Parallel to Fashion Week we invited our New Face Franziska to Berlin. In Berlin-Mitte, on Museum Island, we had the perfect location to present our young talent in a completely different light. With two photo shoots and this new video from our videographer Robin Platte. Franziska is a real cutie! Although she is still very young, she is already very professional in her work and shows absolute motivation and commitment to become a model. Of course, as a model manager and model agency, it is a pleasure to meet such fresh talent in Berlin and get to know her for the first time, just like me. Franziska has strong prerequisites to really get off to a good start as a model. From fashion magazines, catwalks, photo shoots to videos for fashion companies. We and our partners see great potential in Franziska and that is why we were very pleased to welcome them to Berlin. But enough written, pictures say more than a thousand words!
Charming! Camille is very British, so we are all the more pleased that we were able to win the Hamburg model as a partner in Germany and management. Camille is Curvy Model and brings in all shootings, every single look absolutely ontime. We are very pleased to be able to work with her. Especially the plus size market for oversize and curved models is growing more and more and needs new talents like Camille!
Our Creative Arts Director Oliver Rudolph spoke about the trend and the tendency towards curved models in an interview with the fashion magazine FIV Magazine a year ago. VIPs are also looking for Curved Models for jobs on TV, but fashion bloggers like Riccardo Simonetti are also at Fashion Week looking for great Plus Size Models for their Hamburg fashion show. Accordingly, our customers are increasingly sending us requests and enquiries as to whether we have a beautiful curved model for the next photo shoot. Now we have it!
Camille is our first Curved Model and we are very happy to support her as management in building her model portfolio as well as her career. Camille’s first fashion video, shot together in Berlin, can now be found on our YouTube Channel! If you don’t want to miss a video, follow our modeling agency on YouTube.
Find more of our beautiful Camille in Camille’s sedcard!
Commercial Showreel with Curvy Model Camille
You want to be a model in Hamburg?
You always dreamed of modeling? Then take your chance now and apply to our model agency for great jobs in Hamburg! Photo shoots, video shoots, catwalk, as a model you can see a lot of the world! But first it’s about the construction of your model folder. Read more about: Become a model. Our model agency (“Top Recommendation” / Bravo Girl 2017) and photographers will take first-class care of you. In our international model agency, it’s about more than just job placement. We invest in our models, with photo shoots, video shoots but also our model coaching and trainers. A concept that is unique in Germany. You learn a lot about personality, acting but also the life of a model.
The perfect start to a modeling career. If you have international dimensions, you also have to work abroad, in the big fashion capitals, from Hong Kong to New York and Paris. Read more: Model abroad. In the big megacities, there are very good jobs but also a lot of competition. We make you fit and help you to make the perfect start to your modeling career. Apply now for our agency as a model in Hamburg: Model Application.
The next Cara Delevingne? This is not a quote from us but a quote from Chefscout of one of the biggest model agencies in the world. Based in New York, Paris and many other cities. Luisa is New Face and just got back from the USA. She was there for a year and learned a lot about life and the country. Now she is back in Germany and we start her modeling career. This includes not only first test shoots and videos, but also castings for international agencies to prepare for life as a model in the big world. Very rarely, the scouts of the biggest international agencies visit our model agencies in Berlin or Cologne to meet some of our models, selected and selected. What is such an internal agency casting about? For months and even years in advance, the world’s largest and most renowned agencies have secured the option for young models. Whoever has absolutely great talent will be confirmed years in advance for one of the major international agencies.
Until then, we as the parent agency will take care of the construction, organize shootings, jobs, coaching and much more to prepare the model for work in one of the largest agencies. Here one makes it on the big magazines and partly also on the covers, wow, Harper’s Bazaar, Elle, to name only a few names. If you have so many visitors to the house, there is a good chance that you will meet with rejection, also due to small details. Perhaps the hip is 1 cm too wide or on the shoulder. Maybe there’s already someone of that guy in New York, Milan or Paris.
But sometimes, you manage to get a head scout out of the role in such a way that he can only rave. Amazing. Fantastic. The next Cara Delevingne! Luisa is extremely motivated and makes great efforts, has the perfect conditions not only in moderation and figure but also in personality. We are extremely pleased to represent her as a parent agency and to take the step into a modeling career with her. In Berlin we produced two videos directly, with her in portrait, alone and focused and with her model colleague Hannah, of whom we recently reported about her new video. Here is Luisa I Fashion Video from Berlin! If you want to see more of yourself, look in Luisa’s model portfolio now.
If you don’t want to miss any video of Luisa and also no video of our other models and men’s models, then check out our Youtube channel now and follow our model agency on YouTube!
Beautiful & Classy Model: LUISA
You want to become a model in Berlin?
If you want to become a model and want to stand on the catwalk or in a professional photo set yourself, then you can apply now in our model agency as a model in Berlin! We place first-class jobs and renowned customers of our network, we help with your construction with recommendations of a model agency, from your model book up to test shootings with good photographers in addition, with Coachings about personality, acting and of course also fashion shows and running styles around Haute Couture and Pret-a-Porter. Our photographers and our booking team will give you a professional insight into our model agency from the very first minute.
With us you can create models for online shops and well-known customers, there you show new collection pieces for the online shop but also for social networks like Instagram or Youtube. The better you get, the more complex and demanding the jobs become. E.g. videos for YouTube or even entire commercials, e.g. for streaming portals and for television. Read more about becoming a model here. When you finish school, you will have the chance to work abroad, in the big fashion cities, from Shanghai, Shenzhen to Los Angeles and New York.
