interviews of absolute supermodels like Alexandra Ambrosio, Victoria Secret Model, Zombie Boy from Canada and the USA or the sweet Pamela Reif with almost 4 million fans, just on Instagram. In our fashion magazine you will not only find exciting interviews with absolute instagram and YouTube stars, but also exciting interviews with our fashion photographer, models and of course fashion designers. Of course we also visit Fashion Week for you! Whether Berlin, London or New York, we are at the hotspots and backstage for you to report. Take a look at our fashion magazine.

Short trip Berlin? The best districts for your business trip as a model

You got your next job as a model in Berlin? Congratulations! But when you’re in the capital for the first time, you’re sure to feel lost. But Berlin isn’t as big as you think, if you know a little bit about it! So that you arrive safely on your next trip and can also explore the most beautiful places directly and find the perfect hotel or also an inexpensive alternative to the hotel, we have summarized here once the best tips for Berlin. First of all, do we basically get to the question, in which parts of the city does it even live to be a model?

The best districts of Berlin

If you are already booking a hotel or a cheap accommodation, then you should definitely settle down in the more beautiful places of Berlin, where you can experience something after a strenuous job, find cosy and tasty restaurants or even one or the other club, e.g. if it continues for you only the next day.

Berlin hot spots for your first visit

  • Berlin-Mitte: Typical city instead of typical Berlin, but central
  • Prenzlauer Berg: For a cosy time in Berlin
  • Friedrichshain: Party and Lifestyle 24/7
  • Kreuzberg: International and still Berlin
  • Berlin-Mitte: Typical city instead of typical Berlin, but central

Jobs in Berlin, tips for your next trip

In the middle of Berlin you can’t do anything wrong, you are in the centre of all places, and between Zoo, Potsdamer Platz and Alexanderplatz, you have numerous possibilities to eat something tasty but also to experience something in the evening. The area around Berlin Mitte is characterized by tourism but also by busy people, from Monday to Friday. On weekends you will usually find tourists here, strolling from one place to another. The absolute advantage of Berlin Mitte, you are very central and can reach all places quickly. It’s also very safe here and you have very elegant nightlife. The little disadvantage, life is a bit more expensive and of course you don’t get to know the real Berlin and the real Berliners! And exactly these beautiful experiences on journeys, meeting new people, new cultures but also simply new areas, is one of the absolute advantages which one can enjoy as a model. It is guaranteed not to be boring! But if you want to experience a bit more of Berlin, then maybe you should settle down in one of these districts. The advantage, you can easily find them! Around Berlin Mitte, we start northeast in Prenzlauer Berg. You reach Prenzlauer Berg directly above Alexanderplatz. Then it goes down to the south via Friedrichshain to Kreuzberg.

Prenzlauer Berg: For a cosy time in Berlin

The home of hipsters and young families is especially for those who want to experience a dignified Berlin, the best area for cheap overnight stays like at Airbnb or hotel rooms. Here in Prenzlauer Berg you will find fewer original Berliners, but many newcomers, but a very relaxed Berlin atmosphere, beautiful streets and a little green left and right. In Prenzlauer Berg there is more upscale gastronomy, although you can still afford it, of course, because the prices in Berlin are not as overpriced as in Munich, for example. In Prenzlauer Berg you will also find numerous smaller clubs, where you can spend the evening relaxed to jazz sounds or dance to house and hip hop. In Prenzlauer Berg you will find fewer tourists, many newcomers and therefore a very interesting and international mix.

Friedrichshain: Party and Lifestyle 24/7

If you want to experience something more and also a little younger culture, then you should definitely take a look at Berlin Friedrichshain. Here you will not only find the trendy scene clubs around Warschauer Straße, e.g. the Great Crested Grebe, here you will also find real Berlin streets. A little snotty, a little edgy, totally adorable! Friedrichshain is a smaller district in relation to Prenzlauer Berg and Kreuzberg; it connects the two central and multicultural parts of Berlin. Here you can find party tourists in particular, which is why you can also experience a lot in the evening. From the club with swimming pool to simply hanging around on the street, e.g. on Warsaw Street and the many exciting possibilities that arise around this place. If you go a little further, only a few minutes, you are already at the beginning of Kreuzberg!

Kreuzberg: International and still Berlin

Just a few decades ago Kreuzberg was the multicultural district in which there were many problems. As a result, many creative people settled here and artists, so Kreuzberg became the popular district it is today. Kreuzberg perfectly connects the Berlin world and the international, tourists meet here with real local but also with dressed up and of course hipsters. The district is very cosy and offers with its various small bars, restaurants and clubs for every evening alternate. Berlin Kreuzberg will definitely not be boring for you as a model, neither during the day nor in the evening. During the day you can get various snacks from all over the world in hundreds of small restaurants, from the classics of Italy and Turkey to Mongolian, Kenyan or Indian, all cultures of the world can be found here! Kreuzberg also offers numerous hotels as well as Airbnb overnight accommodations, so that you can be right in the district and feel right at home here.

City map, travel to Berlin: Top recommendations for your short trip

We have summarized all three districts once again for you here in a clear map. Of course the other districts of Berlin are always worth a visit, but here you would have the easiest entry and get to know a beautiful part of Berlin. Not only a nice part, but also a lot of entertainment that not only the original Berliner gives but also tourists and business people. This mix makes the capital a very special place and also a hotspot in Germany not only for models but also for fashion designers and celebrities.

How do I find the best and cheapest hotel in Berlin?

If you are looking for a quick way to spontaneously book a hotel in Berlin, the best way is a booking portal and Booking.com.

On hotel booking portals you will not only find reviews and recommendations of other users but you will also constantly find the current availability. Often you have to make a lot of calls to find available rooms, booking portals provide a quick and uncomplicated insight into the current situation. Especially at big events, mostly fairs, many hotels are fully booked, because international guests also arrive and some companies book out half hotels directly, e.g. if a big division comes from China. Therefore it is recommended to take a look at such booking portals.

It pays to book via Airbnb for Berlin?

If you want to save some money, booking with Airbnb is definitely worthwhile. However, if you have a demanding and stressful job, it is sometimes advisable to book a hotel, as they take care of you completely. You don’t have to worry about food or keeping your room clean. So you can fall straight into bed late in the evening, after a strenuous job in Berlin. Usually the customer or your model agency will book the hotel anyway. This is the advantage of management, we take care of all your concerns! This way you can fully concentrate on your career and get the right input from your management to develop your career.

You still have questions about Berlin?

If you have any questions about Berlin, please feel free to write us in the comments and we will make sure we give you a good answer as soon as possible!

A visit in our Agency: Luisa & Hannah

Luisa is back! Her second fashion video with our model Hannah. After we already told you a few days ago about her first fashion video from Berlin, at our model agency visit, today on our model agency Youtube Channel appears her new video together with our Zoe. Videos are important to get an impression of the model, in motion and facial expressions. Interacting with a second model raises the bar. Because both looks have to sit, the position, the movement, really challenging. You have a strict timeline, a producing team and not eternally time. A good exercise for our models and a nice video for our customers to see how great they perform in front of the camera. If you want to see more of them you can find photos and videos in Luisa’s model folder but also in Hannah’s model folder.

More videos of the two but also of our other models you can find on our model agency on YouTube!

Rooftop Showreel with Luisa & Hannah

Our New Faces, now for C&A Clockhouse on Instagram

C&A Clockhouse – the young fashion brand. For the current season several of our models were already in front of the camera for Clockhouse. Young, fresh and trendy, that’s Clockhouse Young Fashion by C&A. The fashion retailer thus also offers its young customers high-quality products. Whether a crazy party outfit for the evening, casual leisure wear for the day or a stylish business look for the start of your career – the young fashion from Clockhouse at C&A is aimed at young people and the young at heart who enjoy life to the full and like to express this attitude to life with their outfits.

Our Models for C&A Clockhouse on Instagram

Social media & models go hand in hand today. Here are many young people and many new ideas. As a result, the social network is setting trends more and more quickly than ever before. Who are the most successful instagramers?

