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Virtual Influencer / Models / Avatar: Social Media Marketing Strategy – Trends

Virtual / Digital Influencers – Cocaine Models is the first model agency in Europe with virtual influencers. Exclusive and new! For many, virtual or digital influencers are something completely new. Especially for marketing strategies. International examples like Lil Miquela show that it makes little difference to people if the star on Instagram is “real”. What is “real” on Instagram? The virtual and the real world are getting more and more mixed up. Instead of classical marketing methods (TV, poster) more and more brands are changing to modern marketing methods like social marketing and even more special influencer marketing.

What is Influencer Marketing?

Influencer marketing is an approach that attempts to maximize the effectiveness of a company’s marketing activities. Therefore, agencies design concepts and strategies around people who have a large community (many followers) and whose opinions carry weight within the community. In this way the followers carry the messages further, into their micro-communities. Influencer Marketing is a subordinate part of Social Media Marketing.

Influencer marketing is a social marketing strategy that focuses on conveying brand messages. Instead of marketing directly to a large group of consumers, such as on TV or with poster advertising, influencer campaigns usually focus on a specific target group, or followers of the influencer. Influencer marketing usually comes in combination (cross-media) with social marketing (like ads) and content marketing. Tip! Read here (external) more about Influencer Marketing, Social Marketing (like Ads) and Content Marketing.

The focus of the activities is however on the purposeful information spreading of the Influencer to their or its personal target group.

Virality is not equal to influencer marketing

Although some in marketing consider virality (word-of-mouth marketing) and influencer marketing to be the same, there is a big difference between the two disciplines in social media marketing. Influencer marketing is about getting key people (relevant people with access to the desired target group) to make their influence felt in their own community.

Word-of-mouth marketing is the actual way in which this communication takes place between influencers, community and other people. Therefore almost every influencer marketing by nature includes word-of-mouth marketing activities. Especially the scattering effects (friends) make influencer campaigns so interesting and effective, if they are strategically prepared and planned correctly.

Digital influencers: hype vs. classic marketing

Traditional, digital marketing works less and less, just think of “pop-ups” and “ad blockers”. Similar to TV advertising, every form of marketing loses its appeal over the years. People are simply used to it. Accordingly, marketing strategies must change. Social media marketing is no longer new. Facebook, for example, was founded in 2004, it will soon be 20 years old and the first generation will take Facebook for granted. Nothing new, everything has been there before.

One of the newest and most effective forms of marketing is Influencer Marketing. Because, the connection between sender (influencer) and receiver (community) has never been so personal. Thousands of examples and best practices show how successful such campaigns can be when brand and influencer match.

So instead of reducing revenues from digital advertising and content marketing, smart companies are investing in this new form of marketing. Influencer marketing is not “just” reach, for your own brand name. Because of the close connection, a large, personal factor also plays a role. This makes influencer marketing activities so much more emotional than classical marketing strategies.

Some news in the Blog

  1. Buffalo: “Bolder than Ever” campaign with Ella
  2. Zoe @ Fashion Week Berlin for Marc Cain
  3. First magazine article in Germany
  4. Zoe: First Fashion Show @ Fashion Week Moscow
  5. Ella: Food commercial now on TV & YouTube

Buffalo: “Bolder than Ever” campaign with Ella

Buffalo Campaign – The “Bolder than Ever” collection is out, with great campaign video and our Ella (VR). In the video you see the world as it is: Divers! 6 models represent the different facets of society in the campaign and our Ella is there. 6 models, 6 different locations and one message. Dancing in front of the skyscraper, happy in the supermarket and brand new: virtual with our Ella in the museum. Find out here everything about the new collection and the story behind it.

Zoe @ Fashion Week Berlin for Marc Cain

On January 19, 2021 it’s time: world premiere @ Fashion Week Berlin! After the great closing show of CM of the last #MBFW, this year comes a fashion show the world has not seen before. The show of MarcCain will be the highlight of 2021. We can’t reveal any details yet, but after long preparation and production, we present you something, never seen before at Berlin Fashion Week. With livestream of Vogue. With this we start the new 20s so really: How Wonderful!

After Moscow, Zoe was coming to Berlin Fashion Week, virtual runway for Marc Cain:

First magazine article in Germany

Zoe and Ella with the big Insta-Stars, in one magazine! Now in the new issue, including interviews with Sarina Nowak (Curvy Model), Kasia Lenhardt and cover story with Louisa Mazzurana. FIV Magazine (Issue #6), the first German-language report about our digital avatars Zoe & Ella. You can read the e-Magazine for free, online:

First article about Ella in Germany ever!

Zoe: First Fashion Show @ Fashion Week Moscow

“Today three more virtual influencers come to life”, the headline in LOUT Magazine. Yesterday the first commercial with Ella was released! As a virtual influencer she sets new standards. She is not designed with programs, but generated by program code. Lil Miquela now has almost 3 million followers. At the same time, the new trilogy of the Hollywood blockbuster “Matrix” is being shot, virtual avatars have long been present in the media. Today the first article was published in Germany, because on Saturday the time has come: Ella runs on her first runway, the first Fashion Week!

Zoe for CHAIN @ Fashion Week Moscow:

Ella: Food commercial now on TV & YouTube

Yesterday you already met our new virtual model Zoe, today we introduce you to Ella! Zoe and Ella are state of the art. There is nothing comparable! Digital influencers from the United States are brought to life through CGI (design). Maybe you have heard of Lil Miquela. Ella & Zoe are 100% digital. Ella has now produced her first commercial. We are excited about all her steps that will come now! Here you can see her first official commercial, released today on our YouTube channel.