The new video of our New Face Model Zoe! She has an absolutely strong expression in her face, performs first-class in front of the camera and is not only great for photo shoots, e.g. for online shops or lookbooks, but also in front of the video camera Zoe is an absolute eye-catcher. With her new and second video Zoe shows how strong she can perform in front of the camera. Their look is international. She herself comes from southwest Germany and visited us for this photo shoot in Berlin. As a model agency we also organized our big model agency casting parallel to Fashion Week. Before the casting we went to the video shooting with our Zoe. span>
Elegant & Classy Model in Berlin
Our highlights from July 2018 with video shootings from Berlin, Cologne, Düsseldorf and Munich! Our whole team was on the road all over Germany to equip our New Faces but also our professional models with new photos and video material. Meanwhile we produce in a good month, alone as an agency, without jobs from the customer, over ten videos, which you find by the way also always completely up-to-date on our model agency YouTube channel! That’s why from this month on we’ve decided to pack all our highlights in a great video so that you can see right away what was going on this month. If you are more interested in one of our models, e.g. to book it for a photo shoot or also for e-commerce, lookbook or a commercial, you can have a closer look at all photos and videos in the model’s portfolio. Let’s start with our first highlight episode, July 2018, from Berlin to Munich!
Ulala. Cute, sexy, Louisa! Louisa brings with her measurements strong conditions for a good start into a national model career, because at first we concentrate on Germany! Louisa is a new face with real potential for the coming years. We met Louisa at our casting, we were immediately enthusiastic about her. Her face has very international features, both European and a little Latina. Louisa is super suitable for urban sports brands but also for fashion and current trend collections. How good, you see here in her new Youtube video! If you don’t want to miss a video of her but also of our other models, then follow our Modelagentur on YouTube!
You can find more of her, current photo galleries and the video in Louisa’s model folder.
Sexy showreel by Louisa x Cocaine Models
Oh my god! Cuteness Level 10: Linn is, if I may say so, the perfect model for all-round fashion! Strong face, great body, unique and recognizable charisma, fun on the shooting set, absolute professionalism and international experience.
Linn has seen a lot in the world, including New York. Now she is back in Germany and we look forward to developing her career in Germany together with her. Shootings, video shoot, let’s go! Also with your body measurements and proportions Linn has absolutely mega requirements and will arouse great interest with many customers. Because as said, not only the performance in the photos is really first-class, but also the positive charisma at photo shootings, which is very important at jobs, makes Linn so special.
Video Shooting in Berlin: Classical Music for the Book
That’s why we were really looking forward to the first video shoot in Berlin! With our model agency videographer Robin and fashion photographer Oliver Rudolph we made our way to produce the first photos in Germany. We are extremely looking forward to the cooperation and we hope to be able to present you the first results of Jobs soon.
Today Linns new video was released on our YouTube Channel! If you don’t want to miss a video of her but also of our other models, then follow our model agency on YouTube! You can find more photo galleries in Linn’s model portfolio.
The second video of our enchanting Linn! Back from New York we go directly to Berlin for the photo shoot and the video shoot for her model portfolio. In order to give our customers in Germany a perfect impression of Linn, we wanted to produce up-to-date images and video material directly as an agency. Of course, Berlin has the perfect locations for this. We grabbed our Creative Art Director Oliver Rudolph and our videographer Robin Platte and dived into the centre of Berlin with Linn. Instead of in urban Berlin (corners with graffiti, posters, partly prefabricated buildings), this time we decided on a classic location, very close to the Museum Island. Here we can also show Linn from a completely different light, classic and elegant.
You will find the photos in her modelbook soon! We also have this wonderful new video for you! You can find more of Linn, of course also all photos and videos, in Linn’s model folder.
If you don’t want to miss a video of Linn and our other models and men’s models, then follow our model agency on YouTube!
Berlin Fashion Showreel with Linn
Luisa is back! Her second fashion video with our model Hannah. After we already told you a few days ago about her first fashion video from Berlin, at our model agency visit, today on our model agency Youtube Channel appears her new video together with our Zoe. Videos are important to get an impression of the model, in motion and facial expressions. Interacting with a second model raises the bar. Because both looks have to sit, the position, the movement, really challenging. You have a strict timeline, a producing team and not eternally time. A good exercise for our models and a nice video for our customers to see how great they perform in front of the camera. If you want to see more of them you can find photos and videos in Luisa’s model folder but also in Hannah’s model folder.
More videos of the two but also of our other models you can find on our model agency on YouTube!
Rooftop Showreel with Luisa & Hannah
A suitcase full of make-up, a motivated model, various picture backdrops. For a sedcard shooting with our model Katie, our Cocaine Models team has pulled it near the Rhine. In Deutz, on an office building forecourt, there is a versatile location which is perfectly suited for a multi-faceted sedcard shooting due to its different backdrops. With make-up artist, photographer, model and good weather the shooting could start. Michelle tells you what it looked like behind the scenes during the shooting.
Sedcard shooting: A windy start
It is windy when our Cocaine Models team arrives in Deutz. Our make-up artist Anschi and our model do not let themselves be disturbed by it and start directly with the make-up refreshment. In our studio in the Mediapark we already applied the basic make-up, straightened the hair and tried out the different outfit variations. Our model Katie will first pose in a cheeky, clean outfit: Short shirt, tight blue jeggins and high sandals, optionally with leather jacket in biker style. Our photographer Oli takes the first test photos. The weather is good, there is always the sun between the clouds. One more short brushing of the hair, then we start.
Sedcard obligation: Clean images
Katie poses for the first photos in front of a clean, shiny black wall. This location in Deutz has many facets. Our photographer explains that this versatility is the special thing about the selected location. There are many different possibilities for different image creations. In front of a clean wall, on benches in the green, on futuristic round islands with trees or on the large white stairs with a view of the Rhine and Cologne Cathedral. A new blinking angle: In front of a mirrored house wall or further down, away from the forecourt in front of a somewhat dirty wall, which is ideal for rocking pictures. Katie walks up and down in front of the clean wall, the wind blows through her hair. She does her best, almost every shot a hit. Katie’s intense blue eyes shine and we are thrilled.