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We can do it! 💪🏼 #clockhouse

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Take the time to smile and be happy🎈 #clockhouse

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No caption necessary.. 😝 #clockhouse #sweater

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🙈 #clockhouse #christmas #sweater

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Trends: Celebrities on Instagram

Young, talented, popular: these are the top 10 Instagram Accouts:

  • Beyonce (singer)
  • Kim Kardashian (TV star)
  • Ariana Grande
  • Taylor Swift (singer)
  • Selena Gomez (actress)
  • Justin Bieber (singer)
  • Kendall Jenner
  • Kylie Jenner
  • Nicki Minaj

Fashion Week Berlin Highlights 2015: Guido Maria Kretschmer to HolyGhost

For the 17th time the Mercedes Benz Fashion Week took place in Berlin. capital, fashion metropolis and always at the cutting edge of fashion trends and style. Well-known designers presented their spring/summer collections 2016 in numerous fashion shows, including Hugo Boss, Lena Hoschek, Riani, Guido Maria Kretschmer and many more. They all attracted fashion enthusiasts and international trade visitors to the capital for Fashion Week. The main attraction was the Mercedes Benz Fashion tent, directly behind the Brandenburg Gate. Young, innovative, but also established fashion designers also presented their collections and designs in several off-locations. Our Cocaine Models-Model Bookerin Regina Steinpress was live on site and captured the most beautiful backstage moments.

Highlights on Tuesday – The first shows

The Berlin Fashion Week starts this year on 07.07.2015 with the first opening shows. With the highlight “Panorama Berlin” and the side event “IT COUTURE – The Fashion & Technology Exhibition”. Both start punctually at 09.00 o’clock. The seats are of course occupied until the last one, music is released: Fashion! It’s not over until the afternoon. The first fashion show gets the fashion label “Sopopular Menswear” and opens the catwalk with the collection “The Last March Before Victory”. The combination of military elements and Asian style is a perfect match for the fashion label. This is followed by several trade fairs, shows, side events and fashion shows in which renowned designers such as Lena Hoschek and Marc Cain present their new collections.

Particularly interesting are the many so-called side events at Berlin Fashion Week, because most of the time anyone can visit them without an invitation. These are not as well-known and highly official as the shows in the Mercedes Benz Fashion tent, where only invited guests have access.
Catwalk – Impressions from the catwalk

Our models at Fashion-Week Berlin

Also three of our Cocaine models proved themselves in the castings. They are part of Berlin Fashion Week and run the catwalk for various fashion designers. Simon walks the catwalk for fashion label Brachmann, a classic in men’s fashion, which this time took place at the stage location in the “Me Collectors Room”. Another highlight of Fashion Week for our model Simon is that he is the only model to conquer the catwalk for the new women’s collection of the fashion label Riani. Our Nikola presents the fashion of Pearly Wong, an independent design label, made of monochrome garments with unique materials. And Niklas takes part in the colourful and varied IVANMAN fashion show, which is intended to provide an impetus for more colour. There are not many looks in the collection, but well thought-out and stylish! Just as one knows it from the designer Ivan Mandzukic.

Highlights on Wednesday – The great designers

Of course, the second day of Fashion Week in Berlin will be an exciting day. A lot of other shows by famous designers like Anja Gockel or William Fan follow. Also the aftershow parties in the evening pile up, many celebrities, models and bloggers gather to celebrate.

A special fashion show was that of designer and TV darling Guido Maria Kretschmer. With his new collection “Bon Voyage” he presented his latest autumn/winter fashion 2015. Couture and “Ready to Wear” looks are combined for simple elegance and femininity. Stefanie Giesinger and Betty Taube, two then Germanys next top model candidates, can also be found on the catwalk.

Another highlight is the show of the designer duo Holy Ghost. Great Crested Grebe, an exclusive “in-location” with pool in Berlin, was transformed into an extraordinary catwalk. The catwalk runs over the water and is laid with an oriental carpet, which keeps the atmosphere very Mediterranean. Hundreds of visitors gather to take part in this spectacle.

Our models continue to conquer the catwalks

One of our Cocaine models is getting another catwalk job. Simon is allowed to participate in the third show so far and presents the new Spring/Summer collection 2015 by designer Franziska Michael. With a very creative and crazy outfit he walks casually over the catwalk.

Between Catwalk and Germanys next topmodels

Highlights on Thursday – almost 30° & Fashion

Shows and masses at noon, parties in the evening. This is the motto of Fashion Week in Berlin. Also on Thursday there are some highlights not to miss.
Fashion designer Michael Michalsky can be seen again this time! After he was not at the Fashion Week in January, because of the Ebola outbreak in Africa, for which he donated a considerable amount, he is back in July. With his first couture collection “Atelier Michalsky” he wants to create new favourite pieces. As expected, he inspires with his latest collection of trade visitors, as well as fashion enthusiasts.

Another absolute highlight on this day is the Dutch model Doutzen Kroes. Last week in Paris – today in Berlin. The famous Victoria’s Secret model is not on the catwalk this time, but at the Mercedes Benz Press Vernisasge, where she poses in an enchanting evening dress.

Our Models

Also on Thursday one of our Cocaine models will be present. Nikola takes part in the “Panorama Berlin” fashion fair. The fair starts on the first day and presents the most important trends of the coming season, which include women’s and men’s collections as well as accessories from leading lifestyle brands.

Highlights on Friday – spectacular finish

Also on the last day of Fashion Week, Friday, there are some highlights, as well as spectacular shows.

Especially exciting is the Michalsky Stylenite, with which Fashion Week ends, as every year. This year, however, with a “light version”. There the designer, his collection and the Fashion Week will be celebrated once again. Of course, all seats are taken at this highlight, because everyone wants to be there at this special end! On the catwalk you can see flowing dresses in pastel shades, as well as a lot of fabric with flowers. The floral wreaths on the heads of the men’s models are particularly striking. The more conspicuous – the better!

But also many other designers like Ewa Herzog, Dorothee Schumacher or the Turkish designer Emre Erdemoglu, who also present their collections on the last day, have a lot of fabric with flowers on display. So-called “flood pants” also seem to be back in fashion! Turtleneck sweaters and shoulderless tops are very often seen on the catwalks in the German fashion metropolis!

Exclusive Model Coaching: Catwalk Training and Personality / Acting

Personality. Posing. Catwalk. Sunday morning started our long prepared model coaching in our agency building in Cologne’s Mediapark. Two experienced model coaches, Lutz and Omega, supported our Cocaine Models team with a personality coaching and a catwalk training for the models. The response was great and our models were highly motivated to improve their skills. Michelle accompanied our models and gives a short insight into the exclusive model coaching.

Well structured model coaching

At half past nine our Cocaine Models team starts with the last preparations for the Model Coaching in the Mediapark in Cologne. Screens are set up, small snacks prepared and the camera equipment checked. The first models arrive on time at half past nine. We are excited and the models are already looking forward to the exclusive model coaching. The day is well structured, starting with personal coaching at Lutz, followed by catwalk training at catwalk expert Omega. Besides, short videos of our models are shot and Polaroid photos are taken.

 

 

Personality coaching with modeling professional Lutz

Lutz enters the room, numerous pairs of eyes examine the self-confident personal coach, who also works as an experienced model. His charisma is likeable and engaging, we are convinced: He can give our models a lot in the matter of “appearance” with customers. He talks entertainingly about his experiences in the model industry, emphasizing how important the charisma and body language alone are for the first impression. Very important: Our models must understand that their body is the decisive working instrument. A training in advance is very important, everyone must get to know his body exactly. The charisma is not only conveyed by emotions, that is new to many. Body Language: An underestimated means to show character. The models must take up space with their aura and show full presence. Interesting: Customers read the characteristics of potential models based on their posture, without many words is a judgment made, job: Yes or no!

 

 

How to convey emotions correctly

How do I look sexy? How do I radiate grief when I’m not sad at all? How can I develop anger at the push of a button? Typical thoughts and problems of a model. Acting talent is a must in the modeling business. Just like an actor, a good model must be able to slip into different roles. While the models learn different posing tricks, our photographer Oli takes Polaroid photos and performance videos with each model in single passes. English language skills are tested: Everyone must introduce themselves briefly in English. Lutz goes through some exercises with the other models and lets them recreate typical situations from everyday model life. Shy models have no chance to hide in the crowd, Lutz proves his skills. After one and a half hours, Lutz is almost unstoppable and our models are thrilled, the personality coaching is coming to an end. In cooperation with Lutz, our photographer Oli carries out a short sample shooting with some of the models in front of the group. The newly learned posing techniques are immediately demonstrated. The coaching has had an effect! Our models skilfully implement the learned posing tricks. At the end of the training Oli gives the models some tips for working with different photographers. Now the whole team deserves a short break. The small snack buffet lures with different delicacies and coffee smell fills the foyer.