Digital Influencer?! The Hype

Virtual models now appear on the front pages of major magazines such as Vogue, Harpers Bazaar, Elle and Vanityfair. They are the new faces of marketing campaigns and receive a lot of attention and prestige in the social media. The generated models are not only incredibly hyper-realistic, but also capable of seamlessly transforming and revealing completely new outfits, poses and faces. Because each model’s look is completely unique and is generated from scratch, the models can be tailored to meet the needs of each client.  This technology has the potential to be used by fashion brands as a time- and money-saving measure. The possibilities for what can be created are virtually endless.

The planning of an Influencer campaign by agencies varies greatly depending on the challenge of the individual project. But in general, it is all about identifying the perfect target group or the desired reach. Because, unlike many people think in daily online marketing, it is not about working with a specific influencer, but in 90% of the cases, the reach is first determined by the agency. In other words, which target group is to be addressed, what distinguishes it, demographic characteristics but also emotional ones.

Only when the basic goals have been defined and the persons (target group) we want to address with our campaign, the actual search for the influencer begins. The influencer is then evaluated analytically and in a structured manner using various social media tools, and prepared for presentation. The next step is to decide which person the company wants to work with.

Before that, the basic strategy of the Influencer Marketing Campaign is discussed.

Target group, goals and call-to-action

The definition of the topics is just as relevant as that of the target group. After the target group, we look at which topics are best suited to address the respective target group. This involves various characteristics that a campaign can have, not only the graphic and visual content but also the texts and the information they contain.

If we take a look at the information carrier alone, we have numerous possibilities here. Depending on the social network, the placement of links is possible so that a customer can directly use the option of a purchase. This is called Call-To-Action and is the direct forwarding of a customer, through an online marketing campaign, to a product or service. This works excellently with influencers on almost all platforms, from Instagram and TikTok to YouTube and Facebook.

With the currently very popular Instagram network, which appeals especially to a young target group (up to 40 years of age), it is again not possible to place links away from the stories. Here many agencies work mainly with coupon codes or hashtag campaigns. In the end, the goals of a campaign can be evaluated by monitoring and other social media software. The text is not only about links, but also emoticons are very popular to express complex feelings or even emotions with a sign.

Text, links, emojis… Social Marketing in every detail

Compared to the normal language we use, emoticons contain extremely many characters. Everyone knows the saying:

Picctures say more than 1,000 words

As mentioned above, campaign planning goes deep until the final strategy is found.

In the end it goes from the global schedule to details like “posting texts” and emojis in the posting. Emojis stand for a single piece of information, which in turn expresses complex issues. In short, you can talk a lot about the discount code or just post a happy smiley. The happy smiley will get more reactions than the simple text. The question is how long is the text? You see, Influencer Marketing is a very complex field and just the topics of planning and defining the target group is a chapter in itself, depending on the complexity of the individual project.

Agency for real / digital influencers: booking

In cooperation with Social Media One – We help you find the perfect blogger for your campaign! With expertise and up-to-date listings in the top agencies in Germany, according to Internet World Business Magazine, we help clients with small social media postings but also with larger marketing campaigns. We also help you develop media concepts and produce content for YouTube, Instagram and other social networks. If you have any questions please contact our Influencer Marketing Agency.

Increase reach: Marketing strategy “Community”

The more people ‘talk’ about you or your brand, the more successful you are! The principle is well-tried and also works in Social Media Management. To gain reach in social networks like Instagram and TikTok, it is especially important to work with the right people – the perfect influencers. For lifestyle, beauty, fashion and travel, models are the perfect multipliers! They set trends, meet famous people and wear the latest collections. Thus they offer one of the most authentic product placement for your own brand.

Opinion guide: Set trends instead of following them

Just like editors in magazines, influencers in social networks are the opinion leaders. They are interesting for people because they report live and directly from their private lives. By this absolutely authentic presentation their photos, stories and videos in social networks and with their Followern are hot desired. Products and brands they use are bought, used and in the best case further-recommended. As a result, the influence of social media as a marketing tool and advertising medium has become particularly strong.

Especially in the younger target groups, influencers on Instagram, TikTok & Co. are the stars of the new age. Everyone who wants to follow these trends follows them, not the classic TV commercials. Even young bloggers reach thousands, tens of thousands of people with their channels. This offers brands, fashion labels, businesses and companies unbeatable advantages of direct customer contact and sales promotion.

Efficient marketing and first-class results

Multipliers, influencers, testimonials, brand ambassadors – there are so many names for this one popular concept in Referral Marketing. Our model agency is one of the first movers for social media & Models. Fashion companies profit especially from models as brand ambassadors. The organic reach is almost free of wastage. Totally different from classic media like TV, magazine & Co. Your products go directly to young and trend-conscious people. Ideal for all promotional activities like travel, hotels, fashion, new products, beauty products and much more. We as a model agency set a high value on authentic people and constant camera presence for social media marketing. We want to integrate brands into the everyday life of the user and increase branding for you through a constant flow of information. If you establish your brand in young target groups, you will be able to profit from the reach for many years to come. Take the unique opportunity to become active in this new area of marketing. Book strong multipliers for your next social media campaign – with CM!

