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Model Agency: Seriousness is the A&O for a sustainable career as a Model

Modelagentur, seriousness, Berlin, that’s the perfect mix for most experienced models. Of course, seriousness also comes first for young models in Hamburg and Munich. The search is partly quite complex, especially if you are already 14 or 15 years old and are interested in modeling the topic. Finding the right model agency takes a few days. Let’s take a look today at how you can find the perfect model agency for you in Berlin, or in other cities. Mainly, what do you think of a serious modeling agency?

Tip 1 – Online Model Agency and Models

The easiest way to get an overview is to have a look at the different model agencies in your city online. It is worthwhile to search through as many agencies as possible. But why exactly is that? Of course, many search first at Instagram, or Google. If you only look at about three or four agencies, this is not enough for an exact overview. So that you can distinguish which agencies work at a very high level and which at less, you need a targeted and wide-ranging search. On the pages of the model agencies you can have a look at the different models. Here you can see whether the agency also works for fashion magazines, or whether the models are also booked for larger advertising campaigns and commercials. The more extensive the portfolio, the more renowned the agency is. Quality can be distinguished by the following criteria: Appearance of the models Among other things, natural photos, not only a lot of styling and make-up jobs for fashion magazines, advertising campaigns and commercialsOnline shopsCustomers, e.g. on the basis of markings

Tip 2 – Become a model and build your career

Career development is very important. It is not only in sports such as football that careers are planned for the long term. This is also the case with models and their careers. You can see very well from the young talent work whether the agency also invests in its younger models. For example, you should pay attention to different photo sets, so that models have not only one track shot, but different in their model folder can show. The photos should look as natural as possible.

Model Agency: Costs – Do I have to pay money?

Do costs arise in a model agency? In principle, as we have already explained in other articles, you should never have to pay anything to be accepted into a model agency!

Model agencies that are serious and have renowned customers want to earn money together with you. Therefore, it is important that a good agency will not charge you any money for the agency admission. Therefore there are no costs.

Costs of self-employment

Nevertheless, after some time you will incur some costs, because you are an independent entrepreneur. This includes, for example, travel expenses when you go to a casting. If you are later booked for jobs, in most cases customers will pay for travel and accommodation. For the first steps, however, you must occasionally buy a train ticket, or drive a few kilometers with the car. You should be aware of that.

Costs for outfits and make up

For such castings you only have to invest in basic outfits, e.g. black jeans, black simple shoes and tops, the same again in white. In addition, there are basic materials such as make-up. If something is missing from a photoshooting set, you immediately have something suitable with you and come across as super professional. Experts always have a suitcase with them, as they transport all their basics and have them ready to hand. Should a job or casting opportunity arise spontaneously, you can immediately grab your sports bag and get going. So you save time and don’t risk forgetting important things just because it gets hectic.

Costs for first-class photographers

The more jobs you have and the more money you save to get professional footage, the more rewarding it is to invest in a good photographer later. At the beginning you build up your model portfolio with test shootings and ideally also with smaller jobs. The test shootings are for the photographer as well as for the model, but also for the make-up artist for the portfolio. That means no money’s paid here. These so-called test shootings are a great opportunity to gain experience and practice, especially for you. At some point, however, you want photos that you don’t get through such a free shooting, then you have to invest in photographers.

10+ fashion advertising agencies in Germany

Advertising agency – There are advertising agencies like sand on the sea, but advertising agencies for fashion? As a casting agency we work with agencies all over Germany. Here, too, there are good contacts for fashion designers. Also in the agency sector there are experts and specialists for lifestyle topics and companies in Germany. Whether Berlin, Hamburg, Düsseldorf or Munich, there are good contacts in every city. Since we have many friends and customers who are always looking for a good fashion advertising agency, we have put together a small list of 10 advertising agencies from Germany. In the following list you will find the various media agencies that are primarily concerned with fashion.

Media agencies with fashion / fashion experience for marketing & design, Co.

Social Media Management. Content Management All technical terms for us: Finding the perfect advertising agency is therefore not always easy. Especially the imagination of the agency, regarding its own brand identity, plays a decisive role. Does my agency understand me? Concept, idea implementation, project management, reporting – all this is important for the success of an advertising campaign. Fashion, fashion, are special: a trend- and fashion-conscious target group, fast media, lots of information… and yet the campaign should be a success! The experience of the advertising agency in the fashion industry makes the decisive difference. Here are a few agency tips as a list:

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Dreispinger Agency in Berlin

Kurfürstenstr. 33 in 10785 Berlin, Berlin

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Out to Lunch Düsseldorf

Luegallee 57, 40545 Düsseldorf, North Rhine-Westphalia

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Forte advertising agency Hamburg

Steckelhörn 11, 20457 Hamburg

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Lukinski Advertising Agency

Hansaring 1 in 50670 Cologne, North Rhine-Westphalia

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GoodMenGroup Media Agency Munich

Hofmannstraße 7B in 1379 Munich, Bavaria

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bmh Advertising Hamburg

Michaelisstrasse 22 in 20459 Hamburg, Hamburg

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Fashioncom Agency in Munich

Nymphenburger Strasse 84 in 80636 Munich, Bavaria

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The perfect agency for Social Media, Marketing & Lifestyle

Today, information is faster than ever. Whether Facebook, Instagram, your own company website, the online shop for many customers: media are complex, especially for lifestyle & fashion companies. Advertising agencies today also deal with various sub-areas. Be it the conception at the beginning, the brand, the company, classical marketing or even new fields such as online and content marketing. A full-service agency is an investment, but it finally saves a lot of time and energy.