 

 

Catwalk Coaching with catwalk professional Omega

Catwalk professional Omega is already waiting motivated in the event room. Our models occupy their seats with fresh energy and satisfied faces. Omega starts with a big smile and a short straight-walk. WOW, he knows his stuff. His top catwalk rule: Every catwalk performance is about selling! Pressure and internal tension are good, but there must still be a special serenity. The presentation on the catwalk must be controlled, yet relaxed and natural. Fashion is in the foreground, the models only present the products. You have to play a role not only during photo shoots, but also on the catwalk. Omega introduces different catwalk types and does some exercises with the models. The event room is filled with sales rattling, the models improve their weaknesses under Omega’s instructions. Omega spreads a good mood, the models are motivated and constantly improving. Especially the posing turn turns out to be a small catwalk trap. No problem! The group takes it with humor: Like actors on a film set, our models repeat their walks until Omega gives his “Go”. The final walk ends the instructive and entertaining catwalk training. Let’s hear it for Omega!

 

After the success comes the relaxation

The last show videos will be available soon. Our entire team is gathering and the models are performing their new Catwalk arts. Satisfactory feedback goes through the round. We are proud of our protégés and grateful for the great work of the coaches. A successful Sunday comes to an end. From 5 pm the models make their way home with many new insights. Our Cocaine Models team takes down the props and sets off for the well-earned weekend.

Coming soon: Cocaine Models Magazine

Soon the Cocaine Models Magazine will be published. With great advertising agency and send designs into the coming autumn/winter season. In a few weeks the magazines should be here in the back office, after that it goes directly out to customers, ADs, friends and partners of the model agency.

Our moodboard! NIOMO London Shooting

As model & media managers we only know contemplative Christmas from television – probably it will remain that way for a long time to come. Between the most contemplative of all celebrations of the year (Christmas) and New Year’s Eve in the new year, we have decided to make a last high-quality shooting for 2014. It was an honor!

The Jewellery Shooting – Jewellery from the fashion metropolis

For one of the newest and perhaps soon hottest jewellery labels from London: NIOMO Jewellery. Our goal, spontaneously, on the first Monday after Christmas days, to create a complete photo set. We have one of our favorites from Kiev, a local photographer, matching make-up artists for the hand and neck close-ups. Jewellery, during the shooting the special challenge, which should come to the fore. Besides the usual set and photo equipment, we looked for a really chic and busy location in Cologne’s Mediapark. The moodboard is ready, now we photograph the new collection of the London jewellery manufacturer NIOMO.

NIOMO London

NIOMO is made by two enchanting young ladies. Both have studied and understood fashion and trends for themselves, for inner light, in London. That you see, all the jewelry creations, handmade and really adorable. Soon NIOMO jewelry will also be available in unisex, for men and women. You can find more information about the jewellery on her website www.niomo.co.uk, or via Like on the Facebook fanpage of NIOMO Jewellery London.

Moodboard (Shooting) NIOMO London

Josephine x Young beauty

Josephine is not only extremely lively but also a wonderful model. With her 176cm (5 ‘9”) she has the best conditions to work for major fashion companies and castings to decide for themselves! Who knows, maybe even school in the international metropolises, after Paris, Milan or Los Angeles. Until then we start in Germany and here are already the first photos of Josephine!

Fashion Model Josephine

Fashion Model Josephine

Fashion Model Josephine

Model Casting Berlin – 13. April x Secret Location – Get Discovered This Weekend!

Now in Berlin – Cocaine Models – the second model casting of our modeling agency this year! With our new office and small studio in Berlin we are looking for Models and Curvy and Plus Size Models for our customers in Germany, Europe and worldwide for the second time this year. If you know someone who really wants to be a model, let him or her know. On the 13th of April we are looking for young, talented people who are looking for fashion, advertising and media.

+ Berlin + Munich + Cologne | Model Castings in February 2019

Casting process and management: Models in Berlin

The casting is done as follows, first you have to send us online your most important data and two simple cell phone photos. Our Head Model Scout looks through all applications every day and sends the invitations including the address data for the location. This time our model casting takes place directly in the photo studio. So we can get to know you personally and also shoot directly the first Polaroids of you and make the first small model videos – the whole package! Who creates it in our exclusive file, for which begins a new life. Ideally you are 15 to 21 years old, if you want to start as a new model and have time for school after school! Because our modeling agency works not only in Berlin, Munich, Hamburg and Cologne, but also with partner agencies in major cities such as Tokyo, Paris but also London and New York. With us you have in Germany a great management and a springboard into the international modeling career. We accompany you! The registration for the casting can be found at the bottom.

Application and acceptance: How to apply for the live casting

First send us your application with the most important data, your name, your place of residence, contact details and two simple photos that you make with your mobile phone in daylight. Please make a portrait and a full body photo. Please make sure that the pictures are created in the daylight so that you can see them naturally. Speaking of naturalness, for your application photos, please do not wear make-up and leave any styling. Wear the photos and the casting a simple black jeans, simple shoes and a white top. Nothing should distract from you! Again briefly summarized.

  • 2 cell phone photos, portrait and full body
  • Make sure you have good daylight
  • No makeup, emperor
  • Outfits, black jeans, simple shoes, white shirt

With these four points you can apply for our model casting in Berlin and with luck, you will receive an invitation from our model Scout! The invitations will be sent within 48 hours. In case of cancellation no message will be sent.

Apply now for Berlin

Casting sheet

Name:

Mobile:

E-Mail:

Age:

Height / Größe:

Portrait
File types: .jpg, .jpeg, .png, .pdf up to / bis zu 6 MB.

Whole body

Minimum measurements for men and women

The requirements for models differ for men’s models and female models in their height, why is that? As you can read in our article about Pret-a-Porter and Haute Couture, especially fashion collections of designers are cut to specific dimensions. As a result, uniform fashion shows can be carried out later, as well as showrooms and photo shoots. Due to the same dimensions, it is easier for designers but also for event agencies and advertising agencies to plan concepts and shows.

Women are usually 10 cm shorter than men. If you want to start as a female model in Berlin, you should have a minimum size of 174 cm, even better 175 cm. The ideal case for female models in Berlin is 178 to 180 cm. This gives you the perfect size to work as a model. For men models applies in model agencies a minimum size of 185 cm. Ideally, you should not be over 192 cm. For high fashion models, the figure should be slim, so you have the best chances and to work for international high fashion brands. As a Curvy Model you are already more flexible. The height should be similar. Here again the most important summarized

  • Minimum size for men Models is 185 – 190 cm
  • Minimum size for women is 174/175 – 180 cm
  • High fashion models should have a slim figure and a hip below 92 cm
  • Plus Size and Curvy Models should have a clothing size of 42

Casting Outfit: Simple, so that nothing distracts from you as a model

As mentioned above – we just point out – you should have no styling / make-up during the casting, as well as the photos for your application, simple clothes is the alpha and omega! You should also refrain from makeup, your hair should be open. If you want to work in Berlin, it’s all about naturalness! No tanning salon, no gel nails, no hair extensions and especially no dyed hair! Therefore, come to the casting absolutely natural.

Berlin Jobs: Advertising, Online Shops and Fashion Week

The different jobs that you can do as a model in Berlin are extremely diverse! From the international online shop to the campaign shoot or photo shoots for fashion magazines. In Berlin you can experience much more as a model, because twice a year the Fashion Week takes place. At the Fashion Week, the top German fashion designers will meet to present their new collections for the season. In the process, new faces in the fashion industry are taking part in order to experience many castings once. Because that, you have only in the big mega cities around London & Co.

Showrooms and photo shoot: Jobs in Berlin

The absolute basic job of a model is the showroom. A showroom can present it to you like a small fashion show, only without an audience. Here sellers or designers meet with the customers. For this, one, two or three models are booked, who present the current pieces of the collection directly on the body. So the customer can make a good impression about the shapes and dimensions, as well as fabrics and workmanship of the garments. Larger fashion shows are rare, you will have them later at work abroad, as in Milan, Paris or London. As soon as you have some experience and your model book is set up, you will increasingly work for photo shoots. Photo shoots are extremely multi-faceted, from the online shop to the campaign or even catalogs, the family shooting and couples shooting, the best friends or all alone in the Berlin 200qm studio. The more experience you have gained as a model and the more positive feedback you receive from the customer, the higher your chance of being booked for larger jobs, such as commercials.

Commercials as Creme de la creme of jobs in Berlin

If you work as a model in Berlin for commercials, then you have already made it very far! For commercials are no longer just about having talent as a model, but also about acting skills. In addition, the reputation of such a commercial is even greater than a photo shoot! With a little luck, the commercial will even be published in several countries, and you will get additional buyouts. This is a fee you get for publishing pictures or photos. This additional fee will be charged in each case if a commercial z.b. used for Germany, on TV and television, for a year. If this commercial is then renewed for another year, or if another country is added, new buyouts will be made.