Many-Sided: From clean & cheeky to sexy & rocky
The wind is easing, but it’s still cooled off. The next outfit is coming up. The T-shirt is replaced by a long black-transparent blouse with long slits, the blue Jeggins by a black one. Katie’s changing around the corner behind our reflector. She’s cold, her arms get goose bumps, but she’s biting her teeth together. It’s important that she doesn’t show on the pictures. She’s a professional. Our make-up artist builds eye shadow palettes on a wall and provides small hair rubbers. Katie is rocked up, the blue eyes are accentuated by dark smokekey eyes. Her hair draped through large and small braided braids into a sexy mane. Anschi tries hard and after 20 minutes we see the sensational result, WUNDERSCHÖN!
Large image selection – Many viewing angles
Oli’s working on some portrait photos. Katie sits casually on an island and poses. Her looks are strong, she changes her expressions. A sensual look, a clean look, an evil look – Katie offers our photographer a lot. Oli is satisfied, for him a successful shooting, because he does not have to give many instructions: Katie knows what she’s doing. Matching the sexy rocker outfit our team moves to the wicked, stylish and dirty wall. Our model’s black blouse blows in the wind around her slender legs. The nude-coloured lips are slightly open, the blue eyes look challengingly into the camera lens. SEDUCTIVE! The panorama in the background DREAMY. The sun shines through the clouds, the cathedral stands majestically above everything. Oli snaps and it flashes, the capacity of the memory card is soon used up. The sedcard shooting was a success. We have a large selection of pictures from different angles & with different posings for Katie’s sedcard.
Finally, even the photographer is pulled briefly in front of the lens. He wants some snapshots of himself and his muse Katie. Oli’s doing well in front of the camera, he’s got the posing skills. A decisive advantage for a photographer, because he knows exactly what he expects from a model and can also convey and demonstrate the poses exactly. Our make-up artist packs her make-up case, brush by brush. Katie quickly puts on something warmer. We take a quick look at some of the shooting pictures and are delighted. GOOD JOB!
Two models, two photographers, one sensational location. Our desert shooting yesterday in Frechen with two of our New Faces and the girls from “City Boutiques” was a complete success. Here is a brief summary of the most exciting moments behind the scenes. Have a look at the final pictures below and read how such a shooting day works.
excitement before the desert shoot
Our studio in Cologne is slowly filling up with colourful clothes and make-up utensils. Outfits are tried on, accessories admired and assigned to our two models Marie and Pia. Caro and Jennifer from City Boutiques brought a suitcase full of treasures. Through these two we can borrow the latest collections of small boutiques from Cologne for our shooting. GREAT!
The models are already made up by our make-up artist Angie, hair spray smell hangs in the air and the mood is good. Everyone is excited, because there is not just any normal studio shooting coming up, NO: We are shooting today in a desert scenery, in the middle of nature. But we don’t jump quickly into our private jet, we simply don’t drive our shooting mobile for an hour and are at our dream location: A desert landscape like in the middle west of the USA, directly in front of our front door in Frechen near Cologne.
Our two photographers Oli and Moritz can’t wait to jump out of the car, the weather is better than expected, even if there is no sunshine, the lighting conditions are perfect. After a short walk through nature, with two huge suitcases full of clothes and make-up, we finally arrived at the scene.
Model posing in icing sugar sand
The shooting is on, the cameras are flashing and our models are setting the scene in the white dream beach sand. The outfits are changed behind the next hill, the face shortly after powdered and it goes on. The view over the landscape is really DREAMY and our models give everything at posing! The photos are corresponding! Here again a big praise to our models!
The weather grumbles up after one and a half hours of shooting, thick raindrops patter down on us. Our models don’t let this unsettle them and make a top figure in their outfits even in the rain. The outfits are changed one last time, our photographers realize their last picture visions, then they are quickly packed together. It gets cold and with wet hair no thick cardigan will help. On the way to our shooting mobile the setting sun can be seen for a moment and shines in a shining orange over the desert landscape. An exciting photo shoot ends with an impressive sight. We are proud of the whole team and are looking forward to the photos!
As model & media managers we only know contemplative Christmas from television – probably it will remain that way for a long time to come. Between the most contemplative of all celebrations of the year (Christmas) and New Year’s Eve in the new year, we have decided to make a last high-quality shooting for 2014. It was an honor!
The Jewellery Shooting – Jewellery from the fashion metropolis
For one of the newest and perhaps soon hottest jewellery labels from London: NIOMO Jewellery. Our goal, spontaneously, on the first Monday after Christmas days, to create a complete photo set. We have one of our favorites from Kiev, a local photographer, matching make-up artists for the hand and neck close-ups. Jewellery, during the shooting the special challenge, which should come to the fore. Besides the usual set and photo equipment, we looked for a really chic and busy location in Cologne’s Mediapark. The moodboard is ready, now we photograph the new collection of the London jewellery manufacturer NIOMO.
NIOMO is made by two enchanting young ladies. Both have studied and understood fashion and trends for themselves, for inner light, in London. That you see, all the jewelry creations, handmade and really adorable. Soon NIOMO jewelry will also be available in unisex, for men and women. You can find more information about the jewellery on her website www.niomo.co.uk, or via Like on the Facebook fanpage of NIOMO Jewellery London.