Classics like YouTube, Facebook and youngsters like Instagram, TikTok

Modern market leaders – Instagram often still a secret tip in online marketing of companies and businesses for their products and services, which are to be advertised or promoted in social networks. For few weeks it is in addition, possible to switch to Instagram advertisement. What distinguishes Instagram, especially from the other major social networks, is the very precise targeting of target groups. Facebook has since taken first place with over 1.5 billion users, Instagram already has over 1 billion. Due to the previously very specialized user group, the image network is inherently low scatter loss in promotion. Crossmedia, network-spreading work is the success prescription for range and Coverversion in social networks such as Instagram, YouTube, Facebook, TikTok & Co.

Here are the big players for Germany:

  • Instagram – The app for photos & small videos
  • YouTube – The biggest video platform
  • Facebook – The network for everyone
  • TikTok – Kids and teenager

Monitoring and Reporting: Measuring success

If a company or enterprise wants to successfully advertise products in social media, two factors must be taken into account. This is the choice of media (mix, style, channel, etc.) for the clever placement but also the verification (monitoring) of the success after the advertising campaigns. Social Media Monitoring is therefore concerned with the particular challenge of checking results – successes and goals that a company has set itself in the run-up to the respective campaign. Various methods of analysis, most of which have already been made available by the individual social networks, can help here. Here you can read out different information and see if your campaign was successful on the web. The key figures in Social Media Management are among others:

  • Target group (demographic characteristics, interests, geography, behavior)
  • Technology and user data (stationary, mobile)
  • Acquisition and origin (search engines and social media)
  • User behavior and conversion

Social Media Ads & Retargeting: Push Effect

Especially for the technological components, social media managers can create outstanding complex campaign plans for companies and enterprises. For example, we can show different ads to users who receive our ad but use a new iPhone than to users with older devices.

This scattering effect is excellent for companies with products in high and low price segments. Different messages can be sent to different target groups. Another component of sales promotion through social networks is retargeting, the intelligent re-targeting of visitors. By retargeting we intercept users who have already been interested in your offer. This increases the users’ willingness to interact and the success in the online media.

Example: Instagram, Facebook and Youtube Ads

Step one: Create a campaign with digital models. Step two: Gain reach with paid ads, remarketing and retargeting. Here is an easy visualization, for example, if you are fashion store with local flag ship stores. Ads will be shown to visitors only, with selected range of age and range to the local stores.

Screen: Socialmediaagency.one

Find influencers: Complexity search to contract

Influencer marketing can be divided into 3 levels. Every single step requires time and patience. Especially because as a marketing manager, CEO, etc. you are not talking to an entrepreneur, often influencers are even minors. In this case, parents or legal guardians have to be involved as well.

Search and find authentic trademark advocates – step 1

The first step is the identification of suitable influencers, because authenticity plays an important role here. To start an effective campaign, the influencer should ideally already have interest in the brand or, even better, the direct product. For example, a model would be a good influencer for hotel chains, and a photographer would be a good influencer for camera manufacturers.

Evaluation and analysis of followers – step 2

The next step is the evaluation or analysis of the influencer in relation to the existing range. Caution, especially bought Likes make a quick evaluation difficult. Therefore, we also recommend working with a good influencer agency.

Contact and negotiations – step 3

The final step is to target the people who are likely to have the greatest impact on your brand or marketing message. Insofar as brand and influencer are “on the same wave”, the final step is to negotiate the terms. These include budgets, the number of postings on the individual networks, but also photo shoots, for example for additional media, keyword: content marketing.

Important: If an influencer thinks that your product or service is bad, he or she will most likely share the experience. So the “chemistry” between brand, products and influencer should be right. If not, distance yourself from a collaboration.

Buffalo: “Bolder than Ever” campaign & video with Ella (VR)

Buffalo Campaign – The “Bolder than Ever” collection is out, with great campaign video and our Ella (VR). In the video you see the world as it is: Divers! 6 models represent the different facets of society in the campaign and our Ella is there. 6 models, 6 different locations and one message. Dancing in front of the skyscraper, happy in the supermarket and brand new: virtual with our Ella in the museum. Find out here everything about the new collection and the story behind it.

“Bolder than Ever” with Ella: campaign & video

Buffalo’s new collection is out and it brings a great message: Diversity, anti-racism and body positivity. The models of the campaign reflects a society that is open and different. No matter what you look like or what your story is, you are special!

Buffalo in brief: the story

Buffalo is compared to many, still a relatively “new” brand. It all started back then with cowboy boots. Founder Michael Conradi was traveling in 1976 and has seen in Mexico, original Mexican cowboy boots. He found the “look” so strong that he virtually packed it directly and released it on the German market. Only a year later, when the Buffalo brand was also founded. Since then, many collaborations were made, with big stars of the time, such as Cher, the Spice Girls but also Madonna. Recent collaborations include designer Marina Hoermanseder and Lisa and Lena, who you surely know from Tik Tok.

Also here in “Bolder than Ever” 6 strong characters come together.

Video: Now online & on Youtube!

Diversity. Be the way you want, dress the way you want, live the life you want to live! With our virtual model Ella – now online, on the web, social web and of course here.

New 2021 Collection

Buffalo London – Buffalos was born back then as an absolute style icon the 90s look, because everyone today associate with Buffalo Shoes is still a must-have. Just like the new 2021 collection.