Become a model in Berlin

If you want to become a model then send us your application, we’ll help you get started in the industry and we’ll help you get it going! With career planning and great attention to detail. Our model agency exists since 2015, after only two years we were chosen by the Bravo to the Top 10 recommendation in Germany. We put a lot of effort in the promotion of young talent and look forward to your application.

Plus Size Models and Curvy Models Wanted!

You know a beautiful woman with clothing sizes over 36-38? Then tell her about our modelcasting on April 13th in Berlin. Already after our first Curvy Model Casting in Berlin, at the beginning of the year, we were able to find four new talents! They were already allowed to do the first showrooms. As a Berlin model, you can go far, even if your measurements do not fit into the high fashion industry. There is a lot of potential away from high fashion: catalogs, online shops, advertising and much more. Especially Plus Size Models are gradually gaining more market share.

In advertising, they are much more authentic, since their dimensions are similar to those of the average German woman. Did you know, the average woman in Germany has a clothing size of 44? If you know a beautiful girl or a beautiful woman, tell her about us now! You can find the application directly here:

Apply now for Berlin

Casting sheet

Name:

Mobile:

E-Mail:

Age:

Height / Größe:

Portrait
File types: .jpg, .jpeg, .png, .pdf up to / bis zu 6 MB.

Whole body

Winter Couple Shooting: Fabian and Marie for Deichmann x Fila

This time 2 of our models were booked for the same job! Fabian and Marie were in front of the camera for Deichmann and a visit to the Christmas market was also included. Of course the visit was not for fun, but actually the shooting location. Just a few days after the shooting you could already see the first results on Instagram. Social media is also a big topic for Deichmann, which is why we shoot regularly. Who of our models will be shooting for the fashion brand next time? We’ll stay in a state of stress!

Outdoor Shooting: Winterly mood with warm clothes

As soon as the styling was finished, after a few shots in a warm set, we went on to the next shooting location: The Christmas Market! Where else is the winter atmosphere so good between mulled wine and roasted almonds? With a beautiful backdrop like shining stars and chains of lights, you immediately get back a little Christmas magic and the pictures look much more inviting. Marie and Fabian definitely liked the idea and were really looking forward to the shooting.

Acting is part of being a model!

Even if Fabian and Marie are not a real couple in real life, they play it in front of the camera. Of course, this also belongs to modeling! For this reason it is not only important for a model to look good on the picture, but also to have the talent to put himself in different situations. We think they did a great job, even though the weather was cold.

Warm up inside and continue!

The shooting started on a warm set before it went on into the cold. Have you noticed that not only Marie’s style changes in the pictures, but also her hair? Ideally, as different pictures as possible should be created at the end of the shooting!

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One shoot – Multiple outfits: Fast outfit changes like real professionals

As at every shooting there were outfit changes again where Fabian and Marie had to change different shoes, jackets and sweaters. They could not be stopped by the cold and in an emergency there is always a spontaneous visit to the café around the corner!


Marie takes you behind the scenes!

If you want a closer look behind the scenes of a little shooting, you can see Marie here. She took you for a day and gives you exciting insights. Take a look, it’s worth it!

New commercial by CM: Model booking 24/7

Models are searched worldwide at any time of the day – no matter, if you are in London or Berlin. Advertising agencies are looking for new faces, which fits to their client perfectly. As a media agency, are also producing more and more videos for YouTube, Instagram and Musical.ly, we’re trying to get more and more extended video productions. Today we just released our new video “Glass”, now on our modeling agency Youtube channel.

3D Effect! The new spot for our booking devision

Thanks to IO video crew. More about the film & video team? Visit IO | Video Production.

The advertising model – model for advertising & sales talent

Advertising model – A professional goal of many prospective models is to ultimately see themselves in an advertising film or clip on television or online. But also poster or print advertising is one of the fields of activity of an advertising model. For models, we as a model agency in Berlin, Hamburg, Munich and Cologne give a little insight! Not only the revenues for the model are higher than, for example, in the catwalk sector, but also the degree of awareness of a model can increase enormously through an advertising campaign of a successful company or brand. This in turn means that the model not only gains valuable experience for the future, but also increases the model’s market value. And seriously – who wouldn’t want to see themselves smiling off a huge poster? Or generally associated with an exclusive company or brand? But what exactly is behind the term advertising model?

Model Job Classics: Advertising, Advertising Posters and Advertising Campaigns

What does a good photo model or advertising model?

The term advertising model is a specific term for a model who is particularly active in the field of advertising, i.e. advertising posters, advertisements, advertising films, advertising clips or similar. Such models are also called commercial models. They have a pretty face (according to the social norm), look natural and have a good figure, but not too thin.

Advertising model – prerequisites and requirements

The size is not basically insignificant as an advertising model, but smaller models (e.g. at a size of 170 cm) also have a chance in the advertising industry. Whoever appears to be unthinkable on the catwalk can be just the right type in advertising. The girl or the boy next door, with a sympathetic aura? Perfect. A bright smile? Duty. After all, the customer should be able to identify with the models.

Maintained appearance – The A and O in the Model Business

Nevertheless, the model gives the company a certain image or should underline the already defined image of a company. To do this, the model must be able to identify with this company, and the other way around, the company must be able to identify with the model. In a cosmetic chain, for example, a photo model with impure skin and a non-symmetrical face is unthinkable. Also with a hair advertising model there is a basic rule: The model may not have broken hair. Thus, the exact type logically depends on the products and services to be priced.

Advertising models – What do you earn at all?

The profession of advertising model is particularly popular in Germany, as the payment for jobs is significantly higher than for fashion models, for example on the catwalk. For an advertising model, it is essential that it is represented by a model agency that starts with a high (justified) daily fee, as it is possible that subsequent jobs of this kind could be eliminated in the same product groups. After all, the model should represent the product to be advertised authentically. The recognition value of a model and a brand is decisive, therefore the faces of a large brand are reluctantly booked.

Professional advertising, advertising photography and commercials for brands

Advertising is a broad field of marketing. But what does everything underneath count? And why is advertising one of the best paid jobs in the model business? Besides poster advertising, flyers, catalogues, advertisements and general print advertising, advertising clips, both for TV and for the Internet, also belong to the range of advertising. With the instruments, e.g. the carrier media, companies try to polish up their image on the market or to set it at all. And quite deliberately.

The big brands their marketing strategies

Well-developed marketing strategies are behind an ultimately simple advertising measure that is disseminated by the media. The companies try to directly address their target group and to communicate with it on another level, also to influence it. This has the goal that the customers feel addressed, identify with the company and that the sales market finally increases. In order for the company to optimally achieve these processes, it is important to find the right models for the right advertising. Ultimately, it is these that bring the company’s message to the customer.

Prerequisites Claims on a model in the advertising industry

The demands on an advertising model are manifold. Not only the corresponding appearance, good figure, certain size and a pretty face counts. This is a prerequisite for gaining a foothold in the model business at all.

Self-confident, authentic and natural

However, success as an advertising model will only be achieved by those who unfold fully in front of the camera and work ambitiously on themselves. An advertising model must feel comfortable in his skin. No matter how many pairs of eyes watch exactly how you shave your legs, make a nut nougat cream bread or jump ropes. Also very important is the authenticity, you have to stand for the corresponding brand and at the same time appear real and natural, and a sympathetic charisma. Every viewer prefers the smart, bright girl next door to the arrogant prima ballerina. However, it is also important for the nice neighbor girl that she shows a natural self-confidence. A quiet little mouse is out of place in the advertising industry. The consumer should remember you and associate the product with your strong charisma. Because every person would like to be self-confident, energetic and positive. A radiant smile is as much a top priority as good skin and beautiful hair. Good body care is a prerequisite. But the absolutely decisive argument for the selection of an advertising model is the acting talent. You must be able to put yourself into a role and embody it with full conviction.

Advertise model at CM now and start your career

The advertising model portfolio of the Cologne model agency Cocaine Models is high-quality and versatile. Both female and male advertising models of different age groups are represented. The entire team supports the agency models in their development into advertising models. Regularly exquisite model coaching takes place, during which, in addition to effective catwalk training, the disciplines of facial expressions, posing and acting (not only for photos, but also for videos) are addressed. Exclusive coaches and experts of the corresponding areas are invited to the premises of the model agency in Cologne and conduct interesting, interactive workshops.

Cocaine Models represents photo models for strong shootings and advertising campaigns in Cologne, Berlin, Hamburg, Munich & Co. A broad model portfolio and a great commitment make the Cologne model agency particularly interesting for clients in advertising.