Lisa masters one job after the other with a lot of effort and fun in her job as a model. Our Lisa comes from Zurich, models all over Europe and is currently in London to gain even more experience as a model. But for her last job in Germany she rocked at the shooting for the well-known fashion brand Onygo, which is always equipped with the latest shoes for girls. True to the motto “Shoe love is true love”, they have been following their successful branch concept in Germany since 2016. From boots, flats and sandals to sneakers, heels and platforms. Headgear such as hats and caps are also included!
A tight schedule for the Onygo Shooting in Cologne!
The shooting took place in Cologne early in the morning. Lisa had to get out of bed early to get to her job on time. Punctuality is the be-all and end-all for a model! After all, a whole team is already waiting for them, which wants to work without delay. Arrived at the agreed meeting point Lisa first had to go to the mask, where she was made up for her job. Since the shooting took place under the motto ” Streetstyle”, the make-up was kept rather discreet and suitable for everyday use. After the styling is finished, we go to the shooting location. Shootings are not always indoors in the warm studio, because for the Onygo shooting their streetstyle look was shot authenthically on the street. That means for a professional model like Lisa in winter: Bite your teeth together and go to geht´s! The Onygo shooting was a full-time job for our Lisa and she mastered everything with flying colours. What shooting location do you think she’ll find next time?
In street style: casual look with Lisa and shooting partner
Lisa, right in the picture, looks directly into the camera while her partner looks at the floor. Both harmonize well in the picture and the look of the picture looks much cooler. You rocked!
Good teamwork is always important in a shooting!
A model is seldom alone in front of the camera. At the Onygo Shooting Lisa got a partner she had to work with. They had to coordinate their posing so that everything in the pictures harmonizes well. But there was also a team behind the scenes to see if the outfit, hair and make-up were right. The outfit also needs to be changed over and over again so that they stay on schedule and do everything on time. Good teamwork within the team is particularly important. Everyone should be concentrated so that everything functions smoothly. During the shooting with Lisa everything went great and the team was thrilled. It’s fun to work like that! Here you can see some results of the shooting for Onygo:
Outdoor Shooting: Different backdrops provide variety
As already mentioned, the shooting took place under the motto “Streetstyle”. Where better than going out and shooting outside at a cool shooting location? Colourful walls and Conatiner in the background make everything appear much looser and stylish. As if they had been photographed by chance in everyday life. We love this look!
Shootings for Social Media Posts: Still a lot of effort!
The pictures from the shooting for Onygo can also be seen on social media channels such as Instagram. But one should not underestimate the effort for such a social media shooting! It’s easier said than done to produce good images on which everyone is right. Even if no classical studio is available, a good photographer, a make-up artist / stylist and of course professional models must be booked.
Pure Coolness: Lisa posing alone in front of the camera
Of course Lisa also stood alone in the center and proved pure coolness. The clothes of Onygo make a big difference, but of course the facial expression has to be 100% right. We think Lisa’s got what it takes!
Lisa’s video showreel
Shortly before Lisa was visiting us at the model agency and of course we shot a little video with her!
You can be proud of our Paulina! She had her last job for Peek & Cloppenburg and more will certainly follow in the future. Like a true professional she rocked on set for the most different fashion brands. Sometimes casual in sport trousers and cap, then again chic in trench coat and blouse: Paulina simply has it all. We are proud to show you some pictures of her last job. Well, what do you think? If you don’t know our Paulina yet, then take a look at the great video of her below. We are absolutely thrilled with her.
Spotlight on Paulina – Good lighting is a must!
Sometimes a setup from the set is overrated! If the set is well lit, that’s half the battle. Not everyone can do that, which is why Peek & Cloppenburg needed a professional. You can create many effects with lights. At this shooting Paulina was illuminated like a spotlight. Thus it appears in the centre and everything outside becomes darker. A cool effect, we think!
In Pink everything is better – A set in a real girl’s dream!
What a girl’s dream! A wall all in pink and wear the coolest clothes. There was certainly nothing wrong with the wall paint on the set. No wonder that there is already a good mood at work.
Not only the girl next door – Paulina can do more!
For those who don’t know Paulina yet: She is 180 cm tall and already moves with her young years like a true professional model. You are not convinced? Watch the video!
Our model Helena has a new showreel. In the “Black and White” video she shows her natural beauty. Not only is she an experienced model with an Instagram reach of 18,000 followers, she also has her own blog! In her blog 5 Candies a Week, she writes and shows her world – from her style and fashion to topics such as travel, food, health and sports she shows great pictures and gives good tips. From the red carpet of the Berlinale or a coffee meeting, Helena takes us along and shows her diversity. Watch her showreel below and see for yourself why we love the showreel with Helena!
- More about us: Modeling Agency Berlin
Youtube Video Showreel with Model Helena
You are not a professional on the catwalk yet? Then take a look at our tips for the catwalk! Of excessive importance is an upright posture. You should be able to balance a book on your head. Pull your shoulders back and push your pelvis a little forward. Make sure you do not lean back too much. When you take the first step on the catwalk, you should always be the first to use your ball of the foot. Almost like you want to sneak. This looks a lot more elegant than when you first appear with the hoes.
Run with momentum and character: Find your balance
The important thing is that you put one foot in front of the other. You really should literally take this to heart. Your gait should form a zigzag. Thus, you also get the necessary momentum, which makes your walk only appear characteristic. Your steps should be great, but you should not do a splits. Also always remember to swing your hip. Always move your arms and hands evenly. It should not look like you have two stiff arms.
Your focus should be on the catwalk to a point in front of you
Your look should adapt to the style of your clothes. Try to smile with your eyes and keep your chin always lifted. Keep your head straight and steady. At the end of the catwalk is usually always the rotation. Put your left foot in front and pause for a few very short beats of the music. You should turn your shoulders and feet sideways while your head is still pointing forward and you are looking over your shoulders. After the break, turn your foot in the opposite direction and start to run with the front right foot. Only at the end do you turn your face away from the spectators.