In the online store you can find the new Buffalo collection but also every single story, behind special models and characters.

“We embrace posibilities!”

Buffalo who?! Brand, history and trends

As described above, Buffalo it all started with Mexican cowboy boots. The founder and designer at the time, brought the look from a trip to Mexico and then established it as a trend in Germany. Extremely great notoriety Buffalo then got but through the establishment of the platform shoes.

The platform shoe: 90s icon

Everyone knows the 90s shoe: a giant sole, colorful or full of glitter. However, the shoe was initially just a western boot. The cowboy boot was totally in fashion in Germany at the time and later the boot was developed into one of the most famous shoes.

The shoes were then available in 20 different color combinations and thus became internationally known. With the release of the platform shoes Buffalo wrote fashion history and since then Buffalo is one of the most important shoe brands in Europe. Especially in the nineties it was the absolute trend. Big bands, stars and actors were signed. Today Buffalo is one of the biggest brands that exist in the field of shoes in Germany and throughout Europe.

No one stands for this style as Buffalo. The practical advantages for all wearers, you are immediately a few centimeters taller! A few models even get out a whole 10, 12 cm and more. But of course Buffalo makes not only platform shoe, here you will find a wide selection, boots, sandals, sneakers but also new handbag collections of Buffalo. You can also find the brand at major online stores, such as Zalando and about you.

via GIPHY

Breakfast in Los Angeles: vegan muffins, pancakes, avocado toast & More…

Modeling in LA – But what do you do when you need a little break or a relaxing breakfast? Here you can have breakfast at the most Instagrammable places, enjoy a coffee and vegan muffins by the sea in Venice Beach or browse the menu of the vegetarian and vegan “slaughterhouse” of Los Angeles. On days off or on the go between castings, you’ll find your new favorite coffee shop in sunny Los Angeles here.

Insider Tip for L.A. – Breakfast, Brunch & Co.

In the City of Opportunity ,you’ll want to take the perfect Instagram selfie at every turn, eat at the fanciest restaurants and sleep in the most fabulous boutique hotels. Just visit one of the many great cafes, which is stocked with treats and coffees and teas from all over the region. Here is our guide to the best cafes in Los Angeles. We as a model agency show you the best locations to get even more exciting impressions:

Urth Café: Instagram Café

The Urth Café convinces with its simple but popular dishes and drinks. Not only is Urth Café popular with frahling lovers, but also with many YouTubers and bloggers, as the dishes are beautifully presented and couldn’t be more Instagram-worthy.

4.4 / 5.0 (2,555 ratings on Google)

  • Prices: from $2.75
  • Address: 2327 Main St, Santa Monica, CA 90405
  • Phone: +1 310- 314-7040

Map and Street View in front of the Urth Café

This is where the popular café is located:

Street View in front of the Urth:

Joans on Third: Sandwiches & Salads

This café has been a small sensation in Los Angeles since the mid-1990s. Meanwhile, the street on which it is located has become a very popular street for cafes and restaurants in Los Angeles.

4.4 / 5.0 (993 ratings on Google)

  • Prices: from $8
  • Address: 8350 West Third Street, Los Angeles, CA 90048
  • Phone: +1 323-655-2285

Maps Joan’s on Third

Map: Joan’s on Third is located here:

Street View on the street in front of the café:

The Griddle Café: Pancakes, Frenchtoast & Co.

The Griddle Café serves typical American food daily. Plain toast, French toast, bacon and numerous other dishes. A huge selection of cocktails is also available, as well as many coffees and teas.

4.5 / 5.0 (2,729 ratings on Google)

  • Prices: from $2
  • Address: 7916 Sunset Blvd, Los Angeles, CA 90046-3304
  • Phone: +1 323-874-0377

Map and Street View of the Griddle

This is where you’ll find the Griddle Café:

Street View in front of The Griddle:

Pitchoun: French pastries, salads & soups

Pitchoun is a French café in downtown Los Angeles. They offer freshly baked bread and homemade pastries daily, as well as cakes, but also a range of healthy salads and sandwiches, hot dishes and soups, and much more. Everything here is homemade daily, using select, organic or local ingredients.

4.4 / 5.0 (981 ratings on Google)

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  • Prices: from $3
  • Address: 545 S Olive St, Los Angeles, CA 90013, United States
  • Phone: +1 213-689-3240

Maps – this is where Pitchoun is located in the middle of Downtown L.A.

The Cows End Café: Breakfast, Snacks & Brunch

The friendly service and simple breakfast dishes and snacks give this little café its distinctive charm. You can get a small breakfast there before heading to the Santa Monica Pier to enjoy the great view of the ocean.

4.4 / 5.0 (667 ratings on Google)

  • Prices: from $8.50
  • Address: 34 Washington Blvd, Venice, CA 90292, United States.
  • Phone: +1 310-574-1080

Maps – you can find the Cow’s End in Venice here:


Civil Coffee: Avocado Toast, Oat Milk Latte & Co.

At Civil Coffee there are many interesting vegan alternatives, so that everyone can find what they are looking for. There is a large selection of coffees and teas and oh here again many alternatives to cow’s milk for vegans and Co.