You want to book a model for advertising? Then write to us or call our agency directly. We are looking forward to your inquiry!

New Season! Nach den letzten Castings & Shootings

Hello her dear! The last few weeks were really packed with great events. From our first Rooftop Casting in Berlin to the Influencer Event in Munich. Our team has also grown and we had great bookings for our models, among others. An advertising campaign for Henkell, many shoots for Deichmann Read more

Bravo Magazine: CM is now one of the ten leading modeling agencies in Germany

OMG. What should we say, OMG! One of Germanys top magazines for trends and young people just voted us to the top leading modeling agencies in Germany!! Bravo and Bravo Girl: We are now officially in the ranking of the 10 best model agencies in Germany. An absolute honor for us and our models! Read more

Anika and Luna LIVE on Snapchat: 2 Days for Prada

Anika und Luna have their first job for Prada. Luna already her second presentation. We are so proud of our girls! Prada was founded 1913 in Milan and until today, all decisions are made here in Italy. Our models travel to Hamburg now and tomorrow they will stop in Frankfurt (Germany). If you like, follow their journey on Snapchat! Read more

Beach Wear! “Urban Sun” new in HUF Magazine – Models: Lea & Maria by Oliver Rudolph

Now available in HUF Magazine with New Era. Photographer Oliver Rudolph and our models Lea (Germany) and Maria (Germany). The summer editorial was taken in mid-August. They are photographed in the beautiful Netherlands, directly at the beach! With the friendly support of New Era, POC, Ipanema, Ipanema Beachwear and Palm Beach! Read more

Malia & Rauna in Bali x Nunui Bikini Commercial

Malia & Rauna in Bali for Nunui Bali – Paradise is very close if you look at this fantastic commercial spot for Nunui Bikini. Both models, Malia and Rauna look really great! If you like to book them, take a look at our model board! More about the fashion label? Click here on Nunui BaliRead more

Johanna & Marie – Gosee Youtube Video

Johanna and Marie – Watch out for these two models! Our new faces Johanna + Marie for a short gosee infront of the studio. Shooting with Oliver Rudolph and Linus Mimietz / CM.  Read more

Model Basics: Travel, Castings & Jobs – Recommendations for Models

Model Basics – Every day, models get out on new auditions in the metropolises of this world. Anyone who is well prepared for casting or fitting has often won half as a model. At least, you have a lot less stress! So that you are perfectly prepared for your next agency or customer appointment, we have here for you a list of must-haves for models.

Overview – Model Basics: Travel, Castings & Jobs

  1. Travel – Suitcases, Power Bank and Cosmetic Travel Sets
  2. Outfit – Push-Up Bras and Briefs for Models
  3. Beauty – Wellness before and after the job
  4. Make up & Styling – natural cosmetics for stressed skin

Travel – Suitcases, Power Bank and Cosmetic Travel Sets

Eastpak Koffer Spins (Double Denim, 52 cm, 34 Liter)

Reviewed on 27.08.15 (Amazon): “This bag is awesome! Super sturdy and extremely practical and stylish .This bag accompanies me on all journeys that go from a weekend to a week.For this period, everything fits in perfectly. I love them and will get them in other sizes in case I go / fly somewhere else, and this small model is approved as carry-on in all aircraft. ”


iProtect Slim Power Bank (extra Power with Charger for iPhone, iPad & Co.)

Rating from the 17.04.15 (Amazon): “Very good product, great workmanship and good value for money, I work a lot with my iPhone and I do not want to miss the power case anymore, even if the iPhone is empty, it can be completely with the Charge Power Case. ”


Starcrafter Transparent Cosmetic Travelset 3-Piece

Rating of the 06.04.16 (Amazon): “You get a small bag for the typical utensils in your hand luggage, which you can take only in limited quantities and expressly only in transparent, sealed bags.In addition, you have two other pockets that you Can be used in the main luggage to keep suntan lotion, etc. Another good use for the large bag: Here you can easily pack socks or bras in it, so you can fish with a handle from your luggage. ”


Hotrose Multifunctional Cosmetic bag for travel and home

As of 01.06.16 (Amazon): “I’ve been looking for it for a long time, it’s hard to keep the brushes safe while traveling without damaging the tips or staining things in the suitcase with paint I am satisfied and the price is also fair. ”


iX-brella Mini Umbrella: umbrella in case – light and tiny in black

Rating of 19.08.13 (Amazon): “Looks jewelry, lies well in the hand and the material feels light and pleasant but still stable on.Spiffig is the idea with the case.The first heavy downpour he has also very good The autumn can come.


Outfit – Push-Up Bras and Briefs for Models

Triumph Women Push-Up Bra

Review (Amazon) from 24.07.2015: “Fits just perfect, I have now 2 of them and probably will not buy any more .. What else bothered me in almost every bra was the Piksen and scratching, etc. From this I feel nothing You could probably fall asleep with it without it bothering you. ”


Schiesser Women Hip-String

Rating of the 15.05.15 (Amazon): “A string thong just can not sit better, that’s just brand quality from Schiesser as always good and durable.”


 

Beauty – Wellness before and after the job

Arganoil – 100% pure oil / 100ml

Rating of the 04.04.16 (Amazon): “Have very dry skin prone to impurities! Have treated this wrong for life .. Finally, I have recorded my correct skin type and ordered this oil.I really must admit that the oil, the formation of blackheads and Prevent acne, use argan oil for 5 weeks and really have almost no problems! Let’s see how it goes on, I am very satisfied right now! ”


Aok sea sand mask with white tea / 100 ml

Rating of 27.08.15 (Amazon): “I love the almond bran, it can be used as a facial mask, peeling or for daily cleansing, it is natural and without any Pafüme etc. Makes a beautiful smooth skin., You can not cleanse your skin better Unfortunately, I did not receive the bran in the drugstore anymore, here you can order it with Prime in a pack of 3. So you can not complain. ”


Roche Posay Anthelios XL BB Creme SPF 50+ / 50 ml

For particularly light-sensitive or sun-prone skin. In very intense sunlight. For normal to dry skin, also suitable for atopic dermatitis. The Anthelios XL tinted sunscreen SPF 50+ with pump face pump with the innovative filter technology Mexoplex offers a higher UVA protection than the minimum recommended by the EU. In addition, the Anthelios XL nourishing, tinted sunscreen SPF 50+ still contains soothing thermal water from La Roche-Posay. The practical all-in-one solution: For the highest daily UV protection in a smooth, nourishing make-up texture. Light to medium coverage for a natural finish.


Make up & Styling – natural cosmetics for stressed skin

Sisley Eye Concealer with Botanical Extract No.1 / 15 ml

Sisley Eye Concealer obscures dark circles and signs of fatigue, enhancing the outline of the eyes with fine lines. The concealer visibly smoothes and reduces swelling, long lasting.


alverde Nature cosmetic Eyeshadow Quattro Chocolate 37

With this product you have absolutely natural ingredients and perfect results.


alverde nature cosmetic lipstick Dusty Pink 27

Also the lipstick from alverde is an absolute must for models. As with the eyeshadow you will find only absolutely natural ingredients, perfect for sensitive skin.

Fashion Week Berlin SS 2017

Berlin Fashion Week SS 2017 – It was a real pleasure for us to take part at the Berlin Fashion Week for the third time. We also like to thank our models which did a great job during the whole week. Berlin is the German capital, also in fashion. During the Fashion Week you have a lot of trade fairs, showrooms and runway shows. Here are a few photos of this year with one of our best models, Anne.