But the most important thing is that you try to get your character involved in your walk. And you should always find yourself very attractive. Because only when you are convinced of yourself, you can convince the audience of you.
- If you still can not walk well on high shoes, then you will learn it quickly with a little practice. My ultimate tip to keep you from slipping on the catwalk is to lick the soles of your higheels with some lemonade or coke. Your soles start to stick after a short time and you will surely strut over the catwalk.
- Watch catwalk videos of really good models or visit the fashion shows yourself.
- Let your friends film while running and posing. You can then watch the videos, and you’ll see for yourself what else you need to fix on yourself.
- It does not matter if you stumble but you should get up dignified and keep going. Even in such stressful and embarrassing situations, you should stay professional and self-confident.
Try to smile with your eyes (Smize: Smile with your eyes).
This time 2 of our models were booked for the same job! Fabian and Marie were in front of the camera for Deichmann and a visit to the Christmas market was also included. Of course the visit was not for fun, but actually the shooting location. Just a few days after the shooting you could already see the first results on Instagram. Social media is also a big topic for Deichmann, which is why we shoot regularly. Who of our models will be shooting for the fashion brand next time? We’ll stay in a state of stress!
Outdoor Shooting: Winterly mood with warm clothes
As soon as the styling was finished, after a few shots in a warm set, we went on to the next shooting location: The Christmas Market! Where else is the winter atmosphere so good between mulled wine and roasted almonds? With a beautiful backdrop like shining stars and chains of lights, you immediately get back a little Christmas magic and the pictures look much more inviting. Marie and Fabian definitely liked the idea and were really looking forward to the shooting.
Acting is part of being a model!
Even if Fabian and Marie are not a real couple in real life, they play it in front of the camera. Of course, this also belongs to modeling! For this reason it is not only important for a model to look good on the picture, but also to have the talent to put himself in different situations. We think they did a great job, even though the weather was cold.
Warm up inside and continue!
The shooting started on a warm set before it went on into the cold. Have you noticed that not only Marie’s style changes in the pictures, but also her hair? Ideally, as different pictures as possible should be created at the end of the shooting!
One shoot – Multiple outfits: Fast outfit changes like real professionals
As at every shooting there were outfit changes again where Fabian and Marie had to change different shoes, jackets and sweaters. They could not be stopped by the cold and in an emergency there is always a spontaneous visit to the café around the corner!
Marie takes you behind the scenes!
If you want a closer look behind the scenes of a little shooting, you can see Marie here. She took you for a day and gives you exciting insights. Take a look, it’s worth it!
Our New Face Franziska and Paulina had a Videoshooting with Videographer Keith Driscoll and our Videographer Robin Platte. They shot a nice video and we almost cant belive that Franziska is a new face! Her and Paulina fit perfectly toghether Read more
Welcome Eugenia! Sunday, we will have our third meeting included a five hours coaching by pro models and one of Germanys leading chereographer for shows in Berlin, Hamburg, Munich and more. We like to welcome her as a new talent Read more
Johanna V. is one of our experienced models, who was already able to do some great jobs! There are always exciting brands here <! – more ->. The last time it was for the British brand Flavr, which turned every phone into a beautiful accessory. Nowadays, you can hardly leave the house without having your smartphone with you. Of course the protection should not be missing. But Flavr is also known for his great flower prints on their cases – that brings the spring back! Johanna V. herself was enthusiastic about the many colorful mobile phone covers. What a great prerequisite for a shoot!
The hours before the job: Preparing for the shoot with Flavr
Shooting is not the same shoot, because almost no job is like the other. Some are more elaborate, with a large set, extra make-up artists, stylists and photographic assistants. The others are smaller, where you do not need an extra set and the model can make itself ready. What exactly does that mean? The focus of such shootings is more on presenting the products in everyday life and leaving the models as natural as possible. Johanna V. had a requirement how she should get to the job. It was said she needed a subtle make-up and freshly washed hair. In addition a few own outfits to change, so that a little variety in the pictures comes. What was particularly important for the shoot, were her fingernails, as they would of course be in focus with the phone cases. Well-groomed hands for such a job are the nuts and bolts!
Flower Power! Johanna V. at the social media shoot for Flavr
For the British brand Flavr channels like Instagram are obviously very important. If you look at her profile, you can see that her feed is completely true to her phone case full of flower power. One might think that spring is already very close to us!
Besonderes Posing beim Job? Alltagssitautionen gewünscht!
Das Posing bei dem Job für Flavr war natürlich relativ vorgegeben. Da das Produkt im Mittelpunkt stehen soll, spielte man Alltagssituation mit dem Handy in der schönen Flavr Hülle nach. Selfies, Telefonate oder SMS schreiben. Es war wichtig alles so authenthisch wie möglich darzustellen.
So einfach kann Posing sein: Authentisch ein Selfie machen!
Hier noch ein Beispiel wie ein Posing für das Produkt aussehen kann. Auch wenn es für Johanna V. ein kleinerer Job war, war sie von Anfang bis Ende motiviert. Ob es wohl auch an den bunten Handyhüllen lag?