4.4 / 5.0 (493 ratings on Google)

  • Prices from: $1.50
  • Address: 5629 N Figueroa St, Los Angeles, CA 90042

Map – Civil Coffee is located here:

G & B Coffee: Vegan Muffins & Apple Pie

The classic coffee shop. They have great brownies and apple pie. The coffee has been roasted in the in-house roastery and is also available for sale off the premises. The vegan alternatives such as the vegan Strawberry Muffins are also particularly popular with visitors.

4.4 / 5.0 (607 ratings on Google)

  • Prices: from $1.75
  • Address: Grand Central Market, 317 S Broadway C19, Los Angeles, CA 90013.
  • Phone: +1 213-261-0622

Maps – Here you can find G & B Coffee:

The Butcher’s Daughter: plant based & veggies

The Butcher’s Daughter is a plant-based restaurant and café in the style of a “vegetable slaughterhouse”. Fruits and vegetables are treated as a butcher would treat meat: they are chopped, filleted and carved. Fresh fruit and vegetables are processed into healthy vegetarian dishes or pressed into interesting juices.

4.4 / 5.0 (1,605 ratings on Google)

  • Prices: from $6
  • Address: 1205 Abbot Kinney Blvd, Venice, CA 90291
  • Phone: +1 310 981 3004

The Butcher’s Daughter is located here:

The best cafes L.A. has to offer

Good coffee without end, sandwiches and avocado toast, brunching by the Pacific Ocean – L.A.’s cafés have a lot to offer. Not just on the menu, but the ambiance and location make you feel like home. We can’t wait to see which of these cafes becomes your favorite spot!

Los Angeles Hotels: Ocean View, Korea Town & Hotel Bars

Becoming a model in Los Angeles – Sleeping in the middle of downtown Los Angeles or rather on Venice Beach with a view of the Pacific? In Korea Town there is a lot to discover between Asian and Latin American restaurants and in other hotels you feel really vintage. If you want to know the best places to stay in Los Angeles, read on!

The best hotels in Los Angeles

No matter if you travel to the biggest city of California for business or as a tourist, we as a model agency present you the coolest, cheapest and best hotels in the city to make your stay as nice and exciting as possible. Whether it’s cheap accommodation for the active who want to spend little time in the hotel or a cool adventure hotel with pool for the kids to luxury hotel with its own wellness oasis, in our guide everyone will find it.

There are so many things you should have seen in Los Angeles, here our model agency has made you a list with spots you should definitely check out:

  • The best restaurants in LA
  • Cafés & hip snacks
  • Sightseeing tips
  • Studying in Los Angeles: These are the universities
  • Where to take the best selfies in LA
  • The most beautiful parks

The Kinney Hotel: attractions and entertainment

This smartly decorated hotel is perfect for younger visitors to the city. Thanks to the hotel’s perfect location, you can explore the city’s attractions on foot and then relax in the hotel. The hotel itself also offers great entertainment options and places to unwind.

4.4 / 5.0 ( 482 ratings on Google)

  • Price: $120 per night
  • Address: 737 Washington Blvd, Venice, CA 90292
  • Phone: +1 310 821 4455

Map and Street View: Kinney in Venice Beach

Here you’ll find the Kinney Hotel in Venice, LA:

Street View in front of the hotel:

The Beverly Hills Hotel: Luxury hotel of the stars

While it is priced a bit in the higher paying, the Beverly Hills Hotel is not only extremely luxurious, but also known for its many celebrity guests. For decades now, celebrities have been settling there who don’t live in the city. You definitely pay along for the experience, but according to the reviews, it’s worth it.

4.4 / 5.0 (10 reviews on Google)

  • Price: from $600 per night
  • Address: 9641 Sunset Blvd, Beverly Hills, CA 90210
  • Phone: +1 310-276-2251

Maps and Walk in front of the Beverly Hills Hotel

The Beverly Hills Hotel is located here:

Here you can look around in front of the beautiful Beverly Hills Hotel:

Hotel Angeleno: Hotel near Uni

Especially those who are interested in studying at UCLA are right in this hotel. It is located in the immediate vicinity of the university, so that you can comfortably and thoroughly decide after a visit whether the university is made for you or not. This boutique hotel has a particularly carefully selected interior, which was put together by designers.

4.0 / 5.0 (1,345 ratings on Google)

  • Price: $105 per night
  • Address: 170 N Church Ln, Los Angeles, CA 90049
  • Phone: +1 310-476-6411

Map and Street View of Hotel Angeleno

Maps: Hotel Angeleno in L.A. can be found here:

Street View – this is what it looks like in front of the Angeleno:

Freehand Los Angeles: bar, restaurant and cocktails

The Freehand Hotel in Los Angeles is not only known for the great furnished rooms and the excellent service, but also for the bars and restaurants in the hotels. The food as well as the cocktails are known all over the city and attract not only the guests of the hotel, but also residents of the city and tourists staying in other hotels.

4.3 / 5.0 (1,773 ratings on Google)

  • Price: $100 per night
  • Address:416 W 8th St, Los Angeles, CA 90014
  • Phone: +1 213-612-0021

The Line Hotel: Korea Town

The Line Hotel convinces with its location. Located between Downtown and Hollywood, right in the heart of Korea Town, it is not only central but also shows the cultural diversity of the city. You can have a great meal in the Latin American, Asian and many other restaurants or dance in the evening in the multicultural clubs.