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luck Berlin

Göhrener Straße 2, 10437 Berlin, Berlin

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Social Media One

Speditionsstraße 15a in 40221 Düsseldorf, North Rhine-Westphalia

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Gina Anders

Hohenzollernstrasse 112, 80796 Munich, Bavaria

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Iconista Creative Network

Langenfelderstrasse 93, Old Cigarette Factory, 22769 Hamburg

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Reingold

Bartholomäusstraße 26 in 90489 Nuremberg, Bavaria

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The Fashion Network Group

Branch office Weidestraße 128 in 22083 Hamburg, Hamburg

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Ofstone

Ismaniger Strasse 65, 81675 Munich, Bavaria

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Two Agency

Löricker Strasse 1, 40547 Düsseldorf, North Rhine-Westphalia

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Gina Anders – Advertising agency

Hohenzollernstrasse 112, 80796 Munich, Bavaria

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58grad – Strategy and Communication

Montgelasstraße 8 81679 Munich, Bavaria

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Overview of media and communication agencies for fashion

This small list of different advertising agencies is based on top search results and includes various media agencies for fashion and fashion on the Internet. More suggestions to the topic Mode Werbeagentur (Link) provides Google. Of course, there are also different specialists for different areas. We recommend to always respect the serious appearance of the respective agency. Further recommendations can also be found at the advertising agencies in Germany. Here you can find our services as Media agency.

Model Agency Evaluation

Good ratings are very important for any model agency. Because ratings show positive feedback. They also show you as a young model how serious a model agency is. So if you already see in your Google search that an agency has an average of only two stars for several ratings, you might want to keep your hands off it right from the start. If an agency has more than 3.5 stars, you can almost always assume that it is a good job. Even though it gets harder and harder, here is a good overview of what the majority of opinions about a model agency are. If a model agency has more than 4 stars or even almost 5 stars, you can be sure, if there are many reviews, that the model agency does a good job, has good references and good recommendations!

It is important that you always have a close look at ratings, likes and comments. So we’ll give you a little tip on how to assess the quality of the ratings. Nowadays you can buy both positive and negative feedback. If you look at a few indicators, you can easily see if they are real comments or bought ones. Also this should always play a role in your model agency rating!

Where can you see Reviews about Model Agencies?

There are many reviews about model agencies on the Internet. However, it is important that you use a portal that reflects different opinions and does not only include one or two reviews. Ideally, 20 or 30 people should have voted, because this will also tell you the size of a model agency. Those who have only managed to make two or three recommendations so far are either still at the beginning or their performance is not good enough yet. For ratings there are different portals, e.g. Google.

Google Reviews on Model Agencies

On Google you get a very good overview, because Google has the most users in Germany. This gives you a good overview of the different opinions and statements of people. The small disadvantage is that everyone is allowed to give an evaluation. For example, people who have not been accepted into the agency and are therefore angry are critical. In the short moment of rejection, one clicks quickly on Google and gives a bad rating. As a model, you should also pay attention to this and always ask yourself, is the evaluation serious or not constructive?

Here you can see some of our Google ratings:

Ratings on Instagram

There is no direct way to rate model agencies on Instagram, but you can see how well a model agency takes care of its models, castings, jobs and news from the likes and dislikes of the followers. Those who constantly have something new to report also make a lot of effort. It is important to make sure that the model agency has not only many followers, which you can buy relatively cheaply, but also that the interaction is right. How many Likes does a single photo have? Is the number always relatively the same or do the numbers fluctuate? This could also be an indication for bought Likes. Are there comments from real users? All these factors should always be taken into account in your evaluation.

Here you can find our Instagram Channel:

Rating on Facebook

Facebook is used by many users, which is why there is a good opportunity to view reviews and form an opinion, especially for products with an older target group. However, the users on Facebook are rather older and there are many trolls here as well, paid by competitors or just looking for rejection. Nevertheless one can get a very good overview.

Here you can see some of our Facebook reviews

🔥 LUISA: our next SUPERSTAR 🔥 Watch the whole video on: https://youtu.be/0YO_lO1K8ic

Gepostet von Cocaine Models am Dienstag, 14. August 2018

Rating by online portals

In the internet there are two, three very good model portals where you can find model agencies worldwide. These agencies are hand researched and also evaluated by an editor. By different quality criteria, they are finally included in the list. Here you will find two recommendations where you can find many good agencies for your city:

Good luck with your search! If you are looking for more tips for your model application, have a look at our other articles and learn how to contact a model agency.

Writing to a Model Agency – Application and Preparation

How do I correctly write a model agency? The model agency is very short, although many think that you need previous experience or professional photo shoots. In reality, you don’t need much, two photos and a few dates. Let’s have a look at what the perfect model agency looks like.