To work as a successful model in Munich, you have to master more than just good looks! The job of the model is not only the flawless appearance, and well-groomed appearance, from the hair tips to the feet. The job also includes improvisation, acting and elegance. Of course, there are many more factors for successful models in Munich, but these are the absolute basics. What matters is your charisma. Many models are attracted to Munich. Read more
Crazy , fancy and colourful – Charlène during her Shootinf for KaDeWe Magazine in Paris. We have a short making-of-video for you – have a look and find out how crazy and cool our pretty Charlène could be Read more
If you want to make it to the top, you should have a goal as a model. You should work abroad sooner or later! Although you already have many options in Germany and already live in a large market for advertising and fashion, there are even larger jobs and campaigns abroad. You already know the “Big Four” from Fashion Weeks all over the world. For models abroad, there are still many more interesting markets. In Europe, for example, there are still Istanbul, Athens and Barcelona. In Asia, there are several well-known and emerging cities. As a model, you can work here in Seoul, in Tokyo, Hong Kong or hang next to Hong Kong, Gzenshen. As a model, the world is open to you.
International Modeln: Chand from Stockholm visiting Germany / Shooting Time
In our new small model docu we accompanied Chand in Germany for three days. Together with Oliver Rudolph Chand shoots for trueprodigy. The fire sells in over 35 countries! So that the looks in the new look book, the shop and the store elements are right, the label Chand from Stockholm flew in. We accompanied Chand backstage, in the hotel, in the gym but also at breakfast. A little insight for New Faces!
The requirement for the international career is a good modelbook and good measurements
While the fashion metropolises of the “Big Four” are more inclined to rely on the classic model dimensions, in cities like Istanbul, Athens or Hong Kong they also have more or less chances with a few centimeters. The sought-after types differ from country to country. In North America they are classic models but sexy guys are doing well too. In Europe, one also looks for classic models, much is produced by advertising but also with normal, everyday types. In Paris, London and Milan, there are also good opportunities for new faces when girls have the perfect size, plus long hair. Guys arrive here well, if they rather still carry the childlike and thus rather androgy than male act. In Asia you are looking for less classic models than sweet, cute, European guys.
How are the fees different worldwide?
There are extremely many jobs in the metropolises worldwide. The fees in the individual countries, including the commissions of the agencies, are extremely different. Of course you have the best salaries in American and European capitals like New York, Paris but also Hamburg and Berlin. There is less then in the southern European cities such as Athens and Istanbul but also in the Arab Emirates. Relatively little you get as a model in the Asian countries, where there are exceptions, such as Japan, South Korea and free trade zones such as Shanghai. Anyway, as a New Face you start far below, you run first shows, you take part in many castings.
Casting! Casting! Casting! Production cities in southern Europe and Asia
Of course most of the models are automatically drawn to the “Big Four”. But many go for the Bookaufbau for a few months in cities that you first not with fashion and connects, but are a very own microcosm. These include cities such as Istanbul, Mumbai and Hong Kong. Here products are produced for the whole world. Not just fashion, but also electronics or toys. Many producers are interested in making photo shoots and video shoots on site. Here are the productions much cheaper. As a result, the teams are bigger, the shootings sets more elaborate.
Elephant, dinghy or dreamlike South Seas beaches? No problem! For your own bookbuilding these countries are a real Eldorado, because you directly get extremely many different jobs. There are also big brands that produce photos for dealers and buyers right here. So you can quickly reach international brands. What is the catch? Of course there is a catch, the payment. While you as a model in Germany already earn as New Faces four-figure amounts, here are only a few hundred euros. While German agencies strictly respect rights of use, a subsequent remuneration is often not so sure. The A & O is a big agency that has been working with the local agency for a long time and had good experiences.
Placement – Model agencies and jobs worldwide
At some point the moment will come when your model agent or modeling agency will talk to you about foreign and placement issues. In principle, there are two different forms of placement abroad.
Direct Booking – direct booking of the model for commercials and shootings
Direct bookings are the most pleasant form of collaboration for you as a model. Your mother agency recommends you to their partner agencies or one of the agencies would like to work with you. Through direct bookings, model agencies try to fill their portfolio perfectly, so they have new interesting models for their clients. In high-priced jobs, it is often no longer relevant where you come from. The travel expenses are taken over Europe-wide or also world-wide. That’s why agencies like to pick up good models for direct bookings. You are then just like in your mother agency in the model board of one or more agencies. Availability and option requests will always be forwarded directly to your parent agency. This does not change much for you. Also all updates of measures, picture and video material will be coordinated by your mother agency. With a little luck, you will quickly get your first bookings. Since these are “direct”, you will not have to go to a casting before, you will be booked and travel to the production site. However, it is much more profitable for you to give on the spot, for “On Stay”.
On Stay – Two to three months working abroad
The supreme discipline for models: Conquer the world! At On Stay, you’ll travel to a partner agency for sixty to ninety days as a model. Especially at the beginning you live in Model-WGs and you are on countless auditions every day. If you decide to take this step, it is clear to you that you want to fully concentrate on life as a model. A stay abroad must be planned in advance. In Germany, most models start after school before they start their studies. For models it is the ideal time to travel. You are in the stage of “Never Seen Before” and you are in the absolute prime of your life. If you take the chance now, you can make it as a model internationally.
On Stay Expiration – How to live during your stay
First of all, as a model, you must actively choose to try abroad. Active decision-making is important as you are involved with big agencies and clients at an early age. For example, if you say that you would like to go abroad, your agency will invest time in finding a good agency for you. Contracts are closed and maybe booked airline tickets. If you then have a few days in advance, it will not have a positive effect on your career as trust is lost. It is also important for you to have everything carefully considered in advance. You will be in a foreign land and live with strangers for sixty to ninety days. If you’re still young, talk to your parents about your plans right at the beginning. They have a lot of life experience and can always accompany you with good advice on your way. Besides, you always have a contact person in your agency from the beginning.
Many models ask me at the beginning, how does such an “on-stay” work? Do I cost the money? With a good modeling agency behind you, your stay abroad is as well planned as a package holiday. Weeks or even months before the trip contracts are closed. So you know very early, when you will travel, where you will live, who is your local contact and much more.