4.1 / 5.0 (2,932 ratings on Google)

  • Price: $120 per night
  • Address: 3515 Wilshire Blvd, Los Angeles, CA 90010
  • Phone: +1 213-612-0021

Ace Hotel Downtown Los Angeles: private terraces and bars

This hotel is part of a chain that adapts its hotels to each city in which they open. So the Ace Hotel in downtown Los Angeles is especially good for larger groups. You can rent rooms with private terraces and plan events there. Whether you need a private bar or a spa day, everyone will find what they are looking for at the Ace.

4.5 / 5.0 (3,224 ratings on Google)

  • Price: $112 per night
  • Address: 929 S Broadway, Los Angeles, CA 90015
  • Phone: +1 213-623-3233

The Standard Hollywood: Vintage Hotel

The Standard Hollywood is a true retro classic in the heart of West Hollywood on the legendary Sunset Strip. The hotel is one of the highlights of the neighborhood and captivates with its original vintage design and fancy furnishings.

4.2 / 5.0 (715 ratings on Google)

  • Price: $130 per night
  • Address: 8300 Sunset Blvd, West Hollywood, CA 90069
  • Phone: +1 323-650-9090

Shutters on the Beach: Beach View

In one of California’s most popular enclaves stands the renowned Santa Monica Beach Hotel . It is both comfortable and luxurious and is heavily inspired by the typical Cape Cod cottages. With great balconies and direct views of the Pacific Ocean, this hotel is perfect for a relaxing beach vacation.

4.5 / 5.0 (1,822 ratings on Google)

  • Price: $380 per night
  • Address: 1 Pico Blvd, Santa Monica, CA 90405
  • Phone: +1 310-458-0030

The Maybourne Beverly Hills: Restaurant, Bar & Luxury Spa

If you are looking for good service and the feeling of luxury at a not so astronomical price, the Maybourne is the place to be. Luxury, spa and great rooms are the order of the day at the Maybourne as well as a great bar and an exclusive restaurant.

4.8 / 5.0 (26 reviews on Google)

  • Price: $280 per night
  • Address: 225 N Canon Dr, Beverly Hills, CA 90210
  • Phone: +1 310-860-7800

Hotel variety Los Angeles – You have the choice

In L.A. you have the choice: sleep in hotels surrounded by the city hustle and bustle, multicultural clubs and restaurants or in quiet rooms right by the sea. We hope you enjoyed our selection of hotels in Los Angeles and look forward to hearing about your own experiences there!

Jeremy! Fragrance One: Office for Men & Become an Influencer – Interview

Jeremy Fragrance – We work together since CM startet. We met the most successful perfume influencer in the world Jeremy Fragrance at one of our lunch parties to talk about his new and FIRST fragrance. In an exclusive interview he tells us how he became an influencer, his plans for the future and his first perfume. He also gives you tips on how to become a successful influencer and shows us that he is just a person who is excited in some situations and has his own little tricks for it.

Jeremy Fragrance exclusive interview (German)

If you are looking for answers about fragrances on Youtube, Jeremy is the place for you. Meanwhile he is on place 1 as the most successful Influencer in the category perfume. In an exclusive interview, he told us how it came to this, what he does in his spare time and what his future plans are. Some cool facts about your favourite perfume Influencer can be found in this video.

Next week, you will meet Johanna, moving to Chicago now. Stay tuned, follow us on Youtube: Modeling Agency.

The full interview is coming up soon!

Jeremy Fragrance: From Model to International Influencer

With so many different fragrances out there, it’s hard to keep track. Above all, it is difficult to find the right one for the given occasion. A scent remains in the memory of an encounter. Nobody can help you with this topic better than perfume specialist Jeremy Fragrance.

Who’s Jeremy?

Jeremy Fragrance was born on 05.02.1989, 1.90m tall, blue eyes, trained and single. Originally he worked as a model for Cocaine Models. Then 4 years ago came the spontaneous idea – why not make a Youtube channel and give men tips about styling and perfume? That’s how it all started, nobody could have guessed that his channel would catapult up so fast. Today he travels around the world in a tailor-made designer suit, this year alone he has already been to New York 5 times. He also had a Ferrari in between and lives the life thousands of young people dream of. He regularly uploads new videos to his channel, where he tests different fragrances or asks other people for their unbiased opinions about fragrances, mostly women are asked about men’s perfumes – what they think about it and whether they would like to smell it on a man.

Jeremy’s morning routine

You don’t become a perfume professional overnight, you have to train your sense of smell. In his office in Hangelar (North Rhine-Westphalia), he believes that his long shelf contains the 100 best perfumes in the world. On another sideboard next to the impressive perfume collection are the 55 most important fragrance oils. Time for his morning routine – each bottle is gradually opened and smelled. As soon as a mistake is made in the assignment, ten push-ups are made and it starts all over again. Only in this way can he guarantee that he can always give his viewers the best tips – says Jeremy.

The Successes of Jeremy Fragrance

With 500,000 followers on Youtube, which are constantly increasing, he is considered the largest perfume influencer in the industry and that worldwide. So it’s hard to say exactly what his successes are, because his whole career seems like one big success. Still, there are a few moments that stand out. Only this year he won the Consumer Choice Award of the Fragrance Foundation and flew to New York, where he was awarded the prize for his Vlog “5 Reasons to wear Fragrances”. His video “Top 10 Most Complimented Best Mens Fragrances of all Time” has an incredible 2.8 million views and is the most watched video on his channel. Last month he was also on German television again on RTL Exklusiv, where he was widely reported as the biggest influencer of his genre. Now he is working with the “Michael Jackson of the perfume industry” on his own fragrance, which is due to be launched in 2019. His demands on his own fragrance are very high, it only comes out when he thinks it is the best fragrance in the world. That sounds like a pretty high goal, but for someone who only ever gives 100% like Jeremy achievable – we are excited!