+ Berlin + Munich + Cologne | Model Castings in February 2019

Berlin Fashion Week Spring / Summer 2017

model-annel-maisonnoee-mercedes-benz-fashion-week-berlin-fruejahr-sommer-2017-3 model-anne-mac-morris-mok-designer-for-tomorrow-peek-cloppenburg-fashion-id-mercedes-benz-fashion-week-berlin-fruejahr-sommer-2017-1 model-anne-sportalm-kitzbuehl-mercedes-benz-fashion-week-berlin-fruejahr-sommer-2017-2 whoopy-lee-aleksandra-harald-gloockler-pompoos-mercedes-benz-fashion-week-berlin-fruejahr-sommer-2017-1

 


 

Recap on Berlin Fashion Week AW 2016

berlin-fashion-week-modenschau-2016-runway-tulpen-design-model-anastasia

Model: Anastasia für Dorothee Schumacher

berlin-fashion-week-modenschau-2016-runway-odeur-model-anne

 


 

Berlin Fashion Week @ Erika-Hess-Eisstadion Berlin

Die Mainstage findest du direkt hier: Müllerstraße 185,13353 Berlin

So findest du das Erika-Hess-Eisstadion

Anfahrt über:

  • Zentral gelegen über S+U Wedding oder S+U Naturkundemuseum
  • wenige Meter zu Fuß bis U-Bahn Reinickendorfer Straße bzw. U-Bahn Schwartzkopfstraße

Berlin Fashion Week Show Package – CM Models

The Models / Show Package Berlin Fashion Week SS16 Let’s go! The Berlin Fashion Week is coming for the new summer season. Of course, our modeling agency will represented with new talents of Germany. We will get a lot of shows of the fashion designers – now we proudly present our first confirmed models to you! We are looking […]

Fashion Week Cape Town – Exclusive Guests, Hot Spring/Summer 2016 Collections

Fashion Week in South Africa – Cape Town! Exclusive guests, hot collections and great catwalks! NEXT DATES: 20-24.March.2016

Cape Town

Fashion Week in Cape Town

Be sure to check out the following shows at Fashion Week Cape Town!

Cape Town Fashion Week Spring/Summer

The spring/summer season in Cape Town is hot! Among other things also the new collections!

Cape Town Fashion Week Fall/Winter

Cape Town in winter – colourful and elegant. What a great combination!06

Advertising clip for the new About You App: Online Shop meets Mobile

In Hamburg Anne was now shooting the new About You App video clip. With the slogan “I don’t want to search, but find”, the company founded in Hamburg in 2013 has been on the road to success since then. The fashion online shop represents numerous brands, including Naketano, Khujo, Only, Vero Moda, Tom Tailor, s.Oliver Styles, and many more. About You offers its customers great services, including a free hotline for questions, of course free shipping & return, as well as a full 100 days return policy! About You has a great offer for women, men and kids. Here it goes to About You Onlineshop.

Commercial: Anne in the new video for the About You App

Anne is not only to be seen once for About You. Besides the commercial for the new online shopping app, she also produced this great fashion spot in Hamburg:

Short Clips for Instagram, Facebook & Youtube #2

NEW ARRIVALS. Entdecke jetzt die schönsten Frühlinglooks …► http://ow.ly/10anYS

Posted by ABOUT YOU on Sonntag, 3. April 2016

Modern & Scenes from the new About You App Video

Aboutyou.de – the first online shop that really inspires and surprises you: On your personal feed you can find your new favorite clothes and try them on at home. Free shipping and with 100 days return policy.

<Anne in new About You App / commercial (2016) Anne in the new About You App / commercial clip (2016) Aquarium, Hamburg

Backstage – The obligatory photo of the making of

werbefilm-werbung-about-you-mode-online-shop-app-online-film-hamburg-model-modelagentur

Anne’s talent was discovered on one of the CM castings! Anne has only been in the model industry since 2015 and has already experienced a lot. Photo shootings with great photographers, the first showroom and her first Berlin Fashion Week AW 2015/16, Anne presented the new collection of Dorothee Schumacher. In the new About You commercial, she shows her acting talent as an advertising model for the first time. The clip was produced in beautiful Hamburg, among other places in Hamburg’s Tropen Aquarium. A really elaborate production that our Anne as a model has mastered with bravura.

Test Shooting with Anne by Oliver Rudolph & Astrid Jerschitz

For their first test shooting (end of 2015) we brought the best models directly on board! On the one hand our favourite fashion and sedcard photographer Oliver Rudolf. On the other hand make-up artist Astrid Jerschitz, she is usually with show stars like Guido Maria Kretschmer, Lenny Kravitz, Bruce Willis and Najda Auermann.

Abid now at Cocaine Models – The Model Agency for Young Talents

berlin-fashion-week-summer-models-collage-sedcards-shows

The Berlin Fashion Week is going into the summer season. Of course our model agency in Berlin is again represented with mega talents from all over Germany! With our models we also want to get the top shows in the SS16. For this season in the CM Squad are Johanna & Anne from Cologne, Chelina from Frankfurt, Veronica from Munich and Anne & Gonzalo from Berlin.

Snapcube – First pictures of Cologne Showroom at Kolonaki Lifestyle Store

Our first anniversary – so we took over the city! Yesterday, the fashion and the media world met to the first Cologne Showroom at Kolonaki Lifestyle Store. With great support of BSB Fashion Athens and styling of the mask. Get together for the #1 ANNIVERSARY. Thanks to SNAPCUBE for Photobox!

6 helpful tips for your model fanpage

As a model in social networks, one should always consider a few basic elements of social media management. Especially (mostly) young models polarize. You’ll soon become a person of public life. So think before creating your model fan page on Facebook, Twitter and Instagram. To make the first step into social networks and platforms easier, here are 6 tips from Social Media Manager Hanna.

6 helpful tips for your Model Fanpage from Social Media Manager

Facebook & Co. is not only for fans and private individuals – professional photographers, model agencies and scouts are also on the road here. They also use Facebook and Instagram as a platform – also to scout new models! In New York we met an exciting article by Cris Cardona – she also swears by social media. Social media is not only a good tool for your own PR as a model, it is a real must have. It is important for you to be a “social model” by 2015.

Many models even became famous through social media like Tatiana Marinescu. Want your own Facebook fanpage? Then here are 8 helpful tips to make your Facebook look really good!

1. Description of your Facebook profile

The description you have on your fanpage is very important! Remember the introduction. From professional photographers to model agencies and casting agents, almost all people are active users of social media platforms themselves. And you, you’ll definitely read the info, too. The following should be in your fanpage description:

  • Bookable requirements: www.cocainemodels.de/booking
  • Model Sedcard: www.cocainemodels.de/marie
  • Website or portfolio page
  • Current photos, possibly including links
  • Social Media Links
  • Information about you

You’re new and don’t know what to write? No problem. A short description of your agency is also sufficient at the beginning – usually you get text on the agency page.

2. Facebook cover picture: profile pictures work

When people get on your fan pages, the cover is always the first thing they see. Even before they see your profile picture or even the content of the page. Therefore it is important to have a cover picture that is’cool’ and’catchy’. You should be in the picture yourself! This is important. Also make sure to change the cover picture on Facebook at least once a week. With current photo material from photo shootings and advertising campaigns. Of course you also have to have a good profile picture – but you don’t have to change that often

3. How do I post? When is the best time to post?

Your fansite is still empty. You have your profile picture, the cover picture and description texts. Now you should start posting! Best of course, before you invite friends and people to liken your site. It is better to have some content (content, pictures, videos, etc.) on your site first. Social media postings work very visually – that means that pictures and videos in particular work well, long texts rather less. So divide your pictures, with a short description, into a maximum of 3, 4 lines in which you tell people about the photo – about the location, the team or the job itself. But be careful to keep the texts short. You can also share links from friends or other fan pages. And, of course, your model sedcard. If you can mention someone else in your Facebook posts, do it! For example, the photographer. Mention him in the post and mark him in the picture.

Hashtags are very important! You should always use a few in your posts. There are also some trend words like #model or #portrait – many thousands of people search for them every day. You can also make up your own hashtags.

4. Fan and community building: How do I get fans?

Now that you’ve shared a few posts and maybe some pictures, articles and videos, you can invite friends to join Liken. Directly under your title picture there is a button with three subitems – here you can invite friends (“invite your friends”). With this option you can win some fans directly for the fanpage. Invite everyone! You can also ask your friends to mark your site partially or in a post to get more followers and fans.

You should try posting comments on other Facebook fanpages. But also groups can bring you new likes and fans. There are really many modeling groups. All you have to do is search for it on Facebook. Here you can find and get to know other models, if you share your fanpage.

5. What and when should I post?

Now you have first content, pictures or videos, a cover- and profile picture and – important – first fans, you have to keep your fanpage up to date and actively run it. That means, you need a small strategy, so that you always have enough material for postings available.

    You should post something 2-3 times a day

  1. You can also take pictures from your everyday life, it doesn’t always have to be a professional photo shoot, your fans also want to see what else you do.
  2. Backstage material loves fans, so share footage that allows your fans to look behind the scenes
  3. New outfits are always popular, especially in the fashion world
  4. Fashion show? Then you should tell me immediately!
  5. Thanks to your fans for their support

Don’t forget Instagram

6 Don’t forget Instagram!

Post to Instagram regularly, i.e. at least once a day. But it shouldn’t be more than four postings, otherwise you will appear too often in other people’s timelines and you might feel disturbed. Unless, of course, you’re at the World Cup final or a Lagerfeld fashion show. Otherwise, stick to 2 or 3 postings a day. Otherwise there are the following things to consider on Instagram:

  • Use hashtags! Hashtags find you on Instagram. Look at other pictures, see which ones are popular and what hashtags they use.
  • good image quality
  • Follow and Like other models, photographers, designers
  • Tagge and name people in pictures in which they were involved
  • Often it helps to keep a certain look, black and white or a dominant color, objects or filters
  • Let your fans see Behind the scenes pictures and show them the finished pictures later.