Fact: Model agencies have little time

The most important rule is keep your letter very short. Because in a renowned and good model agency, sometimes 50 to 100 applications arrive daily. If there is only one scout in the agency, he has only a few seconds for each application, besides the actual agency work. That’s why you have to score by your photo, not by a long cover letter.

Write to model agency: Contact Details and Dimensions

Your e-mail or letter should contain the following information:

  • Name and first name
  • Age
  • Residence
  • E-Mail address
  • Phone number
  • Body size
  • Fabrication

This basic information should be written to your model agency.

References and Social Media Accounts

Additionally you can add some more information. e.g.

  • Instagram Channel URL
  • YouTube Channel URL if you have more than 5,000 followers
  • Experiences, if you already had jobs or references and customers
  • Reference Links to YouTube or Vimeo for commercials

More information should definitely not be written to your model agency. Now we come to the actually important step, your photo! That’s right, the singular, photo. You don’t need an expensive photo shoot, no professional photographer, just you and a friend or a girlfriend, gladly also your mum or dad, who takes a good photo of you in the daylight. That’s it.

Application Photo for your Letter

As described above, if you are looking for new faces, the model scouts have little time. 50 to 100 applications reach a good model agency on average per day. This means that the model scout only has a few seconds for each application and each individual review of the application documents. In addition to scouting new faces, his work also includes making new contracts, planning the first shootings and presenting the model to the team. So what matters is your photo! In principle, your application should not contain more than a maximum of four photos, but basically one photo or two is sufficient.

  • Portraitfoto
  • Full body photo

In combination with your height, clothing and age, the scout has all the important information for himself. The decision then only takes a few seconds. How can you make your photos too perfect?

Perfect Environment for Application photos

For your application photos you should definitely pay attention to daylight, here you have the best lighting conditions and also absolutely natural radiation. Light emitted by lamps does not have the natural warmth and of course the light source is directly in the room, which can also be seen in the shadows. Therefore you should always make sure in the first step that you take your photo in daylight. You should absolutely do without make-up, any styling that distracts from you and your skin, your hair, your facial features, your proportions is too much! That’s why you should completely do without make-up and styling. Clothes should not distract from you either, so you should wear black trousers and as a woman a black top or as a man a black shirt. With the shoes you should keep it the same, plain and unobtrusive. Let’s sum it up again:

  • Photos in daylight
  • Good smartphone camera is enough
  • No make-up
  • No styling
  • Black trousers, black top, plain shoes

These are the most important facts for your application photos. So you have the two perfect pictures, portrait and full body. Make sure that you don’t laugh at either photo, be absolutely unemotional and just look into the camera. Like I said, nothing should distract from your person, even gestures or facial expressions. If you have both your photos, you are welcome to take a photo with a laugh and a photo of the page so that you can also see yourself in the profile. That would give you four photos and the perfect basis for your model agency to write!

Model Application at Cocaine Models

If you want to apply in our model agency, then we are looking forward to your application! You have now learned everything you need to write for your application or model agency. If you have already taken your photos, then you can apply as model!

Bravo Magazine: CM among the Top 10 Modeling Agencies 2018

How wonderful is that? If there is a model agency recommendation for young models, then we are! Especially for fast-moving TV. Only 3 years ago we were founded and already we are internationally active, from Tokyo to Los Angeles. After various top lists we are now listed for the second time in the Bravo as top recommendation for Germany. Big Merci!

Bravo Fashion Magazine: The Portal + Magazine for Kids and Teenagers

Bravo has been Germany’s most popular youth magazine for decades and is therefore an important voice when it comes to judging model agencies and their quality. Today a fan sent us a new article: GNTM castings + top agencies Germany.

Soon the Germany’s Next Topmodel Castings will start again. Heidi Klum is also looking for new top models in 2019. Besides practical tips for the live castings in various German cities, Bravo also gives recommendations for models who are looking for a long-term career and would like to work for the big customers in Germany and abroad. With us: Cocaine Models! For the second time Bravo Top 10, yes! One of the best alternatives to a short-term TV show, so to speak. With sustainable development, personal development, real jobs, not only for PR and a team that looks after you personally.

We would like to thank the Bravo editorial team that last year we were among the Top recommendations in Germany. In just three years we have overtaken major model agencies in Hamburg, Munich and Berlin, which is already 30 years old! Mission accomplished!

Do you know our fashion magazine?

Parallel to our model agency, we also founded our fashion magazine FIV in 2015. Since then we had great interviews, events and of course many unforgettable moments behind the scenes. With interviews of absolute supermodels like Alexandra Ambrosio, Victoria Secret Model, Zombie Boy from Canada and the USA or the sweet Pamela Reif with almost 4 million fans, just on Instagram. In our fashion magazine you will not only find exciting interviews with absolute instagram and YouTube stars, but also exciting interviews with our fashion photographer, models and of course fashion designers. Of course we also visit Fashion Week for you! Whether Berlin, London or New York, we are at the hotspots and backstage for you to report. Take a look at our fashion magazine.