What does Jeremy Fragrance do in his spare time?

Jeremy doesn’t really need time to “switch off”, as his job as a perfume influencer is far too much fun for him. It’s a full-time job and hobby. For fun he never goes out to eat or play billiards, in the evening he rather deals with comments under his videos, which he reads himself, which takes a lot of time. Almost every day Jeremy goes to the gym, he attaches great importance to living a healthy life. Complete renunciation of alcohol, smoking and only Matscha tea and healthy food. That requires a lot of discipline, but Mr Fragrance has it.

The video shoot of a successful Youtubers

We accompanied Jeremy during the shooting of his latest Youtube video and had a look behind the scenes. It was very interesting and surprising how such a successful Youtuber makes his videos – completely spontaneous. Camera set down, light briefly adjusted and “start” pressed. A totally relaxed one was finished after 2 minutes – you would think there is an incredible amount of preparation every time, but that’s not how it is. Just a lot of experience. After that follows the turning off of the content, also that is fast turned off and already he has a video. Of course it still has to be cut, but that’s no problem for a professional like Jeremy. Of course the question arises – don’t you run out of ideas when you talk so much about perfume? Jeremy’s answer to that is a clear no. When you’re behind a topic like him, you always have something to say.

What makes Jeremy Fragrance?

Why is he so successful? That’s a question you don’t have to ask yourself once you’ve seen a video of the influencer. Charming, funny and authentic – that’s Jeremy. If he is more than 01:59min late, he does 20 push-ups, that must be and requires a lot of discipline. However, this is invited without exception, even if it happens at a prize-giving ceremony in New York in front of running cameras. It’s also important to know that Jeremy never gets paid for his opinion by perfume manufacturers, that’s something he really values. He wants to give an unbiased, honest opinion about scents to his viewers and that’s exactly what he does. From women’s fragrances to men’s fragrances you will find everything you only want to know about the topic in his videos. If he were to accept such deals, he would no longer be able to remain true to his own concept, and that is what matters most to him. How it goes on with Jeremy and what he will achieve in the future you can see on his Youtube-Channel.

More from Jeremy Fragrence:

Jeremy at RTL Exclusiv – Docu in Monaco

About Modeling – Video interview with Paris girl Charlene!

Charlene, one of our models from Paris visited us at the agency. She works internationally very successfully and inspires with her extraordinary look! We took the opportunity to ask her a few questions for you. What she likes best about modeling, how did she start modeling and everything around the frequent change of her hair color. Charlene is especially exciting because she not only loves to stand in front of the camera but also works behind the camera and shoots and produces short films. Watch the video in full on YouTube:

Charlene from Paris about modeling – video interview

Model Jeremy – Lifestyle, Fashion and Perfume Expert

Jeremy Fragrance – Besides Youtube clips on men’s perfumes, the smart Mister Cool is also successful in the model business. In addition to large jobs such as for an energy drink manufacturer, Jeremy has been decorating the model card index of Cocaine Models since 2015. We talked to Jeremy about his skills, future plans and experience in the modeling business.

Model Jeremy: Mister Attitude!

CM: You’ve already had some experience as a model, what were your best experiences/jobs?

Jeremy: Just recently I had two jobs that I liked very much, I was allowed to dance on the catwalk! Power and a good mood – that’s what we should communicate and that’s what I did.

CM: Where do you see your strengths as a model?

Jeremy: Versatility and discipline are my strengths. I can let go completely and be free, at the same time I listen carefully to the wishes of the customer to achieve the best possible result or even surprise him with an even better idea/pose.

Jeremy: CM: Do you have a fashion tip?

Jeremy: Always be authentic, no matter what emotion it is, as long as it is authentic – it’s good!

CM: What is your professional mantra?

Jeremy: Being unique and yet suitable for the masses.

CM: What else do you want to achieve in the future?

Jeremy: I love it when people send me Whatsapp photos when they see me in magazines and more!

CM: Dear Jeremy, thank you for the interview!

New Face Franziska and Model Paulina Outdoor Shooting w/ Keith Driscoll

Our New Face Franziska and Paulina had a Videoshooting with Videographer Keith Driscoll and our Videographer Robin Platte. They shot a nice video and we almost cant belive that Franziska is a new face! Her and Paulina fit perfectly toghether Read more

Spring Vibes and Fashion with Model Paulina – Youtube Video

It is almost Spring and even if it isn’t warm everywhere it is slowly getting there. We are super excited for the warmer and sunnier days and so is our Model Paulina! She and our Videograf Robin Platte went outside to get some of the nice weather and shoot an amazing video and get the most of the sun! Read more

New Video of Paulina – Factory VS Nature Vibes w/ Videographer Keith Driscoll

We have a new video of our lovely Paulina. Not only is she a very beautiful and cool Girl, she is also a professional Model! Not long ago she and Videographer Keith Driscoll had an amazing outdoor shooting.With factory halls and concrete versus the nature vibes of the blue sky and sun that is shown in the video, you get diverse looks combined with the beauty of Paulina. Go and take a look at the Youtube Video and tell us what you think!