With these 6 simple tips, you should get your Facebook fan page to the top quickly. If you want to learn more about Social Media Management, you can also contact our Social Media Agency.

Fashion shows at Fashion Week – The fashion capitals

Every big city has its own fashion week, in which various larger or smaller designers present their new fashion collections with models in staged shows. The first fashion week took place in New York City in the early 1940s. The former name of Fashion Week was “Press Week”. The audience at the fashion weeks of this world is different and ranges from buyers of big fashion chains to celebrities and fashion enthusiasts. The big fashion weeks take place, with the exception of twice a year. This allows designers to present their spring and summer collections, as well as their autumn and winter collections, to a wide audience and with great media effort. Among the world’s most influential fashion weeks are the so-called “Big Four”: New York, Paris, London and Milan.

Fashion Week – Start and course of fashion week

The fashion shows of well-known designers such as Marc Jacobs or Georgio Armani usually take 15 minutes, there are of course deviations. Every designer realizes his own visions with the fashion show. There is therefore no fixed sequence of the individual fashion shows. Most designers take a basic sequence for orientation. In every fashion show there is an opening model that is very important for the designer. The first impression of his fashion collections on the critical audience must be perfect. The models usually present several outfits and walk twice over the catwalk. There is a graduation model that is also of great importance to the designer. The highlight of the collection is intended to surprise and fascinate the audience at the end of the show. At the end of each fashion show the models run one after the other, together across the catwalk and show the audience their outfit once again.

Fashion Week New York – the “Who’s Who” of the fashion industry

Sitting in the front row of New York Fashion Week: A dream of many young girls! Whoever has made it here is an integral part of the fashion scene and belongs to the inner circle. Fashion Week in New York is one of the most exclusive and successful fashion weeks in the world. With this in mind, Fashion Week in the Big Apple opens Fashion Weeks every season as the first of the fashion capitals. While Bryant Park used to be the venue for the fashion shows, today the Lincoln Center is the fashion hot spot of New York Fashion Weeks. More than 50 main shows by well-known designers such as Marc Jacobs, Donna Karan, Tommy Hilfiger, Michael Kors or Ralph Lauren inspire the audience in the Lincoln Center. In addition to the big fashion shows, there are numerous smaller fashion shows in galleries or other exclusive locations in Manhattan. Models present the new women’s and men’s collections, while painting and female-models walk the catwalk together to some extent. The number of visitors to DES Fashion-Event is in six digits. Fashion editors and fashion bloggers are competing for the coveted spots next to the catwalk.

Michael Kors Show – New York Fashion-Week Fall 2015

Fashion-Week Paris – the cream of women’s fashion

In addition to the New York Fashion Week, Paris Fashion Week is also of great importance in the fashion scene. The Paris Fashion Week usually takes place last, after the fashion weeks of the other three fashion metropolises. The Fashion Week Paris programme includes more than 90 major fashion shows. Highlights include the fashion shows by Chanel, Dior and Alexander McQueen. The fashion collections of the designers exude a mysterious charm, a flair that makes Paris a very special fashion city. At the Fashion Week Pret-à-porter Fashion is presented for the most part. But even the popular haute couture is not missed out in Paris: at numerous evening events, fashion enthusiasts can watch the haute coutur shows. In Paris, haute couture, an upmarket art of tailoring, was born. Extravagant, high-quality, expensive and not suitable for everyday use. Fashion that is also interpreted as true art for outsiders. The haute couture elements of the fashion collections are the highlights of every designer. The development of haute couture was a triumph of fashion history and still shapes the fashion scene today. The idea for classic fashion shows as we know them today also originated in Paris. After an influential designer of the time, Mr. Charles Frederick Worth, opened several fashion houses in France, he began to have his collections presented by models. His vision: to present fashion in the best possible way. A marketing strategy that took off and became an achievement of the fashion industry.

Chanel Haute-Couture Show Fall-Winter 2015/ 16

Fashion Week London – famous and notorious

Fashion Weeks in London take place every year in February and September at the traditional and central Somerset House. The fashion shows are a highlight for London society. Fashion Week London is sponsored by Mercedes Benz and the well-known hairdressing chain Tony and Guy. During Fashion Week in London, trendy and exclusive fashion collections for men and women will be presented. Over 150 designers give their fashion collections a stage. Men don’t miss out in London: during the “London Collections Men” event, the new men’s fashion is presented. Following the London Fashion Weeks, the so-called “Fashion Weekend” takes place, which, unlike the Fashion Week, is open to the public and mainly serves retailers.

Fashion Week Milan – the city lives fashion

Italians can’t get enough of fashion. The Milan Fashion Week takes place four times a year. Milan is particularly well known for the fashion shows of its men’s collections. Milan is considered a fashion hot spot for men’s fashion. Every season the international fashion scene looks particularly to the men’s collections of the designers at Milan Fashion Week. The fashion shows for men’s collections take place in January and June. The women’s fashion is presented in February and September. Well-known designers such as Georgio Armani or Versace shape the fashion week in Milan.

Fashion Week Berlin – Fashion & Design in the capital

Although Berlin’s Fashion Week is not one of the “Big Four” of the fashion scene, it is also a fashion metropolis with a well-known and much-visited fashion week. Fashion Week in Berlin takes place in January and July. Collections from established designers such as Wolfgang Joop, Michael Michalsky or Hugo Boss as well as talented young designers and New Comers are presented on the catwalks. Mercedes-Benz sponsors Fashion Week Berlin. The fashion shows in Berlin are regarded as a springboard for the international success of young designers and are a colourful, fascinating spectacle every season. Fashion enthusiasts from all over Germany make a seasonal pilgrimage to Berlin, marvel at the fashion shows, discover new designers, find out about new trends and celebrate to the full.

Agency Model Coaching – personality and appearance for models

Personality. Posing. Catwalk. Sunday morning started our long prepared model coaching in our agency building in Cologne’s Mediapark. Two experienced model coaches, Lutz and Omega, supported our Cocaine Models team with personality coaching and catwalk training for the models. The response was great and our models were highly motivated to improve their skills. Michelle accompanied our models and gives a short insight into the exclusive model coaching.

Well structured model coaching

At half past nine our Cocaine Models team starts with the last preparations for the Model Coaching in the Mediapark in Cologne. Screens are set up, small snacks prepared and the camera equipment checked. The first models arrive on time at half past nine. We are excited and the models are already looking forward to the exclusive model coaching. The day is well structured, starting with personal coaching at Lutz, followed by catwalk training at catwalk expert Omega. Besides, short videos of our models are shot and Polaroid photos are taken.

Training Schedule (Sunday): Catwalk, Posing, Presence

Part 1: Running coaching, catwalk training (Omega)

In Run Coaching, Catwalktraining with men Model Omega we practice different running styles, which help you in the model everyday life, on castings and in your jobs. Omega is known as an international model and catwalk coach. Omega teaches you to master every catwalk professionally and perfectly.

Part 2: Personality and charisma (Lutz)

From Modelcoach Lutz you get to know your own strengths and your individual character. As international models and recognized acting coach, Lutz knows how to sell strength. With personality and charisma your appearance with the customer will be perfect in the future.

Part 3: Posing and shooting training (Oliver)

With free posing you inspire your customers. That’s why in the third part of the workshop you will learn from Oliver Rudolph. Oliver Rudolph is a fashion photographer and professional when it comes to staging in front of the camera. He teaches you how to move in front of the camera and how to present fashion pieces and co. perfectly.

Part 4: Choreography (Marcel)

In the final choreographic training you will learn different routes of the international catwalk. For the finale we will run a complete rehearsal together and of course we will give tips and suggestions for improvement.

Part 5: Polaroid Shooting / Personal Video (internal)

During and after the workshop we ask individual persons to make a short shooting appointment. We give you the perfect background for a professional Polaroid set, with white background, optimal light and top photographer. In the second step we shoot a personal video for your next performance at the customer. That means personality, posing, walking! You introduce yourself, call yourself your agency, show yourself in profile (like Polaroids), post in front of the camera and do a walk.