An On Stay will never cost you money as a model. Good agencies always work on the principle that you have no investment as a model. The partner agency abroad assumes all your costs in advance. These include the air tickets, the accommodation but also on-site services such as gyms, drivers or “pocket money”. In the end, the costs will be deducted from your earnings. If you end up with a negative amount, the agency will cover the costs. That’s what we call “minus balance”. You definitely gain experience, certainly visual material and it does not cost you a penny. Good modeling agencies invest in their models. If you are proposed for an on-stay, the agency will firmly believe in you and the success you could have abroad. Also, the local partner agency believes in your success, otherwise they would not invest time and money to fly you in for two to three months.
Yulffi: Bangkok, Munich, Cologne, Madrid to Tokyo
Yulffi is traveling a lot. Here he was after his Reebok campaign (Munich) for a stopover in Cologne for the shoot with our Janine, Lea and New Face Johnson. Coming back to Bangkok and with luck to Tokyo.
Guarantee Contract – guaranteed income and great jobs
Models who have made it far, many customers and an absolutely fantastic book will gradually get their first “Garantuee Contracts”. Then you even get a guaranteed minimum income from the agencies. They do that when you are so good at modeling that in theory you do not have to spend any more time abroad. Or, you travel so much that other agencies have to convince you to come to them. If you made it here, congratulations.
At some point you will only travel. Not for sixty to ninety days, but for days and weeks, from country to country, from production to production. At some point, your network has grown so much that your management completely takes over the administration of your time. You get constant inquiries and have to plan your life exactly for all trips.
If you have not had the question in your mind for a while, then maybe now.
How much does a successful model make?
As I said, at the beginning of your career, you will usually be doing small jobs for a relatively small fee. Models that manage it will definitely have the chance to make an incredible amount of money. Of course I can not name exact salaries, but I still want to give you an insight. In Germany, you’ll get fees for most shoots and shoots that are in the four-digit range. Some fall in the three-digit range, for example, for small labels that one finds sympathetic. Advertising commercials bring fast high four-digit, sometimes five-digit amounts. That depends on how many production days it is, in how many countries the advertisement is broadcast and in which media. For a large commercial, for example, for a luxury manufacturer, it can then be twenty to fifty thousand euros or US dollars. Although the borders are open at the top, some of them succeed at a very young age to much success such as supermodel Cara Delevingne or Beckham offspring Brooklyn Beckham. For his first Burberry campaign, he got a whopping $ 57,000, at age 19. It pays to travel, piece by piece: Berlin, Milan, Paris, New York.
Model werden: Modeln in Deutschland
- Deine erste Model Bewerbung
- Agentur Vorstellung - was du wissen musst!
- Das Vorstellungsgespräch in der Modelagentur
- Soziale Fähigkeiten, Kritische Fotografen und Kunden
- Modeln zwischen Schule, Studium, Freunden und Familie
- Männer Models
- Model Mappe
- Model werden - Kleingewerbe
- Haute Couture & Pret-a-Porter
- Topmodels vs New Faces
- Model werden im Ausland inkl. Model Doku
The procedure of the job interview in a modeling agency varies depending on the agency. From very short to short. For open castings in agencies you might have five minutes. At a single invitation maybe ten minutes. Depending on the level of experience, the entire appointment, including arrival, photos and short introduction video takes twenty minutes. Whichever you have more or less time to convince. Accordingly, you should also prepare for the appointment. Let’s take a closer look at the process.
+ Berlin + Munich + Cologne | Model Castings in February 2019
Procedure of the interview in the modeling agency: The arrival
Punctuality is so important. In the media industry, “on point” applies. If your appointment is at 1pm, you should be there at 1pm. If earlier, then a maximum of two minutes.
Many tend to come earlier, which is not an advantage. Model agents have their daily business, very tight schedules and exact dates. If you are fifteen minutes earlier at the casting, it may interfere with the internal process. Depending on the size of the agency, there may not be any extra receiving power, meaning the bookers are spontaneously torn from their work. Again and again we have the situation in casting the model already thirty, forty minutes before the start ring or come in directly. Depending on the location you often do not have the possibility to close all accesses. For example, in large castings in hotels many guests are on site. So models can always go directly to the casting room. But if the team is still in the middle of the briefing and you already stand in the room as a model and say hello, that will be negative.
What if you are late? Often, models travel widely for agency castings. Munich, Hamburg, you often have to plan a two-day trip. If your train is delayed on such long distances, everyone understands it. Just call the agency and let me know. You will receive just as friendly. If you can not call anyone directly at big auditions, stay calm and do not get hectic. In Paris they say “C’est la vie”, that’s life. Do not lose your smile.
Your first agency visit, castings, showrooms and shootings: be on time
Depending on the route, you should always plan to be there sooner. You can always get some tea nearby and do a little bit for Instagram and Co. Then you are right nearby, you can go on time and you’re on point.
Casting in the Model Agency: The process
Depending on the situation, you will have a conversation with one or two model agents. They are directly at the customer and know exactly what their regular customers are looking for new advertising campaigns. The person will probably also be your contact in the agency, which means you will work together a lot. So try to be honest and natural right away. Basically, you introduce yourself after the welcome, present your experience, your motivation and your benefits. If you already have a model portfolio, the booker looks at your footage and often gives you a direct, if short, feedback. In most cases, the model agent will also ask you to demonstrate your abilities. That means he wants a short catwalk from you, with short posing and looks.
6 steps for a good walk on the catwalk
A tip for your first walk in an agency. Your walk consists of five elements:
- Run – As you approach the model agent, you focus one point behind him or her on the wall. There your gaze stays.