Showreel Paulina w/ Keith Driscoll Youtube Video

Do you like to see more? Go ahead and check out our other Video from the same Shooting of Paulina and New Face Franziska! Here you can find Paulina and Fanziskas Youtube Showreel.

New commercial by CM: Model booking 24/7

Models are searched worldwide at any time of the day – no matter, if you are in London or Berlin. Advertising agencies are looking for new faces, which fits to their client perfectly. As a media agency, are also producing more and more videos for YouTube, Instagram and Musical.ly, we’re trying to get more and more extended video productions. Today we just released our new video “Glass”, now on our modeling agency Youtube channel.

3D Effect! The new spot for our booking devision

Thanks to IO video crew. More about the film & video team? Visit IO | Video Production.

#1 Model Coaching 2018: Personality, Body Language, Perception and Catwalk

Model Coaching – Finally it’s time again for our new faces to meet up for the first model coaching in 2018. With three absolutely outstanding coaches. With our model coachings Read more

Cool and Urban Spring Video of Anika

Wow! We have a new Video for you of our amazing Anika. She and our Videographer Robin Platte went out to shoot a cool Video with some clothes from Reserved. It was super cold outside but sunshine Anika quickly grabbed a coffee and danced her way through the city. Read more

New Showreel Video of our lovely Marie – Behind the Scenes

We have a new Showreel Video of Marie! She is our beautiful Model that is currently on the rise! On Instagram, you can always see some great pictures of what she is currently doing, and we say she is pretty stunning! No matter if she is shooting a beauty shoot, some bikini or lingerie shooting or a cute girl next door look Read more

Basic Knowledge for Models – Backstage at Youtube Video Shooting

In the career of models, there are a lot of different jobs. From beauty shoots to catwalks there is a big variety and as a model, it is always important and interesting to know what waits for you at the next job. For video shootings, there are some basics that are important to know Read more

Influencer on Instagram + Youtube: Brands only!

Many brands today are no longer only present fashion and new product on the red carpets, with actors and musicians, but also in social networks! Especially bloggers and influencers on Instagram and YouTube are more in demand today than ever before. To reach many followers requires a lot of motivation, time and commitment. Our models […]

Introducing Janine! Watch her first fashion video on Youtube!

Today we want to introduce Janine to you! Janine is not just a young and sympathetic girl, she is amazing in front of the camera – that convinced us! After our first gosee and the casting in the agency, we were now for the first time with new face Read more

What a week! New shots for Marie: Lookbook, Instagram and Youtube

Being a young model is a hard job! You need to be very focused on your job. Marie just had a great week included a new lookbook release! In addition to the new look book for Hettlage Fashion, she finished her school last week! This week, she Read more

First View! Model New Faces January 2017

2017 is already running! We had a shooting of all our new faces, scouted on the last model casting here in our agency. We had seven models on one day! Thanks a lot to fashion photographer Oliver Rudolph for his experience to do this job. For more details about all of your model, please take a look at our modeling agency Read more

Top Commercial Spots Jewelry

Accessories are the “Finish”, the important Element for every Outfit. No matter if for women or men – Jewelry like watches, Rings, and similar things always have to be eye-catchers. We have here a List of Top Campaigns with supermodels like Gigi Hadid, Cara Delevigne or Kate Moss. Go take a look at them and get inspired by the world of jewelry!

“Campaign Fall 2014” John Hardy

“Campaign Fall 2014” John Hardy with Cara Delevingne

“Campaign Spring 2015” John Hardy

“Campaign Spring 2015” John Hardy with Simon Nessman

“Campaign 2015” Vivara

“Campaign 2015” Vivara with Gisele Bündchen

“Campaign 2015” David Yurman

“Campaign 2015” David Yurman with Kate Moss & Jon Kortajarena

“Collection 2011” Rockberries

“Collection 2011” Rockberries.com with Jana Beller

“L’Odysee de Cartier” Cartier

“L’Odysee de Cartier” Cartier with Shalom Harlow

“Campaign 2012” Swarovski

“Campaign 2012” Swarovski with Eva Riccobono

“Campaign 2009” Anant Diamond Jewellery

“Campaign 2009” Anant Diamond Jewellery with Sonam Kapoor

“For Someone Extraordinary” Tiffany&CO

“For Someone Extraordinary” Tiffany&CO with Doutzen Kroes

“The Dream Maker” Tiffany& Co

“The Dream Maker” Tiffany& Co with Doutzen Kroes

“A Tiffany Holiday” Tiffany & Co

“Unapologetically Modern” Tiffany& Co

“Unapologetically Modern” Tiffany& Co with Freja Beha Erichsen

“New return of Tiffany” Tiffany & Co

“New return of Tiffany” Tiffany & Co with Imaan Hammam

“Will you?” Tiffany

“Will you?” Tiffany with Parker Gregory

“Tiffany Keys” Tiffany&Co

“Tiffany Keys” Tiffany&Co with Crista Cober, Liu Wen,Saara Sihvonen

“Unforgettable Moments” Pandora

“Unforgettable Moments” Pandora with Mark Hapka

“Destinée” Cartier

“Destinée” Cartier with Michelle Chen und Oliver Jackson Cohen

“Campaign Fall 2012” GUESS

“Campaign Fall 2012” GUESS with Gigi Hadid

“Jewelry Fall 2015” GUESS

“Jewelry Fall 2015” GUESS with Grace Elizabeth

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