Personality coaching with modeling professional Lutz

Lutz enters the room, numerous pairs of eyes examine the self-confident personal coach, who also works as an experienced model. His charisma is likeable and engaging, we are convinced: He can give our models a lot in the matter of “appearance” with customers. He talks entertainingly about his experiences in the model industry, emphasizing how important charisma and body language alone are for the first impression. Very important: Our models must understand that their body is the decisive working instrument. A training in advance is very important, everyone must get to know his body exactly. The charisma is not only conveyed by emotions, that is new to many. Body Language: An underestimated means to show character. The models must take up space with their aura and show full presence. Interesting: Customers read the characteristics of potential models based on their posture, without many words is a judgment made, job: Yes or no!

How to convey emotions correctly

How do I look sexy? How do I radiate grief when I’m not sad at all? How can I develop anger at the push of a button? Typical thoughts and problems of a model. Acting talent is a must in the modeling business. Just like an actor, a good model must be able to slip into different roles. While the models learn different posing tricks, our photographer Oli takes Polaroid photos and performance videos with each model in single passes. English language skills are tested: Everyone must introduce themselves briefly in English. Lutz goes through some exercises with the other models and lets them recreate typical situations from everyday model life. Shy models have no chance to hide in the crowd, Lutz proves his skills. After one and a half hours, Lutz is almost unstoppable and our models are thrilled, the personality coaching is coming to an end. In cooperation with Lutz, our photographer Oli carries out a short sample shooting with some of the models in front of the group. The newly learned posing techniques are immediately demonstrated. The coaching has had an effect! Our models skilfully implement the learned posing tricks. At the end of the training Oli gives the models some tips for working with different photographers. Now the whole team deserves a short break. The small snack buffet lures with different delicacies and coffee smell fills the foyer.

Catwalk Coaching with catwalk professional Omega

Catwalk professional Omega is already waiting motivated in the event room. Our models occupy their seats with fresh energy and satisfied faces. Omega starts with a big smile and a short straight-walk. WOW, he knows his stuff. His top catwalk rule: Every catwalk performance is about selling! Pressure and internal tension are good, but there must still be a special serenity. The presentation on the catwalk must be controlled, yet relaxed and natural. Fashion is in the foreground, the models only present the products. You have to play a role not only during photo shoots, but also on the catwalk. Omega introduces different catwalk types and does some exercises with the models. The event room is filled with sales rattling, the models improve their weaknesses under Omega’s instructions. Omega spreads a good mood, the models are motivated and constantly improving. Especially the posing turn turns out to be a small catwalk trap. No problem! The group takes it with humor: Like actors on a film set, our models repeat their walks until Omega gives his “Go”. The final walk ends the instructive and entertaining catwalk training. Let’s hear it for Omega!

After the success comes the relaxation

The last show videos will be available soon. Our whole team gathers and the models demonstrate their new catwalk skills. Satisfactory feedback goes through the round. We are proud of our protégés and grateful for the great work of the coaches. A successful Sunday comes to an end. From 5 pm the models make their way home with many new insights. Our Cocaine Models team takes down the props and sets off for the well-earned weekend.

Castings for jobs and agencies – The 9 most important things for your next casting

For models, casting is the most normal thing in the world. Whether for fashion shows, commercials or online shops, most model jobs require casting by the customer. Competent persons such as photographers or people from purchasing/sales or marketing evaluate which model fits the imaginary look of the campaign perfectly. Casting dates are set so that as many models as possible can participate. Therefore, they are usually centrally located and take place over several hours. There are also e-castings for larger jobs. What types of castings are there?

Castings – From Gosee to E-Casting

In principle, there are three forms of castings. There are fast castings that we call Gosee, ordinary castings that require different qualifications (acting, sports, interaction, etc.) and e-castings, where the model does not meet the agency or the client live, but records a video that is then sent to the client by the agency or the agent. Here we once described the three basic types of casting for you. At the end you will also learn how to prepare yourself perfectly for a model casting for jobs. A Gosee is about quick convincing. Mostly to get into the next round or to get to the fitting. In the case of a gutter, basic preparation is often sufficient. These include:

9 basics for your next model casting

  1. Fitted clothing
  2. close fitting, clean, white top for women or a shirt for men
  3. close fitting, clean, black trousers
  4. high shoes for women
  5. fine black or brown shoes for men
  6. bikini or skin-colored underwear
  7. Without Make-Up
  8. printed, high-quality sedcard
  9. Tip! For New Faces, a large-format, printed image with names and dimensions is often enough
  10. black, high quality model book

Tip! As a beginner you don’t need a book, just take a smile with you to the casting!

Gosee – The fast, mass casting for models

At Gosee it all depends on you – you only have a few seconds to convince three or four people (jury) of you. Even though sedcard and model book are standard equipment for a model, both are rarely considered in Gosees, as there is simply no time to look at each book individually. Therefore, it is important to convince yourself as a person. With a smile on their lips, the right clothes and a friendly manner. Many models also focus their gaze on one of the jury members. Your goal is to catch or reach the people with little means. Either way, casting is always about showing a natural picture of you. That’s why make-up and styling should be avoided. All that matters is you!

Gosees can usually be found in catwalk jobs and agency castings. Here it is possible to compare a large number of models within a relatively short time and to form an opinion.

Live Casting – The Classic, show your talent

If you don’t get a fitting or a job after a Gosee, don’t let your head hang down. As we have already written in our article about Berlin Fashion Week, castings are real mass events, especially for big customers. From twenty to two hundred models – castings are real competition. Here you can also feel as a model that there are many attractive, perfectly built, talented and likeable models and that you yourself are not the only model. Especially for newcomers, big castings are always a reality experience.

But on castings you often have the opportunity to show more of yourself. Acting talent is often asked for. For example, one shoe manufacturer might want you to talk to a pair of shoes for three minutes, another wants you to see five sports poses in ten seconds. As a model you have to be able to call up all this spontaneously in a casting.

Castings are the rule for jobs offered by your agency or your model agents. Here a recommendation has already been made for the model, the customer usually wants to know or see more directly.

E-Casting – Selection based on your videos

When you take part in an e-casting, it’s often about campaigns that are even bigger. For example, if an international company is looking for new advertising faces, the castings are carried out worldwide, often in the metropolises of the individual countries or regions. Digital videos showing the casting situation will be submitted in advance. That means you introduce yourself and branch as described above, for example acting interludes. The video is then sent as Onetake (without cut) to the customer, who can make a preselection for himself.

E-castings are, as described, often used for large and/or international campaigns, but also for commercials, shootings, and much more. The advantage here is that neither the customer nor the model has to invest much time in casting, driving, etc.. This saves both time, the final selection is then invited to the regular casting.

How to prepare for a model casting?

Before going into the absolute details of a casting, you should first make sure you have your 9 basics together: Plain clothes, no styling. For women this means a white top, black, plain trousers and a bikini or skin-coloured underwear. No matter how, the clothes have to be figure-hugging, so that the jury can also get a direct impression of you. This includes high heels, which you put on directly before the casting. Make-up and styling should be completely dispensed with. Men also wear black trousers and a white shirt. Men also have to do without styling.

Also take your sedcard and your model book with you! If you have already completed your first shootings as a model, your agency may have already printed your own model-sedcard, which you should always take with you. When you stand before the jury, you should leave your sedcard right there. This makes it easier for them to remember your face in the later selection after the casting. As a professional model, with many shootings, you may already have your own model book with you. Of course, your book is always an advantage, so take it with you! You don’t get to use your model folder in every casting (see Gosee), but the customer usually takes a few seconds to browse through the first pages of your book. Tip! Your strongest pictures should come at the beginning. Often the customer doesn’t have time to look at all the pages, so they only look at the first photos of you.

Before you go to an audition, you will of course receive an exact address from your agency. Plan your trip in advance to avoid surprises on the way and always be on time with the customer. Professional models are especially good route planning, so Kudne and the agency can always rely on you and your p+nktlichs appearance – the trust always pays off for you. Go to bed early enough to start the day fit the next morning! Also grab a little snack before the casting, which you won’t lose your energy.

Success at casting? Preparation is everything!

Now you know exactly what is expected of you on Gosees and Castings. With the right preparation your chances of success increase. That means rested, well prepared, on time and with all necessary clothing and promotional material: Sedcard and Modelbook. The procedure is always the same, you enter the room, a jury is sitting somewhere, you introduce yourself, wait for instructions and instructions. At the end you hand in a sedcard, say thank you and leave the room. The more castings you create, the more chances you have of getting good jobs for photo shootings, advertising campaigns and the like.

If you have any further questions, you will find more tips & information in the help section.