- Last Meter – In the final steps (depending on the length of the room) your gaze goes to the model agent
- Posing – Stop, enjoy the moment! Count 21 …. 22 … 23 … only then do you go back. At a fashion show, this is the highlight for designers and the media. Photographers can do theirs
- Photos of the garments – For the photographers to take enough pictures, you have to stop, pose, exchange views. For a little “catch” you can wink or laugh just before the turn.
- Turn – First turn your body. Your gaze stays with the booker for a moment. Then you pull your head and look.
- Return – You focus again on a point in the room and are just walking towards it. Your gaze will remain at a height of about two meters so that your head and body stay well stretched.
Depending on the booker’s interest in you as a model, your measurements will be measured, short Polaroid images or video presentations made. The introductory video also follows a fairly steady course. You may need to introduce yourself in English briefly so that the booker can see directly if he can suggest you to international clients. In general, the booker is standing in front of you with a small camera or a tablet. The video should capture you as naturally as possible and is done in a recording.
Short introduction video for model agents and customers of you as a model
- Introduction – Hi, my name is Elena, I’m 17 years old and I’m 179 cm tall.
- Portrait – At Polaroids, a portrait is filmed first, then your hair is taken back in the braid, you turn into the profile (left) and turn in the other direction again (right).
- Whole body – Same procedure as in the portrait, only that you also show your back. For each step, first hair, then hold together. In progress: Frontal view, side-to-side rotation, rear view, side-to-side rotation, frontal view
- Walk – The booker will go back a bit, then make a short walk. As previously described, only with other conclusion. You do not run back to the camera, instead you post in front of the camera, showing facial expressions and expressions. After about five seconds Posing you say goodbye.
Admission to the modeling agency
The longed-for call and the admission to the Model Agency: Now it’s time to wait! The process is never the same, some models convince the booker so much that they get the option on the model contract directly in the conversation. Other models you would like to discuss before in a team or look at the book again in peace. In any case, recording is very fast if the agency is interested. Mostly you will find out directly if it works or in two or three days. As a rule, the Booker team says goodbye to you with the words “Thank you for your visit. If interested, we will contact you. “And that can sometimes take a while. If you have not received any feedback after two weeks, it will probably not work with the recording. Of course, you can ask questions to make sure for you. After that, you should in no case write more e-mails or make calls, because you do not want to annoy the agency and if there is interest, the agency will contact you.
More about: Become a model
Become a model: Step by step
- Modeling: Reality vs dream in New York, Paris and worldwide
- Requirements of modeling: Height, age and measurement
- Male Model: How to become a model as a man?
- Competition and criticism: Understand photographers and clients as a model
- Become a model! Professionalism, good notes and self-confidence
- Application basics: Agencies, scouts and a checkliste
- Take your own measurements for agencies, castings and jobs
- Casting types for modeling jobs
+ Do you know?
New editorial with awesome Luna @ Scorpio Jin Magazine by Maximilian Weber. This one was published in summer 2017. Take a look! Read more
From the catwalk to the studio for a photo shoot and then quickly to the after show party of an event. This is how many of the everyday lives of a model are presented. But how does a day really go? We will give you an insight into what a photo shoot looks like behind the scenes – with make-up artist, photographer, model and film crew.
10 am – time to shop: fashion in the center of Cologne
Oliver Rudolph meets with model Marie Dahmen in the city to get some clothes for the upcoming shoot. Through the already defined concept – in this case a beauty shoot – the things are carefully selected. “The focus should be on the face because it’s a beauty shoot, so we decided to wear a Turtleneck sweater, and we took a jacket with us to match the current metallic trend.”
Favorite look of Model Marie – Outfit by Zara
Shopping, Shooting, Styling – With fashion photographer Oliver Rudolph in the studio
13:30 – Arrival Studio: Makeup and set-up
Once in the studio, Oliver and his assistant set up the set; Marie is meanwhile made up by make-up artist Astrid Jerschitz. When asked what inspired her make-up look, she replies, “This is always discussed in advance with the team and today I would describe the look as fucked and glam-messy.” With Astrid we have already experienced many exciting days, also in the spring during the shoot with germanys national television RTL and Sat1. After the make-up comes the styling. When everything is ready, the first test shots are taken in the light. Then the make-up is overworked, until finally the first look sits and can be filmed. To do this, she experiments with the light and poses of Marie. “I’m trying to create a sunny mood, and the shadows on the screen make the sun shine through a window.”
16:30 – Look 2 is made up – glamorous and sophisticated
As the second look is made, I ask make-up artist Astrid what she loves about her work. “My job is working with new people every day and I like working in a team.” Model Marie joined the team in May 2015. “At first it was strange to stand in front of the camera, but that has turned into routine relatively quickly.” , so Marie. Look 2 – glamorous and sophisticated – sits and continues to shoot. At the same time, the film crew picks up small clips, which are then cut into a making-of-video.
7:00 pm – Set conversion and strengthening – Sushi in the studio
Between the conversion of the background and the make-up of the third make-up look, there is a quick sushi to strengthen. Then it goes on already. This time Marie is wearing a retro 90s look. At 9 pm it’s finally done for the model, photographer, film team and make-up artist – everything is in the box. Such an 11-hour working day is not uncommon. Add to that the image editing and the editing of the making-of-video.
Of course, the fashion and model industry offers interesting events, many new contacts and exciting shootings. But as you can see, many hours of work are behind the glamorous glow.
Last shoot with star make-up artist Astrid Jerschitz
Astrid Jerschitz is one of the best in her profession! Her clients include Lenny Kravitz, Bruce Willis, Shaggy, Dieter Bohlen, Andrea Berg, Vanessa Mai, Sophia Thomalla and Guido Maria Kretschmar.